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IMT-N-I- BC1-2013

Business Communication I

Session 3

July 12th

, 2013

Chapter 16 & 17, Business Communication Today,

Thill, Bovee & Chatterjee, Pearson Ed.

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Learning Objectives

Business Presentations

Good Presentations?

Coping with Stage fright

Control on Content

Visual Aids

Speech Delivery

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Good Presentations

Contents match the audience

Level of complexity/ details fit the audience profile

Language matches the audience

Simple language, concrete ideas/ graphic structure

Brevity Lesser time consumed, better it is

Smooth sequence

Well structured & logically arranged sequence

Signs of preparation & Mastery

Relevant data, Illustrations, graphics, a/v- collected & used Preparedness = Mastery

Lively speech

Passionate voice, modulations, gestures, eye contact

Conviction of the presenter indicative in convincing voice

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Coping with Stage fright

Glossophobia- Fear of Public Speaking

Coping Strategies

Mirror Talking

Imaginary Audience Real Audience & Feedback

Reading sessions- Variations as in Drama

Preparing well- thrice of required

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Planning a Presentation

Who?

Who your audience are?

Assess the audience profile

Who are you to them?

Why?

Why are you making this presentation?

Image building, prospecting, advocating, educating Why are they here? Key deliverables

Where?

Where are you going to present?

Logistical preparations- acquainted places better

When? At what time of the day?

What?

Prepare well, Prepare details

Must- Ought- May be [MOM]

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Deliverable Content

Must

Ought to

May be

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Content Delivery

Visual aids

Full written speech/ with full prompts

Major points carried- with mental notes

Cue cards

OHP transparencies

Slide show- PPTs

Slides in slide shows: should support & compliment presenter

Should not leave presenter as operator

Should not be verbose / cluttered Should must have perfect formatting

Golden Rule- 6X6X6 or 7X7X7 at max

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Speech Delivery

Voice

Loud enough to be audible

Modulation used; as story telling session

Passion & conviction to be believed

Postures & Gestures Make use of space provided

Natural movements utilize space & are indication of comfort

Excessive use of any gesture & posture needs to be avoided

Eye movements Its natural & comforting to look in the eyes of audience

Provides feedback & confidence to speaker

Evenly spreading eye contact increases interest at both sides

Single section/ person stared at- avoidable