Business Business Planning Planning

Analysis-02Analysis-02

Business Business Planning Planning

Analysis-02Analysis-02Lee Xiantao

Business School , Binhai University15253221531

Lixiantao365126@126.com

Introduction to the course

1. Learning objectives 1. Learning objectives

(1) To know something about China (1) To know something about China market ;market ;

(2) To identify the development trend of (2) To identify the development trend of emerging markets ;emerging markets ;

(3) To describe management style of (3) To describe management style of China entrepreneurChina entrepreneur

Economy developmentEconomy development

(3)Main Indicators(3)Main IndicatorsGDP GDP (Bar chart one)(Bar chart one)

Per capita disposable income Per capita disposable income (Bar chart (Bar chart two)two)

Gini coefficient Gini coefficient (0.49)(0.49)

Engle coefficient Engle coefficient (0.41)(0.41)

Economy developmentEconomy development

0. 00500. 00

1000. 001500. 002000. 002500. 003000. 003500. 004000. 004500. 005000. 00

GDP

上海 北京 天津 江苏 浙江 内蒙 广东 辽宁 山东 福建 吉林 河北 重庆 Provi nce

GDP Ranking in 2010 (CNY：billion) 1系列

Economy developmentEconomy development

0. 0010000. 0020000. 0030000. 0040000. 0050000. 0060000. 0070000. 0080000. 0090000. 00

Quantity of Income

上海 北京 天津 江苏 浙江 内蒙 广东 辽宁 山东 福建 吉林 河北 重庆 Regions

The per capita disposable income Ranking in 2010 (CNY) 1系列

Economy developmentEconomy development

Gini coefficientGini coefficientYear GDP per

capitaGini

Coefficient1980 $312 0.230

1985 $288 0.341

1990 $339 0.348

1995 $601 0.389

2000 $946 0.417

2005 $1703 0.470

2010 $2520 0.520

2. Governments and market2. Governments and market

(1)The components of government(1)The components of government

Administrative organizationsAdministrative organizations

National People’s CongressNational People’s CongressNational Political Consultative ConferenceNational Political Consultative Conference

22. Governments and market. Governments and market

Administration level Administration level (from centralization to (from centralization to decentralization)decentralization)

Central governmentCentral government

Province/Autonomous region/Municipals/Special regionsProvince/Autonomous region/Municipals/Special regions

Local municipalLocal municipal

CountyCounty

2. Governments and free 2. Governments and free marketmarket

(2)The role of government in the market(2)The role of government in the market Director Director (make a healthy/fair environment) (make a healthy/fair environment) Supervisor Supervisor (cultivating competition)(cultivating competition) Regulator Regulator (laws and regulations)(laws and regulations) Stakeholder Stakeholder ((tax ; how to deal with the dispute between the tax ; how to deal with the dispute between the

public and privatepublic and private)) Sponsor Sponsor (public utility/social welfare)(public utility/social welfare)

2. Governments and free 2. Governments and free marketmarket

(3) Three types of economic systems(3) Three types of economic systems capitalistcapitalist socialistsocialist mixedmixed

(4)The evolution from mercantilism to free (4)The evolution from mercantilism to free competition competition

Open market/Transparent operationOpen market/Transparent operation Exchange rateExchange rate

3.3. The history of Chinese The history of Chinese business groupbusiness group(1) Business group in Shanxi province (1) Business group in Shanxi province

(1368-1937)(1368-1937) long-distance transportation/private

banking/trade

3.3. The history of Chinese The history of Chinese business groupbusiness group(2) Business group in Anhui province (2) Business group in Anhui province

(1460-1925)(1460-1925)

salt/tea/educational products salt/tea/educational products (from (from commerce to politics)commerce to politics)

3.3. The history of Chinese The history of Chinese business groupbusiness group(3) Business group in Guangdong and (3) Business group in Guangdong and

Fujian provinceFujian province (1498 --1945) ； 1960S

International Trade/ Sea transportation

3.3. The history of Chinese The history of Chinese business groupbusiness group(4) Business group in Zhejiang and (4) Business group in Zhejiang and

Jiangsu provinceJiangsu province (1476--1938) ； 1980S

(Private capital)

International trade/manufacturing/investment

1. Market analysis ---Domestic 1. Market analysis ---Domestic perspectiveperspective

4. Chinese enterprises and 4. Chinese enterprises and entrepreneursentrepreneurs (1) Competition among marketers(1) Competition among marketers Powerful state-own enterprises VS weak private Powerful state-own enterprises VS weak private

companiescompanies Monopolistic position VS innovation Monopolistic position VS innovation Social responsibility , Environment protection and Corporate Social responsibility , Environment protection and Corporate

governancegovernance

Conservative operation VS progressive acquisitionConservative operation VS progressive acquisition Industrial regulation VS deregulationIndustrial regulation VS deregulation Centralization VS decentralizationCentralization VS decentralization

4. Chinese enterprises and 4. Chinese enterprises and entrepreneursentrepreneurs (2) Chinese entrepreneurs in the new era(2) Chinese entrepreneurs in the new era Global perspective , expecting to Global perspective , expecting to

participate cooperation;participate cooperation; Embracing innovation and independence, Embracing innovation and independence, A & M strategy (Acquisition and Merge)A & M strategy (Acquisition and Merge) Conservative and prudentConservative and prudent

4. Chinese enterprises and 4. Chinese enterprises and entrepreneursentrepreneurs

5. Business management in 5. Business management in Chinese modelChinese model

(1)The history of Confucian culture(1)The history of Confucian culture Confucius Confucius is great thinker, famous politician and is great thinker, famous politician and

strategists. He was born in 551 B.C. and Died in strategists. He was born in 551 B.C. and Died in 479 B.C. His ideas and masterpieces had been 479 B.C. His ideas and masterpieces had been

considered as dominant philosophy in China.considered as dominant philosophy in China.

5. Business management in 5. Business management in Chinese modelChinese model

(1)The history of Confucian culture(1)The history of Confucian culture

5. Business management in 5. Business management in China modelChina model

(2)The essence of Confucian culture (2)The essence of Confucian culture

Politics Politics Morality and mercy is the basis of governance.Morality and mercy is the basis of governance. Economy Economy Focusing on honesty and regulation, not profit.Focusing on honesty and regulation, not profit. Education Education Everyone has educational rights. Confronting Everyone has educational rights. Confronting

different students, the teacher may use various different students, the teacher may use various methods.methods.

Military Military The war is the last choice to end the dispute. The war is the last choice to end the dispute.

Governors should also be with morality and Governors should also be with morality and tolerance.tolerance.

5. Business management in 5. Business management in China modelChina model

(3)The influence and application of Confucian culture in (3)The influence and application of Confucian culture in businessbusiness

①①Following the trend;Following the trend;

②②Focusing on employeesFocusing on employees

③③Cherishing harmonyCherishing harmony

④④Keeping promises/honestyKeeping promises/honesty

⑤⑤Being frugal Being frugal

⑥⑥Obeying the regulationObeying the regulation