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Business Proposal
CLEVER LENS
BUSINESS IDEA• Media Production Company Specialising in:
• Videography
• Photography
• Editing
• Audio
• Scriptwriting & Storyboarding
WHY IS THIS VALUABLE TO CUSTOMERS?• It offers “The Complete Package” by combining various elements of
contemporary Media Production to produce content to the client’s specification
• Professional Standard Content at affordable rates
• Experienced Producers: Ability to manage time and stick to set deadlines
• Equipment provided to specified location if needed; flexible in our engagement with the client’s requirements
MARKET RESEARCH• Identified Equipment & Resources needed to operate effectively
• Further research will be undertaken regarding:
• Methods of dealing with customers
• Managing Legal Structures
• Copyright & Registration
GROWTH & POTENTIAL• Increase in the services we provide ( Tutorials – Workshops – Animation )
• Expansion of operating locations through collaborating with producers
• Competition ( Pro-Mo Media – JNR Photography )
• Target Market: Event Organisers – Corporate Commercial – Students
• Method of contact: Social Network – Promotion – Recommendations
EXAMPLES• Free Blog Created: www.cleverlens.wordpress.com
• Concept Logo
FINANCING• Canon 5D MK II Camera ( Including Bag, Protectors, Battery, 50mm Lens,
Memory Card, Tripod ) = £1903.80 @ Jessops
• Domain Name: “www.clever-lens.co.uk” = £8 2years
• General Stationery: Business Cards ( £25 @ Vistaprint )
• Business Phone: Blackberry Curve – Free from: £15.31/Month @ T-Mobile
• Exhibitions – Showcases ( SquareOne – The Herbert )
• Use of Personal Savings
• Working with: CUSU – Organisations – Existing Contacts
FINANCING• Charges variable according to time spent on project
• Videography: £100 - £300
• Photography: £80 - £200
• Editing: £70 - £250
• Scriptwriting & Storyboarding: £50 - £150
• Predicted Sales: £450/Month – Annual Income: £5400
BUSINESS OBJECTIVE• Increase in public awareness & client list
• Understanding of efficient methods in running a business
• Reinvestment
• Expansion in services provided
• Skilled Employees
• 2nd Year: £7,200 (£600/Month) – 3rd Year 16,200 (£1350/Month + Employee)
• 5th Year: £36,000 (£3000/Month + 3 Employees)
• Sustainability in West Midlands through hiring of specialised staff
PERSONAL OBJECTIVES• Development of Technical capabilities and identifying methods of implementing
them in a business structure
• Learning new information through the mentorship programme ( Workshops & Seminars )
• Ability to network with people already in industry and build business relationships
• Financial support and guidance
• Course structure encourages professional practice
• Level of enthusiasm & engagement with the SPEED Scheme ( Networking – Knowledge of Media – Collaborative Work )