CHARITY WALK - 2021In Covid Times (Sunday 26th Sep 2021)

OBJECTIVES

SOAS University of London has the longest tradition of teaching Tamil within the UK. The school was founded in 1916 with 20 languages in its initial offering, and Tamil being one among them.

Insufficient funds forced SOAS to withdraw Tamil Courses from its offering.

SOAS being the publicly funded institution, Tamils have the greatest responsibility of reinstating Tamil Studies at SOAS, and make it sustainable through a long-term endowment of £10m.

This charity walk is very important for the Global Tamil diaspora to get involved in the fundraising efforts.

2

WALK AT YOUR COMFORT

3

The walk day is 26th September 2021.

This is a distributed walk, which means you can walk on your garden, on your street, your local park or any place of your interest.

You can also form a group and walk together at your convenient place respecting government guidance.

If you have a prior appointment on the walk day, you can plan to complete it before that.

Recommended walking distance is 5 km (3.1 miles) or choose a target according to your interest and health conditions.

HOW TO GET INVOLVED

4

Organisations can involve their members for this walk and each one of them will get a fundraising page from SOAS. The donations raised by the members will be added to the organisation’s total.

For example, if an organisation involves 5 fundraising walkers, and each raise £500 towards the cause, then the total of £2500 will be added into the organisations fundraising page. Many schools, charity organisations, and temples are already fundraising for Tamil Studies at SOAS University of London

Individuals

A fundraising page will be created by SOAS at https://soas.hubbub.net for those willing to walk, and all donations can be obtained through this page. No cash handling.

Organisations

FURTHER INFORMATIONTamilStudiesUK’s Update:

http://tamilstudiesuk.org/events/charity-walk-2021/

SOAS’s Fundraising Pages:

https://soas.hubbub.net/projects/category/tamil-charity-walk-2021/

If you want to be involved, Please fill the below online form for us to create a fundraising page for you:

https://forms.gle/grbW1qr5SxP89eNr6

Through Eventbrite

https://www.eventbrite.co.uk/e/tamilstudiesuk-charity-walk-2021-tickets-161768270251?aff=ebdssbeac

REWARDS

Commemorative trophies for those who raised£1000 or more

All the fundraisers and donors will be getting anE-Certificate for their participation in this project

5

All the young fundraisers who raise £1000 or more will obtain a title ‘Young Star Fundraiser’

All Young donors who donate £1000 or more will obtain the title ‘Young Philanthropist’

All Business donors who donate £1000 or more will obtain the title ‘Business Philanthropist’

All the organisations which raise £2000 or more will obtain a title ‘Star Organisation’

All Adult donors who donate £1000 or more will obtain the title ‘Philanthropist’

All the adult fundraisers who raise £1000 or more will obtain a title ‘Star Fundraiser’

FUNDRAISING MODEL

SOASHubBub Page

Individual Sub-Page

OrganisationSub-Page

Individual Sub-Page

Individual Sub-Page

Individual Sub-Page

Individual Sub-Page

Individual Sub-Page

Fundraising Individuals

Fundraising Individuals

6

A fundraising page will be created by SOAS at https://soas.hubbub.netfor those willing to walk, and all donations can be obtained throughthis page. No cash handling.

Organisations can involve their members for this walk and each one ofthem will get a fundraising page from SOAS. The donations raised bythe members will be added to the organisation’s total.

This is an international campaign, and hence we request everyone toget involved.

TIMELINE

• 117 Days from 1st June (17 Weekends for fundraising activities)

1 June 2021 26 Sep 2021

Charity walk event

day

117 Days (3 months 25 days, 17 Weekends)

Start of campaign

7

PROJECTED IMPACT

500 Fundraisers

250 Fundraisers

150 Fundraisers

100 Fundraisers

6 weeks pitching 11 weeks active campaign

26 Sep 20211 June 2021

8

Category

Main

Sponsor

£1000

Co.

Sponsor

£500

Associate

Sponsor

£250

1.Sponsor are entitled for ‘Star Business’ Certificate

√ √ √

2.Sponsors name will be published on TamilStudiesUKWebsite

√ √ √

3. Sponsors logo will be published on all Charity Walk 2021 leaflets

√ √ √

4. Sponsors banner will be displayed on TamilStudiesUKFacebook

√ √ √

5. Sponsors logo will be mentioned on selected medias

√ √

6. Sponsors video advert will be played on TamilStudiesUKYouTube

√

7. Sponsors video advert will be played on our programme

√

SPONSORSHIP CATEGORIES

VIPS WALKING WITH US

9

Prof Edward Simpson

Director, South Asia Institute,

SOAS University of London

Our charity walk outreach team is reaching out to Tamil Councillors,eminent people, celebrities and many more to get involved in thischarity walk.

Please email contact@tamilstudiesuk.org if you would like to walk in thisCharity Walk.

Cllr Param Nandha

Vice Chair -Cheam North & Worcester Park

Local Committee

Cllr Elango K Elavalakan

Councillor for Ipswich Borough

Council

Cllr Shital Manro

Councillor for Harrow

Cllr Thay Thayalan

Councillor for Kingston

Cllr T. Jeyaranjan

Councillor for Redbridge

Ex Cllr Paul Sathiyanesan

Newham

Cllr Yogan Yoganathan

Councillor for Kingston Upon

Thames

Cllr Jey Ganesh

Councillor for Basingstoke

CAMPAIGN PARTNERS

10

SUPPORTING ORGANISATIONS

MEDIA PARTNERS

11

SOCIAL MEDIA PARTNERS

LEADERSHIP TEAM

Sponsorship &

Donations Team

Public Relations &

Marketing TeamTechnical Team Support Team

12

Following team of volunteers along with TamilStudiesUK’s all committee members are spearheading this fundraising campaign.

Suresh Kumari Senthil Niranjan Mathan

Uthayaraj Satha Ratnam Yesica

Thayaparan

Wimalathasan

Suntharam Sri Jayasree

Tharmendiran

SalmanJeyanthiAppu

KriththigaSathiyamoorthy

SPONSORSHIPS AND DONATIONS

13

Tharmendiran

(Coordinator)

UthayarajSuresh Mathan Suntharam Sri

PUBLIC RELATIONS & MARKETING

Satha Ratnam

(Public Relations)

Suntharam Sri

(Media Support)

Kumari YesicaSenthil

(Coordinator)

Jeysree

TECHNICAL TEAM

14

Niranjan

(Coordinator)

Wimalathasan Vasanthakumari Thaya

If you are interested or want more informationplease contact

❖ Tharmendiran 07900 842610

❖ Senthil 07729 488521

❖ Uthayaraj 07990 588918

❖ Suntharam Sri 07832 769522

V 1.00

Presentation End