Cloud Data Management PlatformBrett Chapman Account Manager – Cloud West TeamJuly, 27th 2016

Leader in Cloud and Hybrid IT Integration

The Forrester Wave: Hybrid2 Integration,

2015

PROVEN

Get Control of Your Data

Informatica RevCloudData

Integration

Cloud Data

Quality Customer 360(Single View)

Cloud ApplicationIntegration

Synchronizing Salesforce CRM with Oracle ERP and other business applications.

Customer service utility account creation and call scripting.

.

Central SAP repository and multiple Salesforce Orgs in a hybrid MDM model.

Cleanses, standardizes, and enriches Oracle and Salesforce data.

Preview your Data

Leverage Existing Systems

Cleanse and De-Dupe

VisualizeRelationships

Improve UserExperience

Access, cleanse, blend, and manage all your data... In just a few clicks.

20% increase in call center agent productivity. Reduced call times by 85%.

Each Salesforce org visualizes data regardless of geo.

1.5M data rows synchronized daily.

Supported more agile revenue and rate card analysis

Ensure the data is “good data” going into your applications

Point, Click, ConnectAward-Winning Integration

4

With Informatica, we are deriving additional

business value from our Oracle

ERP and Salesforce CRM implementations.

Customers Include:

Why Hybrid Cloud Organization pick Informatica

Unlock your data

1 2

Scale with Performance

UI maximizes productivity for

developers & citizen integrators

Visual data mappingOut of box templates & wizardsEasy to use & highly reusable

3

Hundreds of out-of-box connectors for cloud and on-

prem data sources

Optimized to process the largest data volumes

Pushdown Optimization Automated

CONNECT DEVELOP DEPLOY

Hundreds of Connectors For Every Type of Data Source

Sales & Service Big Data

Human Resources

Web Protocols & API

ERP & Financials

B2B

Marketing

Social

IT & Admin

Analytics

Informatica Cloud Real-Time Benefits

7

• Informatica Cloud provides a Single Platform for handling both traditional ETL/BI/DW use cases and API Creation/Orchestration

• Informatica Cloud Secure Agent architecture allows seamless access for people working in any

application to both Cloud & On Premise Data Sources.

• Informatica Cloud is the only Real Time integration tool that includes a UI designer to collect input from users and display retrieved data without coding

• Informatica Cloud has “code-free” tooling targeted at different types of users, not just developers.

• Informatica Cloud Processes can be created and managed entirely within our cloud, no need for special applications on user machine

• Informatica Cloud Processes can be “long running” and allow business logic to be centralized over the entire process (unlike ESB’s, which depend on each application to write it’s own code.)

• Informatica Cloud Publishes your Service Endpoint in the Cloud, no need to put equipment in a DMZ or open up your firewall

Cloud Designer

Customer’s Enterprise

Cloud Applications

Informatica Cloud: Secure Agent ArchitectureSecure Access to On-Premise & Cloud Endpoints

Data is not staged Data transmission is secure Multiple security certifications

Secure Agent

Cloud

Cloud Integration – Optimized for different user types

Wizards for Simple Integration

Cloud Designer for Advanced

Integrations

Integration Templates for

Business Users

• Line of Business SaaS administrators

• Business Analysts

• Developers addressing simple patterns

• IT Architects and Integration Developers working on advanced integration scenarios

• SI Partners solving customer needs

• Integration CoE (ICC) developers addressing complex business needs

• ICC developers collaborating with LOB users for configurability

• IT Architects and Developers building reusable best practices

• Community developers and ISVs building reusable solutions for Industry verticals

Cloud Integration – Optimized for different user types

Wizards for Simple Integration

Cloud Designer for Advanced

Integrations

Integration Templates for

Business Users

• Line of Business SaaS administrators

• Business Analysts

• Developers addressing simple patterns

• IT Architects and Integration Developers working on advanced integration scenarios

• SI Partners solving customer needs

• Integration CoE (ICC) developers addressing complex business needs

• ICC developers collaborating with LOB users for configurability

• IT Architects and Developers building reusable best practices

• Community developers and ISVs building reusable solutions for Industry verticals

LOB on ‘Rails’ – Template Driven IntegrationKey Differentiator

Custom wizard-based, self-service user interface

Advanced drag and drop integration

• Developers• Architects

• SaaS Admins• Business

AnalystsConfigure/Execute

Technical Users Line of Business App Users

Cloud Integration – Optimized for different user types

Wizards for Simple Integration

Cloud Designer for Advanced

Integrations

Integration Templates for

Business Users

• Line of Business SaaS administrators

• Business Analysts

• Developers addressing simple patterns

• IT Architects and Integration Developers working on advanced integration scenarios

• SI Partners solving customer needs

• Integration CoE (ICC) developers addressing complex business needs

• ICC developers collaborating with LOB users for configurability

• IT Architects and Developers building reusable best practices

• Community developers and ISVs building reusable solutions for Industry verticals

©2016 Informatica. Proprietary and Confidential 14

DiscoveryIQ – Enterprise VisibilityKey Differentiator

Predictive

Intelligent

Unique