Communications: Engaging the Global Community

Raise awareness of the challenge

Advocate for solutions

Drive commitments to the Secretary-General’s goals

Goals

Activities

UNF along with a PR firm and other SEFA partners will:

Extend our capacity to reach the public and thought leaders in each region of the globe. Provide strategic messaging advice. Develop print, video and online materials. Assist with regional meetings. Perform targeted media outreach to international and regional press before and after

rollout meetings. Cultivate a sense of momentum and excitement both via traditional and social media,

and also with the assistance of celebrity spokespeople (like Linkin Park and Gisele Bundchen).

Develop opportunities to engage the public in “calls to action” in support of high-level commitments.

Engage grassroots constituency groups, including faith groups and civil society organizations.

Communications: Upcoming Events

2011

Nov. 1: Launch of the 2012 International Year of Sustainable Energy for All in the General Assembly, New York

Nov. 10-12: Global Solar Forum (launch of EDP’s Global Solar Academy), Lisbon

Nov. 18-20: Second meeting of the SG’s High-Level Group, Vienna

Nov. 28- Dec. 9: UNFCCC COP-17, Durban

Dec. 14: Energy Access Practitioner Network meeting, Washington

2012

Jan. 12: Investor Summit on Climate Risk and Energy Solutions, New York Jan. 14-18: Launch of the International Year of Sustainable Energy for All at

the World Future Energy Summit and third meeting of the SG’s High-Level Group, Abu Dhabi

Jan. 25-29: World Economic Forum Annual Meeting, Davos Feb. 1: Asian rollout at the Delhi Sustainable Development Summit

2012, New DelhiFeb. 8: European rollout, Brussels Feb. 20-22: African rollout at UNEP’s Governing Council meeting, Nairobi Feb./Mar. Fourth meeting of the SG’s High-Level Group, TBD Mar. 7-9 Americas rollout at the Caribbean Small Island Developing States

Conference in Curacao Mar. 19-21: Bloomberg New Energy Finance Roundtable, New York Mar./Apr. Third Clean Energy Ministerial, United Kingdom June 13-15: Final prepcom for Rio+20, followed by thematic days – including one on energy June 20-22: Rio+20 Summit, Rio Sept. 18-21:Report of the SG to the General Assembly on the Year of Sustainable Energy for All Oct. TBD: German high-level event on energy access, TBD Dec. TBD: International Year of Sustainable Energy for All closing event,

New York