Contextual and Cultural Referencing in Art and Design Luke
Zahra HND in Interactive Media Year 1
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Personal preference Appealing to the eye Historical
relationships of interest All involve the interactivity of a user
Why Choosing These Topics?
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First, some in general research was done in order to find the
five artworks needed. Secondly, the range was restricted in order
that the works have some relationships between each other. Finally
the five artworks were chosen. It was made sure that they are a mix
of historical and contemporary works. Method of Investigation
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Researched specifically each artwork for an overview about it
and then for technical and detailed information. Used also the
artists website (if available) for a more reliable source of
information. After writing about the artworks, some few information
was also found on examples of how those artworks relate to todays
works. Information Retrieval
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Created by Maurice Benayoun in 1995. Virtual tunnel that
connect two cities (Montreal and Paris). The viewer can choose
his/her own way of digging through the tunnel. It has a cultural
aspect as one sees iconographic images from the culture of both
places. Tunnel Under the Atlantic
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Almost the same thing is used nowadays with virtual reality.
Oculus Rift is a great example. It lets the user navigate through a
game by tilting his/her head to make it more immersive. Tunnel
Under the Atlantic
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Created by Edgar Mueller in 2008. Uses a technique referred to
as anamorphosis. He used acrylic wall paint in order to create the
artwork. Focuses on the psychological aspect of how persons think.
The Crevasse
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The first example of anamorphism was created by Leonardo da
Vinci in 1485 (Leonardos Eye). Nowadays, a common use of this
technique is being made on adverts in stadiums which are flat on
the ground but appear to be standing. The Crevasse
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Created by Matthew Paris in 1250. This volvelle could calculate
the dates of moveable feasts like Easter. Volvelles are made up of
one or more layers of circular discs which were fixed firmly to a
leaf. Later on other calculations could be done with different
volvelles for example the motion of the Moon in relation to the
Sun. First Volvelle
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Today, volvelles are used mainly for educational purposes. Make
learning more fun and interactive as well. Volvelles
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Created by Panya Clark Espinal in 2002. Set of artworks showing
24 images of everyday objects. The images can be distorted at first
but when viewed from the correct angle, the images appear as
intended. This effect is called anamorphosis which means that the
artwork shifts with the viewer's movements. From Here Right
Now
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The artist aimed to emphasize on the viewer's consciousness
about movement and spaces. This allowed playful interaction because
of the transitions created by the artworks. Early works such as
'The Ambassadors' of Hans Holbein the Younger show an excellent
example of anamorphosis. The skull can be seen very distorted by
when viewed from the side, it becomes a normal skull. From Here
Right Now
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My own personal work. Contains information about one of the
greatest Maltese football players of all time; Tony Nicholl. The
colour scheme was based on the colour grey to keep an old effect
relating with the subject. Careful linking was made between the
buttons in order to display the right things when they are pressed.
Interactive Brochure
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Both The Crevasse and From Here Right Now use the anamorphosis
technique and have the same historical relationships. The
difference between the two was the type of calculations made
because Mueller used careful mathematical calculations with the
help of a camera while Espinal designed all the drawings on the
computer and then project them onto the walls. Similarities &
Differences
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Unlike the volvelle which is very structured and calculated in
its smallest detail in order to give correct results, The Tunnel of
Atlantic lets the user decide which way to go and explore different
images every time. This gives a random result every time making it
more interesting. Similarities & Differences