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Devices or Clouds ?. Vishwanath Alluri Founder & Chairman IMImobile. What’s new about Developer forums?. Apple App Store stats. 53,000 developers. 250,000 apps. 6.5 billion downloads. 85.3% unpaid downloads. Does your application work with ME??. Does your application work with ME??. - PowerPoint PPT Presentation
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Apple App Store stats
53,000 developers
250,000 apps
6.5 billion downloads
85.3% unpaid downloads
Firmware Updates
Versions
S60, Symbian^1, Symbian^2, Symbian^3
OEM CompatibilitySamsung , HTC, Sony Ericsson
Versions
Windows Mobile 2003, 5.0, 6.0, 6.1, 6.5, 7Versions
1.0, 2.0, 3.0, 4.0,and 5.0
Does your application work with ME??Does your application work with ME??
Firmware Updates
Editions 2nd , 3rd and 5th Edition
Feature Packs Pack 1 and Pack 2Firmware Updates
OEM Compatibility Samsung , HTC, LG…
Firmware Updates
Does your application work with ME??Does your application work with ME??Does your application work with ME??
46% 15%19%14% 6%
Versions
1.0, 1.5, 1.6, 2.0, 2.1 and 2.2
Versions
S60, Symbian^1, Symbian^2, Symbian^3
Does your application work with ME??
Firmware Updates
Editions 2nd , 3rd and 5th Edition
Feature Packs Pack 1 and Pack 2
46%
Firmware Updates
OEM Compatibility Samsung , HTC, LG…
Does your application work with ME??
6%
Versions
1.0, 1.5, 1.6, 2.0, 2.1 and 2.2
Versions
1.0, 2.0, 3.0, 4.0,and 5.0
Firmware Updates
Does your application work with ME??
19%
Firmware Updates
OEM CompatibilitySamsung , HTC, Sony Ericsson
Versions
Windows Mobile 2003, 5.0, 6.0, 6.1, 6.5, 7
Does your application work with ME??
15%
Inconsistent implementation of
“standards”
Distribution and monetization
challenge
Inconsistencies in capabilities exposed
Limited API access
App Generator Network API’s
MarketplaceForumDaVinci
Campaign Manager
Communication Gateways
Studio
Ad Ring
App Shop
DaVinci ESP
OTT Service Providers
APIs APIs APIs APIs APIs
Developers Developers Developers Developers Developers
APIs
Developers
OEMs
Developers Developers Developers Developers Developers
SDK SDKSDKSDK
14
Operator’s challenge
OTT Service Providers
APIs APIs APIs APIs APIs
Developers Developers Developers Developers Developers
APIs
Developers
OEMs
Developers Developers Developers Developers Developers
SDK SDKSDKSDK
Contacts
Location (GPS)
Calendar Media
Messaging CameraSensors
Contacts
Social profile
Calendar Media
Usage stats UGCMail
Mobile Network Operator
End usersBecoming a
“Bit pipe”
IMImobile’s solution to Operator’s challenge – Mobile Marketplace
Mob
ile
Mar
ketp
lace
Mob
ile
Mar
ketp
lace
Mobile Network Operator
End users
+ Channels+ User Profile+ CRM data+ Presence + Charging+ Hosting Environment
“Smart pipe”Service
Providers
Enterprise
Developers
Content Providers
Access channels, charging and user profile are Operator’s core assets
ForumDaVinciData Analytics
DevelopersBusiness
Intelligence
The Holy Grailfor mobile operators