WW

RP

Education, Outreach, and Communication during the

Year of Polar Prediction

Helge Goessling Director International Coordination Office for Polar Prediction @ AWI

YOPP Summit, 13-15 July 2015, Geneva, Switzerland

WW

RP

Year of Polar Prediction

Mission statement

„Enable significant improvement in environmental pre-diction capabilities for the polar regions and beyond, by coordinating a period of intensive observing, modeling, prediction, verification, user engagement and education activities.“

WW

RP

EOC during IPY (2007-2008)

IPY goals

advanced polar knowledge

legacy of enhanced observations

new generation of polar scientists

interest and participation of "non-scientists"

EOC = Education, Outreach, and Communication IPY = International Polar Year

WW

RP

EOC during IPY (2007-2008)

Sou

rce:

IPY

web

site

WW

RP

EOC during IPY (2007-2008)

IPY goals

advanced polar knowledge

legacy of enhanced observations

new generation of polar scientists

interest and participation of "non-scientists"

YOPP

WW

RP

EOC during YOPP: Target Groups & Media

Scientists / Forecast Centres

Early-career scientists / students

Stakeholders

Funders

Journalists / Public

Targ

et g

roup

s

WW

RP

EOC during YOPP: Target Groups & Media

Scientists / Forecast Centres

Early-career scientists / students

Stakeholders

Funders

Journalists / Public

Targ

et g

roup

s

Outreach

Education Communication

WW

RP

Journalists / Public

Early-career scientists / students

Stakeholders

Funders

EOC during YOPP: Target Groups & Media

What can this target group ... .

... contribute to YOPP?

... gain from YOPP?

•  Actually doing YOPP

•  Opportunities for exciting, highly user-relevant research

•  Collaboration •  Funding •  Recognition

Targ

et g

roup

s

Scientists / Forecast Centres

WW

RP

Journalists / Public Scientists / Forecast Centres

Stakeholders

Funders

EOC during YOPP: Target Groups & Media

What can this target group ... .

... contribute to YOPP?

... gain from YOPP?

•  Actually doing YOPP

•  Opportunities for exciting, highly user-relevant research

•  Collaboration •  Funding •  Recognition •  Education

Targ

et g

roup

s

Early-career scientists / students

WW

RP

Journalists / Public Scientists / Forecast Centres

Early-career scientists / students

Funders

EOC during YOPP: Target Groups & Media

What can this target group ... .

... contribute to YOPP?

... gain from YOPP?

•  Making YOPP relevant

•  Improved predictions

Targ

et g

roup

s

Stakeholders

WW

RP

Journalists / Public Scientists / Forecast Centres

Early-career scientists / students

Stakeholders

EOC during YOPP: Target Groups & Media

What can this target group ... .

... contribute to YOPP?

... gain from YOPP?

•  Enabling YOPP

•  Effective use of funding; research

with socio-economic relevance

Targ

et g

roup

s

Funders

WW

RP

Scientists / Forecast Centres

Early-career scientists / students

Stakeholders

Funders

Journalists / Public

EOC during YOPP: Target Groups & Media

What can this target group ... .

... contribute to YOPP?

... gain from YOPP?

•  Making YOPP relevant •  Broad recognition •  Interesting stories •  Education

Targ

et g

roup

s

WW

RP

EOC during YOPP: Target Groups & Media

Journalists / Public

Science- and Implementation

Plans

Workshops / Conferences / Meetings (hosting and attending)

eMailing list YOPP Newsletter?

Twitter Website

Videos?

Outreach Events?

Polar Prediction Schools

Webinars / Research Feature

Flyers

achieved ongoing planned

Targ

et g

roup

s M

edia

Scientists / Forecast Centres

Early-career scientists / students

Stakeholders

Funders

WW

RP

EOC during YOPP: Target Groups & Media PPP/YOPP%Education,%Outreach,%and%Communication:%Target%groups%and%communication%media

Science%and%Implementation%plans X (X) (X) (X) /

Hosting%of%Workshops%/%Conferences%/%Meetings X (X) (X) (X) /

Attendance%of%Workshops%/%Conferences%/%Meetings%%%%%%%%%

(PPP/YOPP(presentation(and(poster)X (X) (X) (X) /

Mailing%list X (X) / / /

YOPP%Newsletter X (X) (X) (X) /

Twitter X X (X) (X) (X)

Website%(general)(including(SG(info,(FAQs,(overviews,(workshop(reports(&(slides,(plans,(...)

X X X X (X)

Polar%Prediction%Schools%%%%%%%%%%%%%%%%%(2016,(2018,(2020?) / X / / /

Webinars%/%Research%Feature(s) (X) X (X) (X) /

Flyers (X) (X) X X (X)

Videos%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%(YOPP(Teaser(and(Résumé) (X) (X) X X X

Media%events%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%(YOPP(launch,(celebration,(IOPs?) (X) (X) X X X

StakeholdersInterested%public%%%%%%%%%%%%%%

(partly(via(journalists)%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%Target%group%M>

Communication%medium|V

Scientists(current(and(potential(

contributors)

EarlyMcareer%scientists&%students("education")

Funding%agencies

Medium 1

Medium 2 ...

WW

RP

Example 1: YOPP Newsletter

Content:

•  Important news/developments/contributions

•  Plans (YOPP-wide events or individual projects)

•  Announcements

•  Preliminary results / reports

•  Background stories (encourage Early-Career-Scientists)

•  Very short summaries of new publications

•  Miscellaneous Implementation:

•  Organised by ICO (+ partner?)

•  DOIs?

•  Biannual?

WW

RP

Example 2: Outreach Events

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022

YOPP Preparation Phase YOPP YOPP Consolidation Phase

★Polar Challenge?

★Intensive Observing Periods?

WW

RP

Example 3: Videos

Combinations of interviews, narratives, and ...

Photo by Stefan Hendricks, Alfred-Wegener-Institut

WW

RP

Example 4: Website(s)

http://polarprediction.net

PPP website

? e.g. http://yearofpolarprediction.net

YOPP website

WW

RP

AWI Outreach

PPP-SERA

EOC during YOPP: Implementation

ICO @ AWI

WMO Outreach

PPP-EDUCATION

APECS

National Weather

Services? Specialist Journalists?

Helmholtz ESKP?

?

EOC Team

EOC Partners ?

?

?

WW

RP

EOC Breakout Group: Discussion Points

•  Newsletter •  yes or no •  if yes, what and how?

•  frequency •  implementation

•  Extra website for YOPP

•  yes or no •  if yes, what and how?

•  Videos (beyond interviews)

•  yes or no •  if yes, what and how?

•  EOC Partners •  who and how?

•  Sources for EOC-dedicated funding?

•  Polar Prediction School 2018

•  host (including co-funding)?

•  How to foster early-career scientist development?

•  What to focus on?

•  What else?

-> BOG 5, Today 16:25-17:15, Salle 7 Lake

WW

RP

WW

RP

EOC during YOPP: Target Groups & Media PPP/YOPP%Education,%Outreach,%and%Communication:%Target%groups%and%communication%media

Science%and%Implementation%plans X (X) (X) (X) /

Hosting%of%Workshops%/%Conferences%/%Meetings X (X) (X) (X) /

Attendance%of%Workshops%/%Conferences%/%Meetings%%%%%%%%%

(PPP/YOPP(presentation(and(poster)X (X) (X) (X) /

Mailing%list X (X) / / /

YOPP%Newsletter X (X) (X) (X) /

Twitter X X (X) (X) (X)

Website%(general)(including(SG(info,(FAQs,(overviews,(workshop(reports(&(slides,(plans,(...)

X X X X (X)

Polar%Prediction%Schools%%%%%%%%%%%%%%%%%(2016,(2018,(2020?) / X / / /

Webinars%/%Research%Feature(s) (X) X (X) (X) /

Flyers (X) (X) X X (X)

Videos%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%(YOPP(Teaser(and(Résumé) (X) (X) X X X

Media%events%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%(YOPP(launch,(celebration,(IOPs?) (X) (X) X X X

StakeholdersInterested%public%%%%%%%%%%%%%%

(partly(via(journalists)%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%Target%group%M>

Communication%medium|V

Scientists(current(and(potential(

contributors)

EarlyMcareer%scientists&%students("education")

Funding%agencies