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enabling sales at VAR
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An Integrated Sales Enablement And Marketing Automation PlatformFor MSPs, Value Added Resellers and Channel Partners
About usFounded in 1998, Mindmatrix is the leading provider of Sales Enablement and Automation toolsSales Enablement is using technology to empower the sales team and reduce their research efforts allowing them to spend more time sellingSales Enablement is providing the sales team with the content to make them independent of the marketing team; yet at the same time promote a seamless marketing-sales alignment that improves sales effectiveness
What do we doMindmatrix enables sales and marketing teams to be more effective through a combination of asset management, automation, sales enablement and channel enablement functionalityMindmatrix empowers sales and marketing teams to engage with customers and prospects through both direct and indirect channels and seamlessly across a combination of online, social, mobile and offline media
Our Clients
How Mindmatrix can assist youLeverage social selling to connect to buyers earlier in buying process Better engage your leads by optimizing follow through from eventsLeverage mobile to be more effective by announcing new servicesConnect with prospects using mobileIncrease close rates by automating routine sales and marketing processesReduce printing costs with personalized product catalogsIncrease SLA Renewals with Personalized MessagingUse customer data to target new products and cross-sellSave money by spending only on most effective sales assetsIncrease revenues by improving sales processesClose more business with 5 Minute response time to incoming leadsIncrease the amount of time you spend selling Make it easier to run event campaignsAutomate your nurturing of leadsAutomate the capture of customer referrals and testimonialsCreate sales enablement in a boxAutomate the capture of feedbackKnow which leads to focus on
Mindmatrix offers Sales Enablement in a Box
Leverage social selling to connect to buyers earlier in buying process By using Mindmatrixs social listening application, you can identify prospects that are looking for your specific solution. You can engage prospects earlier in the buying journey and increase the probability the prospect will buy from you instead of a competitor.
Social listening
Connect with leads immediatelyMake more of your leads by optimizing follow through from eventsLeads generated from events arent always followed up with in an optimized mannerMindmatrix lets you build out specific flexible workflows to document the assets and steps to take with a prospect from the initial lead through the end of the buying cycleMindmatrixs metrics and reporting help you to identify which assets are not working and which steps of the process need to be streamlined so you can optimize your processes moving forward
Tradeshow leadsBuild sales workflow for tradeshow leads and map assets for every stage of sales process
Track sales process and asset effectivenessLeverage mobile to be more effective announcing new servicesWith Mindmatrixs mobile tools you can send a video about a new product directly to the mobile phones of prospectsMindmatrix can give you detailed reporting that shows you whether each individual prospect or team member watched the video
New product launched
Product launch video shared with prospects
Results shared at corporate level Opens tracked
Connect with prospects using mobileEmails often go unopened and mailings can be ineffectiveSupplement emails by using video and text messaging to reach prospects directly on their mobile devices
Results shared at corporate level ProspectsText/videos about your services
Get reports on opensIncrease close rates by automating routine sales and marketing processesThe work doesnt stop after an initial conversation or demoUsing Mindmatrix you can automate routine sales and marketing processesYou can create nurturing campaigns that send text messages or emails to prospects based on the action they have taken and also create reminders for yourself to follow up on specific dates and times
Create SMS/email lead nurturing drips
Monitor prospect activityTo-do list and reminders
Reduce printing costs with personalized service brochures
Mindmatrix helps reduce printing costs and increase revenue by building product catalogs based upon your customers demographic and behavioral information
Customize sales content and print only whats relevant to the prospect
360 prospect view that records prospect behavior and demographics
Increase SLA Renewals with Personalized MessagingUse Mindmatrixs asset management and personalization capabilities to create messaging that is personalized for individual customers and see the increase in your SLA renewals
DATA SEGMENTATION BASED VIA SMART LISTS BASED ON WARRANTY DATES AND PURCHASE HISTORYPersonalized offers and reminders via emails, SMS, print sent to customers due for renewal
Customer response tracked and results shared at local and corporate levelUse customer data to target new services and cross-sell
Create individualized offers and marketing materials tailored to suit specific customers
Personalized offers via emails, SMS, Print
Save money by spending only on most effective sales assetsMindmatrix can help you identify which marketing and sales assets are being found useful by clientsThis allows you to spend more time on the assets that are getting results and stop supporting assets that clients dont like.
Resources invested in the most popular/effective marketing assetsData on sales assets effectivenessIncrease revenues by improving sales processesMindmatrix allows you to document all of your sales processesFrom the process of evaluating and nurturing leads acquired at events to the processes and tasks that take place after a demo of your productMindmatrix allows you to define and track the steps, tasks, and assets used throughout the process, see where bottlenecks occur or processes breakdown, and analyze which assets are effective, allowing you to find areas to improve the way you sell
Sales/Marketing processes tracked so you can make necessary amends to maximize their effectivenessClose more business with 5 Minute response time to incoming leadsMindmatrix allows you to set up email and SMS alerts for so you know instantly whenever a prospect opens an email, clicks on an ad, requests a demo, visits your website, or looks at a sales asset.By reacting immediately, you can significantly increase the chances of closing a deal
Prospect activity and response tracked
Prospect interaction with sales/marketing programs
SMS and email alert generated for salesperson
Increase the amount of time you spend selling Mindmatrix provides an asset management system that maps assets to be used in every stage of the sales process and for every target customerThis makes it easy for you to instantly find and customize the assets they need, and reach out to more prospects than before
One-touch access to personal branded sales assets customized for prospect
Assets mapped for every stage of sales cycle
Make it easier to run event campaignsMindmatrixs platform makes it easy to generate business from eventsWith the Mindmatrix platform you can generate and personalize invitations, reminders, and pre-event mailings to ensure that your event is a successOur metrics allow you to analyze the results from your events and find areas for future improvement
Personalized pre-event emails, reminders and drip programs to route prospects to event-specific landing page
Personalized post-event follow-ups via drip programs for leads from events
Lead activity and response tracked
Automate your nurturing of leadsMindmatrix has visual tools that allow you to build out email campaigns to automatically nurture your leads until they are ready to buyMindmatrix gives you insight into how many prospects are at each stage of the lead nurture program and how those prospects have interacted with you throughout the program
Prospect response to nurturing programs tracked
Know prospect position in the lead nurturing program
Visual tools to build lead nurturing campaigns
Automate the capture of customer referrals and testimonialsMindmatrix lets you set up programs to easily capture testimonials and create automated customer referral campaignsWith Mindmatrix you can use your current customers to drive new businesses and track the results
Customer referral and testimonial request drips
Track lead flow from referrals Create sales enablement in a boxMindmatrixs platform gives small- to medium-sized businesses its sales enablement in a boxWith ready-made templates for landing pages, emails, playbooks, nurture campaigns, along with complete visibility and prospect tracking, Mindmatrix gives you a complete solution for enabling your sales team
360Prospect view and trackingSales campaign reports and trackingTemplates for landing pages, emails, playbooks and lead nurturing campaignsAutomate the capture of feedbackMindmatrixs platform enables you to easily capture and correlate client feedback from email, web forms, and even text messages
Client feedback captured from different media including web-forms, SMS, emails and social
Know which leads to focus onMindmatrix gives you tools that drive sales: tools for lead scoring so you can easily identify the leads that are ready to buy; alerts so that you know instantly via email or text messages whenever a prospect takes action; and automatic task generation and reminders for timely follow-up
Prospect response tracked and scored
Prospect interaction with sales/marketing programs
SMS and email alert and to-do list generated
Integration with key CRM and ticketing platformsMindmatrixs sales enablement software integrates with popular CRM and ticketing platforms including ConnectWise and Autotask, allowing you to share and manage key information between the two platforms
Thank youMindmatrix2403 Sidney Street, Suite 150, Pittsburgh, PA 15203Phone: 412.381.0230, Fax: 412.774.1992