Filcro Media Staffing for Traffic and Inventory Media Staffing of Media Executives for cross platform broadcasters

7/29/2019 Filcro Media Staffing for Traffic and Inventory Media Staffing of Media Executives for cross platform broadcasters

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o Media Staffing Inventory Traffic Planning Media Staffing for the Media Industry

//www.filcro-media-staffing.com/html/filcro_media_staffing_inventory_traffic.html[2/2/2013 2:00:35 PM]

Mobile Cable TV & MSO Broadcast TV Digital Radio Online Multicast & OEM DOOH

Senior Vice President

Multimedia Network Sales Operations & TechnologyNew York, LosAngeles, Chicago - USA

Client Diversified U.S. multinational media and entertainment conglomerate.

Based New York, NY

Reporting Filcro Media Staffing with Tony Filson as OIC reporting to the President of TV Network Sales

Traffic, Inventory, Planning

Media and Broadcasting PlatformsTraffic, Inventory and Media Planning Recruitment

Filcro Media Staffing has extraordinary experience identifying Senior Vice Presidents, Directors and Managsteward inventory and traffic across multiple media platforms for international, national, regional and local broadcas

The firm recruits media executives in every large and small media market in the world to set strategic and tactical optimize process, refine technology and ultimately enhance revenue.

A solid relationship between sales, programming, planning, research, inventory and traffic is vital to a media broadorganization. Every department benefits financially from the process, technology and support implemented bytraffic and inventory leadership.

With the increased integration and consolidation of cross-platform media assets a firms broadcast TV, cable TV, sradio, mobile, OOH, gaming, interactive and wireless holdings can offer unique challenges for distribution, centramonetization, optimization and accountability. Identifying the proper executives to transition, manage and optimitechnology is a recruitment task for skilled recruiters with vast media industry experience.

At Filcro Media Staffing we identify, recruit, qualify and attract the proper inventory and traffic executives to assoperational success, technological efficacy and skilled management of your traffic, inventory, planning and IT staff dto these vital functions.example 1 - example 2 - example 3 - Senior Vice President, Vice President, VP, Direcfunctional Senior Manager level searches are the primary focus of this media recruitment group. For specific WideOrbit and Invision see below,

A Filcro Media Staffing review of a SVP Sales Operations and Technology Executive Search
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Search A Senior Vice President to lead all national sales operational infrastructure across all meplatforms for multiplex, multicast monetization optimization of the TV Network. Traffic, Inventand Sales Planning

Platforms On Air, Online, Mobile, OD, Sales IT, Planning, Traffic & Inventory Operations

Client Situation

The client through a multi-billion dollar acquisition of online and on-air media properties needed to upgrade infrastto optimize revenue by upgrading all traffic, inventory, planning, sales and supporting front and back office associaall.

The objective was to have the Agencies, Clients, Network Traffic, Network Inventory, Network Sales Staff and NPlanning across multiple platforms: On line, On Air, On Demand & Mobile all functioning seamlessly.

The multiple media groups wanted to be able to offer integrated revenue management optimization while reducing redundancies when serving clients who were buying across multiple media platforms in a multicast, multiplex.

Industry and Sector inclusion for Universe Compilation

Broadcast TelevisionCable Television

Satellite NetworksMSO OperatorsRadio BroadcastingOnline InteractiveOn Demand & Multiplex BroadcastersAdvertising AgenciesTechnology & Media Management ConsultingMobile Technologies & Providers

Subsequent to Filcro Media Staffing being retained

The Filcro Media Staffing OIC Tony Filson participated in a number of meetings wpersonnel and senior management to map out the media technology (IT) and resource (HR) objectives going forward. The OIC created a merged HR & IT ofor clarity on redundancy.

The redundancy to be eliminated and future hiring needs were agreed upon to sthe tactical and strategic autonomy that the new Senior Vice President w

granted.

Filcro Media Staffings merged organizational charts and current technology overviews of traffic, inventory, sales pand the current metrics utilized for Analytics were key in proper universe compilation for identification, recruitmeattraction.

New York, Chicago, Los Angeles, Washington DC and Detroit were analyzed individually to provide each key clieagency's preferred modality and IT functionality during technology upgrades and operational improvements for Inventory, Sales, Sales Planning, Research and Client Services.

Some of the challenges facing the new Senior Vice President were

Change ManagementBest PracticesTechnology Integration Across Multiple PlatformsDirecting IT with Off-theShelf Modifications and New Program DevelopmentTraining of Staff on New Systems and SoftwareAgency and Client Awareness of the Benefits and AdvantagesRedundant Systems Operating Through IntegrationHiring of Additional Staff to Facilitate New Programs and IT ProgrammingCMS OD Content Sales System Integration w/MSO, Satellite and Mobile

Filcro Media Staffings Recruitment Solution

Filcro Media Staffing proceeded to Identify organizations with specific "best in class" reputations on individual plaAs this was a new initiative to the industry, no single executive to date had successfully implemented an environmesuch efficacy across these multiple media platforms: Broadcast, Cable, Satellite, Interactive, Mobile, OD/CMSDOOH.

Recruiting from the identified universe proved to be fruitful. The greatest challenge was having to determine capaexperience as we were recruiting for a compilation of objectives that had never been fully realized in the industry

Successful Senior Vice President Recruited
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Mobile Cable TV & MSO Broadcast TV Digital Radio Online Multicast & OEM DOO

Location New York, NY - USA

Search Firm Filcro Media Staffing

Officer in Charge Tony Filson Reporting to Board of Directors, CEO, CTO & SVP HR

Client Diversified U.S. Global Media & Entertainment Conglomerate

Client Situation Succession Plan & Upgrade of Global IT Across all Media Platforms

A Vice President of Sales Technology from another multinational media and entertainment conglomerate.

This Vice President was responsible for global (IT) technology initiatives across TV, Radio, Interactive, Motion Mobile and legacy platforms.

With 8 direct reports and a staff of 62 on a dotted line this VP had built and developed with internal and resources one the most respected technology environments in the media and broadcasting industries.

With broad experience in New York, Los Angeles and Chicago this executive welcomed the challenges in each across the United States to integrate systems and human resources to facilitate the clients business goals optimization of revenue.

The timing of the search coincided with many of the executive's personal and professional desires to buildtechnology infrastructure that would allow for recognition throughout the industry. His current environment could nohim this opportunity based on the logjam of senior ma nagement he reported into, preventing him from from funwith the strategic autonomy he desired and deserved.

Summary

The Senior Vice President was successfully identified, recruited, attracted and relocated by Filcro Media Staffing wi

Filson as Officer in Charge of Search. Filcro Media Staffing also participated in the employment contract phase Senior Vice President has proven to be a vital resource for current and future initiatives. A few additional related se

A Filcro Media Staffing

Media Technology Executive Search Reviews for Related Traffic and Inventory Systems

Chief Technology Officer (CTO)Global Broadcasting, Motion Picture, Cable & Interactive Networks

Executive Search Committee Industry and Business Sector Inclusion

Television Networks - Cable & Broadcast - International, National, Regional & LocalRadio Broadcasting Networks - International, National, Regional & LocalWireless / Mobile Content Producers - International, National, Regional & LocalOnline Interactive - International, National, Regional & LocalNetwork & Syndicated Programming Producers - TV, Radio, Interactive, Mobile, FilmMotion Picture Studios - Domestic & International
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The executive search committee (ESC) of the client company was comprised of the PreCEO, current CTO and SVP of Human Resources acting as the liaison for the (ESC(ESC) identified Filcro Media Staffing (FMS) and Tony Filson (TF) functioning as OCharge of Search (OIC) to conduct a national search to identify and review thetechnology executive capable of facilitating the current CTOs succession plan and the b

director's desire to enhance the global technological resources of their media holdings across all media platforms.

The CTO had a clear vision of where the diverse media holdings needed to be technologically in international, nregional and local markets and he was exceptionally articulate in what he was seeking strategically and tacticassure that his successor could manage this global media and entertainment conglomerate, well into the future.

The diversity of the company's global media portfolio would require Filcro Media Staffing to recruit a CTO with

media acumen and a sophisticated comprehensive overview of advanced multimedia, multicast and multiplex brtechnologies. For terrestrial distribution, MSO, OTA & Satellite relationships and FCC mandates this new CTOrequire exceptional hard and soft skills to evangelize technology internal and external to the organization. The newould review and manage many IT and broadcast vendor relationships across three continents; this would refiscally mature media IT executive with extensive build-out, operations and maintenance experience globally.

With a large multinational and multi language IT engineering staff reporting into this technology executive, a notadept mentor with the ability to manage soft and hard assets remotely would be essential. Media technologyassociated with international government regulations, business affairs and monetization were complex and we requexecutive who could utilize the firms extensive legislative resources effectively to manage these areas with autonom

Some of challenges facing the new CTO

Global Dissemination Across Multiple Media PlatformsOptimizing and Upgrading Resources for TV, OD, Radio, Interactive and Wireless NormalizationChange Management

Vendor Management in International & Domestic MarketsOptimizing Sales Technology to Enhance Revenue Across All PlatformsCentralize Control of International Technology AssetsInternational Government and Domestic FCC ComplianceManagement of a Diverse Multinational StaffAttracting and Mentoring Staff to Facilitate Technology InitiativesImplementing IT Best Practices Internal & External to the Organization for Assimilation, Dissemination &ProductionIntegration of media platforms for monetization of multicast products and services

The Filcro Media Staffing Recruitment Solution

Based on Filcro Media Staffings recruitment experience with prior advanced media tecsearches and an awareness of other global media organization's technology infrastrucompiling, verifying and vetting the entire initial search universe and including the ESprocess took less than three weeks to complete. With a finite number of appropriattechnology executives capable of moving the organization globally to their next generatechnology across all their targeted media platforms it was apparent who was qualified

mechanical perspective well before the initial round of interviews in New York, Atlanta and California to understan

executive's capacity strategically.

The OICs objective was to attract the proper media technology executives to fit well within the organizations technology culture. Every ideal media technology executive identified was currently under contract, happy and wellwithin their respective media conglomerate. The current CTOs succession plan was essential while recruiting tothe ideals who were talented and well sought after Media IT executives. All exhibited the career progression and sought in the new CTO to maintain continuity and facilitate growth in the clients global technology organization.

The current Chief Technology Officer CTO required extensive assurances that this incoming executive would assuinitial transitional role prescribed before taking over the CTO position at the cadence prescribed. Maturity andjudgment during a brief transition alloted would afford the organization and their vendors and affiliates continuitthe new CTOs ascension. An extensive round of interviews in New York with the CTO, CEO and other senexecutive of the hiring company provided a unanimous consensus that the proper media IT executive to assuCTOs position had been identified and that he was indeed uniquely qualified and the single most qualified candidthe position.

Successful CTO Recruited and Attracted

The executive recruited and attracted for the organization was currently managing (7) sevenTV broadcast and cable entities for one of the largest U.S. based multinational meentertainment conglomerates in the world. In his previous roles this technology executive macross every media platform relevant to the organizations diverse global media infrastrucinclude: Multicast of Cable TV, Broadcast TV, Radio, Interactive, On Demand, OOH, MobWireless assets.

The executive was currently managing over 70 senior technology employees across The Americas, Europe and Atotal technology and financial controls within these geographics for global dissemination. His total reports on a doand vendor management exceeded that of any other candidate by two fold.

With a proven history of efficacy in managing and introducing new media technology from a hard asset andresource perspective he was respected below, on and above line by everyone who came in contact with him perand professionally. This level of respect by his peers and those who reported into him would also be an a
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Mobile Cable TV & MSO Broadcast TV Radio Online Multicast & OEM DOO

attracting and retaining highly valuable media technologists for the client company in the future.

One of the most challenging aspects of this media technology executive search was negotiating the timinexecutive's release from his current contract due to a media industry merger. At all times, this media IT exexhibited traits inherent to someone with a fine character, intelligence and honor. It was a pleasure workingsearch with the current CTO and attracting such a fine senior media IT executive to carry forward the firm's reputaa leader in global media technology and broadcasting entertainment.

The incumbent CTO left the firm as designed in his succession plan and the new CTO apparent reported directly

new CEO.

A Filcro Media Staffing TV Technology Executive Search Review

First Tier U.S. Multinational Cable Television Network

Senior Vice PresidentNetwork Multicast MultiplatformSales Technology & Operations

Based New York, NY - USASearch Firm Filcro Media StaffingOIC Tony Filson as Office in Charge of SearchReporting to Network COOand Network President, New York, NY - USASearch Senior Vice President Network Sales Services Operations and Technology

Client

A global media and entertainment conglomerate seeking to upgrade their sales operational and sales IT infotechnology infrastructure to optimize process and advertising dollars across all their media platforms.

This network with over 130,000,000 subs is advertising driven and is still growing based on branding a

programming initiatives across a multiplex of offerings.

New York, Los Angeles, Chicago, Detroit and Washington, DC offices are AORs relevant to this search.

Client Situation

The Network President and Chief Operating Officer felt it was essential to upgrade the capacity of the Networkoperational function across TV, On Line, Mobile, Radio, Out of Home, OEM and On Demand.

Traffic, Inventory and planning functions needed to be centralized to optimize efficacy and lower sales operationathrough retooling of hardware, software, process and human resources to facilitate multicast disseminatmonetization.

Current IT systems and software required upgrading to integrate a (6) six platform plan that was seamless internexternal to the Network.

Continuity and stability from an HR perspective were also needed as turnover was exceeding the industry me
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wanted an individual who could bring hard and soft assets together while assuring that IT and Sales were providproper guidance to accomplish the Network's business goals. This new Senior Vice President would be taskimproving the culture and work environment to bring about stability and internal growth opportunities for employees

Industry and Sector inclusion

Broadcasting - Cable TelevisionBroadcasting - Network TelevisionIT Broadcast - Systems ProvidersIT Broadcast - Software Providers - CONUS and OCONUS

The COO identified Filcro Media Staffing (FMS) and Tony Filson (TF) functioning as Officer in Charge of Searcconducting their own internal and national identification efforts.

Filcro Media Staffing is Retained

The FMS Officer in Charge of Search Tony Filson and the COO verbally initiated and complesearch document after one in person meeting and guidance from Human Resources. Based oMedia Staffings intimate knowledge of the space, along with extensive executive search expin Broadcast Sales Operations the firm was able to proceed with the search the following bday. Tony Filson was asked to review the entire IT infrastructure related.

The Filcro Media Staffing OIC and client COO looked at ideals from a revenue, performanceperspective and AORs that required immediate optimization servicing the Network Advertisingorganization front and back offices as well as client and advertising agency relationships. RevO&D charting also took place.

Some vendor (IT) relationships, succession planning issues and office relocation time lines wat a realistic cadence so day-to -day planning, traffic and inventory would not become second

Filcro Media Staffing reviewed all (IT) hardware and software relevant to sales and sales operations along withsupplied O&D charting to establish what hard and soft resources could be utilized as part of the consolidatioupgrading traffic, inventory and planning across all the new multicast media platforms.

Understanding what changes and training had to be made from a Human Resource and IT perspective, directly odotted-line were important to determine at what stage(s) vendors would setup redundant systems, close downresources and initiate through IT and the NOC a seamless transition to sales multicast dissemination and monetiza

Challenges facing the new Senior Vice President

Network Advertising Sales Information Technology Adaptation - Hardware and SoftwareChange ManagementTraining & Development of TV Network Sales Front & Back OfficeConsolidation of National Sales IT, Inventory, Traffic and Planning Resources to Network Sales in New YoWhile Continuing Service East Coast, West Coast and Midwest Regions.New Financial Reporting Guidelines

Adaptation of New and Old Technology to Client and Agency NeedsContinuity - Lowering Employee TurnoverNew Agency Partnerships - Relationships Across Four Media PlatformsAdapting to a Newly Defined MultiplexTechnology to Address ADU Issues

Filcro Media Staffing Recruitment Solution

Filcro Media Staffing proceeded to Identify the "best in class" executives frnetworks who presently exceeded or matched the SUB #s of the client company.

A real technologist with exceptional soft skills was required with below, on andline efficacy in a national broadcaster that disseminated across multiple platforms.

Our firms ideal was an executive who had built a new Network and or also gularge Network through the upgrade and consolidation process from an IT an

Operational perspective.

An executive capable of maintaining day-to-day operations while transitioning the Network was essential.

Team development was essential with multiple offices located throughout the United States this executive would hguide IT, Traffic, Inventory, Sales, Sales Services and Human Resources

One part of our solution was to identify an executive who had also gone from a decentralized to centralized functiopast. This would solve many issues from the onset and let us concentrate on other skill sets. The difficulty was tnetworks had integrated TV, Inventory, Wireless and OD to the extent planned for the Networks model. We needExecutive with exceptional IT and advertising sales operational management experience.

Successful Senior Vice President Recruited

A Senior Vice President of Network Broadcast Operations based in New York City with everything required to mclient's business objectives and move them forward to compete with other Networks that had already monetizeplatform separately.
http://www.filcro.com/Tony-Filson/http://www.filcro.com/Tony-Filson/http://www.filcro.com/Broadcast-Engineering-Technician.html


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Location Charlotte, NC - USA

Reporting to Senior Vice President Commercial Operations

Client Diversified U.S. based multinational media company

Search Sr. Manager - TV Broadcast Station Hub Traffic, Inventory & Technology

This executive was responsible for all functions in one the worlds largest media and entertainment conglomerates multiple networks and fit in well with the new company's multiplex ambitions.

The entity was a direct competitor of the client company down to the specific genres offered across their multmultiple Networks.

The new SVP facilitated similar technology, consolidation and optimization across four media platforms succwhere others in the industry had failed. He was an exceptional technologist with strong management and soft skills

As a mentor and builder of strong teams his identification caused highly skilled people to come forward withneeded skill sets to join him at the Network. This lowered hiring costs and allowed for an immediate adaptation IT and vendors to implement advanced broadcast sales technology for our client.

The SVP has made a smooth transition, is functioning with exceptional efficacy and exceeding the client's operatio

technology expectations mandated at the onset of the search .

A Filcro Media Staffing Sr. Manager Multi-Station TV Hub Traffic, Inventory, Logging & Technology Review

Sen io r Manager Hub T ra f f i c

The Firm

One of Americas largest diversified multinational media companies with major interests in cable networks, televis

radio broadcasting, TV production and distribution, internet businesses, magazine, newspaper and business publish

Client Situation

Filcro Media Staffing was contacted by the firms human resource department to initiate the identification of (3) thremployees to be based in Charlotte, NC.

The objective of these searches was to enhance the companys TV broadcast station holdings by centralizoptimizing traffic, inventory and logging along with their related technology.

Ideally those capable of managing, maintaining and overseeing the daily operation of the centralized traffic operaan assigned group of television stations would train and develop staff while supervising workflow between local and centralized staff to ensure quality control and inventory maximization.
http://www.jobs-in-tv.com/http://www.filcro.com/traffic.htmlhttp://www.executivesearch.tv/html/vp_traffic_case_history.htmlhttp://www.executivesearch.tv/html/tv_traffic.html


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Industry and Sector inclusion

Broadcast TVCable TVLocal, Regional and National Broadcasters


The client company was aware of Filcro Media Staffings reputation in the broadcasting businesses that providorganizations core revenue streams. Human resources was exceptional in articulating the companys needs straand tactically. When granular information was needed pertaining to traffic, inventory and systems technologyresources was exceptionally knowledgeable and responsive.

There was a clear commitment by the Vice President of Commercial Operations and Human Resources to find a firm they could partner with who had equal acumen and enthusiasm for this critical area of broadcast sales operesponsibility.

After reviewing the clients O&D charts, Filcro Media Staffing proceeded to compile an extensive search univerwould facilitate the firms ability to identify, recruit, qualify and attract traffic managers from all over the United State

Some of the Challenges Facing the New Traffic Executive

Working with station, hub and Network engineering regarding automation needs as it relates to playlists, dand purge lists through the transition of new technology and vendors.Training traffic, inventory and logging employees on new hardware and software systems throcentralization processTraining sales personnel on new policies and procedures for broadcast sales systems that would be traffic, inventory and sales planning softwareOptimizing process to enhance revenue by allowing greater access to available inventory in real-time ac

station hubs.

Filcro Media Staffing Recruitment Solution

Filcro Media Staffing already compiled and had access to current O&D and technology overviews of every TV sthe United States. Knowing the client company's objectives from a technology as well as the new vendors trainventory systems expedited universe compilation.

Concentrating on the clients primary competitors in (16) regional hubs across the Unites States, three (3) rassociates were assigned to managing the initial process guided by the Officer in Charge and the Director of Resebecame apparent who our ideals were and all but two were receptive to having conversations with our firm.

Due the difference in titles from one broadcast organization to another those attracted had titles ranging from SDirector, Senior Manager to Traffic Assistant. It required a great deal of work to ascertain each targeted candidatskill sets prior to seeing if they had the soft skills required to train and mentor internal employees.

With three positions open we presented every qualified candidate as they were vetted. We were asked to expeprocess and met the clients cadence at every step.

Transitioning media executive and their families nationally and internationally is something Filcro Media Staffing hadoing for clients since 1987. Fortunately we were not confronted with any major relocation rejection as this isscovered extensively at the beginning of the recruitment process

New Traffic Executives Recruited

Attracting and relocating these executive was successful and the client company's consolidation process was facilit

As most case histories are more extensive in the New Executives Identified section we had to abbreviate things bon the fact that (3) three executives were ultimately recruited vs. (1) one.

This Review: http://www.filcro.com/Filcro-Media-Staffing/Review/html/tv_traffic.html
http://www.filcro.com/Filcro-Media-Staffing/Review/html/tv_traffic.htmlhttp://www.filcro.com/Filcro-Media-Staffing/Review/html/tv_traffic.html


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Broadcasting

Cable Television Network - Filcro Media Staffing Case History

Vice President Network TrafficTV, OD, Interactive, Mobile

Based Washington, DC - USASearch Firm Filcro Media StaffingOfficer in Charge Tony FilsonReporting to Executive Vice President, New York, NY - USAExecutive Search Vice President Network Traffic - All Platforms

Client

A U.S. Multinational Media and Entertainment Conglomerate seeking to upgrade their TV Network traffic infrasfrom a management and technology perspective. This Cable TV Network with over 100,000,000 subs is advertisingand will enjoy substantial growth based on programming initiatives from the parent company.

Their facilities in Washington, DC will service all agencies as well as Network sales offices in New York, Los AChicago and Detroit.

Client Situation

The Executive Vice President of TV Network Sales felt it was essential to upgrade thefunction internal and external to the organization. There was a clear need to enhance sof the multiplex properties to allow the network to have systems that they could grow opposed to out of. The Network needed to upgrade personnel, hardware and softwarwith management and workflow procedures. This systemic reorganization would require management, formalized training and succession planning initiatives that did not exist be

Executive Search Committee Member(s) Industry and Sector Inclusion:

Broadcasting Operations - Cable TelevisionAdvertising - Agency Side - MediaTraffic, Inventory and Sales Planning Technology - Vendors

The EVP of Network Sales identified Filcro Media Staffing (FMS) and Tony Filson (TF) functioning as Officer in ChaSearch after conducting their own national identification efforts to identify the ideal traffic executive. The EVP wantenew and fresh perspective on the national media markets outside of their traditional recruitment resources.


The Filcro Media Staffing Officer in Charge of Search Tony Filson and the Filcro DireResearch with the EVP of TV Network Sales initiated and completed the search doafter two phone calls, the same day.

Based on Filcro Media Staffings intimate knowledge of the client company and along with extensive executive search experience recruiting TV Broadcasting NTraffic, Inventory, Planning and Operations executives, Filcro Media Staffing was proceed with the search the following business day.

The Filcro Media Staffing OIC and the EVP of Network Sales felt that settinstandard for Network Traffic meant that current internal means were of no relevance to establishing new perfocriterion. Revised technology, management programs, workflow modalities did not currently exist that wacceptable in the NEW traffic environment.

Tony Filson reviewed all hardware and software along with client supplied O&D charting to establish what resourcebe utilized as part of the new Inventory and Traffic infrastructure. Understanding what changes had to be made Human Resource perspective, directly or on a dotted-line were very important as we needed to identify from the othe search current strengths and weaknesses from a skill set and experience perspective prior to discussing
http://www.filcro-media-staffing.com/html/vp_traffic_case_history.html#Tony-Filsonhttp://www.filcro-media-staffing.com/html/vp_traffic_case_history.html#Tony-Filsonhttp://www.tvstaff.com/http://filcro-media-staffing-jobs-in-tv/http://www.filcro.com/Filcro-Media-Staffing/Review/html/svp_tv_sales_operations.htmlhttp://www.filcro-media-staffing.com/


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management.

The intent was to train and upgrade as many current employees as possible prior to implementing any other changthe exception of a few employees who clearly did not have the skills or capacity to be part of the new Networkinfrastructure.

The Executive Vice President of Network Sales admired different characteristics of modality,workflow and efficacother networks. Tony Filson established a search document that drew from multiple environments to set ideals thabe used during universe compilation.

Some of the challenges facing the new Vice President of Traffic

Change ManagementTraining & DevelopmentBudget ControlsAdaptation of New and Old Technology to Client NeedsTeam Building - Sales - Sales Planning, Sales Services - IT - Traffic - InventoryAgency Partnerships - Enhancing RelationshipsSuccession PlanningWorkflow Adaptations

Filcro Media Staffings Recruitment Solution

Filcro Media Staffing proceeded to Identify the "best in class" traffic executives from TV Nand multiplex broadcasters who presently exceeded the SUBs of the client company. Arecord of success in dealing with technical ecology in a growing Network was of primary iBased on the clients current contractual hardware and software obligations, Tony Filsonwith a universe of TV Networks and media companies that were based on similar traffic, invsales planning and research infrastructures .

A broadcasting executive capable of focusing, while maintaining an open door, polholistic level would have to be identified. Employees, Clients and Vendors would aimmediate access to Network leadership to properly implement the systemic positive crequired just prior to an upfront.

Team development was essential and with multiple offices located throughout the United States this executive wouto pull the respective Directors, Managers and line personnel of Inventory, Traffic, Sales, Sales Services, BrOperations and IT together seamlessly regardless of geography.

One part of Tony Filsons solution was to identify an executive who had gone from a decentralized to centralizedBO&E or Traffic function in the past. This would solve many issues from the onset and let us concentrate oexperience and skill sets while recruiting the new VP. This D to C skill as we call it, usually requires a greatevangelism leading and anyone who would be successful here, would have to be able to motivate many varied tconstituents.

As the EVP of Network Sales was so intent on setting new standards, it was easy to identify who was appropriateon proven experience and success that coincided with his desired goals.

Successful Vice President Recruited

A Vice President of TV Network Traffic based in Atlanta, GA.

This VP of Network Traffic had Sales Services, Creative Services, Inventory, Programming, IT and broadcast engiand operations all falling under his umbrella for Network Sales Operations in-line with the growth required at thecompany.

This executive was responsible for all external and internal traffic functions for one of the most respected multipletelevision networks in the world. The Network as part of another major media and entertainment conglomerate wathen the client company and everyone viewed this as a positive to facilitate accelerated career growth for the idexecutive as he grew the Network's traffic and inventory functions.

The new VP had also facilitated similar technology and management changes in his previous environment. From on, and below line everyone we spoke with viewed this executive as a catalyst who made things happen. A great of his staff in his previous environment(s) were promoted and he allowed those people to grow in and odepartment which said a lot about his devotion to his employees, the company and his effective mentoring skills. Talso managed a larger staff in the past and his ability to manage people and technology was proven on every concern to the Executive Vice President. The hiring of new staff and setting of new standards was something he eand was successful with many times in the past.

This VP had a very skillful way of managing resources and work flow. His methodologies were sophisticated understood development issues better than most Traffic executives. He was able to assimilate and dissinformation in such a way that everyone felt included in the success of a project or simple everyday work flow. Wwas given multiple network (multiplex) responsibilities in his previous environment he was able to make technotraining, budget and efficacy changes that increased performance allowing sales to sell more effectively. His amanage budgets and increase revenue at the same time was an outstanding skill. As the new Network wbecoming a consolidated multiplex this was an ideal fit.
http://www.filcromediastaffing.com/html/tony_filson.html


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Filcro Media Staffing - Broadcasting & Media Recruitment Practice GroupsBroadcasting and media executive search experience and skill set designations for clients and candidates

Accounting Advertising Sales Affiliate Sales Broadcast Operations

Business Affairs Broadband Closed Captioning Corporate

Creative Services Development Editorial Engineering

Facilities Finance Human Resource IT

Interactive Inventory Legal Marketing

Media On-Air Promotions Production /Post Program Practices

Programming Real Estate Research Sales

Sales Planning Systems Talent Payment Technology

Traffic TV / Radio GMs Our Industry Cares Home Page

The cultural fit was proper on every level and the transition from Atlanta, GA to Washington, DC was very easy and his family.

Note: This VP has been promoted to Senior Vice President and continues to be a valuable resource to the cosuccess of this multiplex now in 120,000,000 homes in the U.S. and additional subs OCUNUS.

Home- Contact - FAQs- Case Histories- Resumes - Employers- Modalities - Top of Page

http://www.ExecutiveSearch.TV Filcro Media Staffing, Inc.
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Documents

Filcro Media Staffing for Traffic and Inventory Media Staffing of Media Executives for cross platform broadcasters