Our Mission

u Gray Jones Media* aims to be the most inclusive LGBTQ digital media company

u Much of the LGBTQ community feel left behind by the current LGBTQ media

u Vast majority of LGBTQ media focuses on 18-35, ‘gym-fit’, white gay men

u Gray Jones Media was born from one publication focused on a niche

u Using lessons learned to drive forward TV and online magazines that deliver engagement with all segments of LGBTQ community

*Gray Jones Media is currently operating as Bear World Media, upon financing Gray Jones Media will be immediately incorporated and from this point further in this deck, the Company shall be referred to as Gray Jones Media

How We’ll Do It

u We currently run the most popular online magazine for the ‘bear’ community

u Recently launched an online magazine for the over 40 LGBTQ market

u Launching two new magazines with focus on LGBTQ travel and automotive world in late 2018

u Launching plus-sized men’s fashion magazine and other concepts in 2019

u Slate of TV shows with diverse topics and cast members in pre-production

u Distribution for TV shows will be via existing online platforms (Netflix, Amazon Prime and others)

Revenue Modelu No/Low cost to consumer:

u Online magazines free at point of use for consumer

u TV shows hosted on existing subscription platforms providing additional value to consumers for no additional spend

u TV shows available to rent/purchase if not member of subscription platforms

u Advertising:

u Sponsorship and advertising through online magazines

u Sponsorship, product placement, and branding opportunities on TV shows

u TV distribution income:

u Consumer purchases

u Licensing fees for subscription platforms

u Sales to advertising on demand platforms/other outlets

Our Competitors

u Online magazine competitors focusing on the mainstream stereotypes

u TV competitors running own subscription platforms, competing with Netflix, Amazon, etc

Advantages

u Interconnected media group – able to cross promote brands and own content across channels

u Using established subscription platforms, not competing with them – congested marketplace

u Competitors competing for ‘stereotypical mainstream’, while we welcome everyone else

u Niche communities are on the rise, feeling more empowered and have a demand for content which Gray Jones Media can provide

u Will stay lean as a company, using lessons learned and well-established connections throughout the industry

Numbers

u Company intends for staff team to be lean and to outsource where needed

u Operating income is positive by 2020

u Company will be generating positive cash flow by 2021

$0.16

$2.59

$7.61

$12.45

-$0.27

-$1.08

$1.32

$5.75

-$0.27

-$1.08

$0.86

$3.74

$(2) $- $2 $4 $6 $8 $10 $12 $14

2018

2019

2020

2021

MILLIONS

Net Income EBITDA Revenue

The Future

u An award winning, global media company featuring the most diverse outputs in the industry

u Partnerships with major brands that want to be seen as ethical and socially aware

u Producing motion pictures featuring the most diverse cast and crew in the industry

u Producing content around the world in emerging markets with native languages

Our Team

u Sales Consultant – Brett Caldwell

u Governance & Operations Advisor – Nigel Lee

u Business Strategist & Diversity Advisor – Ingrid Galvez

u Television Production Advisor – Joel Chiodi

Chief Executive Officer & Co-FounderRichard Jones

Chief Creative Officer& Co-Founder

Robin Gray

Chief Operations Officer

Connie Thorp

Investment

u Gray Jones Media is looking for investment of $2 million

u This will be used to cover:

u Major marketing push to build audience.

u Sustain wages and operational expenses until sales and income sustain proper levels.

u Cover production and release of initial shows to prove content is valuable.

u Investment will support growth during formative stages and will result in positive cash flow by 2021

ContactFor more information, contact richard@grayjonesmedia.com