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Healthy Mobile Food Vending Legislation
FEC successfully researched, helped draft, and advocated for healthy food truck legislation
Amendments to the bills: Eased burdensome regs on
mobile farmers Created provisions to develop
guidelines for healthy prepared foods
Keys to success included close relationships with County Council Members and local food truck association and extensive research
11/19/15 IPHI Plan4Health Sustainability Webinar 19
Community Eligibility Provision
FEC advocated for the state-level Hunger Free Schools Act of 2015 under a member organization's leadership
FEC continued advocacy locally
which resulted in 9 District schools electing the Community Eligibility Provisions
Success hinged on leveraging
existing relationships to appeal to key, high level, decision makers
11/19/15 IPHI Plan4Health Sustainability Webinar 20
Actionable Strategies
• Cultivate strategic internal and external champions
• Build credibility early and maintain it through “easy wins”
• Develop buy-in and strong partnerships
through mutually beneficial goals
11/19/15 IPHI Plan4Health Sustainability Webinar 21
Making Organizational or Structure Changes
Effective program implementation and management Sufficient staff knowledge, skills, and capacity
11/19/15 IPHI Plan4Health Sustainability Webinar 22
Richmond, VA Health in All Policies
Framework that incorporates health and social equity considerations into policy, programmatic, and service delivery decisions across all departments, offices, and agencies within Richmond City’s government.
Health is not just the responsibility of the Health Department. All departments have roles to play
11/19/15 IPHI Plan4Health Sustainability Webinar 23
Richmond HiAP Team Formation of
Richmond HiAP Team as part of National Leadership Academy for Public Health
Engaged champions and built support among city leadership
Outreach to other community partners to keep them informed
Richmond City Health District
(RCHD)
Richmond City School Board
City Office of Health & Human
Services
City Office of Community
Wealth Building (OCWB)
Institute for Public Health
Innovation (IPHI)
11/19/15 IPHI Plan4Health Sustainability Webinar 24
Intentional focus on linking HiAP with existing priorities, favored terminology, and demonstrated
values of Richmond City Government
City priorities •Mayor’s Blue Ribbon Health Policy Commission
•Mayor’s Healthy Richmond Campaign
•Mayor’s Anti- Poverty Campaign/ Office of Community Wealth Building
•Richmond City Strategic Plan
Terminology • Tier I City
• Quality of Life
City values • Equity
• Efficiency
• Collaboration
11/19/15 IPHI Plan4Health Sustainability Webinar 25
Two-day HiAP Workshop for City Executive Leadership developed in conjunction with NACCHO
Gained the city Chief Administrative Officer’s support and promotion of the event
Participants to work in cross-sector groups to dicuss relevant community issues-transportation, revitalization, and crime/public safety
Health Equity Impact tool and scenarios for analysis at the workshop
Web-based toolkit
HiAP Training Workshop for Executive City Leadership
11/19/15 IPHI Plan4Health Sustainability Webinar 26
Actionable Strategies Identify champions
Align strategies/goals with existing initiatives and priorities and values
Be intentional with language choice and framing
Assure sufficient training to implement
Full-time staff devoted to coordination (i.e. backbone) can help assure comprehensive implementation
Engage grassroots and community partners as advocates throughout the process
11/19/15 IPHI Plan4Health Sustainability Webinar 27
Engaging in Communication Efforts
Stories can be used to promote your work, published in newsletters, shared with other organizations and partners, highlighted in funding applications, etc.
Communications efforts can be useful to diversify funding, attract new partners, prevent from cuts or cancellation
11/19/15 IPHI Plan4Health Sustainability Webinar 28
Annapolis, MD Healthy Vending
In 2012, began changing procurement standards for vending machines on city-owned/operated property
Switched to 100% “healthy” options
Met with some backlash by staff of these buildings
11/19/15 IPHI Plan4Health Sustainability Webinar 29
Use Data to Sustain Your Efforts
11/19/15 IPHI Plan4Health Sustainability Webinar 30
Connect to Larger Efforts and Tell the Story
11/19/15 IPHI Plan4Health Sustainability Webinar 31
Branding
11/19/15 IPHI Plan4Health Sustainability Webinar 32
Actionable Strategies
Collect data along the way and share successes as you go Use your data for more than just reporting Present data in a way that people understand Connect to larger efforts Tell the story and show the impact Use pictures, videos, and multi-media presentations Diversify media choices to reach a broader audience
11/19/15 IPHI Plan4Health Sustainability Webinar 33
Comments & Questions
11/19/15 IPHI Plan4Health Sustainability Webinar 34
Please feel free to ask questions and share comments concerning any components of the
sustainability process
Contact Information
11/19/15 IPHI Plan4Health Sustainability Webinar 35
Please Contact: Institute for Public Health Innovation Evelyn Kelly [email protected] Twitter: @InstitutePHI http://www.institutephi.org/ Prince George’s County Food Equity Council Email: [email protected] Twitter: @pgcfec Facebook: www.facebook.com/pgcfec Website: www.pgcfec.org
References
11/19/15 IPHI Plan4Health Sustainability Webinar 36
Georgia Health Policy Center. (2011). Bringing the Future into Focus: A Step-by-Step Sustainability Planning Workbook. http://www.raconline.org/sustainability/pdf/bringing-the-future-into-focus-sustainability-planning-workbook.pdf Centers for Disease Control and Prevention. (n.d.). A Sustainability Planning Guide for Health Communities. http://www.cdc.gov/nccdphp/dch/programs/healthycommunitiesprogram/pdf/sustainability_guide.pdf Bringing the Future into Focus: A Step-by-Step Sustainability Planning Workbook (2011) http://www.raconline.org/sustainability/pdf/bringing-the-future-into-focus-sustainability-planning-workbook.pdf