Innovative Visualizations November 10, 2011 Digital Media Center
Blue-Green Algae: Bio-fuel production Slide 2 What is Digital
Media? Any type of digitally produced, transmitted and/or stored
electronic media Text, pictures, movies, visualizations
Visualizations are now recognized as the fastest most effective way
to convey a complex idea in a simple and intuitively understandable
fashion We interact with Digital Media daily: Internet Cellular
phones E-readers Television Film Interactive media Electronic
commerce 3 D DIGITAL MODEL Slide 3 Definition of Digital Media
Florida's digital media industry association, Digital Media
Alliance of Florida, defines Digital Media as: The creative
convergence of digital arts, science, technology and business for
human expression, communication, social interaction and education 3
D DIGITAL MODEL Zirus Antivirotics Condensed Tight-Gas Study Slide
4 Definition of Digital Media? We spends about 23% of each waking
day engaged with Digital Media in one form or another Work/Other
Slide 5 EXAMPLE: Analog Media CARBON DIOXIDE - CO2 Formula for CO2
Stick & Ball representation of CO2 (Analog 3D) Stick & Ball
representation of CO2 (Analog 3D) O=C=O Slide 6 EXAMPLE: Digital
Media CARBON DIOXIDE - CO2 Slide 7 Digital Media The Convergence
Growth and unique convergence of Art, Science & Technology has
driven a major shift in how information is now conceived, produced,
delivered and consumed Digital media has evolved from an artists
tool to a powerful visualization tool used in engineering, business
and the sciences Digital media has distinguished itself as an
important ally in the dynamic world of scientific, technical and
commercial communications Engineering Study PDL BioPharma HuLuc63
Slide 8 Innovative Visualizations Examples: Engineering,
Petro-Chemical, Geological, Architectural & Artistic Natural
gas drilling platform Slide 9 Response: Created the Digital Media
Center Launched the DMC with tremendous support from Provost
Nicholls, Deans, Faculty & Staff Currently offering 2D
visualization classes Provost has approved a trans- disciplinary
faculty hire in 3D visualization Digital Media Lab locations:
Storrs (AB228) & Stamford (SLA) Two areas of initial
engagement: 1.Science & Engineering 2.Entertainment & Art
Volvox Aureus Geological Visualization Slide 10 The Digital Media
Center - GOALS 1.Collaborative laboratory for interdisciplinary
study Instruction 2.Research Research visualizations: Faculty &
Students Visualization projects: State agencies & private
sector 3.Outreach State high schools 100 students last year, 500
this year State and national universities & institutions (Yale,
NYU, URI, CMU, BDW) 4.Technology and IP development & transfer
Foster entrepreneurial activity around visualization Nurture next
generation visualization techniques, processes, and software
(Office of Technology Commercialization, CCEI & CITI)
5.Clearing-house for extramural funding sources Pursue grant and
financial resource opportunities Seek out and catalyze research
collaborations with CT digital firms Engage in for-profit projects
with private sector Slide 11 The Digital Media Center - OPPORTUNITY
Nearly every area of the university employs some level of
visualization: Fine Arts Creative Expression & Entertainment
Business Marketing & Branding Engineering Data set analysis and
results communication Pharmacy Biochemical interaction UConn Health
Center Cellular Viz. Agriculture & Nat. Res. Animal Virus
College of Liberal Arts & Sciences Chemistry Communications
Geosciences Journalism Marine Science Mathematics Molecular &
Cellular Biology Physics XVIVO Inner Life of a Cell Slide 12 The
Digital Media Center - OPPORTUNITY UConn Digital Media Center -
Innovative Visualizations Digital Media Center The Horizontal
Connection Slide 13 Innovative Visualizations The New York Times
SCIENCE Series November 2010 Harvard Medical School BioViz Project
Molecular & Cellular Biology Sources:
http://www.nytimes.com/2010/11/16/science/16animate.htmlhttp://www.nytimes.com/2010/11/16/science/16animate.html
Robert Luh, PhD. Professor of Molecular and Cellular Biology
Harvard University Janet Iwasa, PhD. Department of Cell Biology,
Molecular Animator Harvard Medical School Drew Berry Cell
Biologist, Biomedical Animator 2010 MacArthur Fellow Tomas
Kirchhausen, PhD Department of Cell Biology Harvard Medical School
XVIVO: Scientific Animation, The Life of a Cell Slide 14 Digital
Media Center Employment UNITED STATES DEPARTMENT OF LABOR Bureau of
Labor Statistics (October 25, 2011) Projections data from the
National Employment Matrix: Multi-media artists and animators
projected growth of 14% - 19% Occupational Title: Multi-media
artists and animators projected growth of 14% - 19% (2008-2018)
Median annual wage multi-media artists: $56,330.00 Middle 50%
earned between $41,710.00 to $77,010.00 The highest 10% earned more
than $100,390.00 $65,600.00 in motion picture and video production
Median annual wages were $65,600.00 in motion picture and video
production Sources: Bureau of Labor Statistics:
(www.bls.gov/oco/ocos092.htm)www.bls.gov/oco/ocos092.htm O*NET
OnLine:
http://www.onetonline.org/link/summary/27-1014.00http://www.onetonline.org/link/summary/27-1014.00
BLS Occupational Employment Statistics:
(http://www.bls.gov/oes/current/oes271014.htm)http://www.bls.gov/oes/current/oes271014.htm
Slide 15 Research Partnerships Connecticut Companys using digital
visualization: 51 Entertainment companies 53 - Architecture &
Engineering companies 335 - Defense contractors 309 -
Pharmaceutical companies 1,702 - Advertising & Marketing
Companies Slide 16 State Administrative Partnerships State
Government Partners: Connecticut Office for Workforce
Competitiveness (OWC) Connecticut Department of Economic and
Community Development (DECD) Connecticut Office of Film, Television
and Digital Media Connecticut Commission on Culture & Tourism
Connecticut Film Center/Commission Connecticut Career Choices
Connecticut Production Coalition Connecticut Venture Group
Connecticut Digital Media Business Network Connecticut Digital
Media Group Slide 17 Digital Media Center Value Proposition
Students Instruction in interdisciplinary high-tech, high-growth
field Positioned to join (or form) CTs high-tech, research &
business sectors Faculty Research, innovation &
entrepreneurship through visualization Interdisciplinary
collaborations and asset usage (DMC & BECAT) University of
Connecticut New IP development, implementation &
commercialization Technology transfer (Office of Technology
Commercialization, CCEI & CITI) Addressing CTs need for
high-tech jobs creation & economic growth Trans-disciplinary
benchmarks: Harvards BioViz Project: Molecular & Cellular
Biology [Medical, Engineering & Art] CMUs Entertainment
Technology Center (Pittsburgh, Silicon Valley, Portugal, Japan
& Singapore) [Dramatic Arts & Engineering] URI 3D Group for
Interactive Visualization [Art & CSE URI] Boulder Digital Works
[Art, Business & Economics) Slide 18 Digital Media Center Value
Proposition State of Connecticut Graduates will migrate to CTs
high-tech industrys: Entertainment, Business, Advertising, Legal,
Communications Medical, Pharmaceutical, Biotech, Dental
Engineering, Science, Aerospace & Defense Entrepreneurial
spin-outs from UConn enhancing CTs economic base More high-tech
employees & businesses in CT increased tax revenues Slide 19
Innovative Visualizations Digital Media Center Green algae -
bio-fuel production
