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    CHAPTER 1

    INTRODUCTION

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    INTRODUCTION:

    The main purpose of this study is to understand the customer satisfaction levels towards 3G

    services. Third generation (3G) is the generic term used for the next generation of mobile

    communications systems. These have been created to support the effective delivery of a range

    of multimedia services. The Indian telecommunications industry is the fastest growing

    telecommunications industry in the world, with 723.28 Million telephone (land line and

    mobile) Subscribers and 687.71 Million mobile phone connections as of Sep 30th 2010. A

    large population, low telephony penetration levels, and a rise in consumers income and

    spending owing to strong economic growth have helped make India the fastest-growing

    telecom market in the world. 3G services are expected to drive the next phase of growth in

    the wireless segment with enhanced focus on providing data services and Internet.

    Development of applications useful to people will be the key to success. The Indian market is

    highly price sensitive; therefore, it is imperative that relevant applications be made available

    to consumers at affordable cost. It is hoped that availability of cheaper handsets together with

    useful content will drive the next phase of growth.

    Customer satisfaction:Customer satisfaction is the overall essence of the impression about

    the supplier by the customers. This impression which a customer makes regarding supplier is

    the sum total of all the process he goes through, right from communicating supplier before

    doing any marketing to post delivery options and services and managing queries or

    complaints post delivery. During this process the customer comes across working

    environment of various departments and the type of strategies involved in the organization.

    This helps the customer to make strong opinion about the supplier which finally results in

    satisfaction or dissatisfaction.

    Customer satisfaction refers to the extent to which customers are happy with the products and

    services provided by a business. Customer satisfaction levels can be measured using survey

    techniques and questionnaires. Gaining high levels of customer satisfaction is very important

    to a business because satisfied customers are most likely to be loyal and to make repeated

    orders and to use a wide range of services offered by a business.

    3G system: UMTS (Universal Mobile Telecommunications System) is a so-called "third-

    generation (3G)," broadband, packet-based transmission of text, digitized voice, video, andmultimedia at data rates up to and possibly higher than 2 megabits per second (Mbps),

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    offering a consistent set of services to mobile computer and phone users no matter where they

    are located in the world.3G - Third Generation mobile telephone networks are the latest stage

    in the development of wireless communications technology. Significant features of 3G

    systems are that they support much higher data transmission rates and offer increased

    capacity, which makes them suitable for high-speed data applications as well as for the

    traditional voice calls. In fact, 3G systems are designed to process data, and since voice

    signals are converted to digital data, this result in speech being dealt with in much the same

    way as any other form of data. Third Generation systems use packet-switching technology,

    which is more efficient and faster than the traditional circuit-switched systems, but they do

    require a somewhat different infrastructure to the 2G systems.

    3G stand for the third generation of wireless communication technologies, which support

    broadband voice, data and multi-media communications over wireless networks. Speed:

    144kb/sec-2mb/sec. 3G Combines a mobile phone, laptop PC and TV Features includes

    Phone calls/fax, Global roaming, Send/receive large email messages, High-speed Web

    Navigation/maps, Videoconferencing, TV streaming and Electronic agenda meeting

    reminder.

    Benefits of 3G:

    In todays global scenario, 3G technology will enable organisations and qualified candidates

    to go about a telephonic interview via video conferencing. Traditional telephonic and

    personal interviews may be replaced by 3G voice and video conferencing. This will reduce

    costs and save time for both organisations and candidates.

    3G-enabled video conferencing can help HR departments interact with all employees in a

    firm at the time of urgency without wasting other resources. This can be very helpful when

    the concerned person is out of the state or country. With the advent of video and audio

    multimedia, and a faster rate of downloading e-mail attachments, employees can request any

    urgent file or report they need to present to clients.

    This will again reduce the burden on an organisations resources and increase employee

    effectiveness. 3G technology will also provide for speedy Internet browsing that will help

    employees surf and learn using their 3G cell phones while travelling (m-learning) or from

    home.

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    An organisation can even schedule training modules for employees of other branches through

    video conferences. Today the Indian telecom industry offers services such as fixed landlines,

    WLL, GSM, CDMA and IP services to customers. Increasing competition among players has

    allowed prices to drop drastically, making the mobile facility accessible to the urban middle

    and lower-middle class, and to a great extent, in the rural areas, too. Even for small

    shopkeepers and factory workers, a phone connection is no longer an unattainable luxury.

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    CHAPTER 2

    INDUSTRY PROFILE

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    ABOUT TELECOM INDUSTRY:

    Indias telecom sector has experienced a massive upsurge in recent years, in all respects of

    industrial growth. From the days of a state monopoly with very limited growth, it has grown

    to the current level with a number of private players driving growth.

    The Indian telecom sector, like any other industrial sector in the country, has gone through

    many phases of growth and diversification. Starting from the telegraphic and telephonic

    systems of the 19th century, communication now involves advanced technologies like GSM,

    CDMA, WLL and the 3G technology used in mobile phones. Both public and private players

    are investing continuously in this sector, with the customer being the beneficiary.

    The Indian telecom sector can be broadly classified into fixed line telephony and mobiletelephony. The major players of the telecom sector are currently experiencing fierce

    competition in both the segments. Major players like BSNL, MTNL and VSNL in the fixed

    line sector, and Airtel, Hutch, Idea, Tata and Reliance in the mobile segment, are coming up

    with new tariffs and discount schemes to gain the competitive advantage. The public and

    private players share the fixed line and the mobile segments, with the public sector

    controlling more than 60 per cent of the market.

    Both fixed line and mobile segments serve the basic needs of local, long distance and

    international calls, with the provision of broadband services in the fixed line segment and

    GPRS in the mobile arena. Traditional telephones have been replaced by the cordless and

    wireless instruments. Mobile phone providers have also come up with GPRS-enabled

    multimedia messaging, Internet surfing, and mobile-commerce. The much-awaited 3G

    mobile technology is soon going to enter the Indian telecom market. The GSM, CDMA and

    WLL service providers are all upgrading themselves to provide 3G mobile services. Along

    with an improvement in telecom services, there is also an improvement in manufacturing. In

    the beginning, there were only Siemens handsets in India, but now a whole series of new

    handsets, such as Nokias latest N-series, Sony Ericssons W-series, Motorolas PDA phones,

    etc, are widely available.

    Touch screen and advanced handsets are gaining popularity. Radio services have also been

    incorporated into mobile handsets, along with other applications like a large memory,

    multimedia applications, multimedia games, MP3 players, cameras, etc. The value added

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    services provided by mobile service operators contribute to more than 10 per cent of the total

    revenue.

    SCOPE OF THE TELECO INDUSTRY:

    The telecom industry is growing at an unbelievable pace and the growth rate is expected to

    double with every passing year. There are many new developments in the telecom sector,

    including the introduction of 3G technology into the Indian market. From among Indias

    leading private and public operators, some are entering foreign markets as well.

    GROWTH IN TELECOM:

    Key factors, which will fuel the growth of the sector include increased access to services

    owing to launch of newer telecom technologies like 3G and BWA, better devices, changing

    consumer behaviour and the emergence of cloud technologies. A majority of the investments

    will go into the capital expenditure for setting up newer networks like 3G and developing the

    backhaul, among other things.

    Subscriber Base

    The mobile subscriber base in India is estimated rise by 9 per cent to 696 million

    connections this year, according to technology researcher Gartner. The mobile service

    penetration in the country is currently at 51 per cent and is expected to grow to 72 per cent by

    2016.

    Mobile Value Added Services (MVAS)

    India's current MVAS industry has an estimated size of US$ 2.7 billion. The industry

    derives its revenues majorly from the top five to six products such as game based

    applications, music downloads, etc, which continue to form close to 80 per cent of VAS

    revenues. The Indian MVAS industry estimated to grow to US$ 10.8 billion by 2015, with

    the next wave of growth in subscriptions expected to come from semi-urban and rural areas.

    Mobile Number Portability (MNP)

    Mobile Number Portability requests increased from 41.88 million subscribers at the

    end of March 2012 to 45.89 million at the end of April 2012. In the month of April 2012

    alone, 4.01 million requests have been made for MNP.

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    Handsets

    The mobile handset market's revenues in India will grow from US$ 5.7 billion in 2010

    to US$ 7.8 billion in 2016, according to the study. India is the second largest mobile handset

    market in the world and is set to become an even larger market with unit shipment of 208.4

    million in 2016 at a CAGR of 11.8 per cent from 2010 to 2016.

    The Indian handset market witnessed a 14.1 per cent growth in 2011 to touch a total volume

    of 182 million handsets. The market continues to be dominated by Nokia with a share of 37.2

    per cent, followed by Samsung with 14.9 per cent, G'Five with 7.5 per cent, and Micromax

    with 5.8 per cent.

    Domestic and Chinese handset makers such as Micromax, G'Five, Karbonn, Spice,Maxx and Lava, have garnered a strong presence in the Indian market due to their feature-

    rich, localised products and low price points.

    Current Scenario of Indian Telecom Industry

    It is a matter of proud to us that the Telecom industry of our India is the second largest

    emerging economies of Asia and third largest in whole world. Today, telecom sector of India

    is the fastest growing market in the world. Indian telecom industry has provided a robustthrust to the economic growth of country this year.

    Recent rapid growth in telecom in India

    Our telecom industry in facing a fast growth rate in current era as a result of various positive

    and proactive actions of government and by the fruitful combination of both public and

    private sector. Liberal policies of the Government that provide easy market access for

    telecom equipment and a fair regulatory framework for offering telecom services to the

    Indian consumers at affordable prices has facilitated the rapid growth to Indian Telecom

    industry.

    Main sectors in Telecom (wire line and wireless)

    Indian Telecom industry had undergone a considerable change in term of wireless and

    landline phones and between public and private participation. Wireless phones are preferred

    in both sectors. Participation of the private players in the telecom sector is rapidly increasing

    rate there by offering the numerous growth opportunities.

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    There is a clear cut distinction between the Global Satellite Mobile Communication (GSM)

    and Code Division Multiple Access (CDMA) technologies used.

    Current segment wise status of Telecom sector in India

    Status of wire line services: With increasing growth and various facilities of thewireless services, the wire line services in the country is almost become motionless.

    On the other hand, Broadband services demand has picked up and promises to

    stabilize growth of wire line.

    Status of wireless servicesGSM Services

    In terms of the Global System for Mobile Communication (GSM) subscriber base this now

    places India third after China, Russia, and China had 401.7 million GSM Subscribers.

    CDMA Services

    CDMA technology was introduced in India as a limited mobility solution. The introduction of

    CDMA services has created competition, lowered tariffs and offered many citizens access to

    communication services for the first time.

    Internet Services

    Internet services were launched in India on August 15, 1995. In November 1998 the

    government opened up the sector to private operators. A liberal licensing regime was put in

    place to increase internet penetration across the country. The growth of IP telephony or grey

    market is also a serious concern.

    Government loses revenue, while unlicensed operation by certain operators violates the law

    and depletes licensed operators market share. New services like IP-TV and IP-Telephony are

    becoming popular with the demand likely to increase in coming years. The scope of services

    under existing ISP license conditions is unclear.

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    CHAPTER 3

    COMPANY PROFILE

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    About idea cellular:

    Idea Cellular is an Aditya Birla Group Company, India's first truly multinational corporation.

    Idea is a pan-India integrated GSM operator offering 2G and 3G services, and has its own

    NLD and ILD operations, and ISP license. With revenue in excess of $4 billion; revenue

    market share of nearly 15%; and subscriber base of over 121 million in FY 2013, Idea is

    Indias 3rd largest mobile operator. Idea ranks among the Top 10 country operators in the

    world with a traffic of over 1.5 billion minutes a day.

    Ideas robust pan-India coverage is built on a network of over 100,000 2G and 3G cell sites,

    spread across over 55,000 towns in India.

    Industry TelecommunicationsService

    BSE Code 532822

    NSE Code IDEA

    Business Group Aditya Birla Group

    ISIN No INE669E01016

    Face Value/M Lot 10.00/1

    P/E Ratio 57.33

    Market Cap 46904.73 Cr

    The company was incorporated as Birla Communications Limited on March 14, 1995 and

    commenced business on August 11, 1995. Registered office was in Mumbai, Maharashtra.

    The company name was changed to Birla AT&T Communications Limited on May 30, 1996

    following the execution of a joint venture agreement dated December 5, 1995 between AT&T

    Corporation and Grasim Industries Limited. Changed name to Idea Cellular Limited and

    launched "Idea" brand name in 2002.Idea became a pan-India operator in 2009Subscriber

    base as on December 31, 2009: 57,611,872

    Companys Vision: To be the most customer-focused mobile service brand, continuously

    innovating to help liberate our customers from the shackles of time & space.

    Companys Mission: We will delight our customers while meeting their individual

    communication needs time anywhere. We survive because of our customers.

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    Board of directors:

    Chairperson - Kumar Mangalam Birla

    MD - Himanshu Kapania

    Directors - Ambrish Jain, Arun Thiagarajan, Biswajit A Subramanian, Gian Prakash Gupta,

    Hans Wijayasuriya, Hansa Wijayasuriya, Himanshu Kapania, Juan Villalonga Navarro,

    Kumar Mangalam Birla, M R Prasanna, Madhabi Puri Buch, Mohan Gyani, P Murari, Pankaj

    Kapdeo, R C Bhargava, Rajashree Birla, Rakesh Jain, Sanjeev Aga, Shridhir Sariputta Hansa

    Wijayasuriya, Tarjani Vakil

    Financials

    Total Income - Rs. 193604.82 Million (year ending Mar 2012)

    Net Profit - Rs. Million (year ending Mar 2012)

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    CHAPTER 4

    RESEARCH METHODOLOGY

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    SCOPE OF THE STUDY:

    The study was conducted in Hyderabad and the sample selected was younggeneration.

    The primary objective of the report is to study the attributes, which a consumersatisfies with 3G services by their perspective networks which they use.

    OBJECTIVES OF THE STUDY:

    To identify customers satisfaction level in the study area. To ascertain the preference level of the customers regarding the services provided in

    3G Data services.

    To identify the factors that motivated the customers to choose 3G Live services.METHODOLOGY:

    Research methodology deals with the research design, method of data collection, area of the

    study, review of literature and statistical tools employed. The present study is undertaken to

    study the different types of services provided by BSNL 3G, Airtel 3G, Tata Photon, Aircel

    3G, Reliance Net connect, etc., and other to identify the prominent factors responsible for

    customer satisfaction.

    COLLECTION OF DATA: Questionnaire is formed for this study. The analysis,

    interpretations, findings and suggestions are done on the basis of the surveyed data.The study

    has used both primary and secondary data. The data were collected using questionnaire. The

    questionnaire for customers is prepared in such a way that they were able to express their

    opinions freely and frankly.

    Sample size200 respondents

    Sample techniquesimple random technique

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    Chapter 5

    Data Analysis

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    1) Which is your cellular service provider?

    a) Airtel b) Vodafone c) BSNL/MTNL d) IDEA e) TATA DOCOMO f) Reliance

    g) Other__________________

    Sr.no Components No. of respondents percentage

    1 Airtel 38 19%

    2 Vodafone 45 22%

    3 BSNL/MTNL 30 15%

    4 Idea 30 15%

    5 Tatadocomo 25 13%

    6 Reliance 26 13%

    7 Other 6 3%

    Total 200 100

    Interpretation: Vodafone is the best service customers are opting, 22% of the customers are

    using this service provider

    38

    45

    30 30

    25 26

    6

    0

    5

    10

    15

    20

    25

    30

    35

    40

    45

    50

    Series1

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    2) What type of connection are you using?

    a) Pre-paid b) Post-Paid

    Interpretation: By the above analysis maximum customers preferred prepaid connection for

    their service provider

    163

    37

    0

    20

    40

    60

    80

    100

    120

    140

    160

    180

    prepaid postpaid

    Series1

    Sr.no components No. of respondents percentage

    1 prepaid 163 81%

    2 post-paid 37 19%

    Total 200 100

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    3) Are you aware of 3G technology?

    a) Yes b) No

    Interpretation:Now a days maximum customers are using 3G technology, 88% customers

    are aware of 3G technology

    177

    23

    0

    20

    40

    60

    80

    100

    120

    140

    160

    180

    200

    yes no

    Series1

    Sr.no components No. of respondents percentage

    1 Yes 177 88%

    2 No 23 12%

    Total 200 100

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    4) If you know about 3G technologies, how did you come to know?

    a) Through print media [newspaper / magazine]

    b) Through Electronic Media [Radio / television]

    c) Through Internet website

    d) Through Verbal [Friends / Family]

    33

    47

    65

    55

    0

    10

    20

    30

    40

    50

    60

    70

    Through print

    media

    Through

    Electronic Media

    Through Internet

    website

    Through Verbal

    Series1

    Sr.no components No. of respondents percentage

    1 Through print media 33 16%

    2 Through Electronic Media 47 23%

    3 Through Internet website 65 33%

    4 Through Verbal 55 28%

    Total 200 100

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    Interpretation: Maximum customers are known about the 3G technology through internet

    website.

    5) Are you using 3G services?

    a) Yes b) No

    Interpretation: By the above analysis 76% of the customers are using 3G services.

    153

    47

    0

    20

    40

    60

    80

    100

    120

    140

    160

    180

    yes no

    Series1

    Sr.no Component No. Of respondents Percentage

    1 Yes 153 76%

    2 No 47 24%

    Total 200 100

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    6) If yes, which is your 3G services Provider?

    A) Airtel b) Vodafone c) Idea d) BSNL/MTNL e) Tata DOCOMO f) Reliance

    g) Other___________

    Sr.no component No. of respondents percentage

    1 Airtel 47 23%

    2 Vodafone 43 21%

    3 Idea 47 23%

    4

    Bsnl/mtnl

    24 12%

    5 Tata docomo 21 11%

    6 Reliance 15 8%

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    Interpretation: Airtel and idea are in leading position with 23% of customers are preferring

    these services.

    7) For what purpose you are using 3G services?

    a) Video Calling/ Conferencing b) Maps c) Internet d) Mobile TV e) Social Networking

    f) Entertainment g) Gaming h) Other________________________

    47

    43

    47

    2421

    15

    3

    0

    5

    10

    15

    20

    25

    30

    35

    40

    45

    50

    airtel vodafone idea bsnl/mtnl tata

    docomo

    reliance other

    Series1

    7 Other 3 2%

    Total 200 100

    Sr.no components No. of respondents percentage

    1 Video Calling/ Conferencing 27 13%

    2 Maps 9 4%

    3 Internet 45 22%

    4 Mobile /TV 21 11%

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    Interpretation: social networking is the purpose of using the 3G services. 28% of the

    customers opted social networking.

    8) Which 3G device are you using?

    a) Mobile b) USB Stick/ Dongle c) Other_________________

    27

    9

    45

    21

    55

    26

    116

    0

    10

    20

    30

    40

    50

    60

    Series1

    5 Social Networking 55 28%

    6 Entertainment 26 13%

    7 Gaming 11 6%

    8 Other 6 3%

    Total 200 100

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    Interpretation: Many of the customers are using USB stick/Dongle rather than preference to

    the mobiles.

    9) Are you satisfied with your 3G service provider?

    a) Yes b) No

    8792

    21

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    100

    Mobile USB Stick/ Dongle other

    Series1

    Sr.no Components No. Of respondents Percentage

    1 Mobile 87 43%

    2 USB Stick/ Dongle 92 46%

    3 Other 2111%

    Total 200 100

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    Interpretation: 76% 0f the customers are satisfied with their 3G service provider

    10) Have you experienced IDEA 3G?

    a) Yes b) No

    152

    48

    0

    20

    40

    60

    80

    100

    120

    140

    160

    yes no

    Series1

    Sr.no Components No. of respondents Percentage

    1 Yes 152 76%

    2 No 48 24%

    Total 200 100

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    Interpretation: By the above figure we get to know that 66% of the customers had

    experienced idea 3G.

    11) If yes what do you feel about it?

    a) Highly satisfied b) satisfied c) average d) dissatisfied e) highly dissatisfied

    123

    77

    0

    20

    40

    60

    80

    100

    120

    140

    yes no

    Series1

    Sr.no Component No. Of respondents Percentage

    1 Yes 123 61%

    2 No 77 39%

    Total 200 100

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    Interpretation: 44% 0f the customers has experienced idea 3G and satisfied with their

    service provider

    12) Which type of smart phone do you prefer for 3G service usage?

    a) Apples iphoneb)Nokias N95 c) Sony Ericssons W950 d) Samsung e) LG's KE850

    25

    87

    48

    2416

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    100

    Highly

    satisfied

    satisfied average dissatisfied highly

    dissatisfied

    Series1

    Sr.no Components No. of respondents Percentage

    1 Highly satisfied 25 12%

    2 Satisfied 87 44%

    3 Average 48 24%

    4 Dissatisfied 24 12%

    5 Highly dissatisfied 16 8%

    Total 200 100

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    f) 0thers ___________________

    Interpretation: By the above analysis maximum customers prefer Samsung smart phone for

    the usage of 3G services.

    13) 3G services are being overcharged for new services and phones. Do you agree with the

    statement?

    a) Strongly disagree b) Disagree c) No idea d) Agree e) Strongly agree

    51

    3237

    57

    21

    2

    0

    10

    20

    30

    40

    50

    60

    Apples

    iphone

    Nokias N95 Sony

    Ericssons

    W950

    Samsung LG's KE850 other

    Series1

    Sr.no Component No. Of respondents Percentage

    1 Apples iphone 51 25%

    2 Nokias N95 32 16%

    3 Sony Ericssons W950 37 18%

    4 Samsung 57 29%

    5 LG's KE850 21 11%

    6 Other 2 1%

    Total 200 100

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    Interpretation: 38% of the customers are strongly agreed that 3G services are being

    overcharged for new services and phones.

    14) Do you feel that the discount/fee waiver is an important factor for telecom service

    provider for capturing 3G service market?

    a) Strongly disagree b) Disagree c) Uncertain d) Agree e) Strongly agree

    60

    21

    12

    32

    75

    0

    10

    20

    30

    40

    50

    60

    70

    80

    Strongly

    disagree

    Disagree No idea Agree Strongly

    agree

    Series1

    Sr.no Components No. of respondents Percentage

    1 Strongly disagree 60 30%

    2 Disagree 21 10%

    3 No idea 12 6%

    4 Agree 32 16%

    5 Strongly agree 75 38%

    Total 200 100

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    Interpretation: By the above analysis 63 customers are agreed with the above statement.

    21

    30

    54

    63

    32

    0

    10

    20

    30

    40

    50

    60

    70

    Strongly

    disagree

    Disagree Uncertain Agree Strongly

    agree

    Series1

    Sr.no Components No. of respondents Percentage

    1 Strongly disagree 21 10%

    2 Disagree 30 15%

    3 Uncertain 54 27%

    4 Agree 63 32%

    5 Strongly agree 32 16%

    Total 200 100

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    CHAPTER 5

    FINDINGS & SUGGESTIONS

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    Findings and suggestions:

    Findings:

    Maximum customers prefer Vodafone and next Airtel as their service providers. Maximum customers prefer prepaid connection Customers are changing their connections from post-paid to prepaid, because of their

    high charges

    Many people are eager to know about the new technologies which are coming up,where 3G technology is a new technology with a high speed maximum of the people

    are aware about this.

    Maximum number of the people are known about 3G technology through the internet

    Some of the services are has introduced 3G technology but they are not up to the markbecause of their networks.

    People using 3G technology mostly for their enjoyment in social networking sites Maximum customers are using idea 3G but from my study idea 3G services are

    average.

    Suggestions:

    Maximum customers are showing interest towards idea but something is lagging thatcustomers are changing their connections to other networks, so from my study I can

    suggest that to develop the network problems.

    Now a days 3G services are well going in idea but people are not highly satisfiedwith this network, so I suggest that to speed up your services in 3G

    To convert the customers from prepaid to post-paid we should advertise the plans thatare better than prepaid.

    More over we should provide awareness to the customers about the usage of plansthrough door-to-door

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    Bibliography:

    http://www.ffymag.com/admin/issuepdf/Telecom-Dec09.pdf http://money.sulekha.com/idea-cellular_company-background http://www.marketresearchtimes.com/overview-on-indian-telecom-industry/ http://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-

    2013/6666/cid1.aspx

    http://www.docstoc.com/docs/64365683/3G-Technology-Pdf-in-Ieee-Format http://www.docstoc.com/docs/124941481/3G-Overview

    http://www.ffymag.com/admin/issuepdf/Telecom-Dec09.pdfhttp://money.sulekha.com/idea-cellular_company-backgroundhttp://www.marketresearchtimes.com/overview-on-indian-telecom-industry/http://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://www.docstoc.com/docs/64365683/3G-Technology-Pdf-in-Ieee-Formathttp://www.docstoc.com/docs/124941481/3G-Overviewhttp://www.docstoc.com/docs/124941481/3G-Overviewhttp://www.docstoc.com/docs/64365683/3G-Technology-Pdf-in-Ieee-Formathttp://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://info.shine.com/Article/Industries/Telecom-industry-set-for-growth-in-2013/6666/cid1.aspxhttp://www.marketresearchtimes.com/overview-on-indian-telecom-industry/http://money.sulekha.com/idea-cellular_company-backgroundhttp://www.ffymag.com/admin/issuepdf/Telecom-Dec09.pdf
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    ANNEXURE

    QUESTIONNARIES ON CUSTOMER SATISFACTION LEVELS ON

    3G SERVICES

    Name: Gender: M ( ) F ( )

    Age: Occupation:

    Mobile no:

    ___________________________________________________________________________

    1) Which is your cellular service provider?

    a) Airtel b) Vodafone c) BSNL/MTNL d) IDEA e) TATA DOCOMO f) Reliance

    g) Other__________________

    2) What type of connection are you using?

    a) Pre-paid b) Post-Paid

    3) Are you aware of 3Gtechnology?

    a) Yes b) No

    4) If you know about 3G technologies, how did you come to know?

    a) Through print media [newspaper / magazine]

    b) Through Electronic Media [Radio / television]

    c) Through Internet website

    d) Through Verbal [Friends / Family]

    5) Are you using 3G services?

    a) Yes b) No

    6) If yes, which is your 3G services Provider?

    a) Airtel b) Vodafone c) Idea d) BSNL/MTNL e) Tata DOCOMO f) Reliance

    g) Other __________________

    7) For what purpose you are using 3G services?

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    a) Video Calling/ Conferencing b) Maps c) Internet d) Mobile TV e) Social Networking

    f) Entertainment g) Gaming h) Other________________________

    8) Which 3G device are you using?

    a) Mobile b) USB Stick/ Dongle c) Other_________________

    9) Are you satisfied with your 3G service provider?

    a) Yes b) No

    10) Have you experienced IDEA 3G?

    a) Yes b) No

    11) If yes what do you feel about it?

    a) Highly satisfied b) satisfied c) average d) dissatisfied e) highly dissatisfied

    12) Which type of smart phone do you prefer for 3G service usage?

    a) Apples iphoneb)Nokias N95 c) Sony Ericssons W950 d) Samsung e) LG's KE850

    f) 0thers ___________________

    13) 3G services are being overcharged for new services and phones. Do you agree with the

    statement?

    a) Strongly disagree b) Disagree c) No idea d) Agree e) Strongly agree

    14) Do you feel that the discount/fee waiver is an important factor for telecom service

    provider for capturing 3G service market?

    a) Strongly disagree b) Disagree c) Uncertain d) Agree e) Strongly agree