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David Kunz, Oregon DEQ*
Chandra Brown, Green Endeavor*
Joanna Malaczynski, EcoValuate*
Jo Brickmann, Oregon BEST*
John Frazier, Hohenstein Institute*
Tara Elixir, Elixir Environmental
Roger McFadden, McFadden Associates
Scott Taylor, Green Endeavor
Leilanie Bruce, Brightworks
Simon Lofts, Portal21
Pam Brody-Heine, Green Electronics Council
* Active Meeting Attendees
Established companies frequently fail to properly connect with
start-up technologies to solve sustainability challenges.
Often times the established company does not really know what it
is looking for and their tech scouts are insufficiently prepared to
understand the needed technologies.
The burden is on start-up companies to conduct high-risk discovery
into established industry to understand their potential customer’s
needs and adapt appropriately.
Start-ups have very limited resources to do this and frequently do
not have capacity to scale up to supply an established company.
As a result, many feasible technologies fail to be adequately
integrated into established industries’ supply chains.
Northwest Sustainable Innovation will bridge the market
divide between established Northwest companies and
emerging start-ups to increase the adoption of sustainable
technologies.
Northwest Sustainable Innovation is distinct from existing resources in the
marketplace because it will focus on actively bringing innovation into
established companies in the Northwest from a global pool of emerging
start-up technologies, rather than assisting local start-ups in connecting with
potential customers globally.
Green Chemistry
Northwest Green Chemistry Institute
Hohenstein Institute (Textiles)
OSU Center for Sustainable
Materials Chemistry
Clean-Tech Start-Ups & Design
Oregon BEST (NW Start-Ups)
UO Tyler Innovation Greenhouse
Sustainable Business
UO Center for Sustainable Business Practices
International Society of Sustainability Professionals
NW Environmental Business Council
Education
Greater Portland Sustainability Education Network
PDX Zero Waste Alliance (Inactive)
Matchmaking
National Council for Entrepreneurial Tech Transfer
Brewing Industry
Textiles/Apparel
Aerospace
Plastic Pollution
Use of Toxic Solvents
??
Proactive matchmaking & facilitation. Objectives (next pages):
• Conduct “discovery” of NW industry needs
• Search for financed start-up technologies
• Present potential candidate technologies to NW companies
Peer support groups (e.g. breakfast meetings around issues)
• Opportunity to do joint event with ISSP
Sharing insights & case studies of successful process
Objective 1: Conduct discovery into the needs of established companies.
Purpose:
• Validate assumptions about needs and perceived problems
• Understand the target industry and the science.
• Understand operational needs of established company for tech integration.
Slide: Erin Kurtz, PNCA UX Design Fundamentals Instructor
Slide: Erin Kurtz, PNCA UX Design Fundamentals Instructor
Objective 2: Search for financed start-up technologies (e.g. SBIR, DARPA $$) Purpose: • Identify connection points to a problem that we have in NW companies • Identify technologies at sufficiently mature stage to be candidates for integration • Engage in dialogue about application and limits of technology.
Objective 3: Present potential candidate technologies to established companies. Purpose: • Complete discovery process.
• Create a successful match with clear understanding of needs and approach. • Facilitate support for in-kind assistance and financing to complete the match.
