1

66by

www.dreamlight.kiev.ua

2

3

This book is the result of several years of communi-

cation with people passionate about lighting.

Communication has always been important to Louis

Poulsen. Over the years, many words and images

have been used to describe products and projects

now famous all over the world.

66 by Louis Poulsen creates a colorful palette of the

company and the spirit behind it.

We hope you will enjoy reading this visual, in-

spiring and informative book. Perhaps you will

come up with some other words of your own -

who knows?

Enjoy!

4

Lighting must always be comfortable to live

with – and for Louis Poulsen this means no

annoying glare. A cornerstone of our lighting

philosophy, this principal is incorporated into

every aspect of our development process.

5

color

666666666666

We are very focused on how color radiates from the

light source. We work intensively with light sources

such as metal halide, compact fl uorescent and LEDs to

ensure that they are always comfortable to live with.

7

form8

Organic or geometric. An essential part of product design. Organic or geometric. An essential part of product design.

9

Stimulating the senses - or the fantasy. Stimulating the senses - or the fantasy.

10

architecture

Architecture is an important word in the Louis Poulsen

vocabulary. Our lighting is created in close cooperation with

architects, who challenge our ideas and test their suita-

bility for use. The most successful mode of expression

springs from structure enhanced by light, a point not lost

on the world’s leading architects, who often choose Louis

Poulsen when selecting lighting for their projects.

11

qua12

Quality goes beyond excellent materials, beautifully realized. Quality

encompasses both light and design. Few lighting companies devote

as much time and energy to achieving such uncompromising light

quality and lighting comfort as Louis Poulsen.

lity13

Over the years, we’ve really come to understand

atmospheric lighting. The mood created by our

lighting stems from both the lighting design

and the light source itself, which together with

the effect of light emission, remains the natural

fulcrum of our lighting philosophy.

ambience

14

15

h a r m o n y

16

Harmony occurs when individual components

are brought into perfect balance. Harmony

is fundamental to Louis Poulsen – both in

relation to the design of individual lights and

how they fi t into the surrounding environment.

h a r m o n y

17

18

Awarded numerous design awards and innumerable

prizes, as well as featuring in prestigious magazines

and included in the world’s most celebrated projects,

the prevalence of our lighting makes us proud. The

world over people choose Louis Poulsen because they

know that our lighting – and not least the light that it

provides – is inimitable.

superior19

pulse20

Louis Poulsen has a talent for taking the

lead. We are always thinking about new

ways to form and work with light, and

maintaining our legendary product range

also keeps us on our toes. Knowing that our

lighting makes the heart beat a little faster

is something that gives us great pleasure.

21

sensuality22

Experimentation with form and expression is

a key part of what is always an impassioned

creative process at Louis Poulsen. Renowned

for stimulating the imagination and creativ-

ity of architects and lighting designers, our

lighting is regularly featured in architectonic

projects so spectacular and groundbreaking

that they take even our breath away.

23

cult

24

The PH Lamp series is not only part of a specifi c culture – it is also a

cult. In Denmark, PH Lamps even have their own fan club, and across

the globe auctioneers report rare examples of Louis Poulsen light-

ing fetching astronomically high prices. Lighting can indeed become

a passion, or even a religion - just ask any fan of Louis Poulsen.

25

26

Every detail has a purpose. This fundamental design principle means that

Louis Poulsen lighting never features unnecessary details. We endeavor to

create clean, functional products that stringently adhere to our lighting philo-

sophy. That this approach is often interpreted as pleasing to the eye, is some-

thing we naturally take as a compliment.

s i m p l i c i t y

27

As early as the 1920’s, the designer Poul Henningsen

was speaking of his desire to instill his lighting with

a “feel-good factor”, an integrated emotional para-

meter that would defi ne quality in lighting. The role

of light in how we relate to and engage with the

space around us cannot be underestimated.

28

feel good29

30

“Why is the only lamp to be copied, the PH lamp?”

Text and drawing by Poul Henningsen, newspaper advertisement 1931

30

31

Louis Poulsen holds a unique position in the

global lighting market. We have achieved this

by designing and manufacturing innovative and

extraordinary lighting for more than a century .

unique

31

We have always followed our own path. Working together with

the designer, social critic and provocateur, Poul Henningsen, gave

us a radical, nonconformist outlook. The location of our former

head offi ce in the bohemian Nyhavn harbor area of Copenhagen

provided a cultural backdrop that was at once iconoclastic and

idealistic. Today, Louis Poulsen is still a company with its own

special culture, manifest in our superior lighting, unique market

position and enthusiastic workforce.

32

culture33

34

In Scandinavia, twilight is a silent time where

the light fades slowly and softly. Our lighting

refl ects this quiet process, and it does not disturb,

nor steal the scene. Rather like a sunset, it helps

create an atmosphere of calm and serenity.

s i l e n c e

35

unity

36

Time and time again, Louis Poulsen has proved that it

is possible to create distinctive individual designs that

complement and enhance the whole. The inherent func-

tionality of our lighting makes it stylistically adaptable,

able to blend perfectly into any cultural or interior style.

37

38

Light makes life, and life is lived in light. At Louis

Poulsen, we never design in order to win awards

or to earn admiration of architects. Our lighting

starts and ends with people. Decades of research

and development have been invested in creating

lighting of the highest quality that functions on a

human and highly personable level.

people

39

40

41

Deriving from a tradition of

ambience and simple comfort –

warm tones, purity of line and

material integrity – our light-

ing blends effortlessly into new

contexts and cultures that share

our values. In short, Louis

Poulsen is Scandinavian design

in a global perspective.

scandinavia

movie star

42

Over the years, Louis Poulsen lighting has appeared

in innumerable movies – including blockbusters

such as “The Dark Knight”, “Quantum of Solace” and

“Disclosure”. Our renowned aesthetic minimalism

lends itself to a wide range of cinematic styles,

while our glare-free light is much in demand among

directors and cinematographers alike.

43

Lighting should never try to steal the show; instead

it should harmonize graciously with the surround-

ing architecture, ensuring that the development

and its users are center stage. Globally renowned,

this capacity to complement and enhance is the

result of our constant pursuit of simplicity.

a d a p t a b i l i t y

44

45

Experience comes with age. The resolve to

keep abreast of the latest developments

comes with experience. At Louis Poulsen our

tradition for innovation increases with age.

wis46

dom 47

48

spirit

A lamp can be enchanted, as anyone who has ever read

the story of Aladdin and the Genie of the Lamp can confi rm.

Imbued with spirit of its own, our lighting can also be said

to bring a touch of magic to people’s lives.

49

50

b r e a t h t a k i n g

51

Without wishing to appear self-righteous, we’re convinced that we have seen the light.

52

We genuinely believe in the vision set down in our lighting philosophy.

faith53

We are well-known for working with

energy-saving light sources and for

continuously updating our products

to ensure that they feature contem-

porary, durable technologies. Our

manufacturing process is environ-

mentally certifi ed, and our annual

eco report precisely accounts for

the materials and resources we use

throughout the year.

environ

54

ment

55

ambience

56

Our lighting philosophy can be abridged to

just three letters. Standing for Function, Com-

fort and Ambience, FCA® encompasses a multi-

tude of terms all of which are crucial in the

manufacture of an original Louis Poulsen light

fi xture.

®

comfort

function

fca

57

5858

brandInstantly recognizable, the PH Artichoke is the embodi-

ment of everything that Louis Poulsen stands for. Architects

around the world automatically put the two together.

59

i n t e l l i g e n t

Intelligent lighting is often used to de-

scribe electronically-controlled lighting. We

believe that all our lighting is intelligent.

Our lighting philosophy requires that all

aspects of a design are examined down to

the smallest detail, giving the term intel-

ligent lighting an extra dimension.

59

60

You can always feel confi dent buying from Louis

Poulsen. You can be confi dent that you’re get-

ting a high-quality product that functionally – and

aesthetically – will continue to shine. You can be

confi dent that your purchase will always work per-

fectly – and confi dent that our knowledge of legal

requirements and climatic challenges means that

we can provide you with exclusive lighting wher-

ever you are in the world.

c o n f i d e n c e

61

charisma

62

Sublime design expression; super-

lative control; innovative technol-

ogy. There are many reasons why

our lighting is considered so special.

Yet we believe that it is our vision –

lighting made by people for people

– that imbues our products with such

inimitable charisma.

63

crafts

64

Our lighting represents craftsmanship in

its purest form. On the one hand, we are

a modern, technologically advanced manu-

facturer. On the other, we know that some

tasks can never be performed by a robot or

a machine. It is the human touch that im-

bues our lighting with its renowned soul

and spirit.

Our lighting represents craftsmanship in

its purest form. On the one hand, we are

a modern, technologically advanced manu-

facturer. On the other, we know that some

tasks can never be performed by a robot or

a machine. It is the human touch that im-

bues our lighting with its renowned soul

and spirit.

manship

65

Some have described their fi rst encounter

with our lighting as “love at fi rst sight”. It is

a feeling of having found the one and only,

based on a love of beautiful design, fi ne

details, superior manufacture and light it-

self. The very passions that drive us at Louis

Poulsen. We love our lighting and, thank-

fully, so do many of you.

66

love67

products68

69

We would not exist without our products.

Their ongoing development and maintance is

as essential to us as breathing.

glass70

Glass is perfect for lighting. To produce

the required shading, refl ection and

uniformity, our glass shades are fi rst

blown then built-up in three layers.

Requiring exceptionally high standards

of craftsmanship, only a handful of

glassworks in the world meet the strin-

gent quality requirements needed to

manufacture a Louis Poulsen fi xture.

71

The architect and designer, Arne Jacobsen is renowned as

the creator of one of the world’s fi rst designer hotels, the

Royal Hotel in Copenhagen, Denmark. Applying a minimalist

design expression bordering on the extreme, he was pos-

sessed of an unrivaled talent for reducing all unnecessary

noise, creating entities of matchless simplicity.

72

73

AJ

Louis Poulsen lighting is often described

as exclusive. Thanks to its durability, it is

more or less impossible to fi nd any light-

ing more economical. This applies not only

to functional but also to aesthetic durabil-

ity. Although time and fashion change,

the image remains the same.

im74

age75

home

76

At the start of the 1920’s, Danish designer Poul

Henningsen set out to make comfortable light-

ing accessible for all. He successfully managed

to soften the harsh light generated by the elec-

tric bulb with the PH lamp – creating a classic

series that continues to illuminate stylish interi-

ors around the world

77

Our designs are ideal for serial installations, where

the individual identity of each light contributes to

the overall environment. Rather than dominating

a room, the individual elements combine to create

an architecturally pleasing whole.

78

repetition

79

glare-free80

The PH light was created out of a genuine

sense of indignation. As early as the 1920s,

Poul Henningsen pronounced that glare –

harsh, dazzling light – was a fundamental

problem with the electric light bulb. Deter-

mined to do something to solve this problem,

he formed the vision that has led to Louis

Poulsen’s worldwide renown for glare-free

lighting.

81

global82

oo

83

Thanks to architects, designers,

lighting designers and town

planners the world over, our

lighting is renowned and util-

ized the world over.

84

Trust is everything for Louis Poulsen. Trust is the key to our

relationships with our employees, our designers and our cus-

tomers. The knowledge that all our products meet – and exceed

– contemporary needs and expectations helps engender trust,

yet we believe that trust is primarily built on relationships. At

Louis Poulsen, it is vital that our customers trust us explicitly.

trust85

Louis Poulsen is always discreet. Designed to respect

people and architecture, our lighting adds elegance

and refi nement to any surroundings – simply, stylishly

and without unnecessary fuss.

86

d i s c r e e t

87

heritage

88

Often passed down from one generation to the

next, Louis Poulsen lighting is much sought-after.

Inheriting a classic PH lamp has brought pleasure

to many, and our lighting also regularly com-

mands large sums at auctions worldwide, with

experts making valuable additions to collections

that are often worth thousands of dollars.

89

90

It is what we feel when year after year

we see our lighting featured in major

works of architecture. Inspiring architects

and lighting designers around the world.

We do what we do because of the pride

– and pleasure – we are able to take in

being part of this living history.

pride

The form of our lighting is determined by

light emission, and our treatment of the light

source is refl ected in the design. Switching

on our lighting will not distress or surprise.

With Louis Poulsen fi xtures, your experience

of artifi cial light is just as pleasant as your

experience of natural light.

unlit

92

lit

93

beauty

94

Beauty cannot be quantifi ed and it cannot be reduced

to appearance alone. Although Louis Poulsen lighting is

often described as beautiful in itself, true and perfect

beauty only becomes apparent when our lighting, the

light in a space and the space itself become one.

95

perfor96

Technology never steals the limelight from a Louis Poulsen

light. Even though very technically advanced, form is always

in focus. That our lighting functions perfectly goes with-

out saying. That our lighting – due to an uncompromising

aesthetic – plays a leading role on the world’s architectonic

stage is perhaps more worthy of consideration.

mance

In many ways, Poul Henningsen is Louis Poulsen, and Louis Poulsen is

Poul Henningsen. Without this rebellious genius, lighting would not be

what it is today. PH’s vision for every man is embodied in the legendary

PH lamp series – treasured, adored and much imitated around the world

since the early 1920’s.

98

PH99

All our lighting is the result of intense research

and development. While contributing to the

overall visual expression, every aspect of our

lighting is designed to cope with a range of

climatic and man-made challenges. Rough or

smooth, lustrous or matte, the very textures of

our various fi nishes are dependent on and con-

tribute to the renowned Louis Poulsen look.

100

101

t e x t u r e

family102

Louis Poulsen pioneered the idea of developing a family of

lights with similar design qualities that could be used across

a wide range of different applications – an approach that

has proven to be a great success.

103

We are driven by our passion

for excellent lighting and

great architecture. Design-

ers, architects, customers

and new employees alike

are quickly infected by this,

often falling in love with our

fi xtures. And it is this incred-

ible enthusiasm that drives

our lighting philosophy, and

our never ending search for

new forms of expression. pas104

sion105

Our product range is much envied. Building and maintaining a range of such

caliber requires persistence and a belief in our own powers of judgment. Our

vision gives us the strength and courage to challenge convention, and the

self-discipline needed to reject any product that does not live up to our ideals.

106

strength

107

In a world of fl eeting relationships, we believe in enduring alliances.

Our lighting must provide a lasting experience of beauty and pleasure.

Only then have we achieved our goal. Involving both mutual trust and

respect, it’s an approach that can only succeed via partnership.partner

108

In a world of fl eeting relationships, we

believe in enduring alliances. Our light-

ing must provide a lasting experience of

beauty and pleasure. Only then have we

achieved our goal. Involving both mutual

trust and respect, it’s an approach that can

only succeed via partnership.

109

Defi nitive and timeless, transcending

both architectural form and style, our

lighting is renowned for being diffi cult

to date. Successfully maintaining such

temporal fl uidity in the years ahead is a

challenge that we are more than willing

to undertake.

110

t i m e l e s s

111

112

Although not born a design icon, much

of our lighting achieves this status over

time. Our work with some of today’s

most exciting designers suggests that

this tradition will continue, not least

with the Nyhavn and Lp Charisma, both

of which have the potential to become

design icons of the future.

icon113

The multi-shade system was PH’s true stroke of genius. Formed according to a unique log-

arithmic spiral design, almost 50 products are currently available still using this system.

114

3shades

115

Specially designed in 1958 for a restaurant in

Copenhagen, Denmark, the PH Artichoke is

perhaps the fi xture most often pictured on the

cover of design books worldwide. To mark the

50th anniversary of this global lighting icon,

we have produced a limited edition of 50 PH

Artichokes gilded in 24 carat gold.

116

ph artichoke

117

Pioneering, rebellious and visionary, our

lighting is often seen as an object of wonder

when fi rst launched, only to be considered

classical and iconic. That’s how it’s always

been with our lighting, and how it will con-

tinue to be in the future.

pioneer

118

Only the best is good enough. No more, no less. This

is why you will never be able to buy anything but a

fl awless Louis Poulsen product. Every single one of our

components is tested, checked and evaluated down to

the smallest detail.

p e r f e c t i o n

119

Good design catches the eye. This is why

Louis Poulsen lighting is often used to add

the fi nishing touch to major projects. Not

only does our lighting create a remarkable

atmosphere – it is remarkable in itself.

atte120

ntion 121

122

T H E LO U I S P O U L S E N M AG A Z I N E O F L I G H T I N G A N D A R C H I T EC T U R E 20

The PlayTietgen S

Performi

Louisian

The Tivo

Nyt 586.indd UK.indd 1 18/03/08 15:22:42

Launched by Poul Henningsen in the

1940’s, NYT is today a highly-respected

architecture and lighting magazine. NYT

is proof of Louis Poulsen’s commitment

to the utilization of light and the value

inherent in communication.

123

We believe that teamwork creates the best results. Our lighting starts and ends with people.

124

team125

We have always broken new ground, winning

praise and admiration for our innovative and

courageous thinking. As a former CEO once

said, “We may well be ten years ahead of

our time, but this is something a company

like Louis Poulsen has to be able to and, not

least, dare to do”.

innovation126

127

missionOur passion is to design and sell outstanding lighting

statements through products that provide ambience

to people and architecture.

128

visionWherever outstanding lighting statements are

desired, Louis Poulsen is the most preferred

partner and brand.

129

Credits 4-Photo: stock.xchng/Jose Maria Herrera • 5-Photo: Kaslov • 6-Photo: stock.xchng/Jose Fernando Carli • 9-Photo: Carlos Domenech • 10-Architect: Frank Gehry/Photo: Paul Kozlowski/Photo: stock.xchng/E K • 11-Architect: Akira Ozawa, Osawa Atelier/Photo: Tetsuo • 12/13 – Photo: Kaslov • 14-Architect: Dougherty & Chavez Architects/Photo: Image Photography of Destin, Archi-tect: Niemitz Design Group/Photo: Terry Renna Photography • 15-Photo: Anders Sune Berg/Han • 17-Photo: Carlos Domenech • 18-Architects: CGF/Lightdesign: Francis Krahe & Associates/Photo: Thomas Loof Photography • 20-Photo: Clearlight • 21-Photo: Clearlight/Kaslov/Han • 22/23-Pho-to: Carlos Domenech/Kaslov • 24-Photo: Anders Sune Berg • 25-Photo: Bent Ryberg • 26-Photo: stock.xchng/Claudia Meyer • 27-Thomas Loof Photography • 28-Photo: Thomas Loof Photography/Anders Sune Berg • 39-Photo: Han/Cos/Shinji Aratani • 32/33-Photo: Henrik Törnquist/Kaslov • 34-Photo: stock.xchng/Kaleido • 35-Photo :Åke E:son Lindman • 36-Photo: Gentame • 38-Photo: Kaslov •40-Photo: Bent Ryberg/stock.xchng/stock.xchng • 41-Photo: Kaslov/Anders Sune Berg/stock.xchng/Lajla Borg Jensen • 42-Photo: stock.xchng/Geoff Richardson • 44-Architect: Reichen & Robert/Photo: Paul Kozlowski/stock.xchng/Marinka van Holten • 45-Architect: Sasaki Associates/Photo: Stephen Graham Photography •47-Photo: stock.xchng/Sias van Schalkwyk • 52-Photo: iS-tock-photo/RelaxFoto • 54-Photo: Peter Grant/Architect: City of Morrow Bay/Photo:Frank Dormin • 55-Photo: stock.xchng/Fons Reisjsbergen/stock.xchng/Piotr Ciuchta/stock.xchng/Jorge Vicente/Architect: Erik Bryggman/Photo: Matti Karjanoja • 56-Photo: Bent Ryberg • 58-Photo: Kaslov • 59-Photo: iStock-photo/Nature247 •60-Architect: RGA Landscape architects/Photo: Christopher Covey Photography • 61-Photo: W2GO • 62-Photo: Kaslov • 63-Photo: stock.xchng • 66-Photo: Kaslov • 67-Photo: stock.xchang/Sergio Roberto • 68-Photo: Kaslov •70/71-Photo: Kaslov •73-Photo: Kaslov/Clearlight • 74-Photo: Kurt Nørregaard • 76-Photo: iStock-photo/Christine Glade • 77-Photo: Thomas Loof Photography • 78-Architect: Herzog & Meuron/Photo:Anders Sune Berg/Photo: Terry A. Renna Photography • 79-Lighting Design: James Underwood/U-Lighting/Photo: Thomas Loof Photography • 84-Photo: Architects:Interactive Design Corporation/Photo: Frank Dormin • 83-Plan-et Hollywood, Las Vegas/Photo: Saari Photography/Photo: Paul Kozlowski • 84/85-Photo: iStock-photo/”beemore”/Han • 86-Architect: Barber Architecture/Photo: Image Design •88/89-Photo: Bent Ryberg/Kaslov • 90-Photo: Kaslov • 91-stock.xchng/Kevin McGee • 92-Specifi er: City of Ad-ventura/Photo: Terry A. Renna Photography • 94-Photo: Clearlight • 96-Photo: Paul Kozlowski • 97-Photo: dakota • 99-Photo: Clearlight/Anders Sune Berg • 100-Photo: Kaslov • 101-Photo: Günther Lehnert • 102-Architects: Waterleaf Architecture/Photo: Frank Dormin • 103-Photo: iStock-photo/”toos” • 104-Photo: Kaslov/iStock.photo/”Pidjoe” • 105-Photo: stock.xchng/Rodolfo Clix • 106-Architects: Rie Azuma, Azuma architects/Photo: Shinji Aratani • 107-Photo: stock.xchng/Clau-dia Cristina Mesa P • 108-Photo: stock.xchng/Juan Romero • 110-Photo: Kaslov • 111-Photo: John Engstead/John Kobal Foundation/Getty Images • 112-Photo: iStock-photo/”syagci” • 113-Light-ing Design: James Underwood/U-Lighting/Photo: Thomas Loof Photography • 117-Photo: Kaslov • 119-Photo: Kaslov 120-Lighting Design: Cline Bettridge Bernstein Lighting Design/Photo: Mark Ballogg/Steingkamp/Ballogg • 124-Photo: iStock-photo/Abejon Photography • 126-Photo: Kaslov •127-Photo: Shinji Aratani • 128-Architect: Arting/Photo: Udo Kowalski

131

Targetti Poulsen USA, Inc.

3260 Meridian Parkway

Fort Lauderdale, FL 33331

info@louispoulsen.com

www.louispoulsen.com

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