MBA Fellowship Program 2014

Ambidextrous brains required

Cover illustration by Allan Sanders, winner of aWPP-sponsored Royal College of Art competition.

We offer the opportunity to:– work in some of the world’s best

communications services companies– gain global experience– work with many of the world’s

leading brands– develop multi-disciplinary skills– receive competitive remuneration with

excellent long-term career prospects

We want people who:– are passionate about marketing– take a rigorous and creative approach to

problem solving– have a fine appreciation and respect

for creative work– are intellectually curious– take initiative– function well in a flexible, loosely

structured work environment

Eligibility:– MBA candidates who graduate

August 2013 – July 2014

WPP MBA Fellowship Program

W PP is the world leader in communications services.

There are more than 150 companies within the Group

– and each is a distinctive brand in its own right. Each has its own identity, commands its own loyalty, and is committed to its own, specialist expertise. Clients seek their talent and their experience on a brand-by-brand basis. Between them, our companies work with 350 of the Fortune Global 500, all 30 of the Dow Jones 30, 63 of the NASDAQ 100 and 31 of the Fortune e-50.

It is also of increasing value to clients that WPP companies can work together, as increasingly they do: providing a tailor-made range of communications services, centrally integrated. Some 760 clients are now served in three distinct disciplines. Nearly 480 clients are served in four disciplines and these clients account for over 57% of Group revenues. Group companies now work with almost 360 clients across six or more countries.

Collectively, 165,000* people work for WPP companies, out of 3,000 offices in 110 countries.

WPP, as a parent company, complements the professional activities of our individual companies through initiatives and programs that provide greater value to our clients, competitive advantage to our companies, opportunities and rewards for our people, and accelerate our development in new media and technology.

To meet changing client needs, WPP has developed an MBA Fellowship Program. Its aim: to develop high-calibre management talent with experience across a range of marketing disciplines.

The Program is unique in its multidisciplinary approach and is designed to complement the recruitment activities of individual WPP companies.

Terms of the FellowshipWPP MBA Fellowship Program positions will be awarded to applicants in 2014 who graduate with an MBA August 2013 – July 2014.

The MBA Fellowship is comprised of three one-year rotations through our WPP companies, with each rotation chosen on the basis of the individual’s interests and the Group’s needs. The multi-disciplinary rotation is unique in the industry and grooms future leaders in the range of marketing needs of our clients. A mentor is assigned to provide overall career guidance.

On completion of the Program, we work to find a position in the Group that takes advantage of the broad experience gained during the rotational Program. While most assignments are likely to be located in North America, other locations could be possible.

Those selected will be paid a competitive starting salary, joining and annual performance bonuses and reimbursement of reasonable costs for relocation to assignment locations.

Career prospectsCareer paths will vary and will depend on the particular skills and aptitude of each individual and the companies selected for the Program rotation. In some cases, there will be an opportunity to work in more than one country.

Following completion of the MBA Fellowship it is our hope that the Fellows will graduate into permanent roles in the businesses. In the past, MBA Fellows have taken permanent placements in virtually all disciplines.

Selection processAcceptance is conditional on successful completion of an MBA.

All WPP companies are Equal Opportunity employers.

We will only accept online applications. To apply, please go to www.wpp.com/ wpp/careers/marketing/mbas/ and submit an application by 16 October 2013 Midnight EST.

Interviews will be conducted with short-listed applicants in November 2013.

Program offers will be extended by December 2013 and employment will begin the first week of September 2014.

Apply at www.wpp.comby 16 October 2013

* Including associates.

WPP MBA Fellowship Program

– The Group’s greatest strength is its client base: a remarkable list of blue-chip businesses, ranging from packaged goods to financial services and hi-tech companies. Many client relationships span several generations.

– In its range of skills and geographical coverage, the Group is unrivalled and has achieved balance in both. We derive 34% of our revenue from North America, 12% from the UK, 24% from Western Continental Europe and 30% from Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe. Less than half of our revenue is now derived from conventional advertising.

WPP communications servicesOur strengths

– As ever, the key to servicing the Group’s client base lies with the talents of our 165,000 people (including associates) and the skill with which they are developed and managed.

– Through increasing investment in information technology, training, career development and incentive programs, the Group facilitates, encourages and rewards exceptional work – both within individual companies and in partnership with others.

AdvertisingFull-service advertising agency activity – provided largely by five of the world’s top agency networks: JWT, Ogilvy & Mather Advertising, Y&R, Grey and United – accounts for over 40% of WPP’s communications activities and revenues. Major clients include Bayer, Colgate-Palmolive, Danone, Dell, Ford, HSBC, Johnson & Johnson, Kimberly-Clark, Mazda, Procter & Gamble, Shell and Vodafone.

Media Investment ManagementAs media fragments and media owners consolidate, Media Investment Management is increasingly critical. WPP offers four of the world’s top 10 media planning and buying companies: Mindshare, MEC, MediaCom and Maxus.

Consumer InsightWPP’s Consumer Insight arm, Kantar, incorporates such well-known names as Millward Brown, Added Value, TNS and The Futures Company as well as sector specialists Kantar Media, Kantar Retail, Kantar Healthcare and Kantar Worldpanel. The company – employing 28,500 staff in over 100 countries – provides consumer and business insights to over half the Fortune Top 500 companies.

Public Relations & Public AffairsWith three of the pre-eminent global PR companies – Burson-Marsteller, Hill+Knowlton Strategies and Ogilvy Public Relations, and several other leading firms such as Cohn & Wolfe, Penn Schoen Berland and RLM Finsbury, WPP’s PR/PA agencies offer a wide range of corporate, consumer, financial, government relations, issues management and brand-building services.

Branding & IdentityWPP’s Branding & Identity businesses offer specialised expertise in corporate and brand consulting, corporate reputation research, branded events, brand architecture, employee motivation and training, product identity and design, from companies such as The Brand Union, Lambie-Nairn, Landor, The Partners and FITCH.

Healthcare CommunicationsWPP’s healthcare companies, which include Ogilvy CommonHealth Worldwide, Sudler & Hennessey and ghg, provide integrated solutions – from professional and consumer healthcare advertising and marketing to medical education and the latest interactive technologies – to pharmaceutical, healthcare and life-sciences clients.

Direct, Digital, Promotion & Relationship MarketingIncludes two of the world’s largest and most recognised relationship marketing brands in Wunderman and OgilvyOne Worldwide, in addition to direct, digital and promotion specialists 24/7 Media, AKQA, Blue State Digital, POSSIBLE, Geometry Global, A. Eicoff and VML.

Specialist CommunicationsWPP offers a broad range of specialised communications services, including corporate/B2B, demographic marketing, employer branding/recruitment, event/face-to-face marketing, foodservice marketing, sports marketing, entertainment marketing, youth marketing, real estate marketing, technology marketing and media & production services.

WPP communications servicesOur strengths

Some of our current MBA Fellows

Pamela ChengCurrent 3rd Year Rotation: Global Business Development Manager, POSSIBLE Los Angeles2nd Year Rotation: Senior Planner & Digital Strategist, Grey New York1st Year Rotation: Director of Communications, Mindshare China

Pamela Cheng joined the WPP MBA Fellowship in 2010 and her assignments have taken her to diverse markets in Asia, Europe and North America. She is currently the Global Business Development

Manager at POSSIBLE, Los Angeles building strategic partnerships to drive new business growth. Prior to her move out West, Pamela was Senior Planner and Digital Strategist at Grey New York leading brand planning and e-commerce strategy for key clients including P&G, 3M, and UPMC. Prior to this role, Pamela was Director of Communications at Mindshare, China where she led corporate marketing initiatives and developed regional growth plans for the agency. She has also been involved in creating award winning ideas and campaigns for multinational brands including L’Oréal, GAP, and Yum.

Pamela has played an active role in strengthening client relationships and expanding the networks’ global footprint. Prior to joining WPP, Pamela served as a financial communications consultant for Ogilvy Public Relations Worldwide following her post as Investor Relations Officer at Northern Light Venture Capital handling global communications for the firm’s investment portfolio.

Pamela holds a B.A. in Psychology and Business Administration from the University of California, Los Angeles, and an MBA from Tsinghua-MIT Sloan Business School in Beijing, China.

Lara O’SheaCurrent 2nd Year Rotation: Director of Partner Solutions, Kantar Shopcom & Senior Consultant, Kantar Retail, North America – New York1st Year Rotation: Director, Mindshare Luxury & Business Planning, Mindshare Worldwide London

Lara joined the WPP MBA Fellowship in 2011, and her rotations have taken her across a plethora of specialties. Her role at Kantar Retail & Kantar Shopcom was at the intersection of retail and

media, helping clients to navigate strategic issues, particularly in shopper marketing, e-commerce, big data and analytics. At Mindshare, she worked on a wide range of Business Planning projects and co-led the development of Mindshare Luxury.

Prior to WPP, Lara worked for five years in brand management at Diageo, where she managed the Guinness, Tanqueray and Pimm’s brands. She was the first Marketing Manager at award-winning fashion start-up, A Suit That Fits, and was instrumental in its growth from 13 to 50+ people. She has worked in Education and Photojournalism, is CIM qualified, a PGCE-qualified teacher, and holds an MA in Geography from Cambridge University (1998-2001).

Lara is listed in ‘Who’s Who of Britain’s Young Business Leaders’, and holds an MBA from London Business School with International Exchange at Haas-Berkeley, University of California.

Nandita GoelCurrent 1st Year Rotation: Digital Integration Specialist, Cohn & Wolfe New York

Nandita Goel joined the WPP MBA Fellowship in 2012 and is passionate about data/analytics and emerging media. Following graduation from INSEAD in 2011, Nandita’s first-year rotation was at Cohn & Wolfe, New York in the digital practice of this PR powerhouse. In addition to helping clients realize the full potential of social/emerging media as part of their overall brand strategy, the

role involves the establishment of an analytics framework for the digital team and integration of emerging media solutions across the company through training.

Prior to the Fellowship, Nandita worked at Millward Brown New York in digital analytics evaluating the effectiveness of over 100 global digital advertising campaigns and creating custom research programs for Fortune 500 clients. She has also worked in the luxury industry at Links of London (UK) in Business Development, and Louis Vuitton (India) in Public Relations/ Communications.

Nandita holds an MBA from INSEAD France and a B.A. in International Relations/Political Science from Brown University (USA).

Some of our current MBA Fellows

Our companies and associates

Advertising

ADK1

www.adk.jpBates CHI&Partnerswww.bateschi.comCHI&Partners1

www.chiandpartners.comDentsu Y&R1,2,■

www.yr.comGreywww.grey.comHS Ad1

www.hsad.co.krjohn st.www.johnst.comJWTwww.jwt.comOgilvy & Mather Advertisingwww.ogilvy.comSantowww.santo.netScangroup1

www.scangroup.bizScholz & Friendswww.s-f.comSoho Squarewww.sohosq.comTAXI■www.taxi.caTeam Detroitwww.teamdetroit.comThe Jupiter Drawing Room1

www.jupiter.co.zaUnited Networkwww.group-united.comY&R■

www.yr.com

Media Investment Management

GroupM:www.groupm.comKR Mediawww.krmedia-france.comMaxuswww.maxusglobal.comMediaComwww.mediacom.comMECwww.mecglobal.comMindsharewww.mindshareworld.comOutriderwww.outrider.comCatalystwww.catalystsearchmarketing.comXaxiswww.xaxis.comQuismawww.quisma.comOther media agenciesM/Six2

www.msixagency.comtenthavenue:www.tenthavenue.comForwardwww.theforwardgroup.comJoulewww.jouleww.comKinetic Worldwidewww.kineticww.comSpafaxwww.spafax.com

Consumer Insight

Kantar:www.kantar.comAdded Valuewww.added-value.comCenter Partnerswww.centerpartners.comIMRB Internationalwww.imrbint.comKantar Healthwww.kantarhealth.comKantar Japanwww.kantar.jpKantar Mediawww.kantarmedia.comKantar Operationswww.kantaroperations.comKantar Retailwww.kantarretail.comKantar Worldpanelwww.kantarworldpanel.com Lightspeed Researchwww.lightspeedresearch.comMillward Brownwww.millwardbrown.comThe Futures Companywww.thefuturescompany.com

TNSwww.tnsglobal.comOther marketing consultanciesohalwww.ohal-group.com

Public Relations & Public Affairs

Blanc & Otus♦

www.blancandotus.comBuchanan Communicationswww.buchanan.uk.comBurson-Marsteller■

www.burson-marsteller.comChime Communications PLC1

www.chimeplc.comClarion Communicationswww.clarioncomms.netCohn & Wolfe■

www.cohnwolfe.comDewey Square Groupwww.deweysquare.comGlover Park Groupwww.gloverparkgroup.comHering Schuppenerwww.heringschuppener.comHill+Knowlton Strategieswww.hkstrategies.comOgilvy Government Relationswww.ogilvygr.comOgilvy Public Relationswww.ogilvypr.comPBN Hill+Knowlton Strategieswww.pbn-hkstrategies.comPenn Schoen Berland■

www.psbresearch.comPrime Policy Groupwww.prime-policy.comQGAwww.quinngillespie.comRLM Finsburywww.rlmfinsbury.comWexler & Walker Public Policy Associates♦

www.wexlergroup.com

Branding & Identity

Addison●

www.addison.co.ukBDG architecture + designwww.bdg-a-d.comColey Porter Bellwww.cpb.co.ukDovetailwww.dovetailfurniture.comFITCH●

www.fitch.comLambie-Nairn●

www.lambie-nairn.comLandor Associates■,●

www.landor.comPeclersParis●

www.peclersparis.comThe Brand Union●

www.thebrandunion.comThe Partners●

www.the-partners.comVBAT●

www.vbat.nl

Healthcare Communications

Feinstein Kean Healthcare†

www.fkhealth.comGCI Healthwww.gcihealth.comghgwww.ghgroup.comOgilvy CommonHealth Worldwidewww.ogilvychww.comSudler & Hennessey■

www.sudler.com

Direct, Digital, Promotion & Relationship Marketing

A. Eicoff & Cowww.eicoff.comActis Wunderman+

www.actis.ruAGENDA+

www.agenda-asia.comAKQAwww.akqa.com Aqua+

www.aquaonline.com Barrows1

www.barrowsonline.com

Blast Radius+

www.blastradius.com Brierley & Partners1

www.brierley.comDesignkitchen+

www.designkitchen.comDialoguewww.dialoguelondon.comDigitwww.digitlondon.comEWAwww.ewa.ltd.ukFullSIX3

www.group.fullsix.comGrass Roots1

www.grg.comG2▼

www.g2.com – G2 Branding & Design – G2 Interactive – G2 Direct & Digital – G2 Promotional Marketing

High Co1

www.highco.fr iconmobile■

www.iconmobile-group.com Kassius+

www.kassius.frKBM Group+

www.kbmg.comMandowww.mando.co.ukMaxx Marketingwww.maxx-marketing.comOgilvyActionwww.ogilvyaction.comOgilvyOne Worldwidewww.ogilvy.comOOT2

www.oot.itRTC■

www.rtcagency.comSmollan Group1

www.smollan.co.zaSmollan/Headcountwww.smollan.co.ukStudiocom■

www.studiocom.comThese Days+

www.thesedays.comVML■

www.vml.comWunderman■

www.wunderman.com

Specialist Communications

Corporate/B2BOgilvy Primary Contactwww.primary.co.ukDemographic marketingBravo■

www.bebravo.comK&L■

www.kanglee.comMosaicaMDwww.mosaicamd.comUniWorld1

www.uniworldgroup.comWing▼

www.insidewing.comEmployer branding/recruitmentJWT Insidewww.jwtinside.comEvent/face-to-face marketingMJMwww.mjmcreative.comMetrowww.metrobroadcast.comFoodservice marketingThe Food Groupwww.thefoodgroup.comSports marketing9ine Sports & Entertainmentwww.9ine.com.brJMI1www.justmarketing.comPRISM Groupwww.prismteam.comEntertainment marketingAlliancewww.alliance-agency.comYouth marketingThe Geppetto Groupwww.geppettogroup.comReal estate marketingPacewww.paceadv.comTechnology marketingBanner Corporation■

www.b1.comMedia & production servicesThe Farm Groupwww.farmgroup.tv

Imagina3

www.mediapro.es MRC3

www.mrcstudios.comUnited Visionswww.united-visions.deThe Weinstein Company3

www.weinsteinco.com

WPP Digital

24/7 Mediawww.247media.comAccelerationwww.acceleration.biz Blue State Digitalwww.bluestatedigital.com The Data Alliance www.thedataalliance.comFabric Worldwide1

www.fabricww.comF.bizwww.fbiz.com.brHogarth Worldwidewww.hogarthww.com Johannes Leonardo1

www.johannesleonardo.comPOSSIBLEwww.possible.comRockfishwww.rockfishinteractive.comSalmonwww.salmon.comSyzygy1

www.syzygy.netThe Media Innovation Groupwww.themig.com

WPP Digital partner companies

Ace Metrix3

www.acemetrix.comeCommera3

www.ecommera.comGlobant1

www.globant.comHDT Holdings Technology3

www.hdtmedia.comIn Game Ad Interactive3

www.ingamead.cnInvidi3www.invidi.comJumptap3

www.jumptap.commySupermarket3

www.mysupermarket.co.ukMoment Systems3

www.miaozhen.comnPario1

www.npario.comProclivity Systems3

www.proclivitysystems.comSay Media3

www.saymedia.comSFX Entertainment3

www.sfxii.comVice Media3

www.vice.comVisible1

www.visibletechnologies.comWildTangent3

www.wildtangent.com

WPP knowledge community

The Storewww.wpp.com/store

Key1 Associate2 Joint venture3 Investment▼ A Grey Group company♦ A Hill+Knowlton Strategies company† An Ogilvy company■ A Young & Rubicam Group company● A member of B to D Group + Part of the Wunderman networkAs at August 2013.

AdvertisingMedia Investment Management

Consumer InsightPublic Relations & Public Affairs

Branding & IdentityHealthcare Communications

Direct, Digital, Promotion & Relationship MarketingSpecialist Communications

www.wpp.com