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Michael Perry: Track record of success
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Michael Perry
A track record of success
Leadership
Member of:
• Enquirer Media’s Operating Committee executive team.
• Online Strategy team.
• Strategic Planning team.
• Participated in IDEO innovation strategy process.
Leadership
• Associated Press Sports Editors, chairman, Great Lakes Region, 2006.
• Gannett Supervisor Recognition Award (one of 15 managers in Gannett Co. to receive this honor), 2005.
• Gannett Executive Development Program, 2004.
• American Press Institute, Sports Department Leadership seminar, 2004.
Examples of digital savvy
cincyMOMS.com
Capture Cincinnati
CiNWeekly.com
Metromix.com
cincyMOMS.com
• Project manager for January 2007 launch.
• Revenue goal for first year was surpassed by almost 75%.
• Site generated 16.5 million page views in 2007.
• Site generated 25.7 million page views and revenue was up 56% in 2008.
Capture Cincinnati
• Online photo contest, award-winning coffee-table books. Started 2007.
• Generated new revenue with existing resources.
• In three years, there were more than 6,700 photos submitted, 4.5 million votes cast and an average of 9,600 participants each year.
CiNWeekly.com/Metromix.com
• During first full year overseeing CiN Weekly, web site page views increased 44% to 22.4 million (2007) from 15.6 million (2006).
• During that time, online revenue grew 63.1%.
• Project manager for launch of local Metromix entertainment Web site, 2008.
Entrepreneurial
• Fan Fun Books LLC: Created company to produce children’s activities books about college basketball programs. Handle production, distribution, marketing, sales and accounting. www.fanfunbooks.com.
• “Xavier Tales:” Created Pone Press publishing company, wrote and produced book on Xavier University’s basketball program. Handle production, distribution, marketing, sales and accounting . Sold more than 4,500 copies.
Entrepreneurial
• cincyMOMS.com recipe books: Identified new revenue-producing opportunity with active discussion about family-friendly recipes on cincyMOMS.com.
• Collected local moms’ recipes and photos, turned them into local celebrities and helped get sponsorship from major grocery chain. Accomplished with existing resources.
“Michael Perry leads with passion, creativity, professionalism, and most of all, integrity. He strikes a perfect balance between humility and authority, creating a culture in which those around him feel genuinely valued and inspired to be their best.” – Kelly (Smith) Cassidy, former creative director, Enquirer Media
“Michael pours his soul into whatever he is doing, and that rubs off on everyone around him. He is compassionate and understanding – and fun! – so his greatest strength is his people skills.
– Neil Schmidt, former Cincinnati Enquirer sports reporter
“As a boss, Michael has a marvelous ability to coach and encourage employees without micromanaging. He's known for his teamwork, always looking for ways to help other departments. And he's a superb idea person.” – Karen Gutierrez, former managing editor, CincyMomsLikeMe.com
“Like many, I marveled at his ability to handle multiple tasks simultaneously and motivate his staff to work toward a common goal of producing quality work for our readers. As fine a journalist and manager as he is, Michael is an even better person.”
– Kevin Kelly, former Cincinnati Enquirer sports reporter
What people are saying …
In the community
• Member, Agenda 360 Communications Team, 2009
• Member, University of Cincinnati Magazine Advisory Board, 2008-present
• Member, University of Cincinnati Journalism Advisory Board, 2008-present
• Member, Cincinnati Sports Professionals Network committee, 2007-present
• Member, University of Cincinnati Alumni Association Marketing Committee, 2008-09
Fun Facts
• Traveled to more than 20 countries and 43 U.S. states.
• Sports Media Personality of Year, Cincinnati Sports Professionals Network (CSPN), 2006.
• Long-time season-ticket holder to Broadway Series at the Aronoff Center for the Arts.
• Named Outstanding Graduating Senior Man at University of Cincinnati, 1984.
Michael Perry at a glance
• Passionate, dedicated leader with proven track record of success in managing projects and staff, and strategic planning.
• Award-winning writer and editor with a combination of creativity and entrepreneurial savvy.
• Forward-thinking, innovative and skilled at audience development.
• Experience in creating and managing budgets and business plans.
• Team player – Driven – Results-oriented – Reliable.