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MOWE PAN AFRICAN CONFERENCE, GALA DINNER & AWARDS CEREMONY 2014
1 | P a g e
FINAL REPORT
PART ONE
FEWA PAN AFRICAN MOWE CONFERENCE
PART TWO
FEWA PAN AFRICAN MOWE
GALA DINNER & AWARDS CEREMONY
2 | P a g e
REPORT PART ONE
FEWA PAN AFRICAN MOWE
CONFERENCE
ON
ACCESSING EAC MARKETS
THROUGH
INTEGRATION OF WOMEN ENTREPRENEURS
TO
SUPPLY & VALUE CHAINS
HELD ON 25TH NOVEMBER 2014
AT
NAIROBI SAFARI CLUB
3 | P a g e
THE PAN AFRICAN MONTH OF THE WOMAN ENTREPRENEUR
CONFERENCE
PROGRAM
9.00an -9.15 am Welcome and Acknowledgements FEWA
Ms. Felicity Biriri-Vice Chairperson, FEWA
9.15 am- 9.30 am Opening Remarks
Mr. George Awalla – Head of Programmes, VSO Jitolee
9.30 – 9.45am Opening Remarks
Ms. Noreen Toroka, National WED coordinator, Tanzania, ILO
9.45am – 10.10 am Opening Remarks
Ms. Joanne Mwangi – Chairperson, FEWA
10.10 am – 10.40 am TEA BREAK AND PHOTO SESSIONS
10.40 am – 2.26 pm Presentation of Young Entrepreneurs in Kenya
Ms. Waithera Gaitho – Alternatives Africa
Presentation on Opportunities for Women Entrepreneurs
Opportunities for Women Entrepreneurs in the EAC Market
Mr. Mugambi (MSEA)
Simplified Trade Rules and Procedures
Mr. Kahenu (MEAC)
Vote of Thanks FEWA
Ms. Felicity Biriri
2.26 pm -3.26pm BREAK FOR LUNCH
3.26 pm – 4.30 pm Inspiration talk on the Rights of Kenyan Women
Entrepreneurs in Accessing Regional Supply and Value Chains
Ms. Daisy Amdany
4.30 pm – 5.00pm Introducing FEWA SACCO
Ms. Julia Kibore, board member of FEWA
4 | P a g e
On Tuesday 25th
November 2014, members of FEWA and other guests gathered at the Nairobi
Safari Club, Kirinyaga Room for the Pan African Month of the Woman Entrepreneur (MOWE)
Conference.
WELCOME REMARKS
Ms. Helen Njoroge, the MC for the event
welcomed members to the conference
and introduced Ms. Felicity Biriri to give
the welcome remarks.
Opening remarks by Ms. Felicity Biriri, Vice
Chairperson - FEWA.
Ms. Biriri began by welcoming the participants to
the MOWE 2014 and also acknowledged the
sponsors who made the Conference possible such as
ILO, partners such as VSO Jitolee, Kenya Youth
Business Trust, Ilingwesi Women Group, Ministry
of EAC affairs, all the participants including FEWA
Secretariat, FEWA SACCO and FEMCOM.
She then explained that MOWE is a month to
celebrate women entrepreneurs. It is celebrated in
East and Central Africa That 50 % of adults are
women in business and that women contribute the
most in the agri- business sector. She then stated
that in order to conduct their businesses efficiently,
there need be an enabling environment. She introduced the theme of the conference; Accessing
5 | P a g e
EAC Markets through Integration of Women to Supply and Value Chains. She declared that
access to financial services and how to tap into the EA market will be the main focus of the
conference.
That the growing EA market presents a great opportunity for anyone engaged in business.
In conclusion, Ms. Biriri encouraged the participants to use networks like FEWA to build their
confidence and take advantage of the 30% government tenders reserved for women as well as
engage the parliamentarians to support women initiatives.
Opening remarks by Mr. George Awalla, Head of Programmes, VSO Jitolee
Ms. Helen Njoroge then introduced Mr. George
Awalla to the podium. He welcomed everyone on
behalf of VSO Jitolee. He said that VSO Jitolee is
proud to be associated with MOWE
He noted that Sustainable change comes through –
ownership, participation, empowerment and
inclusion. That is why VSO Jitolee vigorously
promotes volunteering, knowledge sharing and
advocacy as a powerful to tackle poverty and
inequality.
By VSO Jitolee enabling Women, Young People and
Persons with Disability, they in turn bring positive
change through their organizations; enterprises and
communities then development happens.
He then gave a brief introduction about VSO Jitolee. VSO Jitolee is registered in Kenya as an
international NGO and is a federation member of Voluntary Service Overseas (VSO) whose
mission is to bring people together to fight poverty through secure livelihoods Programme and
Responsible Citizenship in building engaged citizens in participation and development.
He stated that this conference is a perfect avenue for advocating for favorable business
environment, for the VSO Jitolee target group - Women, Young People and Persons with
Disability.
In focusing on women in entrepreneurship, he pointed out that majority of women are engaged in
the very small businesses category and are characterized as having limitations in education,
business development and management skills. These women face a lot of challenges. At the
same time, he acknowledged the innovative solutions developed by illustrious women
entrepreneurs who have broken the glass ceiling and were being celebrated and recognized.
Mr. Awalla emphasized that the governments in East Africa have tried to support women to
move from informal trade to formal trade with little success. That the treaty for the establishment
6 | P a g e
of the EAC recognizes the importance of effective participation of women in trade and
development activities of the Community.
However, it has been observed by experts that weak implementation of the East African Customs
and Common Market protocol, particularly as it affects women in business, is hurting cross
border trade and regional integration.
He reported about a study undertaken by Eastern African Sub-regional Support Initiative for the
Advancement of Women (EASSI) in 2011, which established that understanding the
Commonalities in the type of trade that women engage in, is critical in finding entry points for
targeted interventions that begin to address their challenges.
That the key challenges that women traders’ encounter includes high transportation costs and
related challenges, inadequate capital and tax related challenges within the countries as well as
currency exchange losses. Other issues including access to free trade, corruption and harassment
of women traders (especially young women) continue to be of great concern for women traders.
Many still do not know their rights particularly small-scale women entrepreneurs.
He also shared that in 2012, VSO in Tanzania in conjunction with UN Women undertook an
Assessment of Women Engaged in Cross Border Trade to Support Formation of Networks in
Tanzania. The report concluded that to achieve political integration, regional trade treaties,
including the customs protocol must first address the gender parity principle that will bolt all the
parts of the vehicle and give the women drivers a strong vehicle.
He added that the Consultative Dialogue Framework for the private sector, civil society and
other interest groups exists and provides space for active participation of non-state actors in
decision making process of the East African Community. That VSO Jitolee is reaching out to
partners like EACSOF, EASSI, ILO, FEWA, CLARION, and development partners (and
funders) to work with key EAC parliamentary organs and national parliaments in the EAC
Countries towards realization of rights of women, young people and PWDs in cross border trade
as spelt out in the EAC Protocol.
He believes that cross-border trade amongst women traders and other marginalized groups can
be strengthened if partners and funders support gender responsive policies and promotion of best
practices from other parts of the world.
In this regard, he pointed out that VSO Jitolee is advocating for effective implementation of sub-
regional trade protocols as they relate to women in trade and are prospecting for partners to
support the strengthening of institutional capacity of civil society actors in supporting women in
trade/ Consolidating civil society voice in the EAC.
That it is through linkages with FEWA, ILO, the Association of Media Women in Kenya, the
Ministries of East African Affairs, EA Women in Business Platform and other civil society
partners, media houses and the private sector that comprehensive information on women rights;
7 | P a g e
women in cross border trade; the rights of young people and PWDs to information among others
issues can be disseminated.
He announced that VSO Jitolee is keen to realize increased body of knowledge on cross border
trade in East Africa, enhanced implementation of sub regional trade protocols as they relate to
women and marginalized groups cross border trader, strengthened voice and capacity of civil
society, and networks of women, young people and PWDs in cross border trade represent to
represent the voice of women; young people and other marginalized groups in cross border trade
for its target groups:
In conclusion, he thanked FEWA, ILO, Ministry of EA Affairs and other partners who have
supported this conference and was excited to be part of this gathering.
Opening Remarks by Ms. Noreen Toroka, National WED coordinator, Tanzania, ILO
WED
Ms. Noreen thanked FEWA and partners for
convening the meeting. She was glad to see
young women. This is the enterprise where
most of the young people are employed. She
explained that ILO as an organization promotes
decent work agenda and promoting
entrepreneurship is part of that agenda.
Through its programs, there are at least four
programs centered on building
entrepreneurship.
WEDEE’s main objective is to build the
capacity of institution and women
entrepreneurs through training and creating
linkages in different aspects such as market linkages. She thanked VSO Jitolee on their work on
cross border trade. The EA market is very big but has lots of challenges. She stated that ILO has
commissioned consultants to put together market and trade protocols. There are internal issues
such as internal taxes before traders can understand the EA community. There is need for trade
related institutions to create awareness on internal protocols and trade.
She remarked that most of the barriers to trade are mainly because of lack of awareness. She
reported that the ILO has commissioned consultants to create an information pack that can be
used to help communicate to women the salient features of trading within the region. That
FEWA, VSO Jitolee will be instrumental in disseminating this information through their
resources to spread awareness
8 | P a g e
Ms. Toroka explained that in Tanzania, MOWE was celebrated through combined activities. One
of such is Trade fairs, which is the most popular in Tanzania. She also reported in Tanzania,
WED is working closely with Equity bank where they have Nufaika program, a loan product for
women that combines training and loan. ILO trains the bank staff to train women and get the
loan. Ms. Toroka was grateful to UN women, who have been able to establish a women cross
border platform. However, she pointed out that the capacity of women still needs to be improved.
In conclusion, she challenged the women entrepreneurs to ask themselves whether they have
exhausted the internal markets before thinking to cross the border for trade. She advised women
to first focus on their internal market as they build their capacity to cross the border.
Opening remarks by Ms. Joanne Mwangi –
Chairperson, FEWA
Ms. Joanne recognized ILO and VSO Jitolee for
their support and ongoing partnerships. She also
thanked the participants who were present,
explaining that they are the ones who make up
FEWA. Joanne was thankful because even though
Kenyan women entrepreneurs were still a work in
progress, they have made it clear that they will put
their best foot forward. One case in point was
the30% procurement provision that happened as a
result of consistent advocacy. This provision gives
women an opportunity to do business with the
government. She challenged women to do business
with the government and that at least 50% of us
should do business with the government. She continued to encourage the women that as they
were in business to make money, they should be unashamed about that. She was very enthused to
hear about best practices from FEWA.
She mentioned that if women wanted recognition, they must register as businesses owned by
women, youth or persons with disability so that they are counted as women owned businesses.
She then explained that FEWA is run by a small team and that FEWA SACCO is also a small
team working full time at FEWA. She appealed to those with skills that can help other women in
Kenya to please plug in. To come and give back and pass it forward. She explained that FEWA
is focused on the following goals;
Awareness creation; communication through SMS, twitter, Facebook and through
emails. FEWA always asks all our networks to share info. This way, we meet our primary
goal
Financial access; in asking what the barriers to women access to finance is, we came up
with a SACCO. It mirrors on the ‘merry go round’ principle of saving.
9 | P a g e
Social empowerment; a lot of women lack the confidence to engage at the level they
need to. Women seem to be kind of shy to talk about money. We need to learn how we
position ourselves and how we develop our brand. Because we want to have strong
confident women who speak authoritatively and get what they want.
Ms. Mwangi added that FEWA partners with the Ministry of Finance, Devolution, and will be
organizing a meeting soon for women to speak with the Cabinet Secretary, Hon. Anne Waiguru
what challenges they encounter. FEWA also works closely with the Ministries of trade and
industrialization. She mentioned that the Ministry of Industrialization in particular will be giving
grants to start ups. FEWA also works with the ministries of Labour and the EA Community
Affairs. Across the region, FEWA represents Kenya in EAC at the East African Women in
Business Platform (EAWiBP) whose goal is to get the EAC to remember women entrepreneurs
exist. FEWA is interested in making sure that there is participation of women at all levels of
decision making. She stated that FEWA chairs the East African Entrepreneurs Exchange
Network (EAWEExN) which is in seven countries. It has partnered with women in North Africa
looking for specific areas of engagement as well as the Network of African Business Women
(NABW) championed by Graca Machel to bring the whole of Africa together so that women in
business can look at themselves as continental.
She announced that FEWA decided that in order to have SMART and deliberate goals, they are
going to select from Kenya 10 women running medium sized companies. Under the deliberate
strategy of training, that in 5 years their businesses will have moved from being medium to large.
The next level is women running small business, with a turnover of between 70 million and 15
million per annum. In this group, 100 women are to be handpicked and trained and given access
to become medium sized. Those that make a turnover of below 15 million per annum will have
1000 women undergo the training to help them subsequently move up to the medium sized
businesses.
The key requirements for this participation are integrity, commitment and drive.
She pointed out that it is important that when your business is doing well, to make it visible.
Share your success story and it will motivate another woman entrepreneur.
She shared success stories of several ladies who, because of the fire lit in them during the last
MOWE conference, went on to secure great contracts. She advised women to let their voices be
heard. You could be the inspiration to someone in the room.
She remarked that as inspired women entrepreneurs, the thinking should graduate from local to
global. She also encouraged women to bring along their younger sisters, daughters and friends to
learn about the experiences of others, citing that it is always smarter economics to invest in
younger women.
10 | P a g e
She closed her remarks by inviting
Faith Mamicha, the owner of Comity
Travels to share her success story of
how she managed to get a huge
contract through pursuing the
connections she made at a meeting she
was invited to by FEWA in Malaysia.
She concluded by saying that those
inspired by the conference should use
the knowledge they’ve acquired to
grow their businesses.
11 | P a g e
Presentation of Young Entrepreneurs in Kenya
Ms. Waithera Gaitho – Alternatives Africa
Ms. Waithera Gaitho began by thanking FEWA
for giving her an opportunity to come and
present about the work of Alternatives Africa.
She described Alternatives Africa as a youth
development nonprofit corporation founded by
youth for the youth. At alternatives, she believes
they can breathe light in the national anthem and
that is why alternatives exists.
Her presentation showed that Africa remains the
only growing continent with youth. By 2050
there will be over 1.2 billion youth in Africa.
She pointed out that this presents an opportunity
for youth to drive the economy through
innovative ideas. In addition, 80% of Kenyans
are below 30 years. She said that Alternatives offers programs to both urban and rural youth. It
provides various platforms on which these youth are able to interact with youth from other
economic strata, individuals and organizations that are willing to share their experiences and
expertise as well as expose these youth to organizational systems, structures and processes.
She then talked about the latest event, the High Level Consultative Young Entrepreneurs Forum
organized in partnership with FEWA and the Friedrich Foundation where the youth were
provided the space to candidly discuss the challenges they face and offer practical and SMART
solutions for these challenges.
Some of the challenges she mentioned include:
In business registration she mentioned that the registration process is lengthy and tedious, there
are brokers acting as middle men, the terminologies used is alien to youth, the registration
requirements of limited companies is very expensive for youth and the requirement of bank
statements poses unrealistic expectations for startup companies.
In access to information she mentioned the lack of information at the community level about
business startups, excessive fraud due to lack of guidelines and handbooks, computer illiteracy,
class discrimination when trying to access information and unfavorable modes of communication
at the community level.
In access to finance, she mentioned prohibitive bank requirements (they are not startup friendly),
high interest rates, long and tedious process in getting YEDF loans and that the CRB is currently
blacklisting youth who default on MPESA/Mshwari loans yet they lack customer care services
for defaulters.
12 | P a g e
She proposed solutions such as access to information &ICT training, publication of guidelines
and handbooks, mentorship and entrepreneurial skills development, aligning education systems
with skills needed in the corporate sector, inclusion and participation of youth in the private
sector, consider giving 30%of tenders to youth, and an establishment of a corporate youth fund.
She explained that Alternatives, guided by its public policy paper 2014-2016, is in the process of
laying a strong foundation to ensure that these proposed solutions become a reality. For example,
the need to inculcate an entrepreneurship culture by holding quarterly young entrepreneur
forums, as a nonprofit youth corporate, liaise with the corporate sector, government institutions
and development partners, Train and build youth capacity on various socio economic issues
(presently organizing an economic policy training with one of the leading universities) and
pursue partnerships with relevant government ministries and parastatals, corporates and
development partners.
She concluded by appreciating FEWA for believing in Alternatives and in youth. For permitting
the youth to sit at FEWA’s corporate feet and stand on their corporate shoulders.
13 | P a g e
Presentation on Opportunities for Women Entrepreneurs in the EAC Market
Mr. Mugambi (MSEA)
He was proud to see that FEWA has transitioned to a professional organization collaborating
with others in empowering women. He thanked
FEWA for its continuity since its formation.
He explained that the brief functions of MSEA, a
Parastatal formed in 2012 is to think, see, and
disseminate information about the MSEs.
He was happy that the chair of FEWA sits on
MSEA’s board.
He stated that the function of MSEA is to undertake
policy reform, advise the government, give/enhance
access to markets by providing suitable facilities in
the rural areas, enhance entrepreneurial technical
skills and provide a forum where ideas are exchanged and promote gender participation.
In regard to opportunities for Women entrepreneurs in EAC, he cautioned women to explore the
market and understand their target client in relation to their product or service. They must then
test their product both in the internal market and the export market. He stressed on the
importance of participating in the marketing of the product. The next step is standardizing the
product to meet the market requirements. He pointed out the need to have the KEBs (Kenya
Bureau of Statistics) stamp of approval. FEWA or MSEA can help you in acquiring this. Finally
he advised that one must have a bar code and ETR receipts for tax purposes.
In regard to trade across borders, he stressed that women entrepreneurs need to know that the
EAC protocol was developed for their use and therefore they must use it.
In exploring business solutions, Mr. Mugambi stressed that women entrepreneurs need to come
up with innovative solutions and introduce new concepts to add quality to their products. With
regards to supplies, the question is, are there
goods or services you can supply to the
government? As for gift items; what can you
sell as a gift. These should be a memorabilia
that people can buy and associate with Kenya.
Whether there are opportunities to expand your
business by opening stores in other countries.
14 | P a g e
He concluded by thanking the participants and handed over the strategic plan for MSEA to Ms.
Biriri, the Vice Chairperson of FEWA.
15 | P a g e
Simplified Trade Rules and Procedures
Mr. Kahenu (MEAC)
Mr. Kahenu began by giving a brief
introduction to the EAC Treaty. It was signed
on 30th
November 1999 and became
operational on 7th
July 2000. The EAC aims
at widening and deepening the cooperation
among the Partners States in political,
economic and social fields for their mutual
benefit. To this extent, the EAC countries
established the Customs Union in 2005,
Common Market in 2010 and are working to
establish a Monetary Union and eventually a
Political Federation of East African States.
He then shared an anecdote about the need
for women to have confidence and trade in the region. Confidence is the difference between you
getting and fulfilling those contracts and shying away.
He then explained how through a concept note, a question on cross border trade for women
brought about the need for guidelines for trading in the region. This is because it is crucial to
make border points safe for women entrepreneurs.
He reported that the simplified trade rules and procedures will explain how and what you can do
to trade in the EAC. Indeed, there has to be accountability in order to do business in these
countries. Hence the need for the Common Market protocol, and the importance of eliminating
non trade tariffs.
He explained that the Common Market protocol established the EAC Common Market which
was signed on 20th November 2009 and contains 56 Articles and 6 Annexes of Regulations. It
has been packaged in such a way that one will know what the rules for trading within the EAC
region are. After the Information Pack is simplified well enough, the ILO will support capacity
building once the simplified guidelines to the Protocol have been finalized.
On Opportunities available in the EAC for Women Entrepreneurs, He shared the
following;
EAC has a market size of about 143.5 million people and a combined GDP (nominal) of US
dollars 110.3 billion.
Employment opportunities are abound for professionals, administrators and managers,
technicians and associate professionals, Craft and related workers
16 | P a g e
There are opportunities to trade in goods and services, engage in businesses like communication,
distribution services, education services, financial services, tourism and travel related services
and transport services.
However, while opportunities are abound, he acknowledged that there are also challenges such
as non-tariff measures and barriers, outstanding issues with the Common Markets Protocol,
implementation of directives and decisions, and national sovereignty concerns that have been
identified.
In regard to what the EAC has been able to do for women entrepreneurs, he said that
MEAC in partnership with ILO has commissioned consultants to come up with a simplified trade
rules and protocols guide. The primary users of this guide will be women cross border traders
and associations and networks of women entrepreneurs. He then gave a presentation on the
structure of the guide.
Structure of the guide.
This guide provides information on key EAC trade rules and procedures, related to trade taking
place within the EAC (intra-EAC trade) in a simplified and user-friendly manner. The rules and
procedures have been presented in the three key sections namely; 1) rules relating to trade in
agricultural produce; 2) rules relating to trade in semi-processed and manufactured goods and
3) rules relating to trade in services. Country specific information on registration of businesses
and companies has also been provided in the Appendix Section of this Guide.
In the EAC, he explained that there are different rules and procedures when trading in
unprocessed agricultural produce, manufactured and goods, and services. The guide outlines
these rules, regulation and procedures in each category.
On the challenges identified, he proposed that perhaps FEWA can take part in the EAC
Secretary Generals forum. It would be an opportunity to discuss with the EAC Secretary General
on what women entrepreneurs think is working or not. FEWA can also take part in the
development of a strategic plan on gender and development at the EAC to develop a policy on
Gender at the EAC.
17 | P a g e
Questions from participants
How does one access information about tenders within the EAC?
Any information at the EAC is advertised in all the local dailies of all the partner states as well as
on the EAC website. The East African newspaper also has all these advertisements. The Ministry
of EAC, working closely with Export promotional council (EPC) also gives alerts on business
information and opportunities around the world. He urged participants to share this information
widely.
Is the information you have just discussed with us available on the EAC website?
Yes. We have been trying to reach the rural areas but it is not easy to reach all the 47 counties.
We want to do partnerships with counties to reach those in the remote areas. For instance in
Busia, we work with the governor to work with the Chamber of Commerce in these regions as
well as women and youth associations as they are our target.
What is the policy on Youth who wish to engage in cross border trade? What would you
advise youth representatives?
The State department on planning is the one coordinating youth affairs. It has information on
what the EAC is doing for the youth. The first EAC conference on policies affecting youth was
held by the National Youth Council and Africa youth Trust. The report will be officially
launched on the 4th
of Dec. The ultimate goal is to have an EAC Youth Council at the EAC
secretariat. He urged the youth in the room to review this document and share their
recommendations.
How can one facilitate the movements of vehicles from one country to another?
One can import vehicles using temporary permits and must produce all relevant documentation.
Most of the time when one wants to start a business they are asked for something. Are
there relevant authorities to report to when this happens?
The guidelines that I mentioned earlier will explain what the requirements for registration of
business are. In Busia and Namanga, there is an officer to address any problems. This is the
officer responsible for EAC affairs whose work is to make things easier for you.
Is the Kenya National Action Plan on security captured in the Protocol?
Issues of security are taken care of by the EAC and every country has its own Action Plan.
What is being done to simplify that document for the common person to understand how to
do business?
18 | P a g e
Once the document is final, FEWA will be one of the mediums of sensitization. Although the
target is women, youth will be able to utilize this report.
Dissemination of information at the east African community is very limited. For example,
very few people know what we are doing in this forum. What can we do to disseminate
information so that many people are aware?
We are requesting FEWA to help in dissemination. We are also working closely with Trademark
East Africa. We are also removing the legal language and translating the guidelines in Kiswahili
and other languages where funding is available.
Why is there a Gender Directorate at the EAC level, but no full time Gender officer?
Gender directorate is provided for in the EAC Treaty. Position is shared within the member
countries and rotated on a quarter basis. The job still belongs to the Republic of Burundi until the
expiry period. Someone is being recruited specifically from that country.
Ms. Felicity thanked the speakers and presented gift hampers to Mr. Mugambi and Mr. Kahenyu.
19 | P a g e
Inspiration talk on the Rights of Kenyan Women Entrepreneurs in Accessing Regional Supply and
Value Chains
Ms. Daisy Amdany
Not more than 2/3rds same gender principle.
Ms. Amdany stated that the Constitution provides for the 2/3rds gender principle under Article
81 that the electoral system must comply
with.
She went ahead to discuss on the
question of; Where are we right now on
the issue and why is it important for our
discussion today?
The Bill of rights recognizes the right to
equality and non-discrimination. The Bill
goes further to require that the State
ensures that in all elective and appointed
positions there cannot be more than 2/3rds
of the same gender.
She added that the Constitution requires
parliament to enact legislation that
promotes gender equality. She said that it is
unconscionable to marginalize half the country and expect development. Women constitute at
least 52 % of the population and so they have a right to equality of representation. Affirmative
action has ensured that in places where women have been nominated in places where they would
never have had the chance. This in turn breaks those negative cultural barriers that say that
women cannot lead.
She asked that we understand what it is we are challenging. She explained that we are
challenging the power structures. Politics affect business and business affects politics. The
business entrepreneurs are greatly invested in politics. As a woman, who wants to run for an
elected position, you must have funding to pay nomination fees as well as print posters without
which you have very little to no chance of succeeding. You therefore must understand how
politics affects you in order to determine your next leader who will bring your needs to the table.
An association like FEWA provides you that collective bargaining strength.
In challenging these power structures, she emphasized the need to challenge the
masculinity culture.
The culture that says Leadership (especially at the political and decision making level)
calls for strength, endurance, a degree of “machoness” read toughness, and group
solidarity. … asserting superiority over women…”
20 | P a g e
She pointed out that private sector needs to challenge the status quo and mentioned that the civil
society has helped free up the democratic space we enjoy today. She reckoned that in as much as
the private sector commands a lot of respect in this country, even within the business
environment women are marginalized. She encouraged women to challenge this marginalization.
Women need to watch news, reads newspapers, engage with politics and to be aware of the
issues concerning them. If you do not challenge this marginalization, you are silently endorsing
it.
Ms. Amdany explained that the mechanism to adhere to the 2/3rds principle at the National
assembly, what is needed to secure a constitutional requirement is a minimum of 117 women in
parliament. However, the reality is that what we have now is 16 from constituencies + 47 from
the counties and 4 nominated=67 which is short by 50
At the Senate, what we have at the moment is 16 women nominated+1 youth female+1 disabled
female=18 meaning we would need 4 more to achieve the threshold of 23 as per the
constitutional requirements.
There was a proposed mechanism
NWSC and other stakeholders consulted widely on the possible mechanisms to secure the
principle and came up with a proposed formulas.
That all 290 constituencies be subjected to rotation by putting together 4 adjacent constituencies
and select one of them by lot to be reserved for a woman and any political party fielding a
candidate in the constituency or an independent candidate MUST be a woman. 290/4=72.5
round off to 72
This mechanism would assure the success of achieving the principle that not more than 2/3rds of
elective or appointive bodies (in this case parliament) are of the same gender
The would also make it easier for women to be more involved and included in political parties
and increases their visibility in the political arena and socialize communities to the idea of
women’s leadership
There were further proposals made to be incorporated into the Political Parties bill. The proposal
was to create incentives for political parties to include women by giving additional funds to
political parties that would ensure that women were elected on their party ticket (5%).
The proposal rejected
Although the mechanism for rotating constituencies found favor with the then IIEC and found its
way into the draft Elections Bill 2011, it was rejected by the Cabinet and MP’s citing the
unconstitutionality of the proposal.
The proposals for the political parties were rejected in total by parliament although the
requirement for not more than 2/3rds of the same gender was made a requirement within the
political parties.
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As a result, the Cabinet set up a Cabinet sub-committee to find a workable, constitutional and
acceptable solution to the problem. A way forward was suggested that the logical way to cure the
problem is for the Constitution to be amended accordingly to reflect the desired position, that
political parties be a part of the solution because they are expected to play a key role in ensuring
that the prescribed number of women and men are represented in the political arena and that they
be included in giving direction on this very important issue.
In discussing Women and the EAC, she laid down several points linking the gender rule to
EAC integration
Women constitute over 60 per cent of the EAC population and therefore must fully
participate in regional integration and be informed on all steps being undertaken by the
Community through policies, programs and projects aimed at enhancing the wellbeing of
the people of East African Community.
Women’s role in boosting social and economic development of the Community needs to
be enhanced through entrepreneurship and trade across the region.
As women in Kenya, we should be very concerned that we have not achieved the
minimum threshold for the representation of women in elective and appointive positions.
It is a right and constitutional principle not a gift
If Kenya cannot abide by its own constitution, what are the chances that it will abide by
regional requirements/commitments?
It is worth noting that Kenya remains the only country in the region that has not met the
minimum threshold for women’s representation in elective and appointive positions
What does the EAC Treaty say?
Under the Provisions of Articles 121 of the Treaty for the Establishment of the East African
Community, the Partner States undertake to enhance the Role of Women in Socio Economic
Development.
The Partner States recognize that Women make a significant contribution towards the process of
economic transformation and sustainable growth and that it is impossible to implement effective
programs for the economic and social development of the Partner States without the full
participation of Women.
Commitments from Partner States
She pointed out that partner States have committed themselves through appropriate legislative
and other measures to, among other things: promote the empowerment and effective integration
and participation of women at all levels of socio–economic development especially in decision-
making, abolish legislation and discourage customs that are discriminatory against women,
promote effective education awareness programs aimed at changing negative attitudes towards
women, create or adopt technologies which will ensure the stability of employment and
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professional progress for women workers; and take such other measures that shall eliminate
prejudices against women and promote the equality of the female gender with that of the male
gender in every respect.
Commitment to Women and Business in the EAC
She confirmed that Article 122 further provides for enhancement of the Role of Women in
Business where Partner States recognize the importance of women as a vital economic link
between agriculture, industry and trade. Partner States undertake to: (a) Increase the participation
of women in business at the policy formulation and implementation levels; (b) Promote special
programs for women in small, medium and large scale enterprises; (c) Eliminate all laws,
regulations and practices that hinder women’s access to financial assistance including credit; (d)
Initiate changes in educational and training strategies to enable women to improve their technical
and industrial employment levels through the acquisition of transferable skills offered by various
forms of vocational and on-the-job training schemes; and (e) Recognize and support the national
and regional associations of women in business established to promote the effective participation
of women in the trade and development activities of the Community.
She continued that Articles 127, 128 and 129 of the Treaty reflect the willingness of Partner
States to provide an enabling environment for the Private Sector and the Civil Society to take full
advantage of the Community.
She therefore commented that, conscious to the fact that as an important constituent of the Civil
Society, the role of Women has also to be viewed in the broader political context as captured in
several articles of the EAC Treaty
She reminded the participants that political will is very important. That what we are experiencing
in Kenya is a lack of political will. She provided the example that the Parliament seating has had
4 attempts to remove the provisions for women inclusion. She cautioned women that not being
part of a political party is also a problem among women. This is because you are not taking part
in the democratic process of choosing your leader.
Conclusion.
She concluded by stating that the challenge is much more than simply ensuring the presence of
more women in leadership and decision making. It is about bringing about an equitable society
by eliminating the systemic culture of the continued subordination of women and the deep-
rooted perception that leadership particularly in the public and political domain is reserved for
men and that the relationship is between men and government and not citizens and government,
despite their rights being guaranteed in the constitution. It is about women and men working
together in partnership to foster socio-economic development. It is about seeing the bigger
picture and learning to separate issues to work together for our betterment as women.
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She noted that the opportunities are many and we simply need to step up to the challenge. It is
not easy but it is achievable. We need to remember
“WE Makes ME Stronger”
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Questions
The chair for the Gender Commission is being impeached, what does that mean for the
2/3rds rule?
The appointment of the chair of the Commission is a presidential appointment and there must be
reasonable justification for her removal. In terms of 2/3rds principle, it is a principle grounded in
the Constitution and the State must abide by it.
Looking at women rights within the region, what can we do to ensure that the voices of
marginalized groups are heard?
Affirmative Action applies to Persons with disability youth, marginalized and minority groups.
Most often we do not always remember them. Although there is a council that represents persons
with disabilities, we must endeavor to include them when we are pushing the women agenda.
As a woman who agrees with affirmative action, what can I do to keep the momentum
going?
We just have to keep at it. We cannot afford to get tired. The baton has been passed to us and the
space has expanded. We have Constitutional frameworks and we must safeguard those gains. If
they are removed, we would remain in the negatives. We are almost there. We cannot give up.
The quality of women we have in Kenya is superb. Women who are aware and aggressive. We
will get there by joining forces and becoming members of the national steering committee. We
must target political will and with the voice of the private sector we can safely say we have our
mechanism.
A comment from a participant; I feel that in Kenya it comes out like women are begging for
space which they shouldn’t. I think our weakness is goodwill. In other countries it seems their
male counterparts have that good will. I attended a non-tariff barrier conference and the
consultant informed me that he planned and had meeting with the ministers in all the other
countries except Kenya where none of his appointments were honored.
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Introducing FEWA SACCO.
Ms. Julia Kibore, board member, FEWA
FEWA SACCO is the daughter of
FEWA. Out of the issues that women
have, whether cultural, financial,
marketing, capacity, we thought the
biggest challenge is access to finance.
Within the region, access to finance is our
strength in Kenya. FEWA SACCO was
formed for women by women. It is
almost 6 years old. We formulated the
idea and now it has come to fruition. She
introduced the C.E.O of FEWA SACCO.
Ewin Munene CEO, FEWA SACCO
He provided an introduction to FEWA
SACCO, that it is unique in the sense that it
includes networking. He mentioned that the
SACCO goes beyond saving and providing
loans to members, to networking. Our main
objective is to see women grow with our
mantra being the SACCO with a difference.
He encouraged women to join the SACCO and
concluded by saying that he is privileged to
work with women and for women.
Helen thanked everybody for their participation in the conference and urged them to attend the
MOWE Gala Dinner and Awards Ceremony later on at 6.pm at the Mawingu Ballroom. The
participants were then invited for tea at the hotel cafeteria.
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REPORT PART TWO
FEWA PAN AFRICAN
GALA DINNER & AWARDS CEREMONY
HELD ON
25TH
NOVEMBER 2014
6.00 PM T0 11.00 PM
AT THE
NAIROBI SAFARI CLUB
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PROGRAM FOR THE GALA DINNER AND AWARDS CEREMONY
PROGRAM
6.00 pm – 7.00 pm ARRIVAL OF GUESTS AND REGISTRATION FEWA
7.00 pm - 7.15 pm Welcoming of Guests by Ms. Judy Kibore FEWA
7.15 pm – 7.30 pm Remarks by George Awalla, Head of Programmes, VSO Jitolee
7.30 pm – 7.45 pm Remarks by ILO WED ILO
7.45 pm – 8.00 pm Remarks by Ms. Katherine Ichoya- FEMCOM FEMCOM
8.00pm – 8.15 pm Remarks by Ms. Joanne Mwangi – Chairperson, FEWA FEWA
7.00 pm – 8.15 pm Dinner
8.15 pm – 9.35 pm Awards Ceremony
9.35 pm – 10.00 pm Presentation of Gift Hampers to Guests FEWA
10.00 – LATE Dinner and Networking
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Ms. Julia Kibore, Board member FEWA SACCO welcomed all the guests and thanked all present for
attending the dinner and award ceremony. She then called upon Mr. Awalla to say a few words
Remarks by George Awalla, Head of Programmes, VSO Jitolee
He was happy to be present as FEWA
celebrates the business woman. He reiterated
about the interests of VSO Jitolee as;
Increased body of knowledge on cross
border trade in East Africa, enhanced
implementation of sub regional trade
protocols as they relate to women and
marginalized groups on cross border trader
and strengthened voice and capacity of
civil society, and networks of women,
young people and PWDs in cross border
trade represent to represent the voice of
women; young people and other
marginalized groups in cross border trade
INTRODUCTIONS OF ILO TEAM.
Mr. Jealous Chirove, Chief Technical Advisor for the Youth Entrepreneurship, ILO Introduced
the ILO team present
Jane Maigua, National Programme Coordinator, WEDEE
Joni Simpson, ILO Global Coordinator WEDEE
Emmanuel Julien. Deputy Director, Entrepreneurship department
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Remarks by Ms. Katherine Ichoya- FEMCOM
Ms. Katherine acknowledged FEWA and in particular
the Chairperson Joanne Mwangi who made it possible
for this event to happen. She saluted all the other
organizations present.
She then reported that she had come with the
representation of the entire 19 member states of the
COMESA region with her.
She also confirmed and applauded Joanne Mwangi as
the new Chairperson of FEMCOM.
She revealed that the President of Malawi has given 10
acres of land to FEMCOM and that they will use this
piece of property to build FEMCOM offices.
She explained that in Kenya, FEMCOM is working
hard to promote SMEs to make sure that women can learn from each other.
She introduced some of the FEMCOM Country Representatives that she had come with to the dinner.
Chapter president FEMCOM Zimbabwe
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Chapter President FEMCOM Mauritius
Chapter President FEMCOM Madagascar
Sanyu Monica from Rwanda introduced herself and shared that the women from Rwanda are
interested in networking with women in Kenya.
Chairperson representing the Director FEMCOM, Comoros Islands
Helen called upon Joanne Mwangi, to open the ceremony.
Remarks by Ms. Joanne Mwangi –
Chairperson, FEWA
Joanne thanked everyone for coming to the
dinner celebrations. She thanked George Awalla,
Head of Programmes VSO Jitolee who
presented during the day and brought Il Ngwesi
women group. She also thanked ILO for being a
strong supporter of FEWA and USAID for
putting in structures and systems to help run
FEWA SACCO.
She emphasized that FEWA has a very clear
strategy with very SMART goals and
deliverable actions to upscale business in Kenya.
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She reiterated again about the plan to train FEWA members to grow their business.
She thanked Helen, the FEWA administrator for putting this event together and single handedly running
the day to day activities of FEWA. She applauded Helen’s commitment to FEWA and asked that such
leadership in young people be encouraged.
AWARDS CEREMONY
Ms. Helen Wanjiru conducted the Award
ceremony.
She reminded the participants that the
culmination of MOWE in Kenya is the award
ceremony.
1 WEF Financial Access Woman Award
Women Entrepreneurship Fund (WEF) an agency in the Ministry of Devolution and Planning,
which provides accessible and affordable credit to support women start and/or expand business
for wealth and employment creation as well as provision of business support services such as
capacity building, marketing, promotion of linkages and infrastructure support nominated three
women for the above award.
Martha Gathoni - Mutemakio (The group does table banking and has mobilized
members to form a Sacco in Eastlands. The members operate boutiques and salons in
Makadara and are servicing their 3rd
cycle loan of 200,000).
Salome Odeyo – Jiamini Unaweza Support Group (The group has 10 members, does
table banking and individual members are juakali artisans dealing with iron items at
Pangani shopping Centre. They are servicing their 3rd
cycle loan of Ksh. 200,000.
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Lydia Alfayo – Rugita Self Help Group (The 18 member group does investment in real
estate whereby they purchase plots in Ruai & Embakasi for group members. They are
engaged in selling 2nd
hand clothes at Gikomba market and are servicing their 5th
cycle of
Kes.500,000)
Lydia Alfayo (left) and Martha Gathoni (right) are presented with the WEF Financial Access
Woman Award by Mr. Hezbon Ngugi from WEF.
2 Green Business Award
Mercy Mwende Kinyua
She is the director of Sweet and Dried Enterprises, a cottage industry based in Tharaka-Nithi
County, Kenya. The enterprise has a keen interest on empowering the youth and women and
currently has employed seventeen (17) who work both at the factory and marketing of our
products. It has also engaged 245 small holder farmers as its suppliers which has created
employment and improved nutrition in the rural areas.
Green Business Award presented to Ms. Mercy Mwende Kinyua by Ms. Rita Ndonye
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3 Outstanding Woman Entrepreneurship Association Award
Kenya Association of Women in Tourism
This is a nonprofit association launched in November 2011. Their primary mandate is to
provide a platform for women’s empowerment through engagement, employment and
participation in the tourism industry.
They are open to all women in tourism and hospitality related organizations. They currently
have a membership of over 150 members and have launched county chapters in Nairobi,
Mombasa and Kilifi and have representation in Nakuru, Machakos, Kitui, Kiambu, Nyeri,
Meru, Samburu and Embu.
MOWE Outstanding Woman
Entrepreneurship Association
2014 Award presented to Kenya
Association of Women in Tourism
by Ms. Joanne Mwangi.
4 Male Gender Champion Award
Mr. Nelson Chege Kuria
He has a total of 31 years working experience most of which have been in the insurance industry.
He is a former member of the Board and the immediate past Chairman of the Association of
Kenya Insurers (AKI).
He is a trustee – Higher Education Loans Board Retirement Benefits Scheme, board Member-
Life Ministry Kenya. He has been honored -Order of the Grand Warrior of Kenya (OGW) in
2005 and Moran of the Order of the Burning Spear (MBS) in 2011.
He has the interest of women empowerment at heart.
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5 Leadership and Governance Award
Ms. Titianne Donde
She is a career banker with extensive experience structuring deals and designing products for
SMEs in the agriculture, ICT, and manufacturing sectors. A competent team leader with
extensive knowledge in developing and implementing sustainable inclusive growth models,
value chain analysis, mapping and finance, agriculture and rural product development,
institutional strengthening and sectorial policy reform. She has technically assisted FEWA
SACCO to develop its management structures and has seen the SACCO grow in leaps and
bounds.
Leadership and Governance Award
presented to Ms. Titanne Donde by
Ms. Margaret Gitonga and Mr. Ewin
Munene.
6 FEWA SACCO Strong Supporter Award
Ms. Pauline Ndung’u
She is a lecturer in Political Science and International Relations at United States International
University -Nairobi. She is currently pursuing PhD in the same field. She has managed to
mobilize many members to join FEWA SACCO.
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Ms. Julia Kibore presents the FEWA SACCO Strong Supporter Award to Ms. Pauline Ndung’u.
7 Excellence in Innovation Award
Ms. Anne Nyakio Wainaina, Jumeira Safaris
Her company provides a unique service to its valued customers. They allow you to rent your
dream car in simply a smooth, hassle-free experience. They provide top quality luxury rental cars
in Kenya with unmatched levels of VIP service.
Their top clients include:
The Government of Kenya
State House
Ministry of Foreign Affairs
Office of the Deputy President
Ministry of Finance (Treasury)
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8 2014 Excellence in Entrepreneurship Award
Josephine Wausi and Deborah Itumbi, Wajuzi Restaurant Machakos County
They are two sisters who own THREE Wajuzi Restaurants in Machakos town. Their main focus
is always serving quality food at very pocket friendly prices believing this will in return bring
repeat business.
With them being very hands-on plus a dedicated team of 60 full time and 25 part time staff, they
have grown to three restaurants.
They have also ventured into outside catering where they cater for both private and public
events. Their future plan is to build a hotel that is very family oriented to encourage family
values
The Excellence in
Entrepreneurship Award
was given to both
Josephine Wausi and
Deborah Itumbi by Mrs.
Katherine Ichoya.
9 Excellence in Entrepreneurship Award
Dr. Ruth Waweru
She holds a Bachelor’s degree in Business Education, Masters in Business Administration, and
Doctor of Business Administration from Nelson Mandela Metropolitan University South Africa.
For about 18 years, she has supported enterprises in Kenya and beyond such as Rwanda, Sudan,
Ethiopia, Malawi, South Africa, Mozambique, Uganda, Tanzania, and Ghana through business
development services.
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She serves on the board of Family Bank and
is current chairperson of strategy committee
and.
She is a director in Kenya Orients Life
Assurance Limited. She is the Founder
Director of Brookhurst International School
offering British curriculum and focusing on
the unique needs of children.
Ms. Julia Kibore presents Dr. Ruth Waweru with
the Excellence in Entrepreneurship Award.
10 African Woman of the Year Award
Ms. Terry Mungai
She has been awarded a Presidential Award EBS “Elder of Burning Spear” in 2010 at the State House by
His Excellency the President of the Republic of Kenya for contribution in youth empowerment and
putting Kenya on the Map through Miss World Kenya.
She won Kenya the coveted Beauty with purpose award in Miss World 2010 contested by over 130
Countries.
She owns Ashley’s Kenya Limited which has grown from one salon to an organization that houses eleven
beauty centers and has trained over 7,000 students of whom 95% are working for various Manufacturers
of Beauty and Hair Products.
She is the Franchise Director of Miss World Kenya Limited.
The African Woman of the Year Award was presented to Ms. Terry Mungai by Mr. Emmanuel Julien.
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The dinner ended with entertainment from Kayamba Africa
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VOTE OF THANKS
PARTNERS:
ILO International Labor Organization
VSO Jitolee Volunteer Service Overseas Jitolee
FEMCOM Federation of National Associations of Women in Business in Common
Market for Eastern and Southern Africa
MEACA Ministry of East African Community Affairs
ORGANIZERS:
FEWA FEDERATION OF WOMEN ENTREPRENEURS ASSOCIATION
Telephone: +254) 704 420 034
Email: [email protected]
Website: www.fewa.or.ke
Mbaazi avenue, off King’ara road, Nairobi.