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ScenarioOut-of-town shopping You work in a large advertising agency that has just won the contract to
advertise a new out-of-town Shopping Centre with space for 40 shops. The advertising campaign will be featured in local and regional newspapers and magazines.
You need to promote the shopping centre. One way of doing this is by creating a brochure. This must include:
the name and contact details the name of the shopping centre the number of shops available giving examples information about each section of the shopping centre information about opening times Maps, and store plans photographs of the centre quotes from customers
A name for the shopping centre needs to be created and presented on the document, a suitable logo made up of shapes also needs creating.
The brochure needs to be A4 size and needs to consist of eight pages, including a front cover. It is to be printed in full process colours.
Publication
Use of colour
Heading and text styles
Columns Position of
graphics
Other notable features
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Style Name:
Font:
Font size:
Font alignment:
Paragraph:
Bullets and numbering:
Horizontal rules:
Tabs:
Leading
Emphasis
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Style Name:
Font:
Font size:
Font alignment:
Paragraph:
Bullets and numbering:
Horizontal rules:
Tabs:
Leading
Emphasis
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Style Name:
Font:
Font size:
Font alignment:
Paragraph:
Bullets and numbering:
Horizontal rules:
Tabs:
Leading
Emphasis
Creating and using a master page
Creating a two page master page
Creating and using more than one master page
Setting margins
Using layout guides
Creating text frames
Linking text frames
Creating graphics frames
Formatting text using styles created for AO2 (essential)
Adding additional formatting to particular pieces of text
Resizing graphics
Cropping graphics
Using the snap to objects feature
Using the spellcheck feature
Using the design checker
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Cut and paste shapes
Copy and crop shapes
Use monochrome and colour fill and shading
Use lines of different styles and colour
Add borders to object/frames
Use a range of text styles and effects e.g outline, emboss, shadow, engrave, superscript, subscript, small caps or large caps
Use reverse text
Use WordArt
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