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New Jersey Technology Council www.njtc.org August 2013 Vol. 17 Issue 6 $3.50 THE BUSINESS BEHIND THE TECHNOLOGY SECTORS OF NEW JERSEY The Important Role of Community Colleges p6 NJ Angel Tax Credit p10 How to Expand Overseas p12 Non-profit Org. U.S. Postage PAID New Jersey Technology Council The New Jersey Technology Council and Education Foundation 1001 Briggs Road, Suite 280 Mt. Laurel, N.J. 08054 NJTC: Starting Conversations. Inspiring Solutions.

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Page 1: NJTC: Starting Conversations. Inspiring Solutions. · good time to see what cloud services your business can use to improve its productivity and bottom line. ... and coming up fast

New Jersey Technology Council www.njtc.orgAugust 2013Vol. 17 Issue 6$3.50THE BUSINESS BEHIND THE TECHNOLOGY SECTORS OF NEW JERSEY

The Important Role of Community Colleges p6

NJ Angel Tax Credit p10 How to Expand Overseas p12Non-profit Org.

U.S. PostagePAID

New Jersey Technology Council

The New Jersey Technology Counciland Education Foundation1001 Briggs Road, Suite 280Mt. Laurel, N.J. 08054

NJTC: Starting Conversations. Inspiring Solutions.

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TechNews | www.njtc.org | August 2013 3

PUBLISHERMaxine Ballen • [email protected]

VP OF PUBLICATIONSLeo M. Mennitt • [email protected]

CONTRIBUTING EDITORJennifer Simoni • [email protected]

NJTC CONNECTIONS EDITORJudy Storck • [email protected]

GRAPHIC DESIGNERBonnie Jacobs • [email protected]

TechNews is published by the New Jersey Technology Council and The Education Foundation. We are located at 1001 Briggs Road, Suite 280, Mt Laurel, N.J. 08054. ©2012 NJTC. All rights reserved. Reproduction or use, without permission, of editorial or graphic contents in any manner is prohibited. To obtain permission, contact Leo Mennitt at [email protected] or 856-787-9700 x227.

TechNews is published eight times a year and is free to all NJTC members. Unqualified subscribers pay $29.99 per year, $39.99 for two years. Reprints are available for a fee upon request.

For more information on the New Jersey Technology Council, see www.njtc.org.

To contact a staff member, see the staff box for email addresses. Submissions for New Jersey TechNews are welcome. All editorial copy published is at the discretion of the editor. Send submissions to [email protected]. The views expressed in New Jersey TechNews do not necessarily reflect those of the New Jersey Technology Council or New Jersey TechNews.

Advertising information: Leo Mennitt at 856-787-9700 x227Subscription information: www.njtc.org

Postmaster: Send address changes to:NJTC, 1001 Briggs Road, Suite 280, Mt. Laurel, N.J. 08054.

TechNewsAugust 2013 • VOL. 17 NO. 6

New Jersey Technology Council & The Education Foundation1001 Briggs Road, Suite 280

Mount Laurel, N.J. 08054 phone (856) 787-9700

fax (856) 787-9800www.njtc.org

contentsOn the Cover 14 NJTC Annual Meeting The NJTC gathered together its members to discuss developments,

goals and solutions for New Jersey.

Columns 6 CORNER OFFICE Dr. Patricia Donohue, President of Mercer Community College Meet Dr. Patricia Donohue, President of Mercer Community

College,and learn about her insights on technology education reform and the important role community college education plays in the innovation ecosystem.

By Jennifer Simoni

13 Comcast in the Cloud Comcast is taking advantage of cloud technology making things

easier and faster for its customers. by Rick Attanasio

17 EDUCATION NJ Schools Are Working Hard to Strengthen the State’s

Innovation Ecosystem DeVry University and Rutgers University are just two schools

working hard to shine a spotlight on education in New Jersey.

Innovation Zone8 Incubator Spotlight: Meadowlands Regional Accelerator By Michele Hujber

Plugged In 9 Companies and Consumers

Look to the Cloud to Improve Services If you’re running a business using antiquated processes, it might be a

good time to see what cloud services your business can use to improve its productivity and bottom line.

By James Eichmann

10 New Jersey State Angel Tax Credit: What You Need to Know Apply now to take advantage of the new Angel Tax Credit. By Jennifer Stanik

12 Help Your Company Expand Overseas The key to becoming a global company is to leverage Global Trade

Management technology. These tips can help you find the right solution. By John Preuninger

NJTC Connections 4 PRESIDENT’S MESSAGE

20 PHOTO GALLERY

22 NEW MEMBERS

23 CALENDAR OF PROGRAMS

NJTC Tech Wire: http://njtcblog.wordpress.com

Follow @njtc on Twitter

Join the NJTC Group on LinkedIn

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TechNews | www.njtc.org | August 20134

I don’t know about you, but I can’t believe we’re already into August. This summer, and this year for that matter, is flying by. We’ve had a lot of exciting things happen, and are looking forward to what’s still to come.

There’s more than trick-or-treating taking place on October 31st. It’s also the date for this year’s Leadership Summit. (Don’t worry, costumes not required.) This not-to-be-missed event is for our entire technology leadership community. It’s a time for our leaders to come together, learn and grow as a community. We will again focus on a case study, and there will be plenty of time to network among peers. In addition we will recognize our CEOs of the year in the public, private and non-profit sectors. Deadline for nominations is September 9th.

Also on the horizon, and coming up fast is our Annual Awards Celebration on November 21. Join us and celebrate a year of hard work, innovation, and success.

As I’ve mentioned in past columns, the strength of NJ’s innovation ecosystem is important to all of us. The merger of the UMDNJ with Rutgers University and with Rowan shows just how serious NJ is about having a premier ecosystem for innovation to flourish. I for one am excited to see what’s next.

Enjoy the rest of your summer. I’ll see you in September. n

— Maxine Ballen, President & CEO, NJTC

PRESIDENT’S MESSAGE

FOUNDER, PRESIDENT & CEOMaxine Ballen • [email protected]

CHIEF OPERATING OFFICERJoan C. Praiss • [email protected]

VP MEMBERSHIPPaul A. Frank III • [email protected]

VP PUBLICATIONS/BUSINESS DEVELOPMENT

Leo Mennitt • [email protected]

EXECUTIVE ADMINISTRATORKaren Lisnyj • [email protected]

EVENTS MANAGERMeredith Meyer • [email protected]

MEMBER RELATIONS MANAGEREllen Stein • [email protected]

OFFICE MANAGER MEMBERSHIP SERVICES

NJTC CONNECTIONS EDITORJudy Storck • [email protected]

IT COORDINATORErwin Racimo • [email protected]

EVENTS COORDINATORMartine Johnston • [email protected]

ACCOUNTINGPeggy Reeve • [email protected]

NJTC CHARTER MEMBERSDeloitte

Edison VenturesKPMG LLP

Maloy Risk ServicesMorgan Lewis

PNC

New Jersey Technology Council& Education Foundation

www.njtc.org1001 Briggs Road, Ste 280Mount Laurel, NJ 08054

856-787-9700

Visit our website at

ww.njtc.org

Thought Leadership from the NJTC Annual Meeting

For more from the NJTC Annual Meeting see pages 14 and 15

Colliers International The Pharma footprint has and will continue to shrink, opportunity is created for emerging and growing life science companies to make use of this sophisticated infrastructure, realize significant cost saving and speed to market. Former pharma employees are a valuable commodity that will attract companies to NJ and allow them to establish locations and grow in proximity to companies like theirs (Cluster).

State and local government can make it easier for these properties to be repopulated and repurposed and make it easier for these companies to stay here or come here.

Life science and technology companies that engage the right real estate professionals to help them assess their requirements and begin the process earlier will achieve greater cost savings and achieve operational goals.

Goldstein Patent LawSome of the important IP Patent issues discussed at our table were when and whether to use a provisional patent application to save on costs initially, what subject material can be patentable, and how to go about developing an effective intellectual property strategy. One important lesson that stemmed from our discussion was that it is important to weigh the value of a patent at different stages of development. For instance, a start-up developing a mobile application that is only a few weeks into development would have a completely different strategy than a company that has received a substantial amount of funding. The key point with developing any strategy is to get a patent attorney involved from the beginning to avoid making potentially expensive mistakes.

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TechNews | www.njtc.org | August 20136

Dr. Patricia DonohuePresident of Mercer Community College

BY JENNIFER SIMONI

A reoccurring theme throughout your career is your championing of technology education—you’ve been acknowledged nationally for your work. Can you talk about why, before it was trendy to do so, you’ve always seen the importance of this? The role of our community college is to meet adults at their educational level and provide the learning that prepares them to be productive in the workplace. That means using the tools available for their education and preparing them to use the tools in the workplace. Over the last half-century, those tools have become electronic-based technologies and electronic-controlled technologies

At each college I have been conscientious about planning and implementing technology to address all of the following:

• Technology as part of the student’s world and life skills• Technology as a Job skill requirement —direct instruction• Technology as a tool in instruction— learning strategies• Technology to accomplish our businessA key element as a technology leader has been seeing the span of technology

connections and selling that comprehensive approach to faculty and staff across the college. You used the word champion, but another way to think about it is as translator—translating for our college constituents between the college world they knew and those (scary) changes that were necessary for our students to be prepared for success.

When you launched The Technology Plan, a five-year vision for the full development of computing, technol-ogy and telecommunication at St. Louis Community College in 1993, did you run up against any opposi-tion? Was it embraced? Launching the Technology Plan in St. Louis Community College was a complex process. It started in teams with different focus, with each building the case for their own interests. Faculty in engineering and computer-use fields were looking eagerly for how to acquire the technology so we could prepare students for work—PCs, PLCs, robots, network gear, etc. A small group of faculty pioneers wanted support and equipment for technology to use in instruction, especially for online instruction.

My job was to build groups around these champions and provide resources and fuel to keep them moving forward. This broadened the discussion beyond individual interests and built a team of leaders for technology. In this broader context we were able to add our information systems and telecommunications to discussion of our total needs.

The actual plan was a collaborative development, which brought together people connected to all the facets of technology. As such, they educated each other and learned together so each could advance their interests. The process was strategic, comprehensive and took a while to develop, but it belonged to a lot of participants across three full campuses, three educational sites and the administrative and training center. As it moved forward for approval and then implementation, it had major administrative and grassroots support.

Even with all this, there were plenty of bumps in the road and difficult discussions about how to implement, but we got approval for funding and teams across the college designed and implemented many advances.

STEM education is another hot topic. American students are behind when it comes to Science, Technology, Engineering, and Mathematics studies. How can we turn things around? STEM is a hot topic for many reasons and as a math and physics teacher and former Engineering Dean, I have focused on it for decades. What we know is that each year more jobs and career paths require math and science learning and as a nation we have not changed our student success in this area. In the 21st century world of global competition, this is a critical challenge for all of us.

Starting with the earliest experiences of children, we must make math, science and technology learning an engaging and interesting part of their learning so students develop intrinsic goals to study and understand STEM fields. We must advise students to continue to study in math and science to establish the basics and keep their career options open. MCCC and other community colleges must challenge our best students in STEM fields and support learning for those less prepared to open their options. We are able to offer students small classes with personalized attention by experienced faculty, allowing students focused preparation in those STEM areas so students experience success and can develop the interest and passion to continue in STEM fields.

Even as a STEM person, STEM is not enough. Students must be good learners, critical thinkers and have the basics, so the strength of our Liberal Arts programs adds strength and balance for our STEM students. Our small classes with highly-trained faculty provide excellent learning for the STEM and liberal arts courses. The best engineers and technologists also need to be able to read, write, and communicate clearly.

Mercer County Community College has a clear focus on STEM in our Educational Master Plan for program enhancement and expansion and in our Facilities Master Plan for laboratories and technical support. Upgrades and renovations in science laboratories is a major component of our higher education bond projects. With our workforce goals, MCCC is developing an Advanced Manufacturing program with a new laboratory facility. Our high quality science programs offer specialized Research projects and internships in local companies, which motivate students to prepare and excel in STEM fields. What is absolutely clear is that colleges and employers must collaborate to foster the STEM workforce of the future.

You’ve taught at both the high school level and col-lege level, which gives you great insight into the daily grind of teachers. What do you think is one of the most important skills a teacher can have? And what do you think are the toughest challenges teach-ers face today? I don’t like thinking of teaching as a daily grind, but it is a very challenging career. Many jobs depend on what the individual does so they control their own output; teaching is about shaping an environment and doing things that support how someone else learns.

One of the most important lessons for teachers is to understand that everyone does not learn the same way, so successful teachers must include a variety of strategies and instructional approaches in their work with students. Some of those things are about personal connections and must be individual; others can benefit from wise use of technology and using today’s communication tools. The technology and instant communications today have vastly expanded the

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TechNews | www.njtc.org | August 2013 7TechNews | www.njtc.org | August 2013 7

CORNER OFFICE

variety of skills, knowledge and experience that students bring to our classroom—experiences vary more widely than before and the wisdom to question widely available materials confounds the starting point. Teachers must keep learning and growing, with focus on where the students are and what is effective for student learning.

Like our NJTC members find in their organizations, relevance for and connection to today’s world is essential. Where nothing is static, teachers must connect to the new requirements their graduates will face in order to prepare them. We are always juggling the essential basics for students with anticipating what specific skills will be necessary by the time our students reach the workforce. We really need good communications with employers and inclusion in the vision about what employers will need next, not just today.

In 2007, you came to NJ for the role of President of Mercer Community College. What attracted you to the school and to NJ? Mercer County Community College is a great college emphasizing high quality in learning and student success. MCCC has a long term reputation for being innovative.I always use the interview process to interview the people and situation at a proposed college. I sensed quality, commitment and compassion of the people I met and felt this is an environment that indeed supports learning and student success.

NJ has some great initiatives, like the Governor’s Council on Innovation Ecosystem, to help promote our great schools and our environment for businesses to grow. What do you think will help Jersey schools and ecosystem get more recognition nationally? New Jersey has many great initiatives that are built on having great people with the education to accomplish great things. Mercer is certainly focused on the ecosystem through our sustainability degree and certificate programs, our own conservation efforts and our solar energy system which will generate at least 70 percent of the energy for the West Windsor campus. The Trustees voted to sign the American College and University President Climate Commitment and we continue to achieve new goals.

See Patricia Donohoe, page 14

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8 TechNews | www.njtc.org | August 20138

If approved, what would the proposed Open-Space Preservation Amendment do for NJ?

On June 20, 2013, the New Jersey State Senate passed a proposed constitutional amendment that would, if approved by voters, create a new fund for the preservation of historic sites and open space. The bill (SCR-138) received support from both parties, receiving only two “no” votes. It has not yet been brought to the Assembly.

Under the proposed amendment, one-fifth of all state sales tax revenue would be set aside for the preservation of farmland, historic properties, “Green Acres,” and “Blue Acres.” The Green Acres program acquires land that protects water supplies and preserves open space, including parks, fish and wildlife habitat, and flood prone or affected areas. “Blue Acres” includes properties that have been damaged by storms or storm-related flooding, that appear likely to incur such damage, or that may buffer or protect other lands from such damage. Under either designation, structures on properties purchased from willing sellers are demolished, the debris is removed, and the land is preserved as open space.

The program is proposed to last 30 years. For the first year, the amount collected would be approximately $246 million. If passed by the Assembly, the proposed amendment would head to New Jersey’s voters, who have historically supported the preservation of open space.

Steven P. Gouin is an Associate at Giordano, Halleran & Ciesla, P.C. and member of the firm’s Real Estate, Redevelopment and Planned Real Estate Development Practice Group. He can be reached at [email protected] or 732.741.3900

LEGAL Q&A

INNOVATION ZONE

Incubator Spotlight: Meadowlands Regional Accelerator

BY MICHELE HUJBER

One day in October 2012, there was an unusual parade of cars, trucks and pushcarts going down Wall Street West in Lyndhurst, New Jersey. It was moving day

for the 11 startup companies that resided in the New Jersey Meadowlands Commission Business Accelerator, and the vehicles were filled with office furniture and supplies. They were moving to the residence of the accelerator’s new host, Bergen Community College at the Meadowlands, which was right around the corner.

By relocating to its new host, the accelerator joined many of New Jersey’s incubators that are hosted by a university or college. Michel Bitritto, Ph.D., formerly director of the Meadowlands Commission Business Accelerator and now entrepreneur in residence at the Meadowlands Regional Accelerator at Bergen Community College, points out there are many educational and training benefits for students and entrepreneurs associated with close ties between educational institutions and incubators. The College is immersed in growing jobs and in providing the educational environment and background in which students need to grow the economy.

The affiliation with an educational institution has offered many benefits to the accelerator’s clients. They have access to student interns; by the beginning of this summer, 40 interns have been working with the incubator companies. Of these, two have already been hired full-time.

The companies also are helping to enhance the classroom experience. Robert Jenson, president and CEO of incubator company Agreenability, a geothermal energy company, has lectured in “Green Pathways,” a college program that prepares skilled workers for the emerging industry of renewable energy and energy efficiency sector jobs. Another company is working with a professor to design a final class project around the company. The incubator is working on guidelines for students to get academic credit for the work they are doing for the companies.

The accelerator space itself has had a positive impact on the companies. There is a large open space in the middle, with individual offices around the perimeter. There are windowed offices with views of Manhattan and shared space. Bitritto notes that there seems to be more interaction in this type of environment, as opposed to the Meadowlands Commission Accelerator, where the companies were separated from one another.

The fifth floor of the college has been turned into a class A conference center which can be used by accelerator clients. The center can accommodate small meetings as well as larger conferences with up to 250 people. The conference center has state-of-the-art audio visual equipment, a catering kitchen and views of the Manhattan skyline.

Since the move last October, the number of companies in the accelerator has grown from 11 to 16, with one more in the pipeline. As of the summer of 2013, there were 61 people employed by accelerator companies.

While the accelerator continues to grow, there also is work underway to refine its mission. The current mission is to grow the economy and assist with innovation, ideally focused on innovation-based companies, using the resources in a mutual way with Bergen Community College. Additionally, the College has a new president: Dr. B. Kaye Walter; she, Linda Emr, dean of Bergen Community College at the Meadowlands, and Bitritto also are looking at where they are and how best to define their mission as they move forward.

One new direction can be towards the healthcare industry. Bergen Community College will be breaking ground for a new building this summer in Paramus that will house the College’s health professions programs. Emr notes that the healthcare industry is one that the College is focused on; therefore startup businesses in that industry would help provide jobs that are needed in this area. Emr and Bitritto are working with the county to define other potential areas for economic development as they refine the accelerator’s mission.

The accelerator has space for a few more companies. Interested companies should contact Michel Bitritto at 201-301-1280 or [email protected]. The Meadowlands Regional Accelerator is a member of the New Jersey Business Incubation Network, www.njbin.org. n

Scott Fischer, Ciel Power Home Performance Consultant, works in one of the windowed perimeter offices at the Meadowlands Regional Accelerator.

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TechNews | www.njtc.org | August 2013 9

PLUGGED IN

Cloud services are generating a lot of buzz in the business world, and for good reason: They can help companies do more with fewer physical resources, and they can give consumers a wider range of choices while improving customer satisfaction. Before the rise of cloud services, companies had to make major infrastructure investments to offer the types of applications and services they can now provide via cloud services.

Although many business leaders have embraced cloud services, others are still trying to make sense of the array of choices. They are taking a look at the various cloud-based business functions available and evaluating which will best serve their companies and their customers, with a particular emphasis on protecting privacy and ensuring reliability.

Making Sense of Cloud OptionsSifting through the profusion of available cloud services takes some effort, but the business functions now available via the cloud can make it all worthwhile. Companies that take advantage of cloud services can dramatically reduce their costs. They can also use cloud services to rapidly scale up operations in response to consumer demand, paying only for the services they actually use.

When cloud services first came on the scene, many business leaders had concerns about security and reliability. Since cloud services can involve core business functions - including vital operations like billing and data storage - it’s important to make sure the cloud services vendor is trustworthy. But the fact is that in many cases, cloud services are more secure and reliable than the in-house functions businesses currently use.

The important thing is to evaluate available services and vendors carefully. Businesses that do their homework—checking potential vendor certifications and offsite redundancy capabilities, for example— can actually improve internal processes and increase customer satisfaction while reducing their expenses.

Using Cloud-Based Services for Financial TransactionsOne area where businesses have an opportunity to improve customer satisfaction and reduce costs is to move financial transactions to a cloud-based service. A cloud-based application can eliminate postage expenses and paper processing costs. It can streamline the workload for

the finance department while also providing valuable data companies can leverage to serve their customers more efficiently.

For most companies, it takes considerable time and resources to produce and mail paper invoices. Employees have to manually enter data and track payments and other billing information across multiple systems. The cost of mailing invoices via the postal service goes up every time there is a hike in the first class postage rate, and companies that use expedited delivery services can spend thousands every month just to send out invoices.

There’s also a considerable environmental impact involved in printing and mailing paper invoices. The impact of printing paper bills is just one aspect: Physically hauling bills from the company to the customer and then delivering payment via return mail also adds to the environmental costs.

However, the most significant impact of a paper billing process may be the lost opportunity cost. When businesses move transactions like billing to the cloud, they are able to gather data during each transaction and gain incredibly valuable insights. With a complete payment history at their fingertips for every customer, business leaders can more accurately calculate the cost of doing business.

Cloud Services Improve Operations and Increase Customer SatisfactionBusiness leaders who are looking to the cloud to find services that can help them expand capabilities and improve customer satisfaction have many choices to consider. While the cloud has much to offer, it pays for decision-makers who are considering a move to a cloud service to consider their options carefully—and make sure they only do business with vendors who have robust security certifications and a reputation for reliability.

Companies that are looking at cloud-based services may also want to evaluate available options according to which applications have the most transformative potential. For example, a cloud service that streamlines a key business function like billing can provide a quick win by reducing the time and costs associated with paper-based processes while also delivering detailed analytics that can be used to strengthen customer relationships. In this scenario, cloud services can provide a win for both the business and the customer. n

BY JAMES EICHMANN

James Eichmann is Chief Information Officer of Billtrust, a provider of outsourced, cloud-based billing solutions that increase productivity, improve cash flow, and seamlessly migrates to electronic delivery. He can be reached at [email protected].

Companies and Consumers Look to the Cloud to Improve Services

If you’re running a business on antiquated processes, it might be a good time to see what cloud services can help you improve

your company’s productivity and bottom line.

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TechNews | www.njtc.org | August 201310

Constellation: Green Tip of the Month!The Business Problem Load Response May Be Able to Solve…Waiting for Load Response RevenueWith an option called Rate Response, we’ll consolidate your facility electricity bills and offsets from load response into a single monthly invoice. Rate Response applies revenues from your load response participation with every spin of the meter, allowing you to see these benefits earlier, in a single monthly bill.The New Jersey Technology Council has teamed up with Constellation as its endorsed power supplier to help members like you intelligently buy, manage and use energy.

Learn more at www.constellation.com/NJTCAR1.

PLUGGED IN

In July of 2013, the New Jersey Economic Development Authority published draft rules for the application process for the New Jersey Angel Investor Tax Credit (NJAITC).

The NJAITC, signed into law on Jan. 31, 2013, is meant to stimulate job creation and job growth through encouraging investment in New Jersey emerging technology businesses. The Act provides refundable tax credits against New Jersey corporation business or gross income tax for investments made in a New Jersey Emerging Technology Business (NJETB). These credits are available not only for those paying tax, but are available as refundable credits for those with no current tax liability.

Taxpayers must act quickly to apply for these generous benefits, as the program has an annual maximum of $25 million. If the total credits claimed exceed the maximum, the credits will be applied in the order in which applications are completed, and partial credits may be issued across multiple years for which the maximum has not been reached. Applications first became available in July.

The Benefit An angel investor may receive a tax credit in the amount of 10 percent of a qualified investment made in a NJETB for years beginning on or after Jan. 1, 2012, with a maximum credit of up to $500,000 for each qualified investment. These credits may be claimed against the taxpayer’s New Jersey corporation business or gross income tax liability, carried forward for 15 years, or they may be refunded. Credits under this program can only be approved to a maximum of $25 million per calendar year, so taxpayers must act now to receive the full benefit from these credits in the year of application.

New Jersey Emerging Technology Business DefinedAn NJETB is a company with a physical presence in the state of New Jersey with fewer than 225 employees, of whom at least 75 percent are full-time employees working at least 80 percent of the time in New Jersey. The company must be doing business, employing or owning capital or property, or maintaining an office in New Jersey, and the company’s primary business must be in one of the

following eligible technologies:• Advanced computing• Advances materials• Biotechnology• Electronic device technology• Information technology• Life sciences• Medical device technology• Mobile communications technology• Renewable energy technology

Additionally, the company must:• Have qualified research expenses paid or

incurred for research conducted in the state in its most recent fiscal year prior to the qualified investment;

• Conduct pilot scale manufacturing in the state; or

• Conduct technology commercialization in the state.

Qualified InvestmentA “qualified investment” includes the non-refundable transfer of cash to an NJETB by a taxpayer that is not a related person of that business. The transfer must be in connection with one of the following:

BY JENNIFER STANIK

New Jersey State Angel Tax Credit What You Need to Know

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TechNews | www.njtc.org | August 2013 11

Oktoberinvestfest

SCALEUP

YOUR BUSINESS

Jennifer Stanik, Director, Tax Services and Mark Blawas, Director, State and Local Tax Services, McGladrey LLP.

• A transaction in exchange for stock, interests in partnerships or joint ventures, licenses (exclusive or non-exclusive), rights to use technology, marketing rights, warrants, options, or any items similar to these, including but not limited to options or rights to acquire any of the items listed; or

• A purchase, production, or research agreement. To be considered non-refundable, these items must be held or not expire for at least two calendar years from the date of the transfer of cash, with some exceptions being made for a limited number of items.

To be considered unrelated, the investor must not be:

• A corporation, partnership, association or trust controlled by the taxpayer;

• An individual, corporation, partnership, association or trust that is in the control of the taxpayer;

• A corporation, partnership, association or trust controlled by an individual, corporation, partnership, association or trust that is in the control of the taxpayer; or

• A member of the same controlled group as the taxpayer.

Application ProcessThe application is made by the angel investor, and the angel investor will be responsible for ensuring all necessary information is provided. While the two-part application is initiated and submitted by the angel investor, the NJETB receiving the qualified investment must provide information on the application in order for the Economic Development Authority to determine whether the definition of a NJETB has been satisfied. When submitting applications, taxpayers should take the eligibility criteria into account and properly document the qualified investment. n

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12

Advisory Board – Do I Need One?

For most technology entrepreneurs, the concept of having a group of experienced and knowledgeable mentors that can be called upon to help solve some of the company’s pressing problems is just too good to be true. That is how many look upon an Advisory Board. But why do we find some of these groups so successful and others not. Managing expectations is the key.

An Advisory Board is not the same as a Board of Directors. They have no official capacity and no fiduciary responsibility. Without any “skin in the game” their dedication and availability may not be what an entrepreneur expects. One should understand an advisory board usually just serves as a sounding board and not a problem solver or decision maker.

Having said that, if you keep your expectations in check, a tech entrepreneur will find an advisory board can be a valuable asset

ACCOUNTING Q&A

Bernie Leone, CPA.CITP, is a member ofWithumSmith+Brown’sTechnology ServicesGroup and the PracticeLeader of the firm’sBusiness AdvisoryServices Group. Berniecan be reached at 973-532-8839 or [email protected].

TechNews | www.njtc.org | August 201312

PLUGGED IN

In an age of increasing global competition, many companies are expanding globally. Today, the number of companies that export products has hit an all-time high, growing 4.4 percent ($92.6 billion) in 2012 and reaching $2.2 trillion, reported the Economics and Statistics Administration, Department of Commerce. Imports, at higher numbers than exports, are similarly expanding by leaps and bounds as companies look to low-cost sourcing opportunities.

Yet organizations buying or selling goods globally—whether with one country or one hundred—are overwhelmed with complexity. International trade involves an extended group of global trading partners, a complex array of country-specific trade regulations, and a competitive environment requiring companies to shorten cycle times and reduce global logistics costs.

To plan and implement successful import and export strategies, companies need accurate, timely global trade information to make faster, better-informed decisions. Global trade management (GTM) technology, used in tandem with the right people and processes, can help companies lower costs, improve customer service levels, shorten cycle times, and reduce the time, effort, and complexity involved with international trade.

Here are some ways GTM can help your company and what to look for in a solution:Create a holistic, integrated approach to transportation management. Centralizing

transportation management, particularly planning and measurement, is key to gaining a better understanding and management of your supply chains. Your centralization plan should include technology, data, management, processes and locales. Look for an end-to-end solution that reduces the need for point systems and multiple integrations. The right GTM solution should also be an adaptable, flexible system that meets your unique needs and that can take paper-based transactions and turn them into an electronic data flow.

Gain visibility into your global supply chain. Many shippers don’t have immediate information on the status of shipments and have no way to track inventory in transit. A strong GTM system should allow you to track and locate any shipment using reference points, such as booking number, container number and bill of lading number. It will also enable you to receive proactive alerts on possible issues, such as delays and deviations, you so you can focus on what’s important. Finally, consider visibility as a jumping off point to improving your supply chain, not an end unto itself. With an integrated, holistic approach, you can shift focus away from bare essentials to more sophisticated cost savings, analysis and management techniques.

Drive integration with partners. Building a trading partner network can be tedious and expensive if you try to do it all yourself. A solution with a pre-established connectivity to a global partner network allows you to connect once to the network to gain seamless connectivity between your internal systems and extended supply chain. Collaboration with suppliers is also important. By using a supplier portal, you’ll be able to manage all facets of the purchase order process—including order acceptance, invoice consolidation, shipment creation and document generation—in an easier, more cost effective manner than spreadsheets and emails.

Manage the financial implications of your transportation network. It’s not just your goods that need to be moved—money needs to change hands too. Carriers, brokers and others in your supply chain network need to be paid accurately and on time. At the same time, you want the best route for your goods and you don’t want to overpay for it either. Contract and rate management, carrier selection and freight auditing are all part of the financial supply chain that needs to run in tandem with the movement of your goods. Technology can help you easily and accurately access and manage rates and contracts; quickly compare options and pick the best carrier, lane and rate for goods; electronically initiate booking requests; and accurately identify freight payment errors that result in overcharges.

Benchmark your operations. Knowing where you are and where you need to be is vital to improving operations and eliminating deficiencies. With the data provided by a GTM solution you’ll be able to track your progress over time and change supply chain strategies as needed as well as determine the benefits achieved by the implementation of any improvements.

By using a single, on-demand platform that plans and executes all aspects of global trade, your company can accelerate the movement of goods across international borders, improve customer service and reduce global supply chain costs. n

Help Your Company Expand Overseas

John Preuninger is president and chief operating officer, Amber Road www.AmberRoad.com or call (201) 935-8588.

BY JOHN PREUNINGER

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Cloud innovation is central to Comcast’s plans for the future—rapid, compelling and meaningful innovation that enhances the lives of our customers. For Comcast, cloud technology means we can make things better and easier for our customers—all at a much faster pace.

One of the most exciting advances is Comcast’s new X1 Platform. The world’s first entertainment operating system, X1 takes the brains of the traditional set top box and moves it to the cloud, allowing us to seamlessly merge entertainment with the rest of the Xfinity services our customers depend on for communication and information, all while making it easier to discover, access and share content.

Powered by OpenStack, the X1 platform architecture creates an entrepreneurial environment for inventors to come up with their own ideas to accelerate the pace of innovation even further.

X1 delivers a sleeker, smarter, more personalized TV experience. Advanced search functionality locates content in seconds across live TV, Xfinity On Demand, and DVR recordings. Specially tailored-for-TV apps feature customized music, radio, sports, traffic and weather features along with Facebook functionality. In the near future, the cloud will enable the TV to reflect each individual’s interests by knowing their favorite series, sports teams, movies and music, and making personalized recommendations on what to watch.

Other cloud-enabled benefits of X1 currently include:

• A modern user interface with a highly visual guide including cover art of movies and TV shows as well as network logos

• Current viewer ratings from Rotten Tomatoes• An expanding selection of tailored-for-

TV apps, including a sports app to track multiple games at once, and check the latest scores, standings, and schedules while watching another show

• Send to TV which enables customers to send an optimized-for-television Web page - like one that features streaming video - from a computer or mobile device directly to the X1 set top box to view it on the big screen

• The ability to view and listen to voicemail

from an Xfinity phone line on the television• An enhanced remote control that offers

greater responsiveness and does not require a line-of-sight connection to the set-top-box.

The introduction of the X1 Platform has transformed our video product from a hardware experience to a software experience, allowing us to deliver new features and functionality to our customers faster than ever before.

One of the ways to quantify the importance of the cloud to X1 is to consider the volume of innovation it enables us to deliver to customers’ homes. Comcast completed more than 1,200 since its launch in 2012. Just one of those updates allowed our customers to more than double the number of programs they could record on their DVR from two to four while watching a fifth. These updates are part of the fastest innovation cycle the company has ever experienced, and there’s much more to come.

As a network-based entertainment experience, the rich TV navigation and services will eventually carry over seamlessly to other devices including connected TVs, mobile devices and game consoles. That means a user’s preferences, subscriptions, saved programs, parental controls and other personalized selections are always with them, wherever they watch.

Customers will also soon be able to launch a personalized home screen on TV and across devices that will offer a single view into the information they care about including up-to-date alerts, appointments, texts, e-mails, voicemails and DVR data; and even a customer’s Xfinity Home alarm system status, lights, thermostat/room temperatures, and security video feed.

We are also harnessing the power of the cloud for our Xfinity apps. We launched the first one in 2010 and now offer a variety of Xfinity apps for the entire home. Customers can now use their smartphones to control their television, set or change recordings on their DVR and even stream and download video. The X1 remote app allows customers to use voice commands as well as motions and finger swipes to control their TVs with Apple handheld devices.

Television is not the only service Comcast is improving through cloud innovation. Some of the most appealing features of Xfinity

Home, our home monitoring and automation service, are made possible by the cloud. In addition to optional professional monitoring for home security and fire, Xfinity Home allows customers to control and monitor the home remotely with mobile devices or a computer. They can view home security cameras from anywhere with an Internet or WiFi connection, adjust the temperature of the home, receive custom text or e-mail alerts based on events – like a door opening during a specific window of time – check the status of the system and arm or disarm it, and more. All from a mobile device or computer.

The cloud allows Comcast to give our customers independence and control over their accounts with self-service options both online and on mobile devices. Not only can they log in to see the status of their services, pay bills, and reschedule service calls online, they can also trouble shoot connectivity problems, test Internet speeds, manage parental controls and sign up for alerts.

For our business customers, Comcast is doing more than providing the scalable bandwidth and speeds necessary to use cloud applications. Our Business VoiceEdge service offers a cloud-based communication solution with universal features and constant connectivity. Customers can use their computers to make phone calls, seamlessly reroute calls in the event of an emergency, forward calls to a desk phone from anywhere in the world, and more. We also recently launched Upware, an online marketplace of business-grade cloud solutions. From security and collaboration to data back-up, Upware lets Comcast Business customers choose from a carefully selected suite of hosted services and applications, and manage all of those applications with one log-in and customer support contact.

It’s an exciting time to be at the intersection of media and technology. Cloud innovation is allowing Comcast to lead and redefine the television industry which we expect will evolve faster in the next five years than all of the previous combined. With the power and inspiration of the cloud, Comcast looks forward to introducing even more exciting new services to keep our customers connected and entertained. n

Rick Attanasio is the Regional Vice President of Engineering for Comcast Cable’s Freedom Region. He is responsible for the planning, engineering, implementation, and operations of all networking to provide Comcast services and all enhanced features to more than 2.1 million customers throughout Greater Philadelphia, New Jersey and northern Delaware.

Comcast in the CloudBY RICK ATTANASIO

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Early Stage/Angel Investments Steve Dyer, Chairman Jumpstart New Jersey

What were the top priorities/goals identified? There are a lot of exciting developments/ideas/research going on in NJ at universities, meet-ups, all over… NJ would benefit from these ideas being brought forward to sources of angel capital. What it boils down to is we need more “Angels” as great ideas often cannot find capital.

What needs to be done to help achieve these goals?NY State and Pennsylvania have existing and upcoming programs that support startups. The recent NJ Angel Tax Credit is a great start but some people feel that NJ can do more. For example New York has a program where new startups do not have to pay payroll tax for five years if the company meets certain requirements.

Efficiency Made EasyShaun Bodrog, Senior Business Development Manager, Constellation Energy, Inc., Mid-Atlantic

What were the top priorities/goals identified?There were three priorities we identified: How do I become more sustainable in the way I handle my energy costs for the long term? With Efficiency Made Easy what is the first steps to looking at this product/solution in terms of implementation? What are the other things we can do to help energy spend outside reducing consumption and procurement?

What needs to be done to help achieve these goals?Education is the key. That is the first step as it will allow business decision makers to evaluate what opportunities they may have or even identify short-falls in the way they control their energy costs. We also need to take advantage of an array of solutions such as EME that allows zero capital from the customer to implement a project. The first step is evaluation but it takes the end user to really put the wheels in motion with a supplier like Constellation in helping improve their energy spend and impact on their P/L.

Reps & Warranties Insurance to Close the Deal for M&A Dan McGrath CIC CRM, Maloy Risk Services

What were the top priorities/goals identified?While the IPO market continues to struggle, exits in M&A are a frequently used exit platform for today’s technology companies. Stringent indemnification and escrow provisions with respect to the Reps & Warranties in an M&A deal can sometimes be the hump that

just can’t be overcome, possibly killing the deal. Buyers will adjust their bids based on the perceived risk in the Reps & Warranties, and sellers may endure unwanted liquidity restraints. Tools are needed to help mitigate the risk & exposure associated with the Reps & Warranties in the M&A deal.

What needs to be done to help achieve these goals?Rep & Warranty Insurance can be purchased to cover the Reps & Warranties made in the deal, minimizing or eliminating much of the Rep & Warranty exposure. R&W insurance can be used strategically on the buy-

side, or can be used by the seller to maximize liquidity post-sale by minimizing indemnification exposure. In addition to contractual negotiation of the reps, warranties, indemnification, and escrow, Buyers and Sellers alike should consider Reps & Warranties Insurance as a tool to help close the transaction.

NJTC: Starting Conversations. Inspiring Solutions.At this year’s annual meeting, the NJTC had one goal, and that goal was to start conversations. Each table had a facilitator leading a discussion on an important topic—such as early stage investments, energy efficiency, and the Affordable Care Act. The instructions were straightforward: Discuss what the goals and priorities should be for New Jersey, and brainstorm possible solutions to achieve these goals. Each table presented what they discussed.

Kurt Anderson, Chair, Intellectual Property and Technology Practice Area, Giordano, Halleran & Ciesla and Jim Bourke, Partner, WithumSmith+Brown revealed the results of the 2013 Technology Outlook Industry Survey. The October issue of TechNews will feature the survey.

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Affordable Care Act Michelle Capezza and Gretchen Harders, Members of the Firm Epstein Becker Green

What were the top priorities/goals identified?Employers that sponsor group health plan programs continue to navigate the voluminous requirements imposed under the Affordable Care Act.

Top priorities include self-assessment of compliance efforts to date since the enactment of the ACA in 2010 and establishment of a compliance project plan going forward. Prudent, ongoing

recordkeeping and proper plan documentation, reporting and disclosure as required under the ACA must be addressed. Continued efforts must be made to stay abreast of the requirements and due dates for compliance with each requirement under the ACA. Companies weighing the pros and cons of offering compliant health programs to their employees should also assess the importance of such benefits as a tool to attract and retain employees.

What needs to be done to help achieve these goals?Employers that sponsor group health plan programs must ensure that they have individuals administering the plans with the requisite knowledge and expertise. Consideration should be given to designating individuals to serve as the health plan fiduciaries, who may be separate and distinct from the individuals making the business decisions with respect to the health plan program. It may also be important to engage outside service providers to assist in compliance efforts.

Conferencing & Collaboration ApplicationsTonya Turner, Account Director, Collaboration Services

Level 3 Communications

What were the top priorities/goals identified?Our table’s priority addressed the paradigm shift for all knowledge workers who are being asked to do more with less, increased goals/ workloads and the decrease in overall internal IT support within most companies. The identified goal is addressing the lack of internal

IT support and offering tools that allow employees to work efficiently whether they are home, transient, or in the office.

What needs to be done to help achieve these goals?We need to understand the needs of all of our knowledge workers prior to deploying conferencing tools, work with vendors that are one source for collaboration tools , and offer ongoing training and support, best practices, during and after these tools are deployed.

Coworking SpacesGregory Dell’Aquila, Mission 50 Workspace

What were the top priorities/goals identified?First goal is to educate people on the difference between Executive Suites and Coworking spaces. Coworking spaces are unique due to the community and collaboration that exist. The resources of an Executive Suite are typically administrative in nature or office functional, like faxing, copying or getting a phone and phone line. The resources of a Coworking space are more knowledge based, like educational seminars, networking events, collaborative events that manifest inspiration, innovation and productivity, and have evolved in the shared office space market due to the shift in the way people work.

What needs to be done to help achieve these goals?All industries, sectors and the general population needs to recognize and be aware of the shift in how we are working due to the mobility that technology provided. Also recognize that the incoming generation Y who grew up on technology relies on technology to solve problems and innovate compounding the effects of how technology has shifted, is shifting and will continue to shift the way we work.

NJTC: Starting Conversations. Inspiring Solutions.

Tim Lizura, President & COO, New Jersey Economic Development Authority Provided an update on the New Jersey State Angel Investor Tax Credit. See page 10 for complete information on the tax credit.

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© 2013. Constellation Energy Resources, LLC. These materials are provided by Constellation NewEnergy, Inc. Any offerings described herein are those of Constellation NewEnergy, Inc., a subsidiary of Exelon Corporation. Brand names and product names are trademarks or service marks of their respective holders. All rights reserved. Errors and omissions excepted.

855.233.3620constellation.com/NJTCAD1

Count on a Customized Energy Solution to Meet Your Needs.

New Jersey has many assets for business growth including the educated people who live and work in Jersey. In addition Mercer and all the community colleges and our Workforce Consortium provide training resources customized for employers. The New Jersey Department of Labor and Workforce Development has planned wisely and supports a variety of training programs. Our community colleges are committed to meet the workforce and productivity needs of New Jersey’s employers.

Across the country community colleges are an engine supporting the success of our citizens and the productivity of our economy. This requires educational initiatives beyond the traditional associate degree and certificate programs.

Community colleges meet adults at their educational level and develop the learning and skills to contribute as citizens and in the workplace, including several distinct college roles: remediation for underprepared students, ESL for the immigrant community; workforce development; strong academic preparation for students to transfer to 4-year schools, especially those students who struggle with the high cost of a college education. NJ community colleges are collaborating on a number of significant initiatives to meet all of these needs with bold and innovative ideas.

What are the most important ini-tiatives you’ve been focused on at Mercer, specifically since you started? From the beginning I started an inclusive process of Strategic Planning which we do every three years, and we do monitor and report our successes. Our first visions are about teaching and learning and student success. We are always pushing to improve the student experience and outcomes. One of our goals was to conduct a Facilities Master Plan process for the next 40 years of our history. We have a board approved plan and it is the basis for our annual construction and maintenance and for our projects for the higher education bond program. We developed a separate Technology Plan that is also linked to the Master Plan. We are diligently proceeding with the acquisition of additional classroom and laboratory technology, the expansion of network and wireless service, conversion to a new ERP system and continuous development of our telecommunications. Our instructional technology unit continues to explore and add new options to our capability as well as migrate to appropriate LMS systems. We are constantly striving to develop and follow our own vision. To aid in that process I developed

a Leadership Academy for college personnel to provide excellent growth opportunities right here on our campus.

Across the country colleges are focused on the nationwide College Completion Agenda, and in community colleges that means assuring that students get started successfully. Mercer worked with the John Gardner Foundation to conduct an extensive self-study of our success in meeting the needs of first-year and transfer students. This resulted in the creation of the Office of the First 30. Lead by the Assistant to the President for the First 30, we are rethinking and revitalizing the services we offer to students in their first 30 credits and building a meaningful connection with students to support their continuing success. We have also developed a campus-wide focus on helping students transfer successfully that includes the growth of our on-campus University Center, and a strong Honors Consortium which includes students in our Honors, Phi Theta Kappa, and NJ Stars programs.

What do you hope for the future of NJ schools and for the stu-dents?I think you can tell I am all about learning and student success, so I want to see both of those increase. We need to continue working to increase the success rates of our students across New Jersey and the country and we need to raise the Completion Rate to meet our national needs for global competitiveness and productivity.

Increasing the number and depth of industry and employer partnerships with schools and colleges can foster more direct opportunities for students to learn and acknowledge real world experience that prepares them for the workforce. Even more important is the input from and communication with employers that helps to focus what the learning skills are for the 21st century and how the basics support them. Together we must increase the flow of students who are good learners and thinkers with the right skills and knowledge to contribute in the workforce.

New Jersey’s community colleges have had a future facing project for three years that examines how we increase student success, better align curriculum for students moving K-12 to community college to university, continue innovation to match the 21st century needs of students and the community and how we fund this in an environment with decreasing resources. Collectively it is critical that New Jersey and the US find ways to invest more in the education of our students—they are our future. n

continued from page 7

Patricia Donohue

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EDUCATION

In answer to the Governor’s initiative on promoting NJ’s Innovation Ecosystem, NJ Schools are stepping up. Here we shine the spotlight on two schools that are making innovation a priority.

DeVry University Partners with NJTC, GE Healthcare, Xerox, DaVinciTek and Others There is a vision being explored by an unprecedented partnership of industrial research organizations, academia, and government research organizations. The vision encompasses “anytime, anywhere” communications. This vision incorporates business and home applications, new intelligent transportation applications, and e-health care appliances and communications services aimed at reducing the soaring costs of medical care for a burgeoning population of aging citizens.

These three “big bangs” will likely change the way people work, interact with family members, socialize, and derive health care services over the next seven to ten years. An increasingly large population of sophisticated Internet citizens who seek to leverage enhanced, multimodal communication environments to juggle home, work and personal needs is driving this shared vision.

This expanding landscape of telecommunications applications and services will dramatically stimulate existing and new career opportunities in network systems management and administration in the short term. Increasingly, nearly every industry is demanding Network Systems and Network Communications professionals with the technical know-how to activate accounts and manage security controls, install and configure routers and switches, monitor network performance, and troubleshoot networking issues and problems.

DeVry University is partnering with the New Jersey Technology Council, GE Healthcare, Xerox, DaVinciTek, and others to host Careers in Networking on Saturday, September 28th, 2013. Attendees

will learn from a variety of organizations that will share information on the Network careers they are hiring for, and what they look for in applicants interested in these positions. The event will begin at 10:00 AM at the Paramus Center located at 35 Plaza, 81 East State Route 4, in Paramus, New Jersey.

If you are interested in learning more about careers in computer networking, or are hiring networking professionals, please contact Stefanie Perrone to register for the event at [email protected].

Rutgers Prepares Students with its New MBS ProgramThe growing international competition in science innovation has created a demand for professionals who possess a unique skill set—a balance of scientific training and business savvy. Rutgers, The State University of New Jersey, is helping professionals respond to this challenge with the Master of Business and Science (MBS). The MBS degree is part of a national movement of Professional Science Master’s programs that brings together master’s level study in science, technology, engineering, and math with “plus” courses in business and policy. Students choose a particular science concentration that’s then paired with a business curriculum. This combination prepares students with the necessary entrepreneurial skills and know-how to translate scientific and technological ideas into profitable products and services. The program educates students with deep content knowledge in science and technology, as well as a broad understanding of general issues that are critical for technology careers.

Students may pick from many different science concentrations within the following area: Life Sciences (including Biotech & Genomics, Drug Discovery, Personal Care), Engineering Management, Health & Wellness, Sustainability, Math & Statistics (including Analytics and Data Sciences), and Computer & Information Systems (including Information Technology, User Experience Design). Certificates are also available.

For more information, please visit mbs.rutgers.edu. n

NJ SchoolsWorking Hard to Strengthen

the State’s Innovation Ecosystem

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LEADERSHIP SUMMIT

October 31, 2013NJHA Conference & Event Center

Princeton, NJ

The NJTC Leadership Summit is a unique gathering of technology executives and thought leaders from the NJ technology community. It is an opportunity for many discussions in a relaxing atmosphere where all of the participants are focused on common goals: becoming better leaders, taking the company to the next level, building alliances, promoting exchange and developing partnerships.

presents...

NJTC AWARDS CELEBRATION

November 21, 2013The Hyatt, Princeton, NJ

Master Technology CompanyPublic CompanyPrivate Company

Innovative TechnologyImpact Company

TrailblazerRising Star

Outstanding Technology DevelopmentConsumer Product

Beacon of LightLegislative Champion AwardKnowledge is Power Award

John H. Martinson Technology Supporter AwardLegend of Technology Award

Visit www.njtc.org for award descriptions..

SIGNATURE EVENTS

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NJTC DATA SUMMIT “Aligning Infrastructure Efficiencies and Big Data

Business Objectives with an IT Strategy”

December 12, 2013NJ

The Data Summit will bring together data center infrastructure and operations IT professionals, and those responsible for business continuity and disaster recovery with senior business and technology leaders who recommend business intelligence and analytical systems and solutions that run against large and complex data sets

MARK YOUR CALENDAR

TODAY!REGISTER AT

WWW.NJTC.ORG

NJTC REGIONAL COMMERCIALIZATION

CONFERENCE

December 5, 2013University City Science Center-Quorum –

Philadelphia, PA At colleges and universities throughout the region, there are exciting technologies on the verge of commercialization. This is a must-attend event for university representatives in NJ/PA/NY/DE looking for ways to highlight opportunities for technology transfer before an audience of entrepreneurs and investors including venture capitalists, angel investors, business development officers, licensing officers, and others.

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NJTC PHOTO GALLERY

This annual event is one of NJTC’s signature awards programs honoring our region’s financial executives. We are proud to celebrate the accomplishments of this year’s honorees.

Special thank you to the sponsors who, once again, supported this event:

PricewaterhouseCoopers, Cresa, PNC, SorinRand, McGladrey, Merrill Corporation, NJEDA

Photo 1: Keynote Speaker, Eileen Martinson, CEO, Sparta Systems, Inc.

Photo 2: L-R Brett Harrington, PwC; Tom Giannone, Cresa; David Sorin, SorinRand

Photo 3: L-R Maxine Ballen, NJTC and Virginia Alling, PNC

Photo 4: Kate Bluvol, PwC and center: Kathleen Coviello, NJEDA

Photo 5: L-R Jean Gardner, Lisa Perri, Emilio Ragosa, Morgan Lewis & Neal Davies, Merrill Corp.

Photo 6: CFO Award L-R: Judi Pulig, Yorktel; Tom Hopkins, Softgate Systems; Chris Rogers, Infragistics; Joanne Ferris, Applied Communication Sciences; Tom Giannone, Cresa

Photo 7: Deal of the Year L-R: Javier Daly, Terracycle; Jurgen Paulis, DSM; Doug Cox, Primus Green Energy; Michael Nardo, PNC

Photo 8: Financier of the Year L-R: David Sorin, SorinRand; Alex Katz, ff Venture Capital; Scott Feldman, Susquehanna Growth Equity; Rich White, Silicon Valley Bank

2013CFO OF THE

YEAR AWARDS

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Signature SponsorObjectFrontier Software

Award SponsorAmbrose

Telecommunications/Media Industry Network SponsorVerizon

IT/Software Industry Network SponsorBDO

CIO Peer Network SponsorsOracle & Telx

NJTC presented two panels and a Mobile Applications Showcase where selected developers from the US and other parts of the world made presentations of their applications.

Photo 1: Richard Napoli, CEO, ObjectFrontier Software welcomes our guests

Photo 2: Mobile Marketing Panel - Obtrusive or Beneficial? - L-R: Moderator, Ilissa Miller, CEO, iMiller Public Relations; Lubna Dajan, Executive Producer, pQubd, NYC; Atiq Hashmi, Founder, Inspirity, Inc.; Erik Levitt, CEO, Open Data Center; CJ Millar, Senior Director, Client Services, Teknicks and Bill Lessard, President & Creative Director, PR with Brains

Photo 3: Mobile Apps Management Panel - L-R: L-R: Guy Story, CTO/Chief Scientist, Audible.com; , Mick Sehgal, CEO/President, Sequent; Grant Lenahan, Executive Director of Innovation, Ericsson & Shiv Kumar, Executive VP, ZSL, Inc.

Photo 4: ENTERPRISE MOBILE CATEGORY WINNER Bob Moul, CEO-Artisan Mobile

Photo 5: HEALTH CATEGORY WINNER Mark Arnett, CEO, TIPPS for Better Choices

Photo 6: MOBILE COMMERCE CATEGORY WINNER Maulik Shah, CTO & Co-Founder - Mantra Information Services

Photo 7: MOBILE MEDIA CATEGORY WINNER Mike Lyons, VP, Sales & Marketing, ATC Labs

Photo 8: PERSONALIZED SERVICES CATEGORY WINNER Jarrett Bauer, CEO - Health Recovery Solutions

Photo 9: SMART CITY APPLICATIONS CATEGORY WINNE Brian Donohue, President & CEO - Echolocation, Inc.

Photo 10: SOCIAL MEDIA CATEGORY WINNER Tucker Snedeker, Co-Founder - AirCast Mobile, Inc.

Photo 11: WELLNESS CATEGORY WINNER Paul Grossinger, VP of Strategy - MMGuardian Parental Control

Photo 12: BEST OF THE WORLD CATEGORY WINNER Ashis Biskey, VP, Technology Delivery, DATA, Inc.- Digital Footsteps working with DATA, Inc.

Photo 13: BEST EDUCATIONAL CATEGORY WINNER Smitesh Bakrania, Ph.D. - Rowan University

MOBILE APPLICATIONS FORUM & COMPETITION

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CXOGwen Lurie52 Dalton Way, Holland, PA 18966609-433-1865Senior executive leader with extensive experience converting leading edge technologies into products that consumers and businesses need. Strength blending strategic product planning, go-t-market execution and partnership development to introduce new products grow market share or expand to new global markets. Combines technical and business strengths to translate voice of the customer to product requirement. Go to market strategies built on solid understanding of emerging target market. Known for entrepreneurial drive and exceptional cross functional team leadership.

EDUCATIONUnion County College1033 Springfield Avenue, Cranford, NJ 07016908-709-7000 • www.ucc.eduLisa Hiscano, Director of Continuing EducationA comprehensive community college offering credit-based technology programs as well as industry recognized credentials through the Department of Continuing Education, the Institute for Business and Industry (IBI) and the Center for Economic and Workforce Development(CEWD).

INFORMATION TECHNOLOGIES3Pillar Global3975 Fair Ridge DriveFairfax, VA 22033703-371-8547www.3PillarGlobal.comYinon Kedar, Sr. Director of Bus Dev. – NJ - [email protected] Global is a product development partner that accelerates revenue growth by rapidly bringing innovative software solutions to market.

Elementis Software Solutions, LTD 1575 Route 23Wayne, NJ 07470862-226-2529www.elementisls.comIgor Putilov, CEO [email protected] solution for logistics revolution

LIFE SCIENCESMedical Strategic Planning, Inc.5 Shelbern Dr., Lincroft, NJ 07738732-219-5090 www.medinception.comArt Gasch, CEO, FounderTriad Dataspace™ Medical Strategic Planning Brings Second Information Age™ Solutions to Healthcare.medinception.com

NJTC NEW MEMBERS

SERVICE PROVIDERSff Venture Capital989 Avenue of the Americas, NYC, NY 10018973-488-7110www.ffventure.comOur primary focus is helping early stage companies deploy lightweight disruptive business models to become the low cost player in their respective market. We bring traditional financial institution best practice to the angel investing space.

Lewis Strategic311 Skyport Road,Mechanicsburg, PA 17050570-510-7745 www.lewisstrategic.comKelly Lewis, CEO: [email protected] 1986, Kelly Lewis, the President of Lewis Strategic has been advising business owners on company strategy as well as government, environmental, technology, business-development, energy and cost-savings issues and opportunities. In an era of increasing government impacts, technology-overload and instantaneous media-coverage, Lewis Strategic is a trusted provider of expert business, government, political and regulatory advice.

Square 1 Bank424 Madison Avenue,New York, NY 10017646-336-4967www.square1bank.comBrad Ellis, SVP, Managing Director - [email protected] 1 Bank specializes in providing financial services and debt financing to entrepreneurs and venture capitalists. We help growing companies and their investors navigate financial obstacles by providing access to funds and expertise.

TELECOMMUNICATIONS/MEDIAAllied Health Information Exchange Company 311 Skyport RoadMechanicsburg, PA 17050570-510-7745www.allied-hie.comKelly Lewis, CEO: [email protected] HIE Company is a full-service provider of HIPAA-compliant, Direct Email services with HISP national interoperability.

As of June 2013

TechNews | www.njtc.org | August 201322

Joining the NJTCPaul Frank • Ext 222 • [email protected]

Membership ServicesJudy Storck • Ext 246 • [email protected]

Member Relations ManagerEllen Stein • Ext 228 • [email protected]

RenewalsAgileSwitch, LLC www.AgileSwitch.comAkshay Software International, Inc. www.akshay.comBioConsulting International, LLC www.bioconsultinginternational.comCAE Associates Inc. www.caeai.comCitibank, N.A. www.citibank.comCLCD, LLC • www.clcd.comCoranet • www.coranet.comDatacore Systems, Inc. www.datacoresystems.comDIGIT Payroll Corporation www.digitpay.comDiogenes.com, LLC www.diogenes.comEmerald Stage2 Ventures www.s2vc.comEnHatch • www.enhatch.comForeign Trade Corp. of Costa Rica PROCOMER • www.procomer.comGlobalprivatequity.com, Inc www.gpe-inc.comHanu Software Solutions Inc. www.hanusoftware.comIO Data Centers, LLC www.iodatacenters.comIsrael Economic Mission to North America www.israeleconomicmission.comKirusa • www.kirusa.comKofax, Inc. • www.kofax.comMillennium Communications Group Inc www.millenniuminc.comNephros, Inc. • www.nephros.comNet-Scale Technologies, Inc. www.net-scale.comPivot Point Security www.pivotpointsecurity.comRD Associates RF Telematics LLC www.rftelematics.comSavient Pharmaceuticals, Inc. www.savientpharma.comSemorex, Inc. • www.semorex.comTelavance, Inc. • www.telavance.comTripod Technologies, LLC www.tripodtech.netUnited Silicon Carbide, Inc. www.unitedsic.comUrovalve, Inc. • www.urovalve.comVirtua • www.virtua.orgWithumSmith+Brown, PC www.withum.com

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TechNews | www.njtc.org | August 2013 23

NJTC CALENDAR

NETWORKSNJTC Industry Networks present programs about opportunities and challenges facing NJ technology companies by industry segment.

Electronics, Advanced Materials & Manufacturing

Patron Sponsors:EisnerAmper

Woodcock Washburn LLPContact:

Paul Frank • Ext [email protected]

Ellen Stein • Ext [email protected]

Enviro-Energy IndustryPatron Sponsors:

WeiserMazars LLPWoodcock Washburn

Contact: Paul Frank • Ext 222

[email protected] Stein • Ext 228

[email protected]

IT/SoftwarePatron Sponsor:

BDOContact:

Leo Mennitt • Ext 227 [email protected]

Judy Storck • Ext 246 [email protected]

LifeSci & MedTechPatron Sponsors:Drinker Biddle

Fox Rothschild LLP McGladrey

Contact: Leo Mennitt • Ext 227

[email protected] Johnston • Ext 244

[email protected]

Telecommunications/MediaPatron Sponsor:

Verizon New JerseyContact:

Paul Frank • Ext [email protected]

Judy Storck • Ext 246 [email protected]

NJTC Peer Networks bring together like-minded technology professionals to share common issues, learn best practices and gain perspective across all technology industry segments.

CEO ForumPatron Sponsors:

Morgan Lewis • TriNet WithumSmith+Brown

Contact: Karen Lisnyj • Ext 229

[email protected]

CFO Peer NetworkPatron Sponsors:

Cresa NJ – North/Central LLC Ernst & Young, LLP

Contact: Karen Lisnyj • Ext 229

[email protected]

CIO Peer NetworkPatron Sponsors:

Oracle • telxContact:

Karen Lisnyj • Ext [email protected]

Government AffairsContact:

Karen Lisnyj • Ext [email protected]

Software Engineering LeadersPeer NetworkPatron Sponsor:Sparta Systems

Szaferman, Lakind, Blumstein & Blader, PCContact:

Leo Mennitt • Ext 227 [email protected]

For updated information or to register for NJTC events, visit www.njtc.org

NJTC IDEA AND DEMO DAYGRAND FINALE

August 8 • 4:00 PM - 7:00 PM CoWerks

619 Lake Avenue, Asbury Park, NJ

Members FREE • Non-Members $20.00

“You have to have an idea of what you are going to do, but it should be a vague idea.”

—Pablo Picasso

Ideas can be vague things, but we want to help those ideas become a reality. Join us for NJTC’s third Technology Idea and Demo Day at CoWerks in Asbury Park, NJ. You can submit your idea for review and get feedback from a group of experts as well as audience members. Companies selected from the semi-finals to participate include: • Alternate Energy Source - Landing, NJ• Illumination Machines - Mt. Laurel, NJ • MicroDysis, Inc. - Bordentown, NJ • Rentricity - New York, NY • Revelstone, LLC - Parsippany, NJ • Starship Enterprises LLC - Boonton, NJ

From 3 to 4 PM there will be WorkGroups in: Alternative Energy and Cyber SecurityNetworking Reception following the program

LIFE SCIENCE LEADERS BREAKFAST September 27 • 8:30 AM - 10:00 AM

Fox Rothschild LLP997 Lenox Dr., Bldg. 3, Lawrenceville, NJ

Members $20.00 • Non-Members $40.00

Join the NJTC for an Executive Breakfast event for Life Sciences, Healthcare and Health IT companies. Attendees will hear from Roberto De O. Marques, Company Group Chairman for Johnson & Johnson, who will provide a perspective on some of the toughest challenges facing life sciences and healthcare companies, and how transformational technologies can play a critical role in improving health care outcomes. Roberto De O. Marques, Group Chairman Johnson & Johnson, heads the North American operations for the Consumer Family of Companies, which includes Skin Care, Consumer Health Care, Canada Consumer operations and the McNeil Consumer & Specialty Pharmaceuticals company. He also leads the OTC Global Franchise and Wellness and Prevention. Roberto serves as Global Chief Customer Officer and is a member of the Consumer Group Operating Committee.

Attendance is open to executives at Life Science, Healthcare, Digital Health and IT Companies.

SAVE THE DATELEADERSHIP SUMMIT

October 31 NJHA Conference & Event Center

160 Alexander RdPrinceton, NJ

AWARDS CELEBRATION 2013 November 21

Hyatt Regency Princeton102 Carnegie Center, Princeton, NJ

The NJTC Awards Celebration will recognize and celebrate the achievements of NJ Technology companies and their leaders. There will be opportunities to network throughout the evening – the cocktail hour, the buffet dinner and the dessert buffet.

Submit your nominations now! – www.njtc.org

REGIONAL COMMERCIALIZATION CONFERENCE

December 5, 2013University City Science Center

Quorum, Philadelphia, PA

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