President & CEO

Dear Friend of MPT.

Most orga nizati ons have a dual focus as they conduct business. That focus boils down to "sales" and Hservice,~

and an organization's management typica lly has to pay

attention to both imperatives.

Not so at MPT.

At MPT the management team - in fact, all the members of our staff - have the luxury of concentrating on service. As a result, you and a statewide audience receive in formation, entertainment,

and education w ithout commercial advertising or noisy, intrusive messages. Thanks to our partners and supporters, we get to figure out how best to make a TV program to tell an interesting story or how best to train a childcare worker or how to use an interactive game to

teach algebra or how best to tackle a thorny community issue - all mission-related services.

We get the freedom, indeed the honor, of relating to all our stakeholders with a service mentality: citizens and TV fans ... students and teachers ... businesspersons and nonprofit groups ... ana lysts and artists ... medica l professionals and elected official s. When service is the imperat ive, it really is all about what we've done for you lately.

The pages of this report capture much of the service we put forth in FY12. The verdict is yours: Did we help you? How can we better meet your expectations? What needs are

sti ll there to be met? let me hear from you - mptpresident@mpt.org.

With thanks,

~~.c..~ larry D. Unger

President & CEO

Right: Videographer Marlene Rodman and post­

production audio technician David Wainwright.

, (

• • Isslon Statemen

MPT's mission is to educate, entertain, and enlighten the people of Maryland and beyond

through creative programs and services of the highest quality, delivered through traditional

public broadcasting and new multimedia technolog ies. MPT's commitment to excellence.

innovation, diversity, and the values of Marylanders is essential to this mission.

rusted. Valued. Essential. Over the course of a year, 89 percent of all u.s. television households - and 220 million people - watch

PBS. Americans also streamed more than ' SO million videos across PBS' web and mobile platforms in

September 2012 alone. Closer to home, 943,000 viewers tuned in to MPT during FY12. With new multimedia

and technology advancements at MPT, approximately 52,000 visitors viewed MPT's videos on web and

mobile devices. MPT's three major websites also received significant usage from Maryland audiences and

beyond, reaching 33.4 million page views during the fiscal year.

PBS is justifiably regarded as America's largest classroom, reaching children from a very young age with

resources to help build science, math, language, and literacy skills. MPT is Maryland's only statewide broadcast

educator, delivering high-quality content and media on air, online and in person. In FY12, MPT broadcast

816 hours of instructionallV and conducted professional development training for 1,935 PreK-12 teachers.

Addit ionally, 930 PreK-12 educators and childcare providers earned continuing education credits online on

Thinkport.org, MPT's $20 million educational super-site which garnered 19 million page views in FY12 alone.

Parents consistently say PBS KIDS is the most educational media brand for children. It helps prepare them for

success in school and life by teaching them reading, math, and other essential skill s. PBS KIDS reaches nearly 99%

of US. television households, providing nearly all kids access to what is often their only source of educational

television. In addition, in an average month more than 13 million unique visitors come to PBSKIDS.org. For

children in than just a place to watch television. Families, early educators,

childcare centers and before- and after- school programs

"" rely on trusted PBS KIDS programs and correlated online resources to springboard early learning. Education

becomes relevant, fun, and rewarding when children

engage in active learning and develop new ski lls alongside their favorite lV characters.

In light of service to the community, to education, and to kids and parents., PBS and MPT are truly

trusted, valued, and essential. This report -covering the time period of July 1, 2011, through June 30, 2072 -;s our accounting of work to the

citizens and organizations that have invested dol/ars and placed their

confidence In us.

MPT is a television station with a fru, statewide broadcast signal. As a state licensu of the Public Broadcasting Service (PBS), MPT is the conduit for disseminating quality

PBS programming olong with our own locally produced shows.

In FY12, MPTwas truly a home for brand new programs including stories t old nowhere else. Here's a sample:

History. Historic Barns of Maryland, The War of 1812 on the Chesapeake: Homeof the Brave, Remembering 9/1 I Ten Years Later: A State Circle Special Edition

Current@vents/ information. Store Circle, Direct Connection with Jeff Salkin, Your Money & Business

Medicine. MPH Your Health 2012

, ,

learning. Fracking: Weighing the Risks \

Discovering. Outdoors Maryland, Chesapeake Bay Week"', Chesapeake Collectibles, Secrets of the Chesapeake

Arts and culture. The Morgan Choir: Uft Every Heart. Impressions

lifestyle. Obsessed with Everything Food

Community service, Concert for the Chesapeake Bay volunteer·o· rhon, You Can Afford Col/ege

PT on the national stage MPT shared its broadcast product with public TV stations across the us. in FY12 as full producer or in the role of ~presenting station~ - with remarkable results:

Airplay: the Rise and Fall of Rock Radio Chesapeake Bay by Air Inside E Street My Generation

America's Veterans: A Musical Tribute 201' Daily Download MotorWeek NDtionol Geographic Bee 2012

"

On-air in fY12 National productions for publiC TV's coast-to-coast

audience produced or presented by MPT

Above: The MotorWeek team - (left to right) Steven Chupnick, Yolanda Vazquez. Ben Davis, John Davis, Pat Goss, and Brian Robinson - produced a nationally distributed weekly PBS program as well as 18 podcasts during FYI2.

107 individual programs

55 hours of broadcast time

./~

r, ,

.j

-', .. -

Above: The A if Force Band performs during America's Veterans: A Musical Tribute.

Education: priority #1

MPT's education initiatives continued to focus on the delivery of high-quality products and services for preK-12 schools, communities, and families. Key elements of our service are professional development programs and the integration of innovative multimedia resources into curriculum-based learning.

technology leaders representing Maryland's 24 school districts and Ba ltimore City. MPT developed six on line courses to support the Maryland Teacher Technology Standards, and the courses are offered on Thinkport and through Maryland school districts for continuing education credits.

Early Education Services The centerpiece of MPT's educational outreach is Thinkporr, a web portal housing a dynamic collection of interactive resou rces, multimedia, onl ine learning adventu res, curricu lum-based lesson plans, and innovative technology

•• • • _, Thinkport MPT has a significant stake in early childhood education, building upon a long-standing commitment to early ca re educators and childcare providers. A strong partnership

tools. Educators also come to Thinkporr for top-notch online courses and diverse professional development opportunities. Thinkport made its debut in 2003, and in FY12 the site attracted in excess of 19 million page views.

In FY12, MPT's Education Division produced remarkable results for Maryland schools, teachers, and students:

K-12 Services One FY12 highlight was the launch of Mathlanding, a web portal and content-sharing platform for e lementary math educators, specialists, coaches, and mentors. Mathlanding offers robust resources fo r classroom teachers to use while working with students.

In FY12, MPT set the stage and generated much content for The War of 1812, a new online resource center for elementary, middle, and high school teachers and students. MPT's Education Division collaborated with local content experts and hi storical organizations to aggregate a searchable database of curricular resources to help students learn about the people, places, and events surrounding this significant war steeped in Maryland history.

Activity began in FY12 on deliverables of a four-year grant to produce multiple education products for the Maryland State Department of Education (MSDE) under the Race to the Top federal initiative. MPT education staff and a team of teachers identified Thinkportdigita l resources and aligned them to current inst ructional standards for inclusion in an online state curriculum toolkit. In addition, significant production work was accomplished in the development of a series of student websites designed to support adolescent literacy in a variety of subject areas.

FY12 marked a record high in the number of online courses available to Maryland educators on Thinkport. A recent addition is a new series of courses developed by MPT in partnership with MSDE and a consortium of education

with MSDE as well as with statewide childcare organizat ions has enabled MPT to sustain and expand services and opportunities to this im portant audience.

For instance, the Education Division in FY12 revised, expanded, and moved Early Childhood resources to a more prominent place on Thinkport's homepage. New web pages were designed for each main section along with the add ition of new interactive and multimedia resources, online courses, technology-integration materials, and an integrated online learning communityforchildcare providers. In collaboration with MSDE, MPT developed three new facilitated online courses for family-based childcare providers who use the courses to satisfy pre-service requirements.

In FY12, MPT received a grant from the Corporation for Public Broadcasting, enabl ing us to serve as a demonstration site to test math and literacy content developed through Ready To Learn's uExpanded Learning Through Transmedia" content initiative. The cornerstone of the project is PBS KIDS Lab, an easy-to-use platform housing multimedia, games, mobile apps, and curriculum-based content to help children ages 2-8 develop ea rly math and literacy skills. The initiative was launched in Title 1 schools and after-school/su mmer programs in Baltimore City to bring PBS KIDS Lab resources and professional development traini ng to educators and childcare providers at six partner sites. MPT provided face-to-face traini ng and technology for partner schools.

Right: Seven-year-old Kahlyn Williams accesses PBS KIDS Lab digital resources during summer program activities in the Ready to Learn "Expanded Learning Through Transmedia" project. The program site was YMCA of Central Maryland's College Garden location in Baltimore.

3

4

In the •

Right: Rheda Bocker, muskal narrator for the Baltimore Symphony Orchestra and

communi

supporter of many arts-and edu<:ation-related nonprofits in the metro area, was recipient of

rhfl'Clarisse Barron Mechanic Award for contributions to tile arts, presented at MPT'! Vision Honors banquet in Aprif20' 2.

Throughout its 42-year history, MPT's content has been a trusted public service to the State of Maryland and beyond, whether on the air, online, or in the community.

• Our three digital te levision channe ls deliver hig h-qua lity broadcast programming that reflects and serves the needs of viewers, including Spanish-language viewers seeing the programming on our V-me channel.

• MPT's online sites, primarily www.mpt.org,and our presence on popular social media sites (Facebook, Twitter, Pinterest) provide web content and interactions that connect our viewers directly to our broadcast content and to othe rs via their own social networks.

• In the community, MPT collaborates with hundreds of local o rganizations to engage and connect citizens to helpful local a nd online resources.

In short, MPT engages Marylanders with award-winning, informative content through a variety of media platforms and community partners. We a re proud to be Maryland's public service media provider.

Viewer/member se rvice and response in FYI2

• 10,400 telephone inquirie~reqUests handled by Viewer ServICes

6100 email inquiries/ requests handled • , 'd d to members based on

·t~:i~~e~~e:C~;r:~e:~~:~:~e~age deliverr t;me fell to 2-4 weeks from prior 6-8-week de ay

. MPT's sustainer program

• (;~O~o g;~~t~~T~~a~:~s~~OWing member segment

• 3.1 % ~verall revenue growth from. n:'embe~s • 8.8% growth in size of average indLvLdual gLft

• 5.6% increase in average revenue per donor

Here are some community engagement highlights from FY12:

Community listening Project (ClP) - Since 2006, MPT has convened Marylanders in sma ll g roup conversations (12-1 5 a tte ndees) across the state to gauge the needs and aspirations of the comm unities we serve. The information gathe red in all of these interactions he lps inform MPT's programming decisio ns and othe r priorities. FYI 2 venues included St. Michaels, Chestertown, and Elkton.

Get In Charge - In FYI2, MPT's continuing financial literacy initiative was evidenced by the site www.MPTGetinCharge.com and a Twitter feed (@MPTGetl nCharge)aswesoughtto reach broader audiences and provide greater access to more fi nancial resources, tools, and content online. Get In Cha rge broadcast programming included:

You Can Afford College - MPT's annual broadcast in FY12 garnered the highest viewer engagement in its 25+-year histo ry. Fueled by socia l med ia promotion, the program involved a panel of six financia l a id professionals who fi e lded 148 phone ca ll s, 20 emai ls and 26Ytweets~ during the 6O-minute live broadcast, directly connecting viewers to fi nancial aid and college scholarship resources. Some 2,282 households tuned in-up 263% from the previous year - and a Spanish language version of the show was made available online. Stealing Trust - In cooperation with the Maryland Consumer Rights Coali tion (MeRC), MPT a ired Stealing Trust, MCRC's powerful documentary fi lm about the devastating impact offi nancia l fraud on individua ls and families across Maryland. On April 11 , 2012, more than 20,000 households watched MPT's premie re screening of Stealing Trust and had access to a live phone bank staffed by consumer fraud advisors who fielded 39 viewer calls during the hour-long broadcast.

Ask Karen Gibbs - In FY12, MPT launched a new, online personal finance advice column by veteran business correspondent and television anchor Karen Gibbs. Ask Karen Gibbs tackles consumer questions and provides tips on money matters for persons of all li fe stages and incomes. Additionally, MPT promoted local financial events and free community resources for National Financia l literacy Month on MPTGerlnCharge.com and on the Get In Charge Twitter feed throughout April 2012.

Chesapeake Bay Week'" volunteer-a-thon - MPT's sixth annual environmental volunteer drive - in FY12 renamed hConcert for the BayN - garnered 15,760 hours of commitment from individual citizens and community groups to support environmental/nonprofit groups. FY12's two-hour live broadcast (April 2012) was simukast on NPR affi liate WTMD (89.7 FM) for the se<ond time.

The War of 1812 Bicentennial - What was at its core a television broadcast actua lly became a significant example of community engagement by MPT during FY12. Through a variety of initiatives - induding a live, two-hour broadcast ­MPT teamed with state and city officials to mark the start of the War of 1812 bicentennial. MPT's involvement included:

Star-Spangled Sai labration - MPT's two-hour broadcast coverage of the Sta r-Spangled Sailabration originated on June 13,2012, from Baltimore's Inner Harbor. That evening, MPT, WBAl-TV, and WBAl-AM Radio simulcast a program that featured the arriva l of the Operation Sail tall ships and u.s. Navy grey hulls from their trip up the Chesapeake Bay to the Inner Harbor. The simulcast included commentary, interviews with naval experts, and stories of War of 181 2 people, places, and events. The June 13 coverage was espe<ia lly helpful for the thousands of Marylanders who were unable to visit Baltimore's harbor in person. Screening event - MPT collaborated with UMBC for the advance screening of the new FY1 2 MPT production The War of 1812 on the Chesapeake: Home of the Brave. Some 200 guests were on hand to see the film and get a behind -the-scenes

Left: Some 300 sweaters were donated for the 2011 Mister Rogers' Neighborhood Sweater Drive. Representatives of one donor organization, Multi-Spedalry HealthCare. came to MPT for the final garment roundup. Theyare, left to right, Paulo Peters, Jenna Yalich, and Lauren Yalich. They were joined by Bruce Laird, former Baltimore Colts defensive back and senior marketing executive for Multi-Specialty HealthCare.

look at the production from MPT's exe<utive producer. The documentary had itsTV debut shortly after the community screening event.

Face-to-face - MPT made the MPT faci lity more of a public space for our communities by hosting a dozen group tours throughout the year for visitors ranging from scout troops and service organizations to educational institutions and even a delegation from the nation of Georgia. MPT representatives also traveled to group meetings around the state at the invitation of others to serve as guest speakers, panelists, and emcees.

The Big Read - MPT participated in its fourth round of The Big Read by presenting 29 family events throughout the month of June as part of a celebration of Henry Wadsworth longfellow, the poet who told defining stories of 19th century America. MPTwas one of 76 U.s. grantees participating in The Big Read and conducted its programs in partnership with Frederick County Public Libraries, Frederick Reads, and the Washington County Museum of Fine Arts. The Big Read is a program of the National Endowment for the Arts, designed to restore reading to the center of American culture.

Community groups - MPT shined the spotlight on approximately 20 agencies and nonprofits this year through MPT & Your Community broadcast segments in which each group had 90 seconds on air to mention their mission, an upcoming major activi ty, and information about how viewers can learn more. These segments run multiple times

throughout the broadcast schedule to reach different audience segments.

Welcoming community volunteers - Fully 42 separate organ izations volunteered time in the studios of MPT during the station's on-air membership <ampaigns throughout rY1 2, logging an impressive 500 hours in service to MPT.

/.eft: TigerCub Scouts enjoy a studio tour with MPT on<hor Jeff Salkin in January 2013.

Pock 461 is sponsored by Resurrection-Sf. Paul School in Ellicott City, MD.

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MIT maintains three distinct broadcast programming streams:

• MPT-HD continues the core service of public television, offering programs that inform, entertain, and engage audiences of all ages, now well into it s fifth decade of service to Marylanders.

• MPT2 is the destination principally for arts, culture, and music offerings. It's a learning and entertainment destination, particularly suited to the 45-to-65 age niche.

• V-me features Spanish language programming for families with entertainment and educational fare and always­popular children's shows.

In FY12, MPT took steps to increase its filed-based, non broadcast services. Often called ·over-the-top· technologies, these services include video on demand (VOD); Comprehensive Online Video Ecosystem (COVE); and YouTube. Their effect is to expand MPT's audience by utilizing new technologies to make our products avai lable beyond the television set.

A significant operational improvement occurred in FY12 as MPT completed an inventory of its 40+ years of archival material. Specifically, years of videotaped content are now archived for easy retrieval for current-day users as well as for historical preservation. In an upcoming second phase of the project, selected MPT programs will be digitized under an arrangement with the Corporation for Public Broadcasting (CPB). CPB will fund the digitization of a number of program hours, and MPTwill select the programs to be preserved in

that way. The MPT programs will exist in a publicly accessible

database in the future.

Left: Dwight Phinips In pre-producrion for a mow he11 direct arMPT.

Left: MPT's Roberta Lyles quemg a toperor an MPT produC(ion.

One particular FY12 technologically enabled service bears mention. With the ability of MPT to encrypt multiple data streams into MPT's digital transmission, MPT was able to assist the Baltimore Cit y Police, the National Park Service, and the Maryland Emergency Management Agency (MEMA) during the June 2012 Star-Spangled Sailabration event in Baltimore. This enabled the public safety organizations to communicate with each other on matters of crowd control, safet y, and emergency response for the event that drew tens of thousands of Inner Harbor visitors. MPT has applied to CPB for a grant that would enable the station to continue to offer this service in the future.

MPT editing suites, studios, and field cameras are now all high definition-capable, and all original national and local programs are produced in high definition.

In FY1 2, the station seized the opportunity to achieve some operational economies by such moves as replacing driveway and interior lighting with energy-efficient LED lamps and by upgrading the less-efficient air conditioning system in the main studio. New generators for Annapolis and Hagerstown transmitters were made possible by a PBS grant. Finally, in the past fisca l year MPT installed stand-by generators to complete a project whereby all six statewide transmission towers and MPT's own headquarters campus are equipped with generators to enable the station to have "business as usual" operating in the event of power outages.

Right: Tramminiol! tower, Frederick, MD,oneofsix srorewide MPT towers.

Americans by the millions recognize that government funding is essential to the survival and success of noncommercial, educational public service media in America. Government and independent studies have also made this clear.

spelldillg P"blic: lei • ~II

etlislo w; $1.35 II A t~ a Yearly" a Year

meflcan Pe ecJeral inv return six t ' r Year, Pub! ' estment of 51

Imes that am Ie broadcast; .35 Per OUnt in pro ng stations

services grammi . ngand

Public opinion surveys over many years have shown that the American people consider public media the best investment

With a State $1.40 a year MarYlander of MarYland'

of federal funds, second only to national defense. And support for public media runs all across the political spectrum, including half of self-identified Tea Party supporters - a rare achievement in a polarized political environment.

of the $82 pe.r Year, MPT Investment of In FY12' mt/lion in St returns 52 fa 51.40 Per

The federal investment in public broadcasting represents about one one-hundredth of one percent of the total federal budget. Terminating this investment wou ld have no effect on the federal budget deficit, but it would have a devastating effect on the essential services - in education, engaged citizenship, culture, public safety and more - that public media provide to 170 million viewers, listeners and learners, including children in low-income families for whom public TV has been the lifeline to educational success for 40+ years.

State of MD appropriation

Membership

Corporate support & production funding

CPS· Community Service Grant

Other grants

·CPB - Corporation (orPub/1c Broadcasting

Production & a uisition

Transmission & facilities

Development

Education services Administration

Member & community relations

S 8.2 miUion

5 6.1 million

S 5.1 million

S 2.7 million

5 2.4 million

524.5 million

EXPfNSE

510.8 million 5 5.0 million

S 3.9 million

S 2.5 million

5 1.8 million

S .6 million

524.5 million

, the r are fUnd' revery d was516 eturnOnth slnvested' Ol/ar

,293 ,dA.. eStates $8 In Mp7: '~ - fo 2·' 524 47 r a tOtal bUd' mIllion

,5,009. get of

Honors & awards

During 2011 and 2012, MPT was honored to receive the following awards and designations for its production and community work:

National eapital OIesapeake Bay

'-~I~~:~National Academy of 'J Arts and Sciences, 54th

annual Emm~ Awards

• category: Chesapeake Heritage· Program/Special

The Chesapeake Bay Bridge: Spanning The Bay

- Michael English, Executive Producer - John Paulson, Producer/ Director

- Susan Jacobson, Coordinating Producer - Kathy Pugh, Online Editor

• category: Politics/Government - Program/Special Remembering 9/ 11 Ten Years Later - Mark Keefer, Executive Producer - Jeff Salkin, Anchor/ Host

• category: Magazine Program - Program/Special Outdoors Maryland: Episode 12305 - Michael English, Producer - Susan Jacobson, Coordinating Producer - Joseph Campbell, Online Editor

• category: Audio The Morgan State University Choir: Lift Every Heart - David Wainwright - James Bigwood - Gordon Masters

• category: Lighting Tracy Gaspari Composite - Tracy Gaspari

• category: Photographer: Program INon-News)

The Chesapeake Bay Bridge: Spanning The Bay

- TIm Pugh

• category: National Capital Chesap@ak@ Bay Community

S@rviceAward Chesapeake Bay Week""

Volunteer-a-thon 2011

National eaphal OIesapeake Bay Chapter, National Academy of Television Arts and Sciences

Gold Circle induction 2011 (honoring significant contributions over a SO+-year span) - lvi Shoubin, Managing Director,

Program Services Department, MPT

Empixx Awards, 2011

• category: Local-Regional Programs - Music Platinum Award: Music aflreland, Pts. 1 & 2

• category: Local-Regional Programs - Historic Platinum Award: Chesapeake Bay Bridge: Spanning rheBay

Public Television Programmers' Association

• Jerry Trainor Mentorship Award, 2012 - lvi Shoubin, Managing Director, Program Services

Department, MPT

International Academy of Visual Arts, COmmunicator Award

• Award of Distinction, 2011 - Chesa peake Bay Week'" Volunteer-a-thon. - Kristin Cook, Volunteer Coord inator, Development

Division, MPT

• 18th annual Communicator Awards of Distinction, 2012 categories: V1d@oand Print - Maryland WIC Program - Kim Holcomb, Special Projects Unit

Technology Division, MPT

American Public TellMsion (AI'1) 2012 Savvy Sdleduler Award

lvi Shoubin, Managing Director, Program Services Department, MPT

Maryland Breastfeeding Coalition MDClMaryland Regional Breastfeeding-Friendly Workplace Award," 2012

Maryland Public Television

Individual. and family foundation.

Members of Maryland Public Te .... slon

Nearly 60,000 persons support MPT as members. Although we are unable to list them by name in this report, we wish to acknowledge their endorsement of our work. Their calls and messages to us throughout the year are welcome reminders that MPT has active, engaged citizens who rely on us for entertainment, education, and enlightenment. We'll continue to work hard to merit their confidence and their continued support.

The SOCIety for Excellence in Telm.lon (sm (o-chairs: Gary Horowitz and

Kathryn Lindquist

Visionary drde -S100,000 and aboYe

Irene and Edward H. Kaplan Clarisse Mechanic Foundation

President's drde -525,000 - 599,999

Mary Jane Blaustein The Kassap Family and The Leo V. Berger Fund

Sapphire - 510,000 - 524,999

Howard P. Colhoun Family Foundation

The Richard Eaton Foundation

Ruby - S5,000 - 59,999

Anonymous (4) Barbara Katz James and Isabelle Katzer The Nora Roberts Foundation Frances Kolarek The Doug and Betsey Schwab

and Family Foundation Lord Baltimore Capital

Corporation Kip Mandris Charles Delmar Foundation

Ememd - 52,500 - 54,999

Anonymous (3) Carolyn Rimes Kathryn D.lindquist and

Terry Newendorp Julia Basbagill John P. Andelin, Jr. and

V. C. Geoffrey John AnthonyWolf Richard & Rosalee Davison

crystal - 51,000 - 52,499

Anonymous (36) Dr. and Mrs. John R. Alexander, Jr. Peter and Mary Alexander Stephen J. and Laurie A.

Anderson Katherine and Richard Arendt LTG (R) Joe N. and Tessie Ballard Penny Bank Jo Ann Barlow Morey Bernstein Memorial

Foundation Terry Albertson and

Kathleen Blackburn The Lois and Irving Blum

Foundation, Inc. DavidW. Briggs and John F.

Benton Bonnie and Jere Broh·Kahn Jean B. Brown Sandra and Thomas Brushart Mary Catherine Bunting Pete and Jane Chambliss Anna McG. Chisman Suzanne F. Cohen Wayne Coleman/in memory of

Gina Enderlein Coleman Mr. and Mrs. James M. Compton Mr. and Mrs. H. King Corbett BJ. and Bill Cowie JaneW. Daniels Emily Monk Davidson

Foundation MaryWaJl Dayton Irene C. Diamond & Mitchell 1.

Diamond Char. Trust The Robb & Elizabeth Tyler

Foundation, Inc. Debbie Driesman and Frank F.

Islam The Honorable and

Mrs. Robert" W. Duemling Andrew Ekblaw Rhea Feikin The Roger and Katherine Feinthel

Charitable Fund Mark Fetting Catherine Fiddes Edith U. Fierst Tom and Mary Kay Finan

Nelson & Sara Fishman Family Foundation

Drs. Jelles Fonda and Kathryn O'Connell

H.O. Peet Foundation, Inc. Elaine and John Freeman Mr.and Mrs. David R. Frey Paul and Ann Friedman Edward Fu Mr. and Mrs. John Gallagher Wilfrid G. Gapetz* Jamie Gorelick and

Richard Waldhorn Warren and Sharon Green Katharine Griswold Harris Brothers Foundation Sara Harris Frederick Harrison Barbara Hart William Hein John and Holly Hoey Gary Horowitz Douglas James Rebecca Johnson and Bill Destler Ron and Cathleen Jordan Barbara Karth Janet Katowi12 Steven J. Katz Philanthropic Fund Dr. and Mrs. Harry Letaw, Jr. The Long Bay Charitable

Foundation Lois and Philip Macht Family

Philanthropic Fund Wayne T. Prem, Esq. Mr. and Mrs. Set Mardiroslan linda L. Mayer Thomas and linda McCabe Mike and Terry McConnell Michael McDaniel Alan and Amy Meltzer and

The Meltzer Group Michael and Carolyn Meredith Beverly l. Brandon and

Barry l. Miller Col. and Mrs. Walter J. Mitchell. Jr. Joy Thomas Moore Dr. Tr@ntandSharon Nichols Jam@sO.Olfson James D. Parker. M.D. Roz Ridgway and Ted Deming Riepe Family Foundation Judge Mary Ellen T. Rinehardt Andrea Rowland Richard ilnd Selmil· Rynd Eric Schlegel John H. Schneider/ in memory of

Ruth Silverman Ms. Marian Schravesande Dr. and Mrs. David M. Schwaber Mr. Dilvid E. Shumaker Carole and Hanan Sibel General and Mrs. W.Y. Smith

Maxine I. Smith Jennifer Stanley Tom Stanley Carolan and Brian Stansky Mrs. William C. Storey Mrs. Doris Sweet, in memory of

Don Sweet TIme Group Maurice l ose larry D. and Sherry Unger M. J. Veverka Mary Frances Wagley Ellie K. Wang Christopher Washburn Patricia W. Waters Dan Watson and Brenda Stone Ted and Mary Jo Wiese Ellen C. Williams George and SuzanneWills Nancy L Wilson Dr. Frederick Wolff and Dr.

Catherine Chura Bernard J. Young Michael L Zellman Elinor ZEtina "deceased

Heritage SOCiety The Heritage Society compri5@s members of MPT since 1969 and individuals who have made legacy gifts to the MPT Foundation, Inc.

Chair: Bennard Perlman

Anonymous Dr. and Mrs. Herbert Aaron Dr. Alice Adams Dr. and Mrs. Clifford Alper Louise Armstrong Miss Deyerle R. Atkins Penny Bank George Beneman Dr. and Mrs. John K. Boitnott Mr. and Mrs. A. Stan ley Brager, Jr. Mr. and Mrs. John V. Brain Anthony Brannum Mrs. Inez Buis Mr. and Mrs. E. Donilld Bunce A. Kevin Carbone Mr. Carl F. Christ Mr. and Mrs. James M. Compton Anthony Corbo Mrs. Janet W. Crampton The Curtis Family Fund Allan H. Dana Dr. and Mrs. Arthur M.

Dannenberg TheodoreW. & Catherine Dicker Richard J. Dimont RobertV. Edwards Mrs. Wilma Ehrlich

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Honor Roll

Rhea Feikln Dr. and Mrs. Theodore M.

Feldberg Mr. and Mrs. Alvin Fisher Elizabeth Frank Helen Frank Elaine and John Freeman Mrs. Harry Friedman Joann and Jack Fruchtman Mr. Wilfrid G. Gapetz"" Sandra Levi Gerstung Glenn Goff Robert &Joy Good Mr. RobertW. Halli, Sr. Mrs. Ruth Hoffman Mr. Ron Holland Harriet Iglehart Mr. and Mrs. DonaldW.Johnson Ross and Lynn Jones Sarah Jones Alan L. Katz Barbara Katz Ms. Charlotte Koomjohn Mr. and Mrs. Robert lambert Mr. and Mrs. Joseph Lentz. Jr. Dr. and Mrs. Saullindenbaum Kathryn D.lindquist and T

erry Newendorp luke and Nancy Marbury Simeon Margolis, M.D. Grover V. Martin lisa S. McAllister Mr. Robert Misbin Ms. Martha A. Mitten Ms. Leona S. Morris Ms. Diane Mularz Audrey Neely Paul F. Noble Charitable

RemainderTrust Mrs. Miriam O'Green Kalevi Olkio Horace Z. Opel. Sr. James D. Parker, M.D. Bennard Perlman Mr. and Mrs. Wi lliam W. Pheil Mr. and Mrs. Paul P. Plevyak Mrs. OVeta Popjoy Carolyn Rimes Mr. Robert Sawyt'r &

Mrs.JanetWalsek John Schneider I in memory

of Ruth Silverman Ernst S. Selig Mrs. Joseph W. Sener Susan and Herbert Shankroff Mr. and Mrs. Harris J. Silverstone Ms. Zelda Simon Leo and Anna Bella Sirota Catherine L. Spain Tom Stanley Dr. Murray* and

Janet Gerber Steinberg

Mr. and Mrs. Keefer Stull Patricia Sullivan Mrs. Doris Sweet/in memory

of Don Sweel Susan B. Thomas Estate of leonard A. Urban Bonnie Usilton Mr. James C. Walmsley Alec Webb Nell V. Weidenhammer Mrs. Irma Weinstein Ms. E. Jayne Wesley Dorrlt Westheimer David Xavier Ms. Georgette Yakalis Mr. and Mrs. Kenneth Zajic

Corporate and foundation funders

Regional corporate and foundation support 20th Century f ox AARP AARP of Maryland Accella Advantage Medical Services Adventure Park USA Aetna Health hlSUIance AFISilverTheatre Alex Cooper Auctiont'@rs AlleganyCounty Amtrak Arena Motor Group AT&T Augsburglutheran Home

and Village B&B Lighting Supply Baltimore Symphony Orchestra Bank of America Bauli Blakehurst Retirement

Community BWI Airport Cambridge Speaker Series Cancer Treatment Centers

of America CenterforVein Restoration Centerstage of Baltimore Chesapeake Bay Maritime

Museum Cirque du SoieH Clark Charitable Foundation Colonial Williamsburg Columbia Triathalon Association Constellation Energy Delmarva Poultry Industry Distillers of Boyd &

Blair Potato Vodka Downtown Partnership of

Baltimore Dutch Wonderland

Above: MPT's Walk of Fame at the Owings Mills studios celebrates longtime on-air persona/itles who've brought distinction toMPT. Garhered or ceremonies in 2012 were hOllOrees (/eft to right) MotorWeek host John Davis; Direct Connection and State Circle anchor Jeff Salkin; Artworks hosr Rhea Fe/kin; and Dr. Rick Breirenfeld, )r~ founding executivedlf€(:tor ofMPT.

Eastern Shore HEC Erickson Retirement

Communilies Fall RVShow Fortress Charity Fund of the Bank

of America Charitable Gift Fund Frederick CountyTourism Free State TImbers, l LC Friends Aware Frostburg State University Fuel Fund of Maryland Garrison Forest School Gettysburg 150 Giant Foods Ginger Cove Girl Scouts of Central Maryland Greenspring Energy Harbor Bank Harford County, Maryland Hearing and Speech Agency Howard County Recreation

and Parks Howard County Tourism Hughes Centerfor Agro-Ecology Infusion Sciences Injured Workers Insurance

Fund (IWIF) JCC of Greater Baltimore Kaplan, Irene & Edward H. Kennedy Krieger Institute KlC Couture Knowledge learning Corporation learning How Lifebridge Health Lumos Networks Mar-Del Watermelon Association Maryland 529 Plan Maryland Agriculture Education

Foundation (MAEF)

Maryland Historical Society Maryland Transportation

Authority Maryland Agricultural and

Resource-Based Industries (MARBIDCO)

Maryland Agriculture Educational Foundation

Maryland Association of Soil Conservation Districts

Maryland Department of Agriculture

Maryland Department of Business and Economic Develop.

Maryland Department of Natural Resources

Maryland Farm Bureau Maryland Grain Producers

Utilization Maryland Grape Growers

Association Maryland Nursery and

Landscape Association Maryland Soybean Board MarylandWar of 1812

Bicentennial MEDCHI Mercy Ridge Retirement Merriweather Post Pavilion MHEC Mid-Atlantic Dairy Association Mid·Atlantic Farm Credit MinusAuction.com Morgan State University MTA National Aquarium Olney Theatre Center Original Sewing &Quilt Expo

Palm Beach Show Group Paralyzed Veterans of America Peabody Institute Pepco Holdings ArthurW. Perdue Foundation Play N' Learn Playground

Superstores PNC Institutional Investments Point Breeze Credit Union Port Discovery Pres ton-Scheffenacker Propert ies Rams Head Live/Pier Six Pavilion Robert H Smith School of

Business Robert H. Smith: CIBER Research Rockville Nursing and

Rehabilitation Center Roland Park Place Royal Farms Rusty Scupper S&K Roofing, Siding & Windows Sage Policy Group SMECO Solar and Wind Expo South Moon Under Spring RV Show St. James Academy Strathmore Sun Nurseries Susqueh.mn.:a B.:ank of

Cumberland Total Mobility Services Tourism Council of Frederick

County, Inc. University of Maryland University of Maryland

College Park University of Maryland

Medical System Up Front Promotions Walters Art Museum Washington Ballet Washington College Western Maryland Civil

Trades Council Western Maryland Health

Systems Wine Fest at St. Michaels WolfTrap

National corporate and foundation support 3M Booz Allen Hamilton, Inc. Classified Ventures, llC George B., Jr. and

Elizabeth B. Delaplaine Discovery Communications Dorst Media Works GreatCall Hartford Fire Insuranc\!! Hartford Fire Insurance

Interim Health Care Knight Foundation, John & James Krapels, E.N. Lockheed Martin

Information Systems National Geo Television and

Film (NGHT, Inc.) National Renewable Energy

l aboratory Neuberger, Quinn, Gielin, etc. Rock Auto LLC Tampa Bay, Community

Foundation of TIre Rack UT-Battelle, LLC Virginia Clean Cities

Project partners, co-production partners, and in-kind donors AFISilver Theatre & Cultural

Center Alter Communications Association of Fundraising

Professionals, Maryland Chapter Avalon Theater Baltimore Business Journal Beacon Newspapers Baltimore County Department of

Aging/Senior Expo Baltimore Office of Promotion

& the Arts/Free Fall Bal timore

Baltimore Sun Media Group Beacon Hotel &

Corporate Quarters Beacon Newspapers Baltimore & Washington Biddle Street Catering &

Events Center for the Arts Charles Levine Caterers Chesapeake Bay Maritime

Museum Chesapeake BayWine Fest ival Community College of Baltimore

County - Catonsville Elkridge Furnace Inn Enoch Pratt Free Library Everyman Theatre Famous Dave's BBQ Fire & Ice Flowers & Fancies Frederick Count y Public Libraries Frederick Reads Girl Scouts of Central Maryland Goodwill Industries of the

Chesapeake H&R Block Hot August Blues Concert Hyatt Place, BaltimorelOwings

Mills Ingenuity Project, Inc

Johns Hopkins Health System Corporation

Johns Hopkins Medicine Johns Hopkins University Lebanese Taverna Restaurant Lyric Foundation lyric Opera Baltimore Lyric Opera Baltimore makingCHANGE

Martin's Caterers Maryland Coalition for Financial

Literacy Maryland Consumer Rights

Coalition Maryland Hispanic Chamber

of Commerce Maryland Humanities Council Maryland International Film

Festival Maryland life Magazine

Maryland Symphony Orchestra Maryland Women's Heritage

Center Mental Health Association of

Maryland Modell Performing Arts Center at

the Lyric National Park Service Port Discovery Children's

Museum Samaritan Women St. Mary's College River

Concert Series St. Mary's College of Maryland Stevenson University Tauck Travel WAMU - American University

Radio Washington County Museum of

Fine Arts

meIIa oubscfIber

(at June 30, 2012) FacebOOk fans - 4,501

Twitter followers - 2,740

Weekly and monthly e-newsletter subscribers

M PT Primetime Spot light s (weekly): 2,2S0 MPT Monthly List ings: 528

Music & Performing Arts: 8,000

Nature/Science: 2,000 PBS Kids on MPT: 450

Travel: 1,800

p~,g", rr Guide

11

12

Weinberg Center for the Art s WFRE· Radio Woodhall Wine Cellars WYPR - NPR Radio

MPT & Your Community The following organizations were featured during FY12 in 9Q-second broadcast spots airing on MPT-HD and on MPT2. We're proud to provide on-air exposure to these organizations in our community.

4th &Goal Foundation Allegany Arts Council Plein

Air Festival American Visionary Arts

Museum Ballet School of Glyndon Baltimore Creative Alliance Baltimore Reads Communities Engaged in and

Advocating for a Smoke­Free Environment (CEASE)

Centerstage Earthshare Family & Child Services of

Central Maryland Fire Museum of Maryland Free Fall Baltimore Girl S<:outs of Central

Maryland Goodwill Industries of Central

Maryland Lyric Opera Baltimore Marshy Point Nature Center Maryland Disabili ty Law

Center Mental Health ASSOCiation of

Maryland National Alliance Mental

Health Omni House Partners in Care Samaritan Woman Soulful Symphony

Education funders Baltimore Community

Foundation Corporat ion for Public

Broadcasting (CPB) Friends of Fort McHenry Living Classrooms

Foundation Maryland State Department

of Education (MSDE) Massachusetts Institute of

Technology (MIT)

National Oceanic and Atmospheric Admin. (NOAA)

National Science Foundation University of Maryland Verizon Foundation

Education project partners Baltimore City Judy Center

Program Baltimore City Public S<:hools Baltimore's Safe and Sou nd

Campaign BELL Programs (Building

Educated Leaders for Life) Chesapeake Bay Gateways

Network International Society for

Technology in Education Maryland Heritage Areas

Authority Maryland Society for

Education Technology Maryland Technology

Proficiency Partnership National Park Service Port Discovery Children's

Museum SI. Francis Neighborhood

Center The Math Forum at Drexel

University The Living Classrooms

Foundation University of Maryland University of Delaware

Systems Y of Central Maryland

Volunteers Individuals and organizations who support MPT through volunteerism embrace the ideals of publiC television and publiC service. We appreciate the contribution of our volunteers. Whether it is helping with a pledge drive to support our programming or by volunteering to clean up the Chesapeake Bay, MPT volunteers are making an impact. Thank you!

Leadership

Maryland Public Broadcasting Commission (as of 2/1 /13) Edward H. Kaplan, Chair - Real estate developer/investor,

Chesapeake Management Corporation

Elizabeth M. Morgan. Ph.D., Vice Chair - Executive Director, Grad Nation, America's Promise Alliance (retired)

Alberto Avendano, Dire<:tor of Business Development, EITiempo Latino IThe Washington Post Company

Paul L Berry - Owner, Paul L Berry & Associates, LlC Neil E. Duke, Esq" OberlKaler, P.c., Chairman,

Baltimore City School Board

Richard O. Gelfman, Esq, - Broadcaster, WCTR-AM; Publisher

Warren A. Green - President & CEO, LifeBridge Health lillian M. Lowery, Ed.D, - ex officio, Superintendent of Schools,

Maryland State Department of Education

Howard J. Rosen, CPA - Partner, Rosen, Sapperstein & Friedlander, Chartered

TheodoreVenetoulis- Chairman & CEO, Corridor Media Inc.; Chairman & CEO, H&V Communications

Eleanor K. Wang - Contracting physical therapist; freelance actor

MPT Foundation, Inc. Board of Directors (as o f 2}1/13)

John AnthonyWolf, Esq., Chair - Chairman,OberlKaler

Carole Sibel, Vic@Chair - Community volunteer

Nettie R. Johnson, Vi(e Chair - Vice President, Communications, l ockheed Martin

Kip Mandris, Secretary - Public Relations Consultant

William J. McCarthy, Jr., Tr@asurer - Executive Director, Associated Catholic Charities

Howard P. Colhoun - Vice President (Retired), T. Rowe Price

H. King Corbett - Executive Vice President, Bay Bank, FSB

Robert C. Douglas, Esq. - Partner, DlA Piper

Elaine Freeman - Vice President for Communications (Retired), Johns Hopkins Medicine

Gary S. Horowitz - Higher education development officer (Retired)

Edward H. Kaplan, ex officio, Chairman, Maryland Public Broadcasting Commission

Harry Kassap - PrinCipal, Kassap Investments, llC

Barbara Katz - Community volunteer

Kathryn D.lindquist - Chief Marketing Officer/Co-owner, Taylor-Dejongh

Joy Thomas Moore - Media consultant

lourdes Morales - Community volunteer

Stanley F. Rodbell, CFp· - Financial planner, Sagemark Consult ing

Richard Rynd - Principal, Rynd Enterprises

David P. Scheffenacker, Jr. - President, Preston Scheffenacker Properties,lnc.

J. MacGregor Tisdale - President, Maryland Region, First National Bank of Pennsylvania

larry D. Unger, ex officio, President & CEO, MPT

George S. Wills, Chairman, Wills& Associates, Inc.

Patrick Butler, Chair Emeritus - President & CEO, Association of Public Television Stations (APTS)

MPT Management

larry D. Unger, President & Chief Executive Officer

Steven J. Schupak, Senior Vice President, Chief Content Officer

Gail Porter long, Senior Vice President, Chief Education Officer

George R. Beneman II, Vice President, ChiefTechnology Officer

Martin G. Jacobs, Vice President, Chief Financial Officer

Colette F. Colclough, Vice President, Human Resources

Richard lore, Vice President, Development

Andrew H.levine, General Counsel

William Hopkinson, Managing Director, Regional Corporate Support

Heather H. Marchese, Managing Director, Major & Planned Giving

Jay Parikh, Managing Director, Content Enterprises

Betsy Peisach, Managing Director, Education Marketing & Outreach

Krista Respass, Managing Director, EarlyChildhood Education Services

Zvi Shoubin, Managing Director, Program Services

Kirby Storms, Managing Director, Engineering

Harry Vaughn, Managing Director, Production Operations

Alex Vitalo, Managing Director, Creative Services

Susan Watanabe, Managing Director, EducationalTechnology

Lefr:MPT Sailabration coverage, June 20 12

Charity campaigns supporting the MPT Foundation, Inc., a 501 (c)(3) organization

Donors can designate their donations to the foundation using the numbers which appear below.

Combined Federal Campaign, Chesapeake Bay Area

Combined Federal Campaign, National Capital Area

Combined Charity Campaign for Baltimore Ci ty

United Way of Central Maryland Private Sector Campaign

United Way of the National Capital Area

#60868

# 60868

#l99S

# 1995

(donors w rite in 'MPT Foundation, Inc.·)

The MPT Foundation, Inc. holds registration #485 and charity designation code #112612 issued by the Charities and Legal Services Division of the State of Maryland's Office of the Secretary of State.

- .-WAR 1812 ->-MARYLAND

-. CHESAPEAKE _

- tVEEK.