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ProGreen Ag - Lawn & Garden

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Page 1: ProGreen Ag - Lawn & Garden
Page 2: ProGreen Ag - Lawn & Garden

Manufacturer Est: 1969Location – Luthersville, GA

Retail Marketing & Distributions Est: 2010Locations – Topeka, KS

(Operations)St. Joseph,

MO (Repackaging)Story: Serving & adding value to the agriculture industry since 1969, ProGreen Ag’s stand alone foliar product line was authored in 2005 with the creation of “C4” foliar fertilizer. Earning corporate accounts from General Mills & Green Giant following a 2 year in house study, “C4” quickly earned credibility within several circles. Following countless university trials, 3rd party trials, independent studies, awards, & long standing yield records being shattered across the U.S. using “C4” &/or one of it’s family of foliar fertilizer products, ProGreen Ag introduced a retail formula for “Lawns & Gardens” as well as for “Trees & Shrubs” called “Foliar7”. Currently production is being done at our facility in Luthersville, GA. With capacity to effortlessly produce up to 10,000 gallons of product/day with repackaging capabilities currently at 5,000 units/day from St. Joseph, Mo. Due to company growth through product demand, upgrades are being made to expand production to a recently purchased facility looking to be 100% operational in early 2013.

Page 3: ProGreen Ag - Lawn & Garden

Foliar Fertilizers: “Tractor vs. a mule and plow,”

“Flying vs. Driving”

or “IV meds vs. pill.”

Page 4: ProGreen Ag - Lawn & Garden

Foliar Fertilizers

a. Foliar7 Gets it in the plant & FAST! Timing is EVERYTHING!! Bypass the detour through the roots & go in from the foliage!

b. Foliar7 is made from high carbon (“sugar rich”) formula = sugars help FEED the plant!

c. Foliar7 Delivers ALL the “trace minerals” aka nutrients/vitamins plants need to THRIVE.

d. Foliar7 makes direct & immediate impact to plants brix levels

Page 5: ProGreen Ag - Lawn & Garden

BRIX?What is

a. Brix (BX) = Unit representative of the sugar content & total soluble solids (TSS) in juice of produce or sap of plant aka – measure of plant’s health.

b. Higher Brix = Higher Plant Health

c. Higher Brix = More Yield/More Blooms

d. Higher Brix = Higher Nutrient Quality.

Page 6: ProGreen Ag - Lawn & Garden

IMPACT RESULTS

Foliar 7

Page 7: ProGreen Ag - Lawn & Garden

a. ProGreen Ag’s products earned corporate accounts with General Mills & Green Giant after an extensive 2 year in house study. The products are being used to MAXIMIZE yield & plant health for commercial crops.

Foliar 7 Impact

Foliar7 is formulated using the award winning agriculture products known as “C4” and “F14” from ProGreen Ag.

Page 8: ProGreen Ag - Lawn & Garden

c. Record yields obtained using ProGreen products on grains, feeds, fruits & veggies, and lawns & gardens across the country & overseas!

d. University studies regarding “citrus greening” in citrus groves of FL show PGA products are the ONLY products known to man thus far to make a positive impact against the “citrus greening” disease plaguing the citrus industry. As a result Discovery Channel is airing an episode of “American Farmer” presenting PGA’s foliar product line as a premier product!

Foliar 7 Impact

Page 9: ProGreen Ag - Lawn & Garden

Picture Testimonials

From 3rd Generation Commercial Grower

30% Bigger/Healthier Plant

Page 10: ProGreen Ag - Lawn & Garden

Bradford Pear Trees

Trees on LEFT in each picture are treated w/Foliar7 for Trees

& Shrubs

Releases from dormancy sooner =

Better rate of maturity

30% MORE foliage! 3:1 Bloom Increase!Better tolerance regarding pressures,

stresses & drought.zz

Page 11: ProGreen Ag - Lawn & Garden

Side by Side Comparison

After using Foliar 7 for only one season, the red bush on the right is clearly bigger and healthier than the one on the left.

Page 12: ProGreen Ag - Lawn & Garden

APPROACHMarketing

a. PGA has a marketing team in house who produces customized print & web pieces, video animation.

b. Discovery Channel/”American Farmer” already has contracted a volume of national commercial spots for PGA.

c. Banners & “click” tags posted on grower forums such as GardenWeb.com, gardens.com, Lawn&Landscape.com, gardencenter.com, eHow & more.

d. Article publications sharing product impacts as well as PGA’s story w/in target print media such as: Better Homes & Gardens, Martha Stewart Living, Garden Design, Southern Living, WSJ, Lawn & Landscape, Accuweather, Garden Center & more.

e. Continued attendance and product branding to national tradeshow expos & events for both the agriculture industry and lawn & garden markets.

Page 13: ProGreen Ag - Lawn & Garden

TWO Foliar7 formulas & labels for TWO target markets

Foliar7 – Lawns & GardensFormulated specifically for lawns & gardens

Foliar7 – Trees & ShrubsFormulated specifically for trees & shrubs

Page 14: ProGreen Ag - Lawn & Garden

Safely treats up to 1,500 sq.ft.

Ready to Use

Pump Sprayer (RTU)Gallon

Safely treats up to 16,000 sq.ft.

RefillGallonConcentrate

Safely treats up to 8,000 sq.ft.

Ready to Spray (RTS)

&

Refill

½ GallonConcentrate

Safely treats up to 4,000 sq.ft.

Ready to Spray (RTS)

&

Refill

QuartConcentrate

Available Sizes & Coverage

Page 15: ProGreen Ag - Lawn & Garden

Foliar7 Lawns & Gardens

Foliar7 Trees & Shrubs

LABELS

Page 16: ProGreen Ag - Lawn & Garden