Pulse Report Ambient Q3 2013

8/13/2019 Pulse Report Ambient Q3 2013

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PULSE REPORT

IRI Pulse Report Ambient

Welcome to the Pulse Q3 2013 edition for ambient. We hope you find

it useful. Please do not hesitate to contact us if you have anyuestions or comments at !".#ar$etin%&IRI'orld'ide.com.

Q3 2013

IRI'orld'ide.eu


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PULSE REPORT

About the Report

2

(his ambient report is one of 10 super)cate%ory reports desi%ned to sho' a hi%h)level

comparison and analysis of retail mar$ets across ma*or countries in !urope.

(his report contains data %athered from around !urope. +ate%ories include,

(he report hi%hli%hts $ey metrics- such as total sales fi%ures- mar$et trends- cate%ory

share- and 'inners and losers for !urope and for individual countries.

(he data has been sourced from IRI Retail atabases and !urostat- the statistical branch of

administration for the !uropean +ommission.

(he countries included in the report are, /rance- ermany- Italy- the etherlands- pain

and the "nited in%dom 4"..5.

(he mar$et channels used for each country in this report are as follo's,

Country Channels used

" 6ypermar$ets- supermar$ets- dru% stores and impulse outlets

!6ypermar$ets- supermar$ets- hard discounters and dru% stores-includin% the +anary Islands

! 6ypermar$ets- supermar$ets- hard discounters and dru% stores

7 6ypermar$ets- supermar$ets- hard discounters and dru% stores

I(6ypermar$ets- supermar$ets- small self )vice- hard discounters anddru% stores

/R 6ypermar$ets and supermar$ets

/or analytical purposes- the data sourced from available retail databases has been

consolidated to provide consistent results. 6o'ever- for some countries- it has not been

possible to source data pertainin% to certain cate%ories. When this is the case- it is

documented in the 8notes9 section found at the end of the report.

: helf)stableve%etables

: helf)stable fruits

: helf)stable meat

: helf)stable fish

: 'eet and savourybiscuits

: +risps and snac$s

: 7on%)life mil$ anddairy products

: ;read


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PULSE REPORT

>n the Radar

3

ECONOMIC FIURES INFLUENCIN CONSUMER !E"#$IOR

ource, !urostat- eptember 2013

(he %ro'th of ambient cate%ories ismostly due to price inflation andhi%her promotional activity.imultaneously- private label is'innin% share in most countries. It'ill be increasin%ly challen%in% forcompanies to stay profitable in these

conditions.

POPUL#TION INMILLIONS

UNEMPLO%MENT&'(

#$ER#E 12MONT"S

INFL#TIONR#TES )P IN MILLIONS &*(

?an.2012

?an.2013

ep.2013

Avera%e2012

ep.2013

Avera%e2012 2012

20134!stimate5

Fran+e ,-.3 ,-., 11.1 10.2 /1.2 /2.- 2 032 2 2 0- 3-

erany 0.3 0.- -.2 -.- /1. /2.4 2 ,44 200 2 ,4 4

Italy -.3 -., 12.- 10. /1. /3.- 1 -,- 1, 1 -, 3

Netherlands 1,. 1,. .0 -.3 /3.1 /2. ,00 ,3 ,04 4-

S5a6n 4,. 4,. 2,., 2-.0 /2.3 /2.3 1 04 -2- 1 0-1 0,

Un6ted76n8do

,3.4 ,3. .- . /2. /3. 1 01 001 1 -4 20


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PULSE REPORT

4 4 4 4 - 331 - 331 - 0, 4 -1

3 12 3 01 3 23 3 204 3 2-, 3 1

1 13- 1 011 20 1 1 1 1-1 1 0

4 -1 4 344 3,

4 , 4 -0- 4 424

- 0- - ,3

, 31 , 11 - 1 - 24

4 434 4 32

4 -- 4 -,14 -3- 4 4

0

- 000

10 000

1- 000

20 000

2- 000

30 000

019:u6l.912 019o+t.912 309d;+.912 319ars913 309:u6n913 29se5t.913

M6ll6ons

Per6od End6n8

Fran+e

erany

Italy

Netherlands

S5a6n

U.7.

7>;A7 (R!

4

TOT#L EUROPE /2.3'

/0.'

/2.'

/2.-'

$#LUE S#LES IN MILLIONS &*(

Total EU 0

)E 24 104

U7 20 ,0R #>R! I/>R#A(I>

Please contact Wouter Raadsen- ;usiness Insi%hts #ana%er

IRI at @outer.RaadsenIRIorld6de.+o or

O31 E1H BF0HF1 'ith uestions or comments about this report.

(o %ain insi%ht into opportunities across specific cate%ories- se%ments- channels or retailers-

contact your IRI client service representative re%ardin% custom analyses levera%in% the

follo'in% resources,

IRI InoS+an CensusJ is a syndicated retail trac$in% service that enables manufacturers

and retailers to acuire industry insi%hts used to ma$e better business decisions. IRI

Infocan +ensus utilies the data that IRI collects from %rocery- dru%- and mass

merchandise retailers to provide the most comprehensive and accurate syndicated data

offerin% in the /#+ sector. With access to accurate- %ranular detail by cate%ory-

%eo%raphy- measure- and time period- clients have the tools needed to develop mar$etin%

and sales strate%ies based on product performance- distribution- and promotion

responsiveness. All data about ambient comes from IRI InoS+an CensusJ.

IRI Consult6n8 provides strate%ic insi%hts and advice levera%in% a variety of data sources-

predictive analytics- enablin% technolo%ies- and business analyses to help /#+

manufacturers and retailers address si%nificant sales and mar$etin% issues effectively.

Documents

Pulse Report Ambient Q3 2013