CIBC Conference

March 28, 2018

Disclaimer

All figures discussed in this presentation are stated in $CAD millions, unless otherwise noted.

Non-IFRS Measures and Industry Metrics

This presentation makes reference to certain non-IFRS measures including certain metrics specific to the industry in

which we operate. These measures are not recognized measures under IFRS, do not have a standardized meaning

prescribed by IFRS and, therefore, may not be comparable to similar measures presented by other companies. Rather,

these measures are provided as additional information to complement those IFRS measures by providing further

understanding of our results of operations from management’s perspective. Accordingly, these measures are not intended

to represent, and should not be considered as alternatives to net income or other performance measures derived in

accordance with IFRS as measures of operating performance or operating cash flows or as a measure of liquidity. In

addition to our results determined in accordance with IFRS, we use non-IFRS measures including EBITDA, adjusted

EBITDA, adjusted net income, and adjusted net income per diluted share. This presentation also refers to comparable

sales growth, a commonly used metric in our industry but that may be calculated differently compared to other

companies. We believe these non-IFRS measures and industry metrics provide useful information to both management

and investors in measuring our financial performance and condition and highlight trends in our core business that may not

otherwise be apparent when relying solely on IFRS measures. Definitions and reconciliations of non-IFRS measures to

the relevant reported measures can be found in our MD&A under “Cautionary Note Regarding Non-IFRS Measures and

Industry Metrics”, which is available on SEDAR at www.sedar.com.

Forward-Looking Information

Certain information in this presentation contains forward-looking information. This information is based on management’s

reasonable assumptions and beliefs in light of the information currently available to us and are made as of December 5,

2017. Actual results and the timing of events may differ materially from those anticipated in the forward-looking

information as a result of various factors. Information regarding our expectations of future results, performance,

achievements, prospects or opportunities or the markets in which we operate is forward-looking information. Statements

containing forward-looking information are not facts but instead represent management’s expectations, estimates and

projections regarding future events or circumstances. Many factors could cause our actual results, level of activity,

performance or achievements or future events or developments to differ materially from those expressed or implied by the

forward-looking statements.

See “About this Prospectus – Forward-Looking Information” and “Risk Factors” in the Company's final prospectus filed in

connection with its initial public offering on October 18, 2017, which is available on SEDAR at www.sedar.com, for a

discussion of the uncertainties, risks and assumptions associated with these statements. Readers are urged to consider

the uncertainties, risks and assumptions carefully in evaluating the forward-looking information and are cautioned not to

place undue reliance on such information. We have no intention and undertake no obligation to update or revise any

forward-looking statements, whether as a result of new information, future events or otherwise, except as required by

applicable securities law.

Corporate Snapshot

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• Rich and iconic heritage

• 1973: founded, and founder-led for 43 years with each founder running one division

• December 2015: sold to private equity firm, Searchlight, and installed professional management team

• 2016: founders transitioned out of business

• October 2017: IPO

Product leadership with legendary feel

• Enduring and iconic lifestyle brand that captures the spirit of the Open Air

• Diversified product mix: premium apparel, leather, accessories and footwear; mix of year-round staples, and seasonal fashion

• Three consumer groups: men, women and kids/toddler/baby

• Global reach with 99% aided brand awareness in Canada

• North America: 120 stores; Taiwan: 109 partner-operated stores; China: 29 partner operated stores

• E-commerce site that ships to more than 50 countries and has operated for more than 15 years

• Seamless omni-channel shopping experience

• Strong LTM financial performance (10/28/2017)

• $307MM in sales

• 87%(1) Direct to Consumer Sales

• $48MM(2) Adjusted EBITDA Note:

See Disclaimer – Non-IFRS Measures and Retail Industry Metrics in MD&A.All figures discussed in this presentation are stated in $CAD millions, unless otherwise noted.(1) Channel mix as a percentage of sales.(2) A reconciliation of historical Adjusted EBITDA to net income appears in the Company’s MD&A.

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Unlocking the Brand & its Business Potential

Strategic investments position Roots for accelerated growth

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Heightened brand communicationImplemented true business planning, analysis, reporting

Modernizing the Brand Transforming the Business

Clearly identified target customersRecruited senior management team of 10 professionals

Staying true to the brand’s lasting values

Further enhancing existing omni-channel capabilities

Connected to the Open Air and a healthy lifestyle

Establishing a single global brand range (UBR)

Reinventing the brand experience in stores and online

Creating a scalable and repeatable infrastructure

Enhanced training and technology for stores

Increased customer engagement

Implemented company-wide HRIS

A Very Successful Business with Multiple Future Growth Levers

1 Leverage operational investments

2 Pursue continued growth in Canada

3 Strategically expand U.S Footprint

4 Expand in international markets

5 Deepen our offering in leather and footwear

Business is Responding Well And Delivering Strong Year-Over-Year Growth

Accelerating Financial Growth

Strong performance and leveraging transformational investments to drive accelerated results

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