SAAW&CO

Alexander G. HorvathSujeet Shiva

Allesha F. NarineWilliam J. Sneider

Business Overview

Marketing Plan

Product & Price

• Food• Jukebox• Low prices

Promotion

• Personal Selling• Sales Promotion• Advertising• Store Design

Human Resources

Recruitment• We will use Word of Mouth, Flyers, a business card, and the

announcements to get applicants.

• Applications will be accepted from June the 1st until the last day of school• The best candidates judged on the applications and resume will have an

interview

Selection• Want sociable, trustworthy, enthusiastic employees• Our interview will have 7 questions and will be rated on a scale of 1-4

• Applicants will be chosen depending on their answers in the Interview, their application and their resume

Interview• Question #1

Why are you looking for a job? Question #2What Skills and Experience separates you from other candidates?Question #3Why are you interested in applying for this Job? (Important to see whether they are interested in the job for External or Internal Motivation)Question #4What are your Short-Term/Long-Term Goals? (Important; Motivation)Question #5It’s five minutes to your lunch break, and you see one of your Colleagues in a heated dispute with a complaining customer. What do you do? Why? (Problem solving skills & Social Skills)Question #6What working conditions do you have difficulties with (Important; Determines Flexibility and Frugality)Question #7Describe a situation in where you had a task that was quite demanding and what was the result of it? (Responsibility, Problem solving)

Interview Rubric• Will the Employee fit the Job? (Focus on Questions 1,2,3,4,6)

Level 1- Poor Answer (Does not fit our company's needs)Level 2- Satisfactory Answer (Might not fit our company's needs)Level 3- Good Answer (Fits our company's needs)Level 4-Great Answer (Fits our Company's Needs very well)

Does the Employee take the Initiative/Is the Employee a Problem solver? (Focuses on Questions 2,5,7 And maybe 6)Level 1- Poor Answer (Employee Does not take the Initiative/Solve Problems)Level 2- Satisfactory Answer (Employee Occasionally takes the Initiative/Solves Problems)Level 3- Good Answer (Employee Frequently takes the Initiative/Solves Problems)Level 4-Great Answer (Employee takes the Initiative/Solves Problems whenever possible)

Is the Employee Responsible? ( Focuses on Questions 2,4,5,7)Level 1- Poor Answer (Employee is Completely Irresponsible)Level 2- Satisfactory Answer (Employee Sometimes responsible)Level 3- Good Answer (Employee is responsible)Level 4-Great Answer (Employee is completely responsible)

Training and Orientation

• Employee will be taught how to use everything. They will also be told where everything is.

• They will then go through a “Mentorship Program”

• Employees will be given a map of the school

Dismissals And Departures

• Employees that leave will have to take an exit interview

• Dismissals will have a “3 warnings system”• First warning verbal• Second warning written• Third warning fired

Interview

Exit Interview• #1. What is your primary reason for leaving?

#2. What could your immediate supervisor do to improve his or her management style?#3. Did any company policies or procedures (or any other obstacles) make your job more difficult?#4. Did anyone in this company discriminate against you, harass you or cause hostile working conditions?#5 What did you like most about this company? #6 What did you like least about this company? #7 Any other comments?

Motivation• Chairs• Discount on lunch• Employee of the month award• Employee of the year award

• Employees recognized if customers compliment them

Financial Plans

• (insert graph of income after first year)

• Insert Graph of income after 5 years

Ratio Analysis

• Working Capital• Current Ratio• Gross Profit Margin• Rate of Return