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Multi PlatformTelevision
The Question
Which are the three most successful ever examples of
cross platform television programming, how did
viewers participate and most importantly, what did they gain from the experience?
What is multi-platform television?
How we planned to answer the question
Research what second screen artefacts already existed
Create a questionnaire
Run a focus group depending on the answers from the questionnaire.
Why Second Screen?
The Questionnaires
Questionnaire Results
Million Pound Drop
Million Pound Drop Focus Group
Embarrassing Bodies
Social Networking
Conclusion