Social Media Salon

at Louise Madonia’s The Collection at Southside@southsidelulu

with Deb Rox, Platform@debontherocks

Strategy

1. Find Your Forest

Social Media isnot a bonsai.

You can’t stand alone.You are part of a conversational

eco-system.

2. Noise = Power

Noise is our friend and our nemesis. Learn to harness it,

ride with it and rise above it.

3.Endorsements

People want to know what

others are doing, saying and

buying. We know our affiliations

represent us, and we also want

to have something to

share.

4.Life is Mobile

We make decisions on-the-fly, while consulting 3 sources. We

interact constantly. We

adore our phones.

5. Update Your Thinking

Broadcasting is old news. Using

social media includes

listening and engaging.

6. Try New Tools

Tools + Platforms

Umbrellawebsite

Blog

(Blogger, WP, Tumblr, Squarespace, Wix...)

Public Engagement

FacebookG+

TwitterInstagramPinterest

Niche / Forums

Social SalesEbay

CraigslistEtsy

AmazonWebsite-Based

(shopping cart, shopify)

Direct ContactEmail Marketing

TextSmartphone Apps

Social Reviews +

SearchYelp, UrbanSpoon,

Google Reviews, Niche-Specific reviews, Social

SEO

Social Media Self-Assessment