SPONSORSHIP PROSPECTUS - Optimizelypages.optimizely.com/rs/optimizely/images/Sponsorship Prospectus … · Sponsorship Packages Cost $40,000 for all 6 cities – exclusive sponsorship

2014

2014SPONSORSHIP PROSPECTUS

631 Howard Street, Suite 100 San Francisco, CA 94105 [email protected]


2014

The Optimizely Experience is Coming to a City Near You!

ATLANTA

NEW YORKCHICAGO

SEATTLE

LOS ANGELES

SILICON VALLEY

We invite you to play a pivotal role in our inaugural Optimizely Experience tour. The event will bring together data enthusiasts and optimization experts to exchange ideas, share industry best practices, and discuss the future of optimization.

We hope you’ll join us in bringing optimization thought leadership to the masses!

–The Optimizely Team

LOCATIONS:


2014 CITY SCHEDULE

07/29

08/06

08/12

08/19

08/26

09/08

Seattle

Atlanta

Chicago

Los Angeles

New York

Silicon Valley

Experience Music Project

Computer History Museum

Art Institute of Chicago

Woodruff Art Center

Intrepid Sea,Air and Space Museum

Skirball Cultural Center


2014

1:30pm – 2:00pm

2:00pm – 3:00pm

2:30pm – 3:00pm

3:00pm – 3:15pm

3:15pm – 4:00pm

4:00pm – 4:30pm

4:30pm – 4:45pm

4:45pm – 5:30pm

5:30pm – 6:30pm

The Optimizely Experience Customer Registration

Customers Only: Optimizely New Releases

The Optimizely Experience Prospective Customer Registration

Break

Optimizely Keynote

Customer Case Study

Break

Thought Leader Presentation

Networking Reception

Agenda

2014


Sponsorship Packages

Cost $40,000 for all 6 cities – exclusive sponsorship

Benefits• Above-the-fold logo on event landing page

• Company description and logo listed in program guide app with link to website

• Six foot table in networking reception area for all locations

• One page collateral piece or small swag item as chair drop (must be approved by Optimizely)

• Sponsor logo on title slide

• Sponsor logo on event signage listed as Platinum Sponsor

• Exclusive Sponsor of the evening networking receptions

• Logo on cocktail napkins

• Logo on custom beer koozies

• Logo on reception signage

• Post show attendee list

• Logo on post-city email blast

DIAMOND

Cost $10,000 for Los Angeles, New York, or Silicon Valley

$7,000 for Seattle, Atlanta, or Chicago

Benefits• Logo on city landing page


• Six foot table in networking reception area

• One page collateral piece as chair drop (must be approved by Optimizely)

• Logo on event signage

• Post show attendee list

• Logo on post-city email blast

• One Sponsor mention in an Optimizely social media blast

PLATINUM

Cost $5,000 per city

Benefits• Logo on city landing page


• Six foot table in networking reception area

• One page collateral piece as chair drop (must be approved by Optimizely)

SILVER


2014

Company name:

Contact name:

Contact title:

Mailing address:

Email:

Phone:

Sponsor Agreement

LEVEL OF SPONSORSHIP (CHECK ONE)

Billing Contact Name:

Email:

Phone:

Mailing Address:

PLEASE EMAIL THIS COMPLETED FORM TO:

[email protected] & cc [email protected]

*Sponsorship is not confirmed until payment is received in full. Full payment is due upon receipt of invoice.

Please note that Optimizely reserves the right to cancel sponsorship if payment is not received in full thirty

days prior to the event, and cannot guarantee sponsorship deliverables until payment is received. Once a

contract is signed and received it is considered binding and non-refundable.

($40,000)

All Cities

($10,000 per city)

Los Angeles

New York

Silicon Valley

($7,000 per city)

Seattle

Atlanta

Chicago

($5,000 per city)

Seattle

Atlanta

Chicago

Los Angeles

New York

Silicon Valley

*

BILLING DETAILS

SPONSOR DETAILS

DIAMOND PLATINUM PLATINUM SILVER

2014

[email protected] Howard Street, Suite 100 San Francisco, CA 94105

Terms and Conditions

Sponsorship Agreement for Sponsors: The Optimizely

Experience is scheduled to be held from July 29, 2014 –

September 4, 2014 in select cities. Optimizely reserves

the right, at its sole discretion, to change the site, hours,

or dates of the events. Optimizely will attempt to notify

Sponsor of any such changes as far in advance as

possible.

Payment: All payments should be made by check drawn

on USD funds only. Payment is due in full upon receipt

of invoice. All check payments should be remitted to:

Optimizely, Inc.

Attn: Accounts Receivable

P.O. Box 398049

San Francisco, CA 94139-8049

Cancellation/Non-Payment: In the event a company

needs to relinquish its pavilion space 30 days prior to

event date, and informs Optimizely in writing by this

date, Sponsor will only be responsible for 50% of the

total contract. Within 30 days of the event, any Sponsor

fees are nonrefundable. 100% of the Sponsorship fees

are due with the signed Agreement.

Displays: Optimizely will provide each Sponsor with a

six foot table. Sponsor is responsible for bringing its

own handouts, corporate literatures, pop-up banners, or

signs. No display booths are permitted at any of The

Optimizely Experience event locations.

Restrictions: Optimizely reserves the right to restrict

or prohibit exhibits which, because of noise, method

of operation, or any other reason, are objectionable

or otherwise detract from or are out of keeping with

the character of The Optimizely Experience as a whole.

Optimizely may prohibit installation or request removal

or discontinuance of any exhibitor or promotion that,

if continued, departs substantially from exhibitor’s pre-

approved design and description. In the event of such

restrictions, prohibitions, or removal, Optimizely will,

where appropriate, refund the Sponsor fee and shall not

be otherwise liable to the Sponsor.

Use of Space: Sponsors may not sublet, assign,

or apportion any part of the space allocated, nor

represent, advertise, or distribute literature for the

product or services of any other firm or individual

except as approved in writing by Optimizely. Sponsor’s

promotional activities are confined to the actual

space purchased, or in areas approved by Optimizely.

No Sponsor will be permitted to display or distribute

literature outside the confines of the assigned booth

space in the Sponsor area. Distribution or display of

promotional material in hotels or to attendee’s hotel

sleeping rooms, public areas, or technical sessions is

strictly prohibited. Optimizely also reserves the right to

remove, at Sponsor’s cost, any merchandise deemed by

Optimizely as not suitable for display at The Optimizely

Experience. Sponsors will be bound by the booth rules

that are set forth in this Agreement. No animals are

permitted.

Prohibited Activities: Selling of merchandise for delivery

at The Optimizely Experience is strictly prohibited.

Optimizely provides display space to participating

companies to exhibit and demonstrate products and

services on the basis of their potential information and

commercial value, and not for the purpose of direct

commerce. Orders may be taken, but sales transactions

involving the exchange of product for payment are

strictly prohibited. Also note that accepting orders on-

site may have tax implications in the jurisdiction where

The Optimizely Experience is held. You may not sell or

serve alcoholic beverages. You may conduct drawings/

raffles if they do not require payment or a purchase of

any kind and if the winner need not be present to win.

If you do hold a drawing/raffle in your area, you must

comply with all current rules and regulations regarding

such activity in the state where the event is held.

Souvenirs and Samples: Distribution of souvenirs and

samples is permitted provided there is no interference

with other exhibits. Optimizely may withhold or withdraw

permission to distribute souvenirs, advertisements, or

any other material it considers objectionable. Optimizely

will not be responsible for promoting any raffles and

drawings or announcing winners.

Conduct: Sponsor personnel must wear Optimizely-

approved identification badges while attending all

Optimizely Experience activities. Sponsor employees —

whether full, part-time or temporary personnel hired by

the Sponsor — shall conduct themselves in an ethical

manner at all times. Solicitation of employment to any

of the attendees or any Sponsor personnel is strictly

prohibited and considered unethical and shall result in

serious penalties and/or loss of privileges to exhibit in

or at future Optimizely events. Optimizely may also ask

any persons deemed, in its opinion, to be acting in an

obstructive manner or to be dressed inappropriately for

the event to leave the premises.

Sponsor Tables

Cancellation and Force Majeure Policy: No refunds due

to sponsorship cancellation will be granted. Sponsor

will be obligated to pay any outstanding balance due

on sponsorship outlined in this Sponsor agreement.

Optimizely shall not be liable for failure to perform

its obligations under this Agreement as a result of

strikes, riots, acts of God, or any other cause beyond

its control. During such circumstances, Optimizely, and

its respective parties will be released and discharged

from the obligation to supply Sponsorship and Sponsor

will be reimbursed a proportionate amount of the

Sponsorship cost previously received from Sponsor.

Care and Condition of Premises: Sponsors shall not

paste, nail, or otherwise affix any exhibit, sign, or other

materials to walls, doors, or other surfaces in a way that

marks or defaces the premises or booth equipment

and furnishings. Sponsor shall return the premises in as

good a condition as when received. Sponsor shall be

liable for any damage caused by its failure to adhere

to this provision. The premises are provided on an “as

is” basis. Optimizely shall not be liable for preexisting

conditions of the premises or for conditions arising

during the period of the event. Anyone visiting, viewing,

or otherwise participating in Sponsor’s booth is deemed

to be the invitee or licensee of Sponsor while so visiting,

viewing, or otherwise participating in Sponsor’s booth,

rather than the invitee of Optimizely or the venue.

[email protected] Howard Street, Suite 100 San Francisco, CA 94105

Documents

SPONSORSHIP PROSPECTUS - Optimizelypages.optimizely.com/rs/optimizely/images/Sponsorship Prospectus … · Sponsorship Packages Cost $40,000 for all 6 cities – exclusive sponsorship