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The Google Dilemma James Grimmelmann 30 January 2008 Horace Mann School Senior Technology Seminar

The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

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Page 1: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

The Google DilemmaJames Grimmelmann

30 January 2008Horace Mann School

Senior Technology Seminar

Page 2: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

Jorge Luis Borges (1899–1986)

Page 3: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

Text goes here

Page 4: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

100 petabytes100 million web sites10 billion web pages

Page 5: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

one

Page 6: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

one hundred million web sites

Page 7: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

ten billion web pages

Page 8: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

9,007,199,254,740,992pieces of information

Page 9: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

100 bytes = long sentence

100 kilobytes = low-res photo

100 megabytes = mp3 double album

100 gigabytes = laptop hard drive

100 terabytes = 5x Library of Congress

100 petabytes = Internet

Page 10: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

. . . five years ago

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PR(u) = ∑v PR(v)/L(v)

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search-engine power

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“internet rockstar”

Page 22: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

“talentless hack”

Page 23: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

“miserable failure”

Page 24: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

“jew” in 2004

Page 25: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

“jew” in 2008

Page 26: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An
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OFFENSIVE CONTENT DELETED

Page 28: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An
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“The beliefs and preferences of those who work at Google, as well as the opinions of the general public, do not determine or impact our search results”

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with great power

Page 32: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

PR0 PR1 PR2 PR3 PR4 PR5 PR6 PR7 PR8 PR9 PR10

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PR0 PR1 PR2 PR3 PR4 PR5 PR6 PR7 PR8 PR9 PR10

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Volksverhetzung

volk + verhetzung

the people, the populace

incitement, stirring up

Page 36: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An

Aus Rechtsgründen hat Google 3 Ergebnis(se) von dieser Seite entfernt

For legal reasons, Google has removed 3 result(s) from this page.

Page 37: The Google Dilemma - James Grimmelmannjames.grimmelmann.net/presentations/2008-01-30-google-dilemma.p… · 30.01.2008  · Google An explanation of our search results. Google: An
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据当地法律法规和政策部分搜索结果未予显示In accordance with local laws, regulations, and policies, some search results did not show.

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who controls search?