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THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow of tourism the importance of the city’s econimic sector • It gives the opportunity to constantly check security factors in the center of the city during the busiest hours of the day and it gives major importance to people walking around. • Keep a low level of pollution in central areas • Increase the Team Bio-Travellearth 1 CONCERNED AREA: Z.T.L.

THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

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Page 1: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

THE PURPOSES OF THE Z.T.L

The relevance of this zone is due to:

the concentration of various cultural benefits and sites which attract a continuous flow of tourism

the importance of the city’s econimic sector

• It gives the opportunity to constantly check security factors in the center of the city during the busiest hours of the day and it gives major importance to people walking around.

• Keep a low level of pollution in central areas • Increase the administrative entrance with a possible urban toll

Team Bio-Travellearth 1

CONCERNED AREA: Z.T.L.

Page 2: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

• Pollution harms builings and health.

• The high cost of underground parkings and the weak use of this service.

• The electric lines «STAR 1 and STAR 2» are not functional durind the weekends.

To face the following concepts…

Team Bio-Travellearth 2

Why discussing about Z.T.L?

Page 3: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

People that durind weekends have to access in Z.T.L areas (exluding workers or residents) with a particular focus on tourists.

2004 2005 2006 2007 2008 2009 2010 20110

1000000

2000000

3000000

4000000

5000000

6000000

7000000

Number of tourists from 2004 to 2011

Tourists

Figures2004 (start year): 2.631.718 people2005: +25.50% (compared with 2004) - 3.302.689 2006: +54.41 % (compared with 2005) - 5.099.751 2007: -23.10% (compared with2006) - 3.921.802 2008: +34.44% (compared with 2007) - 5.272.428 2009: +4.50% (compared with 2008) - 5.509.492 2010: + 4.71% (compared with 2007) - 5.769.635 2011: + 3.14% (compared with 2010) - 5.956.675

Team Bio-Travellearth 3

TARGET GROUP:

http://www.ontit.it/opencms/opencms/ont/it/documenti/start.html?category=documenti/regioni/piemonte

Source:

Page 4: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

• The perimeter will not be subjected to modifies

• Schedule: 8:00 a.m – 7:00 p.m

• News

Incentives with museums and expositions in the city

Both included in our

Team Bio-Travellearth 4

«OUR» Z.T.L

New echological means of transport

Bio-CulTOur

Page 5: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

New vehicles 100 bycicles with assisted

pedals Bus with three possible

circuits

Cultural offers Entrance for museums or other

cultural attractions (such as Palazzo Reale, Palazzo Madama, Museo Egizio, Museo del cinema, Palazzo Carignano, M.A.O. etc)

Special tariff for to touristic bus Discounts on theatre, opera and

concerts season all over the region

COST• Underage (13-18) : 14,00€ per day Saturday or Sunday / 26,00€ whole weekend• Adult + child < 12 anni : 19,00€ per day Saturday or Sunday / 34,00€ whole weekend• With age > 65: 14,00€ per day Saturday or Sunday / 26,00€ whole weekend

INCLUDED IN PRICE

Team Bio-Travellearth 5

The Bio-CulTOur card

60 electric machines (with lower price compared with who does NOT have the card)

Page 6: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

NEW MEANS OF TRANSPORT

• 60 electric cars (7000€ x 60 = 420000€)

• 6€ per hour

Cost covered in 2 years hypothizing a minimum use of 2 hours per day.

BYCICLES WITH ASSISTED PEDAL

«ELITE» SERVICE: ELECTRIC CARS

The bycicle with assisted pedal is very silent and has no pollution value.

= Bycicles with assisted pedals available here

= Electric cars = ToBike

100 bycicles (600€ x 100 = 600000€ ) cost covered in a year

Team Bio-Travellearth 6

Page 7: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

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3 ELECTRIC LINES WITH CIRCULAR WAY

Three electric lines with 0 emissions which allow to reach easily the historical center after having used the pricipal means of transport (like buses, trams or subway): From 7:00 a.m to 7.30 p.m from Monday to Sunday with transits every 10 minutes.

Cost for those who don’t own our «Bio culTOur» card: ticket 1,50 € (90 min) valid for all of the lines

Team Bio-Travellearth

New electric line

Page 8: THE PURPOSES OF THE Z.T.L The relevance of this zone is due to: the concentration of various cultural benefits and sites which attract a continuous flow

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THE PROS OF OUR PROJECT• Considering the huge

number of tourists and the high pollution level, the solutions we suggest would contribuite to the development of tourism and to the decrease of pollution.

• According to our survey about 71% of the intervieweds would accept to use the new electric means at their disposal

Team Bio-Travellearth

NOSECURITY

ENVIRONMENT

QUALITYYES