Thinking with a Win-Win Attitude

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Think Win-Win

In business and in life, we talk a lot about winning in the context of competition or contestsof beating others to show were better at something.

Winning means that someone else loses. Its a zero sum game.

While a win-lose proposition has its time and place, Ive found that most situations require a different approach.

Winning takes talent, to repeat takes character.-Coach John Wooden

Sure, winning can prove that were good or even the best at what we do. But to win in a meaningful and lasting way, we need to have character.

This means finding win-win opportunities that rely on cooperation and collaboration, rather than on competition and contests.

Stephen Coveys fourth habit tells us just this to think win-win by seeking mutual benefit from our interactions.

While the first three habits are about mastering the private victory of independence, Habit 4 moves us into the realm of public victories or interdependence.

Its about developing effective interpersonal leadership, which is fundamental to all successful relationships.

Covey, like Coach Wooden, says that character is the foundation of winning. People and organizations with a win-win attitude have three key traits

Integrity: Sticking with their true feelings, values and commitments.

Maturity: Expressing their ideas and feelings with courage and consideration for others ideas and feelings.

Abundance Mentality: Believing theres plenty for everyone.

By practicing Habit 4, we can be true winners who work cooperatively with others to achieve mutual solutions, satisfaction and success.

In situations where we cant achieve a win-win, we must have the integrity, maturity and conviction the character to walk away agreeably without burning bridges.

Win-win or no deals, rather than win-lose or lose-lose deals, are the best ways to be effective in our lives, work and most valued relationships.

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