Top 8 LinkedIn Tips and Tricks for Recruiters

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  1. 1. Recruiting SolutionsTop 8 LinkedIn Tips and Tricks for RecruitersLinkedIn is a powerful platform for recruiters to build connections with top talentaround the world. Follow these eight key tips to optimize your presence on LinkedInand make the most of the worlds largest professional network.1 It all starts with your profile 3 Share your jobsYour profile is your first opportunity to build your personal Expand your reach by sharing your jobs across LinkedIn,brand as a recruiting leader. Some tips:Groups, Facebook, Twitter, or individuals. Watch your jobs goviral by forwarding to multiple audiences. Your picture is a must: It makes your profile more human,and you more accessible. Get creative with your headline: Tell people what youstand for. Your headline will show up in search results, somake someone want to click on it. Feature recommendations: Ask for recommendations fromyour team, hiring managers, and people youve hired. Include links and downloads: Link to your companys website, company/career page, company blog and Twitter feed,or embed presentations and polls. Give your pitch: Your summary should show what its like towork at your company. Think BRAND, not resume.4 Make your status updates come to life Brendan hired me at LinkedIn. It was a tough decision to leave my Use LinkedIn status updates as you would a targeted, former company, but Brendan really made the case. business edition of Twitter, and synchronize LinkedIn with Sarah James, Director of Sales, LinkedIn Twitter. Your status updates are a fantastic opportunity toshare information virally:2 Utilize LinkedIn Groups Advertise open jobs and ask your network to pass on leads Share tips on job seeking to position yourself as an expertJoin many: Join recruiting groups or others that are relevant Post updates about your company and highlight what itsto your key talent pools. Theyll help you keep your finger onlike to work therethe pulse of the market.Participate in a few: Get involved in a few select groups tobrand yourself as an expert. Post thoughtful questions,articles the group might like, and unbiased responses toconversations.Run one: Create a group about your company, industry, orfunctional area to drive employment brand, build pipeline,and even source. And dont forget to promote and drivetraffic to your grouplink to it from your career page andprofile, and encourage others to do the same. To learn more about LinkedIn Recruiting Solutions,please visit: http://talent.linkedin.com
  2. 2. 5 Create a poll on LinkedIn8 Integrate apps to maximize the valueCreating a poll is a great way to gain insight on your of LinkedInindustry and your talent market. And its as easy as filling LinkedIn Apps enable you to enrich your profile, share andout a web form. Share it in your status update, in Groups, collaborate with your network, and get the key insights thatand on Twitter. This will help your poll go viral and boost help you be more effective. Some examples:your response rate. One LinkedIn member conducted apoll and received 14,000 responses and 1,500 comments. Company Insider: When a potential candidate comes to your career site, theyll see who they know at your company and can view their profile in one click. Outlook Social Calendar: Automatically see the latest activity from any LinkedIn connection that sends you an email articles theyre reading, conferences theyre attending, and profile updatesall from Outlook. And connect with new people with a single click. WordPress: Sync your WordPress blog posts with your LinkedIn profile, keeping active and passive candidates in the know.Sampling of applications available on LinkedIn.com:6 Turn your employees into ambassadorsof your companyYour employees are a key entry point to your company onLinkedIn. Driving social networking adoption within yourorganization can boost traffic to your company page, careerpages, and your jobs. Think of your employee base as anextension of your recruiting team. Circulate tips on howthey can build great profiles that describe an exciting workenvironment, and share status updates and careeropportunities with their connections.7 Showcase your employment brandMake the most of your LinkedIn company and career pagesto influence passive candidates. Position your company as an employer of choice toattract passive and active candidates. Encourage company followers to keep current withexciting company news. Highlight insightful statistics about your employees andfeature their profiles. Keep your content fresh and dynamic to encouragereturn visits. Add a LinkedIn Career Page to differentiate your company with videos, banners, employee spotlights, and create dynamic content targeted to specific job functions.To learn more about LinkedIn Recruiting Solutions,please visit: http://talent.linkedin.comCopyright 2011 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail are registered trademarks of LinkedIn Corporation inthe United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.07-LCS-WP-005 9/11