10
Transformers: Revenge of the Fallen Non-gaming Content Package

Transformers: Revenge of the Fallen Non-gaming Content Package

Embed Size (px)

DESCRIPTION

Transformers: Revenge of the Fallen Non-gaming Content Package. Transformers: Revenge of the Fallen. - PowerPoint PPT Presentation

Citation preview

Transformers: Revenge of the Fallen

Non-gaming Content Package

Transformers: Revenge of the Fallen

Transformers, the action movie produced by DreamWorks and Paramount, released in June 2007 made lifetime gross revenues of over $700 million, which makes the movie 30th most successful movie ever.

Transformers: Revenge of the Fallen is going to be released worldwide in June 2009 and is aspiring to be one of the most popular movies of this year!

Content Portfolio

• Wallpapers: approx. 20 pcs

• Promo wallpapers: 3 pcs

• Themes: approx. 3 pcs

• Truetones: approx. 15 pcs

Content Samples – Wallpapers

(samples may differ from the final product)

Content Samples – Promo wallpapers

(samples may differ from the final product)

These wallpapers are dedicated for free distribution – ideal for promotional activities of the partner!

Content Samples – Themes

(samples may differ from the final product)

Content Samples –Truetones

(samples may differ from the final product)

Incoming message from Teletran 1

Autobots fire!

Ironhide, come in Ironhide, do you read me oldfriend?

Transformers original theme instrumental

Key Selling Points

• The power of the brand and the film franchise• High quality content, incl. themes - the most

revenue driving type of non-gaming content• Nostromo has an exclusive license to

Transformers: Revenge of the Fallen non-gaming content in Central and Eastern Europe, incl. Russia/CIS

• Co-marketing opportunities with the release of Transformers: Revenge of the Fallen movie

• Mobile game coming from Glu, Nostromo co-ordinates launches with Glu

• Mass market impact

Target group

• Males 15 – 30 and younger boys, who like Transformers toys

• Fans of action movies and Megan Fox ;)

Timing

• Content available approximately 3 weeks before the movie premiere

• Dates of premieres in some CEE countries:

• Russia: June 24th, 2009• Hungary: June 24th, 2009• Estonia: June 24th, 2009• Czech Republic: June 25th, 2009• Slovakia: June 25th, 2009• Slovenia: June 25th, 2009• Croatia: June 25th, 2009• Poland: June 26th, 2009• Bulgaria: June 26th, 2009• Romania: June 26th, 2009• Lithuania: June 26th, 2009

Jindrich JiraContent Manager

Nostromo ICT s.r.o.Jeseniova 1164/47130 00 Prague 3Czech Republic

(T): +420-222-592-655(F): +420-271-774-524(M): +420-602-561-400

[email protected]

Contact