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University of North Dakota Television Center video production and promotion catalogue idea generation videography production script writing The UND Television Center offers video production services to help promote organizations. We produce the award-winning television show Studio One and UND’s welcome program, U-View. We also develop customized video projects to meet your digital media needs.

TV Center Video Information

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The UND Television Center offers video production services to help promote organizations. We produce the award-winning television show Studio One. We also develop customized video projects to meet your digital media needs.

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Page 1: TV Center Video Information

University of North Dakota Television Centervideo production and promotion catalogue

idea generation videography production script writing

The UND Television Center offers video production services to help promote organizations. We produce the award-winning television show Studio One and UND’s welcome program, U-View. We also develop customized video projects to meet your digital media needs.

Page 2: TV Center Video Information

Studio One UnderwritingWhat you get: 30-second video promo during the

award-winning television show Studio OneReach: 16 markets across the Midwest including, Denver,

Colo., Minneapolis, Minn., southern Manitoba & online mediums

Studio One is an one-hour live television show produced at the University of North Dakota’s Television Center. The program debuted in the spring of 1987. The format is similar to NBC’s Today Show or ABC’s Good Morning America. Students produce news, weather, sports and entertainment segments. They also interview

guests ranging from local experts to international celebrities.

Underwriters provide the financial support needed to produce the show and help give students exceptional hands-

on experience. Underwriters receive promotional spots on Studio One telecasts, webcasts, and podcasts. Underwriters are also listed

on the Studio One website. Professionally produced promos can be made if your program or organization does not have one.

Click here for video samples.

Pkg # Description Investment

1Run existing underwriter promo 1 time/show (1,000 runs Fall/Spring) in all markets 1,750.00$            

2Produce new 30‐second underwriter promo and run 1 time/show (1,000 runs Fall/Spring) in all markets 2,250.00$            

3Run existing underwriter promo 2 times/show (2,000 runs Fall/Spring) in all markets 2,500.00$            

4Produce new 30‐second underwriter promo and run 2 times/show (2,000 runs Fall/Spring) in all markets 2,900.00$            

Studio One Underwriter Packages

Page 3: TV Center Video Information

Studio One Markets

North Dakota markets Bismarck-Mandan: Dakota Media Access Bismarck, ND - Channel 12

Monday @ 5pm

Dickinson: Consolidated Telcom Dickinson, ND - Channel 18

Monday @ 7am and 9am

City of Fargo Fargo, ND - Channel 99

Tuesday @ 7:30pm Thursday @ 2pm

Prairie Public Television All of North Dakota, most of western MN from MB

border to 50 miles south of Wahpeton ND. East as far as Roseau in the north and Alexandria in the south.

About 490 miles into eastern Montana. Also most of southern Manitoba including Winnipeg and Brandon and a small part of Saskatchewan.

Channel 13.1

Saturday @ 6am

Dakota Central Telecommunications Jamestown, ND - Channel 17

Monday through Friday @ 12pm

Minot State University: KMSU Minot, ND - Channel 19

Monday @ 2pm Tuesday @ 3pm

Northwest Communications Cooperative Ray, ND - Channel 17

Monday through Friday @ 7pm

Oakes High School SRCTC-Oakes Oakes, ND – Channel TBA

Wednesday @ 7pm

Out-of-state markets Suburban Community Channels White Bear Lake, MN - Channel 18

TBA

Channel 15: SPNN St. Paul, MN

Monday@6pm Tuesday@1am & 11am

Metro Cable Network Minneapolis and St. Paul, MN - Channel 6

Wednesday @ 10:30am Thursday @ 10:30am

Herndon Community Television Herndon, VA - Channel 23 and 28

Tuesday @ 8am and 7pm

TCCTV Whitehall, WI - Channel 18

TBA

MI Community Media WBRW TV Washington, Romeo, Bruce, MI - Channel 6

TBA

Deproduction: denverevolution Denver Colorado – Channel TBA

Monday @ 11am

Cable Channel 19:DCTV-17 Colorado Springs, CO - Channel 19

Friday @ 5pm, Saturday @4pm Sunday @ 7pm

Studio One plays in a variety of markets during the academic year. More than 4 million households have access to the show.

Page 4: TV Center Video Information

Studio One StatsVideo promos are used in many ways. Organizations post the promo on websites and social media pages. Below are some numbers for online Studio One viewership over the past year.

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

en-us

en

en-gb

nb-no

zh-cn

en_us

fr

ar

nb

de

Language Visits % Visits

1. 22,864 92.16%

2. 920 3.71%

3. 128 0.52%

4. 94 0.38%

5. 66 0.27%

6. 65 0.26%

7. 60 0.24%

8. 58 0.23%

9. 46 0.19%

10. 37 0.15%

Overview

16,019 people visited this site

Visits: 24,809

Unique Visitors: 16,019

Pageviews: 45,353

Pages/Visit: 1.83

Avg. Visit Duration: 00:01:51

Bounce Rate: 70.39%

% New Visits: 63.07%

63.08% New Visitor15,650 Visits

36.92% Returning Visitor9,159 Visits

Visits

Jul 2011 Oct 2011 Jan 2012 Apr 2012

200200

400400

100.00% of total visits

Visitors Overview May 13, 2011 - May 13, 2012

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

en-us

en

en-gb

nb-no

zh-cn

en_us

fr

ar

nb

de

Language Visits % Visits

1. 22,864 92.16%

2. 920 3.71%

3. 128 0.52%

4. 94 0.38%

5. 66 0.27%

6. 65 0.26%

7. 60 0.24%

8. 58 0.23%

9. 46 0.19%

10. 37 0.15%

Overview

16,019 people visited this site

Visits: 24,809

Unique Visitors: 16,019

Pageviews: 45,353

Pages/Visit: 1.83

Avg. Visit Duration: 00:01:51

Bounce Rate: 70.39%

% New Visits: 63.07%

63.08% New Visitor15,650 Visits

36.92% Returning Visitor9,159 Visits

Visits

Jul 2011 Oct 2011 Jan 2012 Apr 2012

200200

400400

100.00% of total visits

Visitors Overview May 13, 2011 - May 13, 2012

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

en-us

en

en-gb

nb-no

zh-cn

en_us

fr

ar

nb

de

Language Visits % Visits

1. 22,864 92.16%

2. 920 3.71%

3. 128 0.52%

4. 94 0.38%

5. 66 0.27%

6. 65 0.26%

7. 60 0.24%

8. 58 0.23%

9. 46 0.19%

10. 37 0.15%

Overview

16,019 people visited this site

Visits: 24,809

Unique Visitors: 16,019

Pageviews: 45,353

Pages/Visit: 1.83

Avg. Visit Duration: 00:01:51

Bounce Rate: 70.39%

% New Visits: 63.07%

63.08% New Visitor15,650 Visits

36.92% Returning Visitor9,159 Visits

Visits

Jul 2011 Oct 2011 Jan 2012 Apr 2012

200200

400400

100.00% of total visits

Visitors Overview May 13, 2011 - May 13, 2012

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

en-us

en

en-gb

nb-no

zh-cn

en_us

fr

ar

nb

de

Language Visits % Visits

1. 22,864 92.16%

2. 920 3.71%

3. 128 0.52%

4. 94 0.38%

5. 66 0.27%

6. 65 0.26%

7. 60 0.24%

8. 58 0.23%

9. 46 0.19%

10. 37 0.15%

Overview

16,019 people visited this site

Visits: 24,809

Unique Visitors: 16,019

Pageviews: 45,353

Pages/Visit: 1.83

Avg. Visit Duration: 00:01:51

Bounce Rate: 70.39%

% New Visits: 63.07%

63.08% New Visitor15,650 Visits

36.92% Returning Visitor9,159 Visits

Visits

Jul 2011 Oct 2011 Jan 2012 Apr 2012

200200

400400

100.00% of total visits

Visitors Overview May 13, 2011 - May 13, 2012

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

Row s 1 - 10 of 126

Map Overlay

Site Usage

1. United States 22,490 1.87 00:01:58 60.80% 69.35%

2. Canada 380 1.42 00:00:47 84.74% 77.63%

3. Norway 314 1.92 00:01:46 59.24% 68.79%

4. United Kingdom 141 1.34 00:00:35 92.91% 81.56%

5. Germany 84 1.42 00:00:49 73.81% 79.76%

6. Philippines 77 1.30 00:00:31 97.40% 92.21%

7. United Arab Emirates 74 1.57 00:01:08 98.65% 79.73%

8. India 74 1.34 00:00:24 97.30% 79.73%

9. Saudi Arabia 71 1.11 00:00:16 92.96% 91.55%

10. Australia 53 1.30 00:00:14 90.57% 86.79%

11 22,49022,490

Visits Pages/Visit Avg. Visit Duration % New Visits Bounce Rate

24,809 % of Total: 100.00% (24,809)

1.83 Site Avg: 1.83 (0.00%)

00:01:51 Site Avg: 00:01:51 (0.00%)

63.07% Site Avg: 63.07% (0.00%)

70.39% Site Avg: 70.39% (0.00%)

Country/Territory Visits Pages/Visit Avg. Visit Duration % New Visits Bounce Rate

100.00% of total visits

Location May 13, 2011 - May 13, 2012

http://www.studio1.und.edu/index.h…www.studio1.und.edu/index.ht…

© 2012 Google

Row s 1 - 10 of 126

Map Overlay

Site Usage

1. United States 22,490 1.87 00:01:58 60.80% 69.35%

2. Canada 380 1.42 00:00:47 84.74% 77.63%

3. Norway 314 1.92 00:01:46 59.24% 68.79%

4. United Kingdom 141 1.34 00:00:35 92.91% 81.56%

5. Germany 84 1.42 00:00:49 73.81% 79.76%

6. Philippines 77 1.30 00:00:31 97.40% 92.21%

7. United Arab Emirates 74 1.57 00:01:08 98.65% 79.73%

8. India 74 1.34 00:00:24 97.30% 79.73%

9. Saudi Arabia 71 1.11 00:00:16 92.96% 91.55%

10. Australia 53 1.30 00:00:14 90.57% 86.79%

11 22,49022,490

Visits Pages/Visit Avg. Visit Duration % New Visits Bounce Rate

24,809 % of Total: 100.00% (24,809)

1.83 Site Avg: 1.83 (0.00%)

00:01:51 Site Avg: 00:01:51 (0.00%)

63.07% Site Avg: 63.07% (0.00%)

70.39% Site Avg: 70.39% (0.00%)

Country/Territory Visits Pages/Visit Avg. Visit Duration % New Visits Bounce Rate

100.00% of total visits

Location May 13, 2011 - May 13, 2012

Page 5: TV Center Video Information

Analytics for: youtube.com/StudioOneUND

Studio One Closed CaptioningClosed Captioning support allows us to add a caption signal to our show.

The FCC says that Closed Captioning, “provides a critical link to news, entertainment and other televised information for individuals who are deaf or hard-of-hearing.”

CC package includes:1,000 announcements on the show in all of our markets across the

Midwest and southern Manitoba. One announcement will air on each Studio One show during our fall and spring telecasts. A 10-second voice-over with

your logo is used before or after a break in the show. Ex. “Closed Captioning for Studio One is underwritten in part by...”

10,000 Billboard Appearances on Channel 3The message will be similar to the announcement above and will include your organization’s logo and telephone number. Your billboard will run on Grand Forks Channel 3 approximately 50 times per day.

Studio One on YouTube

This shows that the Studio One channel had 22, 345 views in the past year (May 13, 2011 - May 14, 2012)

Underwriters also receive a four-second billboard on the beginning of videos. This promotes underwriters with every social media share. The video example on the left has more than 2,000 views.

Description Investment

Closed Captioning

● A 10‐second voice‐over accompanied by your logo will take place immediately before or after a break in Studio One.● In addition, you will receive 10,000 Channel 3 Billboard appearances highlighting your organization's support of Studio One  and this service. 1,000.00$            

Page 6: TV Center Video Information

Client Projects What you get: customized video project

Reach: your target audience

We produce professional quality video projects for departments and organizations on and off campus. We customize projects for each client.

We have expertise in producing promotions, interview segments, promotional videos and commercials. Our experienced full-time staff develop concepts and bring your ideas to life.

Click here for video samples.

Studio set-upThe Television Center offers a variety of set-ups to help customize your project. We have a studio for formal interview projects.

On siteThe experienced Television Center staff can shoot video for your project at a variety of locations. We can travel to accommodate video requirements.

DocumentariesWe’ve put together documentaries, that feature the history of UND and the region.

Client Projects

Since every client project is unique, the cost varies.  Rates are charged for television production services.  For an estimate, contact:Marv Leier ‐ (701) 777‐4346 or [email protected].  

Description

Page 7: TV Center Video Information

Channel 3 & 98.1 Billboards What you get: More than 10,000 electronic billboard slides yearly 10- second slides - 50 times a day Reach: Grand Forks and UND Residence Halls

A client can place any information regarding their event (Who, What, Where, When and Why) they feel is necessary. Clients must be non-profit and cannot include prices or sponsors. We work to make sure ads are designed specifically to meet client needs.

Please note: This is NOT price per ad, this covers the client for the entire year. Clients can have multiple ads running (no more than 3 at a time) and can make changes to their ad every month.

Ad rotation on Channel 3/RLC 98.1: Ad will be up for 10 seconds and have approximately 50 plays a day and more depending on television programming for that specific day.

Differences in coverage areas: Channel 3 is on the Grand Forks Midcontinent cable channel lineup, which is shown in Grand Forks, N.D. and East Grand Forks, Minn. - approximately 60,000 people. RLC (Channel 98.1) is strictly in the residence halls.

Channel 3&98.1 Design Samples

Description InvestmentOn‐Campus User Fee 150.00$                

Off‐Campus User Fee 300.00$                

Channel 3 User Fees

* This price covers multiple ads running (no more than 3 at a time) and editing of those ads for a one‐year time frame to start after payment.

Page 8: TV Center Video Information

The Production Process1) The conceptOne of the most important aspects of video production is to grab the viewer’s attention. The trained staff at the Television Center help determine how to define your services and engage an audience. This is done through meetings and interviews with someone from your program or department and a Television Center staff member.

2) Shoot and edit The Television Center shoots all promotions in High Definition. Television Center staff members shoot and edit video to meet industry standards.

3) Presentation and reviewTelevision Center staff will produce the story board, choose music and edit the promo and then present it for review. The finished video is completed while keeping clients informed during the process.

4) Reach new, returning and potential students or clients Studio One and U-View play on Cable Channels 3 and 98.1. These channels are viewed in the residence halls and in the Grand Forks community. In addition, Studio One is played across the Midwest and in southern Manitoba. Our program helps you promote your program or organization to a dynamic range of potential students or clients.

Quality Production and Promotion

A solid start Full time staff bring more than 100 years of combined media experience to your project.

All the bells and whistlesWe use the newest technology to produce a professional piece that features exceptional video footage. We also can provide on- camera talent, graphic animation and voice-over work.

Sharp FinishAfter writing scripts, developing concepts and shooting video, specially trained staff will edit your piece together.

Page 9: TV Center Video Information

Contact information

BenefitsReaching current and potential studentsStudio One, U-View and client projects bring awareness to your program, department or services to new or potential students or clients.

It’s yoursThe 30-second promo we produce for your department or organization is yours to keep and use.

Social mediaMany organizations use Facebook, Twitter, YouTube and other social media sites to stay connected with their target audience. Help make your page stand out by incorporating your professional video into social media.

Quality video productionWe shoot all of our projects in High Definition format. Highly trained staff take an idea from the beginning to completion while keeping you involved with every step of the process. Our staff constantly looks for ways to help your video stand out through creative shots and concepts.

Suzanne Irwin | Director of MarketingUND Television Center701.777.3818 | [email protected]/television-centerstudio1.und.edu