Welcome to a much better way of buying Trusted Services.

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Welcome Fellow Interns!

First of all, congratulations on making it this far! It probably wasn’t easy getting to this point- you cleared a rigorous screening round and a tough interview process- but what you should know is, it’s not going to get any easier from here.

Now, as someone who’s a part of this journey, there are some things you should know that’ll give you an idea of what’s expected from you.

Hustle: This is one of the most important values at UC. Here’s the thing, you can either spend days making sure your artwork, or your writing, or anything else is perfect, only to find out it’s not relevant any more. Or you can do the best in whatever time you have- just remember, done is better than perfect.

Basic: As someone who’s working in the chaotic environment of a startup for the first time, it’s easy to get distracted by all the problems, the functions, the parties, around you. What will help you get through this will be your ability to always stay grounded and focus on the basics- What is the problem you are solving? How are you going to solve it? What kind of help do you need? Then just go ahead and solve the problem!

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Reimagine: There will be times when things don’t work out. Instead of focusing on passing the buck, take ownership of the problem, and think of how you could have done things differently. Always keep moving forward.

You may be with us for only a short time, or some of you may decide to join us later, when you graduate- whatever the case, we’re glad you decided to be a part of our growth. Of course, you’re also always welcome to give us your inputs over a cup of tea, or a game of foosball!

Looking forward to having you here!

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The UrbanClap Founding Team.

ABHIRAJ SINGH BHAL

He is responsible for operations and service provider on-boarding at UrbanClap. Prior to this, he was a consultant with The Boston Consulting Group, advising Fortune 500 companies across India, Germany and S.E. Asia. He holds a B.Tech in Electrical Engineering from IIT Kanpur, and and MBA from IIM Ahmedabad.

VARUN KHAITAN

He is responsible for marketing and product growth at UrbanClap. Prior to this, Varun worked at The Boston Consulting Group where he advised leading comapnies across USA, Turkey and India on business strategy and at Qualcomm Inc. where he designed next generation mobile technology. He holds a B.Tech in Electrical Engineering at IIT Kanpur.

RAGHAV CHANDRA

He leads the technology and product development at UrbanClap. He has spent majority of the last decade in the Silicon Valley. He was a software engineer with Twitter in San Francisco after which he ran a autorickshaw ridesharing startup in India. Raghav holds a Bachelor of Science degree in Computer Science and Engineering from the University of California, Berkeley.

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Imagine a day in your life. 5 years from now.

1. The Yoga Session you had scheduled on UC app with your trainer starts.

4. Just remembered nephew’s birthday – gift him 2 months’ worth Guitar At Home Lessons.

2. Your Laundry Pick and Drop arrives as scheduled on UrbanClap app.

5. Quick 10 min chat on the UrbanClap app with your Nutritionist on what to avoid eating during the date.

3. You book a Party Makeup Artist for date night tonight.

6. Date offers to drive you back home, you decide to order a UC Driver On Demand instead!

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In India, local services is one of the largest unsolved problemsMarket size conservatively pegged at ~USD 50 B and fast growing

(USD Billions)Company’s internal estimations

~20-25 million directly addressable service entrepreneurs in India today – almost all are under-utilized.

Weddings & Events Health & Wellness Other Personal Services0

13

25

38

50

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People spend on products, food, real estate and servicesGlobally, models are becoming dominant to enable service ecommerce

ECOMMERCE FOR PRODUCTS IS DONE

Several largely comapnies established in product ecommerce.

CLASSIFIEDS HAVE FOCUSED ELSEWHERE

Classifieds focused on jobs, real estate, auto and C2C commerce.

GLOBALLY SERVICES ECOMMERCE GETTING BIG

Discovery of local services - participating in the transaction process.

58.com and Taobao Life have started to standard the service delivery experience.

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Consequently, customers & professionals continue to face problems

CUSTOMERS’ PAINS

• Trust deficit

• Lack of relevance

• No standards (pricing, scheduling, exp)

This has led to creation of inefficient middle-layers who feed off the information asymmetry, and very limited market making.

PROFESSIONALS’ PAINS

• No reputation management

• Lots of junk leads

• Significant underutilization

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UrbanClap is systematically solving all the pain-points of the customers through a mobile only offering

1. Helps customers give detailed requests.

No Lists – Customers put back on pedestal.

2. Matchmaking with relevant providers

Connection with between 1-5 professionals based on category.

3. Detailed profiles & reviews to make decisions.

Detailed profiles including certifications, about, albums and reviews.

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4. In-app chat platform for easy communication.

In-app chat with blocking feature for ease of communication

5. Scheduling & payments for select categories.

Scheduling and payment for select standardized categories.

6. Systematic feedback collation.

Real time feedback collation after service delivery.

UrbanClap is systematically solving all the pain-points of the customers through a mobile only offering

Events Home Health Personal LessonsPhotographers Home cleaners Yoga at home Salon at home Guitar lessonsMakeup artists Laundry Nutritionists Party makeup artists Keyboard lessonsBirthday planners Interior Designers Yoga at studio Baby Photography Drums lessonsCorporate planners Pest Control Physiotherapists Maternity Photography Piano lessonsWedding planners Plumbers Weight loss trainers Kids Photography French classes/tutorsDJs Electricians Fitness trainers Divers on demand German classes/tutorsBirthday caterers Carpenters Drivers – Monthly hire Bollywood dancingCorporate caterers Car cleaners Chartered Accountants Folk dance lessonsWedding caterers AC repair Contemporary DanceHouse party chefs Appliance repair Salsa classesBirthday planners Mobile repair Jazz classes

Laptop repair Hip-hop classesPackers and Movers Zumba classes

Kathak lessons

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We are creating the trusted destination for all services in IndiaServing 50+ service categories in 5 cities -

Delhi-NCR, Bangalore, Mumbai, Chennai and Pune

xx - Focus categories

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Booking Categories Non-Booking Categories

• Customers can choose the time and date of service delivery.

• Discounting possible on the UrbanClap Platform through Coupon Codes.

• Standardised Quality and rates.

FOCUS CATEGORIES

• Salon at Home for Women• Plumbers, Electricians, Carpenters• Appliance Repair• Home Cleaning• Pest Control

FOCUS CATEGORIES

• Yoga at Home• Photographers• Party Makeup Artists• Guitar Lessons at Home• Nutritionists/ Dieticians

• Customer can choose among 5 trusted providers as per their preference.

• Discounting not applicable on the UrbanClap Platform.

• Quality & Rates vary on Customer Preferences.

Thanks for Trusting.