VIEW - The RE/MAX New Zealand Magazine

remax.co.nz | Issue 2-13 1

VIEW The RE/MAX New Zealand Magazine Edition 2-13 | remax.co.nz

“New Zealand is Ready for

Take Off”

VIEW The RE/MAX New Zealand Magazine02

New Zealand’s property market remained strong through 2013 despite new banking regulations threatening to quash the first home buyer market. The Reserve Bank of New Zealand’s loan-to-value ratio restrictions (LVRs) came into force in October ruling that no more than 10% of new home loans in New Zealand could be to borrowers with deposits of less than 20%.

This was expected to impact most on those looking to enter the property market for the first time, however the market remained performing strongly as the first home buyers continued to recognise there were properties on the market that allow them to pursue their dream of home ownership. First home buyers looking in the right locations can have a choice of good-value quality properties in current RE/MAX

The Ground Work Has Been Done; New Zealand is Ready for Take Off

Message from the Managing DirectorMichael Davoren - Managing Director

“New Zealand can expect to attract increasing numbers of Asian investors

through 2014”

New Zealand listings, and these first time purchasers can have confidence in property as an investment and in the RE/MAX agents who help them acquire it.

The impact of Asian, and particularly Chinese investors is gathering momentum, and as an investor group of influence is likely to have longevity. New Zealand can expect to attract increasing numbers of Asian investors through 2014.

RE/MAX is uniquely positioned to respond to this important investor group, having a very strong regional presence in the Asia-Pacific Rim. In October I attended the inaugural RE/MAX Asia-Pacific Rim Summit, an event hosted by the China region and held in Hong Kong, where ten countries were represented including Thailand, Indonesia, Singapore, Philippines, Guam, Korea, China, Japan, Australia and New Zealand.

The Summit’s major focus was on how to harness the power of the real estate market that flows between all the countries in the Asia-Pacific Rim. The volume of movement is significant and increasing. All RE/MAX regions are working in a united fashion to maximize benefits of the property investor interest from country to country.

RE/MAX Australia and Vow Financial entered a joint venture in 2013 to introduce finance brokers trading as Australian Property Finance (APF) who work with RE/MAX agents to write a full range of financial services for home buyers and property owners. APF services span insurance, wealth creation, legals and leasing; and finance brokers will advise new and refinancing borrowers on commercial, residential and personal loans. RE/MAX New Zealand will launch its finance arm, NZPF, in 2014.


The corporate emphasis for 2014 will be underpinned by four foundation elements, on which we will grow and which are relevant to every person, at every level in RE/MAX.

Experience – the experiences customers and clients have with RE/MAXEntrepreneurship – having that point of difference, taking calculated risks and being serious about growthExcellence – always striving to be at the top of our game. If we stay average we’re in trouble; and if we all stay average, our entire industry is in troubleEnvironment – recognising all types of environments including the physical, cultural and technological

Both RE/MAX New Zealand and RE/MAX Australia will reap the rewards in 2014 of dedicated groundwork put in to company development through 2013. We anticipate growth in our office and agent numbers across New Zealand and all states of Australia.


Contents

05

22

feature

05 Family Xmas in the Park

awards & events

07 Sales Rallies

08 High Achievers Retreat

news for the network

10 Shake Up in Business of Real Estate Sales

11 Get Ready for it: RE/MAX NZ 2014 Conference

14 Let your Wheels do the Talking

news for the network

20 2013 RE/MAX Long Drive Champion of NZ: New Winner Found

news from across the globe

22 It’s Everywhere! RE/MAX Balloon

VIEWEdition 2-13 | remax.co.nz

RE/MAX New ZealandP. +64 9 309 8478F. +64 9 309 8479

E. [email protected] 1, 70 Stanley Street,

Parnell, Auckland 1010PO Box 11331, Ellerslie, Auckland 1542

RE/MAX New Zealand Managing Director: Michael Davoren

Finance Director: Chris Chapman

Franchise Director: Keith Walker

Member Services Coordinator: Lauren Brayshaw

Member Services Administrator: Honor Lock

Franchise Development: Corinna Mansell

Franchise Development: Kyle Pitman

Accountant: Angela Deng

Public Relations: Lyn Cox

VIEWSubmissions for RE/MAX New

Zealand VIEW can be sent to Lauren Brayshaw E. [email protected].

Deadline for submissions – 1st June 2014

VIEW editor: Lyn Cox

VIEW design: Honor Lock

Copyright © 2013 RE/MAX New Zealand. All rights reserved. The materials herin may not be duplicated, copied or reproduced – in whole or in part – in any way without written permission. View magazine is provided to RE/MAX Affiliates as one of many benefits. The opinions of guest contributors and interviewed guests are their own and not necessarily those of RE/MAX New Zealand, or its affiliates, or any of its owners, officers, employees or agents. While every care has been taken to ensure the accuracy of the information it contains, neither the publishers, authors nor their employees, can be held liable for inaccuracies, errors or omission. Readers should not rely on this newsletter as a substitute for professional advice.

14

20

22

07

page 24LOOK WHO’S

JOINED


The Family Xmas in the Park was an ideal setting to kick off the festive season and a chance to get the entire family involved in what was an action-packed afternoon.

Over 30 RE/MAX agents and their families came together and enjoyed the typical kiwi summer picnic of barbecues, outdoor games and good company, with everyone in full festive spirit. The children who came along were given Secret Santa presents and the lolly scramble piñata was a great source of excitement, and made them feel special and a part of the RE/MAX family.

The RE/MAX New Zealand regional team wishes all of our members and their families a relaxed Christmas break and look forward to a successful 2014.

Ricky Ali from RE/MAX Pinnacle (Royal Oak) and his wife Monisha

RE/MAX Feature2013 Family Xmas in the Park

RE/MAX friends and family come together and enjoy the typical kiwi summer BBQ

Family Xmas in the Parkfeature


RE/MAX New Zealand and RE/MAX Australia Broker Owners

RE/MAX Awards & EventsNew Zealand & Australia Broker/Owner Retreat

Sebastian Sosa, who owns RE/MAX Argentina and Uruguay, was guest speaker in Queenstown where approximately 50 real estate business owners from both sides of the Tasman met up at the RE/MAX New Zealand and RE/MAX Australia Broker Retreat.

The two days of speakers

and panel sessions generated information and practices that brokers could immediately apply to benefit their business and customers.

The retreat reinforced how much the real estate industry has changed and how average service is no longer acceptable: excellence is now the benchmark in service.

New Zealand & Australia Broker/Owner RetreatApproximately 50 RE/MAX business owners and managers from both sides of the Tasman met up in Queenstown in September for the annual Broker/Owner Retreat


New Zealand & Australia Broker/Owner Retreat

Wellington

RE/MAX New Zealand was fortunate enough to secure Jason Andrew, one of the most respected and sought after trainers in Australia and New Zealand, for our Sales Rally at Wellington’s Intercontinental Hotel during August.

The full day session armed our agents with the skills and processes they needed to thrive in the current real estate environment, focusing on the foundations of collecting data and the processes to create a successful result.

Jason’s charismatic energy and topical content really resonated with our agents who agreed the training session was an event not to miss. We received comments such as “he is an engaging relevant speaker”, “great practical examples and a natural approach that I could relate to” and “one of the best training sessions I’ve been to”.

Auckland

The final Sales Rally for 2013 took place on Tuesday 22nd October at the RE/MAX New Zealand regional office. The full day training session featured guest speaker, John Wall, one of the country’s leading motivational speakers.

John challenged everyone who attended to take responsibility for their lives at home and at work, and proved that goals and success are completely within your reach by making small positive changes in your life.

The engaging day session provided our members with practical, positive messages to become inspired, think big and

follow their dreams. RE/MAX Sales Rallies provide an environment for top level training, opportunities to network with other agents and the regional team, and ultimately a day to have a laugh and have fun!

It proved a fantastic conclusion to our programme of 2013 Sales Rallies. The first Sales Rally for 2014 will be on Wednesday 12th February at Te Papa Museum, Wellington.

RE/MAX Awards & EventsSales Rallies

Sales Rallies“great practical examples and a natural approach that I could relate to”


The New Zealand and RE/MAX Australia High Achievers Retreat hosted at the stunning Q1 Resort on the Gold Coast in November was a success.

The retreat opened with a cocktail party on the Saturday night, giving the top producers an opportunity to mix and mingle before a full business session on the Sunday, which featured interactive panels and guest speaker Mark ‘Chopper’ Burgess who spoke on performing for success. The day culminated with a special dinner on the Sunday night.

The following day was open to everyone so they could take advantage of John Wall’s full day of Peak Performance. This session was not to be missed, as John went through the steps to improve your life and business.

The Retreat is open to all RE/MAX New Zealand and Australian affiliates who achieved Platinum Club in 2012 or higher, or on track to achieve for 2013. This event was a perfect occasion to share best practices, learn from other top RE/MAX agents and get inspired for 2014.

RE/MAX Awards & EventsHigh Achievers Retreat

High Achievers Retreat

RE/MAX New Zealand and RE/MAX Australia High Achievers

High Achiever, Ricky Ali, RE/MAX Pinnacle (Royal Oak) and Corinna Mansell, Business Development at RE/MAX New Zealand

This event was a perfect occasion to share best practices, learn from other top RE/MAX agents and get inspired for 2014.


RE/MAX News for the NetworkReal Estate

Managing Director, Michael Davoren attended the inaugural RE/MAX Asia-Pacific Rim Summit in October, an event hosted by the China region and held in Hong Kong.

Ten countries were represented including Thailand, Indonesia, Singapore, Philippines, Guam, Korea, China, Japan, Australia and New Zealand.

Japan is the latest country to welcome RE/MAX, with the master franchise rights taken up there by Generation Group, LLC in October. Entering the Japanese market is a very exciting move. Japan is the world’s third largest economy and the RE/MAX network will expand throughout the island

Summit Unites Asia-Pacific Property Leaders in Responding to Market

“Harness the power of the real estate market that flows between all the countries in the

Asia-Pacific Rim”

nation that is home to more than 126 million people.The Summit’s major focus was on how to harness the power of the real estate market that flows between all the countries in the Asia-Pacific Rim. The

volume of movement is significant and increasing.One issue high on the Summit’s

agenda was technology. The delegates discussed not only new systems but also which of the many portals are the most effective. This is all about improving the experience of our clients in all these countries and forging strong relationships that will benefit our property sellers and buyers.

The RE/MAX international footprint extends throughout the United States and Canada, Europe, South America, Africa, India, China, Australia, New Zealand and beyond, resulting in a global reach of more than 90 countries.


RE/MAX News for the NetworkReal Estate

There is a popular perception that the value of a real estate business is limited to the value of its rent roll. In many cases the sales department means one thing to the business owner – cash flow.

It is time we changed industry thinking on that matter and recognised the true value of the sales division in relation to the value of the overall real estate business.

In many other parts of the world, a well-structured sales division is considered valuable in its own right.

‘Well-structured’ is not a glib term: being ‘well-structured’ becomes imperative when the business of sales is measured for its financial value.

A well-structured real estate sales business can be identified by:

- Proactive personal and professional development.- Proactive recruiting systems.- A business owner who does NOT bring in the greatest percentage of sales income, where the income would

By Michael Davoren, Managing Director, RE/MAX New Zealand & RE/MAX Australia

Shake Up in Business of Real Estate Sales

“It’s time we changed industry thinking”- Michael Davoren

remain the same should that owner cease selling or sell the business.

- A business of a viable size. The more quality sales people the more valuable the business is.

Typically in a business broking model, a business is valued by the product of ‘earnings before interest and taxes’ (EBIT), a measure of a firm’s profit

that excludes interest and income tax expenses, or for ‘earnings before interest, taxes, depreciation and amortization’ (EBITDA) and a recognised multiplier for that type of business, taking into account size and location variables. The multiplier approach is similar to the ‘comparable sales’ method commonly used in real estate.

This formula is rarely, if ever, applied to a real estate sales business.

It should be.

Let’s take the case of the owner of a real estate office where the sales side of the business delivers an annual profit of $400,000. Using a conservative 2.5 multiplier, you have a $1mil business asset.

In an office with both sales and property management activity, where the sales division is in effect attached to a rent roll, that sales division is worth even more than a stand-alone one because of the ongoing business that a rent roll can direct into the sales business.

It is time the real estate industry, business brokers, financial institutions and the public changed the way they view the real estate sales business and see it for the financial asset that it is. I am taking action now, putting in systems and strategies to help RE/MAX broker owners to structure their sales departments to be an asset rather than merely cash flow.


Don’t forget to secure your tickets to the event of the year – 2014 RE/MAX NZ Conference – Sales Rally and 2013 Masquerade Annual Awards Evening – truly a night to celebrate! The Sales Rally will feature top industry speaker Daniel Spencer and provide you with knowledge and insight to help build and grow your business, from a day filled with networking and learning to a night filled with mystic and allure, our 2013 Annual Awards looks set to be a night to remember.

From Individual Sales Associate, Team and Office Awards to various Club Awards and International Lifetime Achievements, RE/MAX honours its affiliates who have contributed to the RE/MAX success story.

Wednesday 12 February 2014Te Papa Museum, WellingtonAwards Tickets $110.00 incl. GST

Sales Rally Tickets $35.00 incl. GST

Attend both events and purchase combined Conference ticket for $135.00 incl. GST

RE/MAX News for the NetworkRE/MAX New Zealand 2014 Conference

Get Ready for it...

RE/MAX New Zealand 2014 Conference – Sales Rally & 2013 Annual Awards


The awards criteria for 2014 are changing slightly.

From 2014, a Club-level award will be based on two criteria – Settled Gross Commissions or Closed Transaction Sides, whichever is the greatest.

New Awards Criteria for 2014

Club Award 2014 Criteria 2013 Criteria Closed Transaction Sides

Diamond Club $1 Million + $1 Million + 200+

Chairmans Club $500,000 - $999,999 $500,000 - $999,999 100

Platinum Club $300,000 - $499,999 $250,000 - $499,999 60

Gold Club $200,000 - $299,999 $175,000 - $249,999 40

100% Club $125,000 - $199,999 $100,000 - $174,999 25

RE/MAX News for the Network2014 R4 Convention

Ready to Fly? The 2014 RE/MAX R4 Convention is waiting for youReunite. Refresh. Reward. Recommit. That’s what the 2014 R4 is all about. The 2014 R4 will be hosted at the Mandalay Bay Hotel & Casino in Las Vegas, Monday 3rd – Thursday 6th of March, and promises to be four days packed full of world-class speakers, unparalleled entertainment and time spent with friends from around the world.

Exciting speakers and entertainment have been announced, which includes basketball legend, Magic Johnson; Darren Hardy publisher and founding editor of SUCCESS magazine; and headlining the ‘Party with a Purpose’, none other than Keith Urban!

For more information on how to register visit Mainstreet and click on the Events tab.

The minimum levels for the Club awards have increased as per the chart below and it also shows the number of closed transaction sides required to reach the different Club levels.

A new marketing award for

both office and individual has also been introduced to recognise the effort and creative flair within our RE/MAX network.


RE/MAX News for the NetworkRE/MAX Car Wraps

Let your wheels do the talkingCar wraps are a great way to increase your brand awareness and the number of people who recognise you. Wraps are a 24/7 advertising tool that continues marketing your business even when you’re not at work. Repetition is everything when working to get the phone to ring. The more your potential clients see your business, the easier it becomes for them to remember you when they need your service.

Many of our agents are utilising this form of advertising in their business.

Rob Hewison from RE/MAX Zest (Howick) turned up to the RE/MAX Long Drive event to show his support and showcase his new car wrap.


New creative templates available in Design CenterFresh new templates have been developed in line with the new RE/MAX branding and can be found by typing ‘New Zealand’ into the search engine.

The templates provide another

Your Online ProfileYour online profile is an incredibly important tool for building your profile and for search engine marketing on sites such as Google, Yahoo and Bing!

Your profile must include a photo as it adds a humanistic quality to your profile; potential clients like to know who they are trusting to sell their home. A simple photo could be the reason why a client chooses your services over a competitor’s.What is it that you REALLY do?

Update your online profile now!

Don’t make clients read between the lines. Provide a detailed bullet-point list of your services.

Don’t make assumptions. Your potential clients may never visit your office website or give you a call, so make sure you present every service you represent on your profile. In your summary, clients and business colleagues should be able to read your profile and

get a sense of who they will be talking to and dealing with. Do not be shy about including your personal interests and hobbies.

The following websites are crucial for you to regularly check that your information is accurate and populated: remax.co.nz, RE/MAX Mainstreet and realestate.co.nz

To update your profile for remax.co.nz, log into OSL Agent Live or email your details and profile picture to [email protected]

If you have any issues with logging into RE/MAX Mainstreet please email [email protected]

For assistance with updating your profile for realestate.co.nz please contact Crystal Fell on email [email protected]

option for you to showcase and market your properties. We highly recommend the use of these templates and have provided examples for your reference.

RE/MAX News for the NetworkMarketing

Design Centre A4 single sided flyer and trifold flyer


The Broker Advisory Council (BAC) is a team of dedicated RE/MAX Broker/Owners committed to Premier Market Presence (PMP), which includes promoting the RE/MAX philosophy and growing brand awareness through multi media advertising and RE/MAX hot air balloon events. The BAC will exemplify and promote the highest level of team spirit and

RE/MAX News for the NetworkRE/MAX New Zealand Committee

Broker Advisory Council

professional image of RE/MAX in New Zealand at all times.

If you have any feedback or ideas that you think would positively contribute towards the growth and brand awareness of RE/MAX, please get in contact with the Broker/Owner who represents your region in 2014:

Auckland/Northland: Ashok Patel, RE/MAX Pinnacle (Royal Oak)E. [email protected] North Island: Garry Malcolm, RE/MAX Team Realty (New Plymouth)E. [email protected]: Pamela Burge, RE/MAX Go For Sold (Palmerston North)E. [email protected] Island: Stephen Johnston, RE/MAX Quality (Dunedin)E. [email protected]

The BAC provides a better opportunity for RE/MAX Franchisees to work together and maintain a high level of unity, interest and inter-office sharing of ideas and concerns.


Nelson Real Estate Agent Takes National Honour

Agents with designations are qualified to address the real estate needs of important groups

RE/MAX News from the NetworkSales Associate Designations

Extract from Nelson Mail:

RE/MAX Elite residential salesperson Shelley Carppe has become New Zealand’s first and only qualified senior’s real estate specialist.

The designation was created in 1997 to focus on the needs of home buyers and sellers aged 55 and over, and is awarded by the Seniors Real Estate Specialist Council of the National Association of Realtors.

Carppe worked through an intensive qualifying programme with comprehensive training in understanding the needs, considerations, and goals of real estate buyers and sellers in the senior age group.

Nelson was a sought-after destination for retirees, and

a place the older population was reluctant to leave because of its weather, lifestyle and facilities, she said.

Often her clients had lived in their family home for decades and the thought of what was involved in buying and selling could be overwhelming for them.

Family could also be scattered, meaning they needed someone to assist with the “myriad details” involved in buying or selling property. She made sure her clients were informed and at ease in every step of the way and worked at their pace to ensure the entire process was as smooth and stress-free as possible, she said.

She has continued to study

through the council, and is working towards the Certified Seniors Housing Professional qualification.

RE/MAX New Zealand Managing Director Michael Davoren said agents with the designation were qualified to address the real estate needs of an important age group, and can bring a unique approach through the education they receive on issues of particular concern to senior clients as well as their local market knowledge and real estate expertise.

“Carppe has become New Zealand’s first and only qualified senior’s real estate

specialist”

Shelley Carppe, RE/MAX Elite, Nelson


RE/MAX News from the Network

If RE/MAX New Zealand’s Lauren Brayshaw and Angela Deng (pictured) looked a little ‘odd’ on Friday 13th September, it had little to do with any Black Friday superstition.

RE/MAX New Zealand joined schools, businesses, organisations, service clubs and communities across the country to wear odd shoes for the day; and pay a gold coin or give a donation to Camp Quality for the pleasure.The Auckland-based RE/MAX regional team walked up and

RE/MAX a Shoe-In When it Comes to Fundraising Efforts

Giving something back to the community is part of the RE/MAX culture

Lauren Brayshaw and Angela Deng,

RE/MAX New Zealand.

down the busy Broadway Street in Newmarket.

“We got a few odd looks,” laughed Lauren, “but a lot of people recognised the campaign, Odd Shoe Day”.

“The general support and acknowledgement was fantastic, with many coming back to give donations as they didn’t have spare change on them at the time.”

Camp Quality New Zealand is a non-profit organisation that provides annual summer

camps and year-round support at no cost to children living with cancer and their families.

“Giving something back to the community is part of the RE/MAX culture”.

“We are happy to have raised just over $300 on Odd Shoe Day, and proud to be carrying on a tradition that’s seen RE/MAX donate approximately $100 million to the Children’s Miracle Network in the United States since 1992,” said Lauren.



RE/MAX Team Realty swinging it home for Hospice DayRE/MAX Team Realty in New Plymouth hosted a Hospice Charity Golf Day and raised $4,050, a fantastic effort by Garry Malcolm, Broker/Owner and his team.

RE/MAX Team Realty office van wrap

2013 RE/MAX Long Drive Championship of New Zealand – New Winner Found!

The 2013 RE/MAX NZ Long Drive Championship was staged at the new Driving Range Remuera Golf Club in Auckland over three days of qualifying rounds followed by a Top 10 Shootout Final on Sunday 17th November 2013 in front of a strong crowd.

Alex Lunn, from Morrinsville won the ninth annual RE/MAX Long Drive Championship with a winning drive of 377metres. Even though the competitors played off in the semi-final and

final in a match play format, this was in fact, the longest drive of the three day event.

Lunn, a member of the Morrinsville Golf Club, plays off a handicap of 2.3 although his university studies have put his regular game on hold. In reaching the final he qualified fourth with a drive

of 337metres and admits to “practising a bit and playing a bit”.

Over 200 ‘hopefuls’ attempted to qualify with entries of three balls each, with multiple entries allowed. The 16 top qualifiers were taken from the Friday, Saturday and Sunday fields.

Alex Lunn 2013 Champion with Chris Chapman, RE/MAX New Zealand & Australia Finance Director



In the gripping final it came down to the last ball, with Brennan needing to match Lunn’s massive 377metre drive, but ‘time’ was called and he was unable to hit the last ball.

In the match play format, players had two three-ball sequences that had to be hit within a time frame of one minute and 15 seconds. An experienced campaigner, Brennan simply ran out of time. Lunn took the trophy and the New Zealand title for the first time.

Coverage of the Final featured on The Golf Show on Sky Sport.

RE/MAX New Zealand ran a charity sausage sizzle on the final day of the Long Drive competition with all proceeds going towards Camp Quality.

To view the full list of results from the New Zealand Qualifying Events and Final - visit www.parnz.co.nz.

RE/MAX Long Drive competitor

Camp Quality Sausage Sizzle

Top 16 Finalists



Christchurch-based The Vocal Network (TVN) sponsored by RE/MAX Initial Realty (Christchurch) won the NZ Association of Barbershop Singers National Quartet Contest. Murray Irvine, RE/MAX Initial Realty’s Broker/Owner regularly sings with the group as part of the ‘Canterbury Plainsmen’.

“Barbershop and RE/MAX both have their origins or ‘home base’ in America and both are huge there”, says Murray Irvine. “Singing is fun and fun is also part of RE/MAX, so this is a really good fit for the office”

RE/MAX Leaders, Masterton Team

LifeFlight is a charity providing emergency air services; every six hours to someone who urgently needs their help. LifeFlight ensures that emergency air services remain available 24/7 and provide the best possible outcomes for patients.

RE/MAX Initial Realty

sponsors local TVN boys

RE/MAX Leaders, Wairarapa recently became sponsors of LifeFlight and were presented with a certificate for being the first company in the Wairarapa to sponsor a flight at an official sponsor hosted event.

The Wairarapa office has a personal connection to

LifeFlight as the husband of one of its administrators fell off a cliff and owes his life to LifeFlight.

Since this charity started, 22,000 people have been helped by LifeFlight in their hour of need, and for many of those the emergency flight saved their life.


RE/MAX No.1 among real estate franchises

In October, RE/MAX, LLC was announced as the leading real estate franchise organisation in the Franchise Times Top 200 for the fifth consecutive year. The ranking is based upon annual worldwide sales.

In the 2013 Top 200 ranking, RE/MAX placed 14th among all franchises, gaining two places over its standing last year. RE/MAX also ranked sixth among the Top 200 franchisors for sales growth. In the overall standings, the top ranked franchises were McDonald’s, 7-Eleven, KFC, SUBWAY and Burger King.

“To be recognised among these well-respected brands is truly an honor,” said Margaret Kelly, RE/MAX, LLC’s CEO. “As we continue to celebrate 40 years of helping homebuyers and sellers achieve their dream of home ownership, this confirms the outstanding productivity of RE/MAX agents around the world.”

This year marks the 40th anniversary for RE/MAX and the 35th anniversary of its iconic hot air balloon logo. Buoyed by the U.S. housing recovery and improving economic conditions worldwide, the global franchisor now enjoys an international footprint in more than 90 countries and a growing agent count of more than 90,000.

“Our success as a top franchisor is a direct reflection of our hardworking and talented sales associates around the world,” Kelly said. “They proudly provide a high level of customer service, and that results in increasing sales performance.”

Throughout 2013, RE/MAX has been recognised as an industry leader in a variety of real estate surveys. RE/MAX agents averaged more transaction sides than agents with any other national brand according to the 2013 RIS Media Power Broker Report. And in the 2013 REAL Trends 500 survey,

RE/MAX agents averaged 17.1 transaction sides in 2012, compared to the 7.9 average for all other competing agents in the survey.

Among other 2013 recognitions, RE/MAX Associates held 98 of the 500 spots in the Wall Street Journal & REAL Trends “The Thousand” for the most transaction sides. And RE/MAX landed the most agents on the Top 250 Latino Real Estate Agents in the U.S., an annual survey by the National Association of Hispanic Real Estate Professionals.

RE/MAX News from across the globe


RE/MAX News from across the globe

The RE/MAX Hot Air Balloon can be seen everywhere – from Mexico to New Zealand, television spots to bus stops. It’s on business cards, websites and hundreds of thousands of yard signs. But when the winds are calm and the weather is just right, there’s no better place to see the RE/MAX Balloon than in the sky.

Since the RE/MAX Hot Air Balloon first flew in 1978, it has continually elevated the brand to new heights.

The strength of the RE/MAX Balloon isn’t just in its aesthetics. Its strength comes from the offices that use it, the communities that experience it.

“It’s an added value we can give our customers,” says Cathy Walker, a Sales Associate in Ontario, Canada. “I’m always looking for fun ways to contact my clients. Hosting a balloon event provides another excuse to call or email them. It gives me an extra reason to talk to people, and it also gives people a reason to talk to me about real estate.”

Conversation is exactly what the RE/MAX Balloon hoped to inspire back in 1978. Thirty-five

It’s Everywhere!

“The strength of the RE/MAX Balloon isn’t just in its aesthetics. Its strength comes from the offices that use it, the communities that experience it”

years later, it’s what keeps the balloon in the air.

“I’ve heard people say, as the RE/MAX Balloon flies overhead, ‘I used them to sell my house,’” says a Broker Owner from Wisconsin, USA.“People have a relationship with the balloon because they worked with me to buy or sell a home. People always tell me, ‘I saw the RE/MAX Balloon today’ – even if the flight has nothing to do with me. The balloon is unique and stands out, so it’s certainly making them notice us.”

HAVE YOU SPOTTED IT IN NEW ZEALAND?

RE/MAX New Zealand’s Hot Air Balloon is regularly seen high above heads at schools and community events. Approximately ten sponsored events are on the calendar annually, where the RE/MAX New Zealand Balloon team travels around the country to different regions where RE/MAX offices are located. The local RE/MAX office involves local schools and the public can go up on tethered rides in the balloon.

Many of our offices have

smaller cold air balloons. Unfortunately you won’t get to ride in one of these but you might still spot them at property auctions and other local events.

If you do see the RE/MAX balloon in your local community, take a photo and email to us at [email protected] as we would love to feature it in our next magazine or on our web site.

The RE/MAX Hot Air Balloon really ties us all together as one huge international network.

Preparing the RE/MAX Hot Air Balloon in Palmerston North

RE/MAX Balloon at the Levin Night Glow


RE/MAX BalloonBY THE NUMBERS

1978year the RE/MAX balloon first flew

26number of countries where the RE/MAX Balloon flies

108number of hot air

balloons in the RE/MAX worldwide fleet

340kgweight of the typical

RE/MAX Balloon


Brianna Crosland joins RE/MAX Leaders Johnsonville

Lindsey Ward joins RE/MAX Leaders Masterton from Harcourts

Nu Taramaijoins RE/MAX Villa, Paraparaumu from Harcourts

Martin Binksjoins RE/MAX Leaders, Karori

Mike Brodiejoins RE/MAX Leaders City from Tommy’s

Zoran Mulovskijoins RE/MAX Zest, Parnell from Knight Frank

Peter Broadhurstjoins RE/MAX First, Pukekohe from Harcourts

Samuel Lawjoins RE/MAX Go For Sold, Palmerston North

Janine Karetaijoins RE/MAX Quality, Dunedin

Shelly Colebournejoins RE/MAX Countryside Citywide, Papakura

Lyndsey McKinleyjoins RE/MAX Leaders, Lower Hutt from Harcourts

Dianna Irvinejoins RE/MAX Initial, Christchurch

Robert Eggojoins RE/MAX Villa, Paraparaumu from Harcourts

Tania O’Connorjoins RE/MAX Leaders, City

Henrietta Catalanjoins RE/MAX Leaders, Johnsonville from First National

Yvonne Leonardjoins RE/MAX Team Realty

Paula Watkinsjoins RE/MAX Leaders, City

Charlee Kerr joins RE/MAX Pinnacle, Royal Oak from Harcourts

Prasanna Pusparajahjoins RE/MAX First, Pukekohe from Professionals

Dianne Collier-Brake joins RE/MAX Northside, Waikanae

Rebekah Fraser joins RE/MAX Leaders Kilbirnie

Dates to Remember.10 January 2014Global Training: Broker/Owner Success Webinar

7 February 2014Global Training: New Member Webinar

11 February 2014Broker Advisory MeetingAmora Hotel, Wellington

Look Who’s Joined.

11 February 2014Broker/Owner MeetingAmora Hotel, Wellington1pm – 5pm

12 February 2014Sales RallyTe Papa Museum, Wellington9am – 2pm

12 February 2014Annual Awards EveningTe Papa Museum, Wellington6pm – 12am

14 February 2014Global Training: Real Estate Success Webinar

3 – 6 March 2014R4 International ConventionMandalay Bay Resort & Casino, Las Vegas

Documents

VIEW - The RE/MAX New Zealand Magazine