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VIRAL EXPLOSIONS!How to Make Big Money
on the Internet
Your Presenter:Peggy McColl
http://www.destinies.com 1
What is a Viral Explosion?
Definition: Tapping into the power of online
marketing to reach a global market which
results in brand awareness, expanding a
business, revenue growth, or worldwide recognition!
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Who is this woman?
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What’s Possible?
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OverviewIntroduction & OverviewPart 1 - How to come up with a winner idea Part 2 - How to put together products at little or
NO COST Part 3 - How to get others to market for you Part 4 – Writing great “copy”Part 5 – What you need on your website to sell
your products/services like hotcakes!Part 6 – How to build an email listWrap up
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Thomas Troward “The Creative Process in the
Individual”“No writer or lecturer can convey an idea into the
minds of his audience. He can only put it before them, and what they will make of it depends entirely upon themselves – assimilation is a process which no one can carry out for us.”
Assimilation = Absorption / Incorporation / Digestion / Integration / Adaption
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The Creative Process of the Individual by Thomas Troward…This eBook is for the use of anyone anywhere
at no cost and with almost no restrictions whatsoever. You may copy it, give it away or re-use it under the terms of the Project Gutenberg License included with this eBook or online at www.gutenberg.net
http://www.gutenberg.org/files/10361/10361-h/10361-h.htm
Note: When we get to Part 6 I will explain how you can use this to help build YOUR email list.
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World Wide Opportunity
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INTERNET USAGE STATISTICSThe Internet Big PictureWorld Internet Users and
Population Stats
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Desperation lead to Action
What did I do?Created a “bundle” offeringMade a list of potential partnersContacted them – booked the datePut my web pages togetherCreated the “copy”Pushed the GO button … and watched the
orders come in from 26 countries!
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7 books, over 50 countries, 15 languages … so far
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New York Times Best SellersNew York Times Best Sellers
Market Other Products & Services
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3 Important Questions!What is the need?Can I fulfill it?Are people willing to pay for it?
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David Riklan’s ebook
What did David do?Asked Peggy to helpFollowed the formula
Listed potential partnersCreated an irresistible offerCrafted the appropriate “copy”Put the pages together to take ordersHit the “go” button
Repeated it again and again and again
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Two Tiered Affiliate Marketing
Bob Proctor Insight of the Day
http://www.insightoftheday.com/default.asp?affid=837230
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What did Brian do?Acted on his ideaPut together some quotesPromoted it on Bob’s website (http://bobproctor.com)Created www.insightoftheday.comCreated a payment “system” to take payment with
affiliate tiers (two teirs)Started to send out the “insights” day with a request
to “send to your friends”Made an irresistible time-limited offer and generated
revenue the first month!
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Spiritual Cinema CircleOver 20,000
members EACH paying $20/month
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What did SCC do?Gathered the appropriate “spiritual” moviesPut them together in a low-cost format (less to
product/less to ship)Created an Affiliate Program (revenue split)Offered a “special” dealContacted potential partnersPrepared the copySent it out to themProcessed the orders and paid their affiliatesContinue to bring on new partners Monthly mailings
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Elle Newmark’s Success Story
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What did Elle do?She took matters into her own handsShe learned how to launch her book using my
formula (bonus gifts, partners, proper copy)Launched her book on November 27th on
www.amazon.comSent 400 emails the day before – to agents
and publishers and said “Watch me!”One day later, she had a dozen offersTwo weeks later sold the rights for 7 figures!
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Viral VideoThe Bionic Burger
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What did he do?Found something of interestPut together a videoIncluded the website on each and every
screenCreated a special offerSent the video link to a few folks and
asked them to tell othersIt took on a life of it’s own – VIRAL!
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Red Paper ClipKyle MacDonald and I
traded one red paperclip for a house. I started with one red paperclip on July 12 2005 and 14 trades later, on July 12, 2006 I traded with the Town of Kipling Saskatchewan for a house located at 503 Main Street.
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Henry Ford
If you think you can do a thing or think you can't do a thing, you're right.
Vince Lombardi said…"It is time for us all to stand and cheer for the
doer, the achiever - the one who recognizes the challenges and does something about it."
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Stay open for YOUR winner idea!
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Requirements for Generating Ideas
An absolute must = be open mindedHave to KNOW an idea will come to you = FAITHRemove ALL doubtDecide to come up with oneHave your “awareness” antenna upWatch othersSearch for ideasDiscuss ideas/brainstormResearch your ideas
“Believe and your belief will create the fact.” William James
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Poisons to Avoid“This won’t work for me!”“I’m not an expert!”“This ONLY applies to self help!”“There is nothing I can come up with.”“I’m not creative.”“I give up.”“I live in ______ and I’m limited!”“It is too complicated!”
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IMPORTANT: Think About When Coming Up with IDEAS
Is there a need in the marketplace?
Do you have the expertise or can you get it (the expertise)?
Are people willing to pay for this need to be fulfilled?
Later question: How will you differentiate yourself from others (or add greater value)?
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Shakti Gawain quotesWhen we create something, we always create
it first in a thought form. If we are basically positive in attitude, expecting and envisioning pleasure, satisfaction and happiness, we will attract and create people, situations, and events which conform to our positive expectations.
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11 Minute Rapid Manifestation
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http://totalsuccess4u.com
Six Minutes to Success
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"If you have a computer and 6 minutes a day, I have a proven, Certified and Guaranteed way to make more money than you can ever spend in you lifetime"
Bill Bartmannhttp://billandpeggynow.co
m
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Diane CraigThe Look of Success
A Professional Image Consultant
Delivered her courses in person or offered one-to-one face-to-face consulting
Limited to Toronto OR people who can afford to pay her to come to them
Created a brand new teleseminar called “The Look of Success”
Created powerpoint Within a month posted
it onlineSold 10 spots before she
even began to market itDelivered several times
since! $Thousands in rev
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http://www.corporateclassinc.com/teleseminar-2009-03.php
Peggy’s Quote“If you are not in business to stay in business
you will quickly be out of business.”
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How does this statement make you feel?
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…it is entirely possible to make more money in this current economy than you would ever imagine AND you really don’t need to work any harder or longer hours.
Your Revenue ModelSubsidize your income?Replace it?
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Revenue ModelsBuild a listCreate a productSell a serviceMembershipMulti-tiered
offerings
Sell to your own listSell multiple
products/servicesSell through other
people’s listsSEO Search Engine
OptSocial MediaBanner AdsPay Per click
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Planning Your Own RevenueDecide on the modelGetting it readyModify as your going alongWhat do you love to do?Based on
Where is there a needWhat you have to offer as an expert
And based on what people are willing to pay
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What should you do now?
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Remain open minded (Always)BELIEVE idea(s) will come to you = FAITHRemove ALL doubt (if it rears it’s ugly head)Have your “awareness” antenna upSearch for ideas (look at competitors)Discuss ideas/brainstorm with othersHold focus groupsAsk yourself the question: What is my brilliant idea? Or What is my million dollar idea?Research your ideas/ Observe othersCreate a journal Stay focusedCreate your revenue modelPlan and Execute Your Plan
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