Volunteer engagement social media UTCLE

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  • Web & Social Media Strategies for Volunteer Engagementwith Karen Bantuveris Founder & CEO VolunteerSpot
  • About the presenter Karen Bantuveris Founder and CEO @VolunteerSpot #CSFUTCLE TMVolunteerSpot , DOING GOOD just got easier.
  • Q: Why Volunteers? TMVolunteerSpot , DOING GOOD just got easier.
  • Q: Why Volunteers?A: To get important work done! TM VolunteerSpot , DOING GOOD just got easier.
  • Q: Why Volunteers?A: To get important work done!A: To cultivate committed champions to ourcause/organization who are long-termadvocates, donors and leaders.And in doing so.get important work done!
  • Volunteer Avoidance Cycle 60% of nonprofits cite lack of funds as primary obstacle to Wish U providing volunteer management Had Help ~ Reimagining Service 2010 Do it No Time Yourself TMVolunteerSpot , DOING GOOD just got easier.
  • Volunteer Avoidance Cycle Wish U Had Help Do it No Time Yourself
  • Journey of a Volunteer Thanks to Chris Jarvis, @RealizedWorth for sharing this model
  • Journey of a Volunteer Social Media: Easy Access, Rapid & Meaningful Promotion Thanks to Chris Jarvis, @RealizedWorth for sharing this model
  • Common Social Media ToolsSocial Media: Any online technology or practicethat lets us share (content, opinions, insights,experiences, media) and have a conversationabout the ideas we care about. Socialbritehttp://socialbrite.org/glossary TM VolunteerSpot , DOING GOOD just got easier.
  • Social Media Builds Your Community Listen When we have calls-to-action,Inspire Share our community will be engaged. Connect Its like having a conversation! TM 11 VolunteerSpotDOING GOOD just got easier. , DOING GOOD just got easier.
  • Social Media Builds Your Community Listen TrustInspire Share Action Connect TM 12 VolunteerSpotDOING GOOD just got easier. , DOING GOOD just got easier.
  • Who Connects for your Org? TM 13 VolunteerSpotDOING GOOD just got easier. , DOING GOOD just got easier.
  • Free Web Tools for Coordinating Volunteers Specific Donations of Group Public or OngoingWebsite size Private jobs & food & needs Extras shifts supplies No limit Both, add Difficult No No Collect fees, mobile links to check-in Facebook/ Twitter 20+ custom registration fields Global event No limit Public, add No No No mapping, links to community Facebook conversations /Twitter API available Recruit both No limit Public, skilled and No Yes Micro-volunteer Registration unskilled from your mobile required volunteers device 10-400 Schedule multiple signed up Both, add Easy Yes Yes days/months per links to sub-team or Facebook/ Hours tracking , 5 activity Twitter custom registration fields (Premium) TM VolunteerSpot , DOING GOOD just got easier.
  • Volunteer Engagement Best Practices1. Find em! (cultivate community)2. Onboard Quickly & Be Specific3. Setup to Succeed4. Measure & Share5. Recognize Volunteers TM VolunteerSpot , DOING GOOD just got easier.
  • 1. Find em! (Cultivate Community) Where are they already hanging out? Build your Community! Facebook Fan page, LinkedIn Groups, Twitter, Blog, Email list Engage others to involve their friends & network personal appeal social media appeal Consider service groups workplace service, service learning, Scout Troops, faith groups, community groups (Jr. League, Rotary, etc.) TM VolunteerSpot , DOING GOOD just got easier.
  • 1. Find em! (Cultivate Community) MeetUp Community Examples TMVolunteerSpot , DOING GOOD just got easier.
  • 1. Find em! (Cultivate Community) Workplace Service - Keller Williams International Example TMVolunteerSpot , DOING GOOD just got easier.
  • 2. Onboard Quickly & Be Specific (examples) Second Harvest Japan + Clear & specific gets amplified! 31 RTs in 1 day to > 47K people Add location hashtag (e.g. #Tohoku) to find geographically possible volunteers (RTs in Chicago likely not very productive) Event is 3 days out and link lands on a map Risk: Folks forget OR too many people show up then think Second Harvest has enough supporters and doesnt need them next time. Add an online signup sheet link or volunteer interest Google Doc to the landing page capture volunteer contact for future needs signing up for a specific spot firms up commitments volunteers can amplify to their communities auto-reminders boost turnout rates TM VolunteerSpot , DOING GOOD just got easier.
  • 2. Onboard Quickly & Be Specific (examples) Girls on The Run DC and Bay Area + Reach out on multiple channels + Includes actionable signup link Twitter: Add location and theme hashtag (e.g. #SFO, #Running, #GirlPower) to find