What Sets Us Apart? - Guidestar Co online surveys... · What Sets Us Apart? What We Do • Survey research planning and design (including complex, stratified, global samples) •

GuideStar Research. All rights reserved 2012 1-800-865-3567

www.guidestarco.com

1-800-865-3767

• Employee Satisfaction/Engagement Surveys • Internal Communication Audits • 360 Feedback Programs • Collaborative Relationship/Deep Dialog Audits

• Strategic Literacy Assessments • Corporate Meeting Measurement (MPPSM) Services

• Customer Satisfaction Surveys • Partner Network Surveys • Call Center/Help Desk Satisfaction Survey Programs

Learn what people REALLY FEEL – what they THINK – what they WANT and NEED GuideStar is a web-centric, professional survey research firm. Our mission is to provide clients with metrics that matter - meaningful measures that illuminate important organizational performance strengths and weaknesses – followed by guidance and consultation for improvements that will drive business results with the groups that matter most to our client’s success.

What Sets Us Apart?

What We Do • Survey research planning and design (including complex, stratified, global samples) • Qualitative (executive interviews and focus groups) and quantitative survey services • Questionnaire development • Large-scale communication message management in multiple-languages • Web-based surveys supplemented with IVR data collection • Online Report Centers (ORC) for real-time reporting worldwide • Off-line analysis and report development by a staff of Ph.D.-level research psychologists • Post-survey recommendations and consulting services

Clients Served by GuideStar Research Abbott Laboratories • Aetna • AIG • American Express • AT&T • Audi • Baxter Healthcare

Cargill • Citibank • Coldwell Banker • Coors Brewing Co. • Computer Associates Dun & Bradstreet • General Electric • Hoffman-La Roche • IBM • Johnson & Johnson

KPMG • Merck • NASA • Ohio Casualty Insurance • Savin • StorageTek U.S. Department of Homeland Security • USF • Watson Wyatt • Verizon Wireless

Strategic partnering approach to each client relationship and client survey research solution High-caliber professional staff ~ Ph.D. psychologists with special experience and expertise in organizational research and analysis who design and manage each survey Unique analytic research methods developed and licensed in-house, including a specific satisfaction/relationship improvement process proven to produce results Proprietary, web-based, survey technology applications for efficient messaging, data collection and real-time online reporting Substantial experience with large-scale global surveys in multiple languages

http://www.guidestarco.com/


Experience, Expertise and Innovation Employee Research Areas

Employee Attitude/Engagement Surveys: Starting with employee interviews and focus groups, we identify and define the key dimensions of most importance to the client’s employees and leadership. GuideStar analysts use a variety of statistical analyses to reveal the essential truths in the data that will provide quality guidance to clients to improve their employee relationships and productivity. Among these analyses are predictive path modeling, conjoint analysis, action maps and relationship ladders.

360 Feedback Programs: GuideStar helps clients with their 360 feedback needs by designing and programming a customized assessment survey, collecting and managing data, and efficiently reporting results online which are formatted for printing and can be emailed or downloaded for immediate use.

Internal Communications Audits: GuideStar’s strategic communications audit assures that internal communications are planned and designed effectively so that they can drive strategic business performance by fostering employee engagement, motivation and collaboration.

Strategic Literacy Assessments: GuideStar’s proprietary Strategic Literacy Assessment scores and tracks how well your employees understand and are aligned with company strategy.

Collaborative Relationship and Deep DialogSM Audits: A unique, GuideStar proprietary measurement and diagnostic system that determines the quality, health and productivity of communications and relationships between groups and organizations (employees, customers, alliance partners, etc.). For more on Deep Dialog, please visit: www.deepdialog.com

Corporate Meetings ROE/ROI Measurement: GuideStar is an industry pioneer and leader in measuring the effectiveness of large group corporate meetings and events (national sales meetings, management conferences, etc.). The Meeting Productivity Process (MPP) service includes pre-meeting and post-meeting attendee surveys, strategic pre-meeting recommendations, and post-meeting Return On Event (ROE) reports. GuideStar’s Online Report Centers and large inventory of proven meeting-specific questions and benchmarks provide clients with accurate survey findings in real-time online for optimal efficiency in developing on-target events that deliver measurable results.

Internal Call Center/Help Desk Satisfaction Survey Programs: Our surveys provide you with feedback at multiple levels, from satisfaction with your overall level of support, right down to specific support queues, individual products or areas of support, and individual technician performance.

Employee Surveys That Produce Results Employee satisfaction, loyalty and engagement are dimensions that need to be measured and managed to achieve improved business outcomes, increased productivity, greater commitment and lower turnover. GuideStar assists clients to better understand and improve:

• Where employees perceive the organization is delivering value to them and where it's not • Employees' perceptions of the organization, its leadership, climate and culture • The drivers of employee satisfaction, engagement and loyalty • Specific actions and initiatives that are likely to have the most powerful impact on improving

employees' perceptions, motivation and engagement • The client’s responsiveness to the concerns and issues that matter most to their workforce

http://www.deepdialog.com/


GuideStar Analytics GuideStar includes both proprietary and professionally accepted analytics when designing and developing custom surveys for its clients to uncover the deeper meanings in survey data.

Predictive Path Modeling: This analysis enables clients to understand the key drivers that most influence their employees’ views, decisions and behavior in the organization. The predictive path model below shows the drivers which affect employee loyalty and retention in a client’s organization.

Conjoint Analyses: By identifying alternative profiles around relevant attributes (e.g., benefits, salary, type of schedule, work environment, etc.), organizations can determine which solutions are most likely to increase employee satisfaction and loyalty.

Action Maps: A strategic tool that GuideStar uses to support clients' action planning, providing organizations with a clear-cut, straightforward list of action priorities.

Deep Dialog AuditsSM: A statistically-proven proprietary method that determines the quality, health and productivity of collaborative relationships between employee groups, analyzed against findings in a normative database containing more than 30,000 cases worldwide. Audit results identify specific actions that can be taken to improve collaboration and communications between groups of employees.

Relationship Ladders: The quality of employee relationships within an organization can be measured along a continuum defined as the Relationship Ladder. GuideStar Research can help clients understand the different levels of employee engagement and commitment and how relationships can be improved.

http://www.guidestarco.com/research_basics/statistical_modeling.html


GuideStar Technology Services GuideStar is a pioneer and leader in web-based surveys and research programs. An integrated system of GuideStar-developed online technologies support and facilitate survey services delivery from questionnaire development to complex email messaging to comprehensive real-time online reporting.

Online Report Centers (ORC) Our proprietary Online Report Centers (ORCs) enable clients to view survey results online, in real-time, in their own custom-branded ORC. A unique hierarchy report provides views that summarize and compare findings for specific groups at selected levels in the organization. Managers at all levels can access their group’s results to better understand and address their employees' needs and concerns. ORC users can:

• Enter through a user-aware landing page with an array of dynamic interactive modules presenting an overview summary of their group’s survey findings, including trends, indices, etc.

• Track response rates and break them down by key segments during data collection and after • Click on pre-set reports for instant data analysis • Create custom reports in a “drag and drop” interface to easily produce complex reports • View results of statistical tests and modeling procedures. • Track improvements over time. • Display survey findings flexibly, with user-selected report demographic segmentation of results by

any population segment (e.g., functional area, line of business, geo, tenure, etc.) • Prepare “easy to read” charts and table reports which can be printed, saved or emailed as well as

copied to any MS Office application, including Word and PowerPoint Best of all, no special software is required - nothing to install, purchase or configure. With only a Web browser, the powerful efficiency and versatility of GuideStar survey technology is available at the client’s fingertips, 24 hours a day, 7 days a week.

Online reporting lets you view survey findings by any item or demographic.

Contact GuideStar Research at 1-800-865-3767 for an online ORC tour.

http://www.guidestarco.com/technology_demos/index.html


Online Report Center Views

Our ORCs allow business leaders and managers to view and compare the responses to all survey items for each of the groups of workers that report to them. These hierarchy reports are produced as attractive PDF files at the touch of a button.

Build charts and tables of survey findings, save your reports, email, print, or use them in any MSOffice compatible application. You have full control over segmentations and display options.


Build Hi Lo reports to see which areas ranked higher or lower on the survey. Sort on any field.

Access all the comments for any group in the survey. Comments are available as verbatim listings or as ranked frequency tables showing which categories of comments are most or least frequent.

Contact GuideStar Research at 1-800-865-3767 for an online ORC tour.


Client Case Brief -- IT Industry

Situation Overview

GuideStar Research was engaged by a global Information Technology leader to conduct a baseline employee satisfaction survey several years ago in 11 languages in 43 countries. GuideStar's role was to analyze employee satisfaction in the organization, and to provide both tactical and strategic recommendations for improving satisfaction for employees.

The client was also interested in developing a 360°-feedback program for individual managers. GuideStar worked with the client to develop the web-based program, which has been used continually for several years.

Strategic Research Partner

GuideStar has worked with this client to present them with the tools they need to disseminate survey results to managers across the organization. GuideStar's Online Reporting System has provided survey facilitators in the organization with the ability to slice-and-dice survey data to meet the needs of company managers. Hierarchy reports, which can be run online and printed out as a hard copy, serve as comprehensive reports about a manager's survey results.

Since the original baseline survey was conducted, GuideStar has worked with this client to run several subsequent surveys and data-gathering projects. For example, about a year after the original survey was conducted, the client decided to run a short pulse survey, using a randomly selected group of employees, to determine whether improvements had been made in a number of key areas.

Improvements in Employee Satisfaction

Using advanced statistical methods, like path modeling and action mapping, GuideStar has been able to assist its client in pinpointing which areas in the organization need the most attention. This approach has allowed the client to focus its energies on addressing first the issues that matter the most to its employees. Responses to open-ended survey questions show that employees have noticed that leaders are taking action in some areas, and appreciate the work that is being done.

The client also decided to run quarterly pulse surveys in a specific geographic region that was lagging behind other regions. The results of the pulse surveys show that employee satisfaction is gradually increasing in key areas, likely as a result of organizational interventions that have been implemented by the client. Some very low satisfaction ratings have seen improvements for each pulse survey, which represent a steady increase in employee satisfaction over time.


www.guidestarco.com

1-800-865-3767

Customer Satisfaction/Loyalty Surveys • Partner Network Surveys • Call Center/Help Desk Satisfaction Survey Programs

• Employee Satisfaction/Engagement Surveys • Internal Communication Audits

• 360 Feedback Programs • Collaborative Relationship/Deep Dialog Audits

• Strategic Literacy Assessments • Corporate Meeting Measurement (MPPSM) Services

Learn what people REALLY FEEL – what they THINK – what they WANT and NEED GuideStar is a web-centric, professional survey research firm. Our mission is to provide clients with metrics that matter - meaningful measures that illuminate important organizational performance strengths and weaknesses – followed by guidance and consultation for improvements that will drive business results with the groups that matter most to our client’s success.

What Sets Us Apart?

What We Do • Survey research planning and design (including complex, stratified, global samples) • Qualitative (executive interviews and focus groups) and quantitative survey services • Questionnaire development • Large-scale communication message management in multiple-languages • Web-based surveys supplemented with IVR data collection • Online Report Centers (ORC) for real-time reporting worldwide • Off-line analysis and report development by a staff of Ph.D.-level research psychologists • Post-survey recommendations and consulting services







Experience, Expertise and Innovation Measuring the Customer’s Experience

Customer Satisfaction Surveys: Starting with customer interviews and focus groups, we identify and define the key dimensions of the client’s customers’ experience, which form the core of an online customer survey. GuideStar analysts use a variety of statistical analyses to reveal the essential truths in the data that will provide quality guidance on improving customer relationships and customer satisfaction, loyalty and advocacy. Among these analyses are path modeling, Relationship Ladders, Customers at Risk/Customers of Opportunity, Account Scorecards and Action Maps. Customer Call Center Satisfaction Survey Programs: Surveys collect data, often on a continuous basis, and track customer satisfaction trends, as well as satisfaction on an individual level (e.g., support issues, queues, products, etc.). Clients use our Online Report Centers to examine survey data 24/7 as needed to track and improve support service satisfaction.

Partner Networks (Dealers, Distributors, Franchises, etc.) Partner Network Surveys: The process and research methods employed by GuideStar with our clients’ partner networks (distributors, dealers, agents, etc.) is quite similar to our approach for customer satisfaction surveys because network partners are our client’s “First Customers”. Additionally, partner network surveys require measurement and diagnosis of the quality of these critical collaborative partnership relationships. We use specific analytic methods unique to GuideStar, specifically Relationship Ladders and Deep Dialog Audits, to provide clients with new understandings and deeper insights into these critical relationships.

Deep Dialog AuditsSM Collaborative Relationship and Deep DialogSM Audits: A unique, GuideStar proprietary measurement and diagnostic system that determines the quality, health and productivity of communications and relationships between groups and organizations (employees, customers, alliance partners, etc.). For more on Deep Dialog, please visit: www.deepdialog.com

Corporate Meeting Measurement Corporate Meetings ROE/ROI Measurement: GuideStar is an industry pioneer and leader in measuring the effectiveness of large group corporate meetings and events (national sales meetings, dealer and distributor meetings, management conferences, etc.). The Meeting Productivity Process (MPP) service includes pre-meeting and post-meeting attendee surveys, strategic pre-meeting recommendations, post-meeting Return On Event (ROE) reports and recommendations. GuideStar’s Online Report Centers and large inventory of proven meeting-specific questions and benchmarks provide clients with accurate survey findings in real-time online for optimal efficiency in developing on-target events that deliver measurable results.

Visit our website to download our white paper: How to Develop an Effective Customer Survey.

http://www.deepdialog.com/

http://guidestarco.com/research_basics/white_paper_index.html


Clients Learn and Improve Their Business Results Through a process of research and consultation, we assist our clients to improve customer satisfaction, loyalty and advocacy. Clients can learn and improve:

• Where they are strong, where they are weak • Their drivers of customers' satisfaction and loyalty, and the likelihood customers will purchase

additional products and services or recommend them to others • Their customers' perceptions of the value of their products and services • Specific actions and initiatives that are likely to have the most powerful impact on improving their

customers' perceptions • How they are viewed in relation to their competitors • Their responsiveness to the concerns and issues that matter most to their customers

GuideStar Analytic Methods Include: Predictive Path Modeling: This analysis enables clients to understand the key drivers that most influence their customer’s decisions to purchase, repurchase and recommend them to others. Statistical modeling provides clients with pinpoint guidance for improvement of essential business outcomes.

http://www.guidestarco.com/research_basics/statistical_modeling.html


Account Scorecard Reports: Reports by individual account and groups of accounts are generated quickly in the Online Report Center. Users can view, email, or save customer account summaries.

Customers at Risk/Customers of Opportunity (CARCOP) Reports: Uses GuideStar algorithms to identify individual customers at risk and customers who want more.

Conjoint Analysis: By identifying alternative profiles around relevant attributes (e.g., various combinations of price levels and price models, quality and service, etc.), this technique helps determine which offerings are most likely to increase customer consideration, purchase, satisfaction and loyalty.

Action Maps: A strategic method GuideStar uses to support clients’ action planning, providing organizations with a clear-cut, straightforward list of action priorities.

Deep DialogSM: Statistically-proven method exclusive to GuideStar Research that determines the quality, health and productivity of collaborative relationships between groups; with customers, on teams, etc. Deep Dialog audit scores are highly predictive of collaborative success or failure in relationships.

Relationship LaddersSM: Measures the current relationship with a customer on a continuum of relationship quality on the Relationship Ladder. Moving a customer relationship “up the ladder” produces measurable increases in customer satisfaction and bottom-line business.


Online Report Centers (ORC) Our proprietary Online Report Centers (ORC) enable clients to view their survey results online, in real-time, in their own custom-branded ORC. Account scorecard reports summarize findings for specific accounts, groups of accounts and individual customers. Sales and Service leaders and account managers at all levels can access their customers’ survey results to better understand and address their customers' needs and concerns. ORC users can:


• Track response rates and break them down by key segments during data collection and after • Click on pre-set reports for instant data analysis • Create custom reports in a “drag and drop” interface to easily produce complex reports • View results of statistical tests and modeling procedures. • Track improvements over time. • Receive an alert message whenever a dissatisfied customer rating or a customer request is

received in the ORC • Display survey findings flexibly, with user-selected report demographic segmentation of results by

any population segment (e.g., functional area, line of business, geo, tenure, etc.) • Prepare “easy to read” charts and table reports which can be printed, saved or emailed as well as

copied to any MS Office application, including Word and PowerPoint Best of all, no special software is required - nothing to install, purchase or configure. With only a Web browser, the powerful efficiency and versatility of GuideStar survey technology is available at the client’s fingertips, 24 hours a day, 7 days a week.



Online Report Center Views

Secure login leading to a user-aware landing pages with an overview of key survey findings.

Build charts and tables for use in MS Office products, save reports, or output PDF. You can run reports for any demographic selection and even view summaries of your specific accounts or for the sales group you are in charge of!


Run Hi-Lo Reports with a mouse click – sort on any field to view your strengths and weaknesses.

Read customer comments, do key word searches, and view ranked frequency tables for comment themes. Our system accepts and displays comments in any language.

Contact us for an online tour at 1-800-865-3767.


Client Case Brief IT Industry

Customer Satisfaction Survey: Benchmark Results Show Measurable Improvements

The graph below features four years of customer survey results showing key driver benchmark improvements of a client's customer satisfaction ratings. This research was conducted by GuideStar Research with thousands of the client’s customers, in eleven languages, in 43 countries.

In this case, five years ago, a global Information Technology leader was ranked close to the bottom of its industry on customer satisfaction. Customer loyalty was low. Many customers said they would change vendors if they could.

GuideStar was engaged to design and conduct a detailed baseline survey of customer attitudes. Our findings confirmed the public surveys' results. GuideStar was also engaged as a strategic research partner to analyze the root causes of the customer satisfaction survey findings and to develop both tactical and strategic recommendations for improving customer satisfaction and customer relationships over time.

With the use of annual enterprise-wide customer surveys, executive interviews, and periodic “ad hoc” surveys, we have been able to track notable improvements in levels of customer satisfaction that have occurred over the years. By applying a variety of analytic methods, GuideStar consultants were able to identify and clearly define the key drivers affecting customers' decisions and intentions towards the client. Our analysis provided a deep and clear understanding of the priorities that the client needed to address to improve customer satisfaction, loyalty and advocacy among a large majority of customers, and elevate many customer relationships to constructive collaboration and partner levels. To date, all survey items have improved. Significant improvements, some as high as 30 and 35 percentage points, have been achieved in key customer ratings by applying GuideStar's Strategic Relationship Improvement Process.

Information about our Strategic Relationship Improvement Process can be found at www.guidestarco.com.

http://www.guidestarco.com/relationship_research/index.html

GuideStar Research. All rights reserved 2012 212-426-2333

www.guidestarco.com

212-426-2333

Communication Audits • Strategic LiteracySM Assessments Collaborative Deep DialogSM Audits

Learn what people REALLY FEEL – what they THINK – what they WANT and NEED

GuideStar is a web-centric, professional survey research firm. Our mission is to provide clients with metrics that matter - meaningful measures that illuminate important organizational performance strengths and weaknesses – followed by guidance and consultation for improvements that will drive business results with the groups that matter most to our client’s success.

What Sets Us Apart?

What We Do

• Survey research planning and design (including complex, stratified, global samples) • Qualitative (executive interviews and focus groups) and quantitative survey services • Questionnaire development • Large-scale communication message management in multiple-languages • Web-based surveys supplemented with IVR data collection • Online Report Centers (ORC) for real-time reporting worldwide • Off-line analysis and report development by a staff of Ph.D.-level research psychologists • Post-survey recommendations and consulting services







Strategic Communications Audit Services Today’s mandate for organizational communications goes far beyond mere information delivery. CEOs expect effective internal communications to drive strategic business performance by fostering employee engagement, motivation and collaboration – and to be accountable for measured results. A strategic communications audit can assure that internal communications are well-planned and well-designed, and effectively focus on achieving these objectives throughout the organization.

Recent research demonstrates a clear advantage to organizations that communicate effectively; increased market value, employee retention, and improved financial returns.

GuideStar Research assists client organizations to develop a highly customized internal communications strategy that will lead to healthier, more productive relationships that drive business performance.

• Our Communication Audit measures the effectiveness of knowledge transfer within the organization;

• The Strategic LiteracySM Assessment measures employees’ understanding, attitudes, strategic behavior, motivation, and alignment to performing on strategy; and

• The Collaborative Deep DialogSM Audit measures the quality of collaboration between and within groups.

When these services are combined as an Integrated Communications Audit, the process delivers a full-spectrum scorecard, identifying where and how to make adjustments in communications practices that can impact performance and propel an organization forward on strategy.


The Power of GuideStar’s Integrated Communication Audit Collaborative Deep Dialog Audits and Strategic Literacy Assessments can be administered independently or in concert with a GuideStar Communication Audit. When the three services are used together as a comprehensive analytical system, clients gain a holistic view of the organization’s communication efficacy. Results of the Integrated Audit will reveal:

• Whether the organization’s communications activity equates to communications effectiveness

• Gaps in communication: where information supply does not meet up with demand

• If the communications are on target, in tune with audience preferences and aligned with company strategy

• The degree of universal understanding of company vision, strategy, direction

• Attitudes and strategic behaviors that are incorporated into job performance

• Productivity levels of the organization’s most important collaborative business relationships

• Where attention is required for continuous communications improvement

Clients can also count on GuideStar’s expertise in interpreting the results and consulting on how best to respond, optimizing the strategic resource of organizational communications to drive overall business performance.

Case Briefs Strategic Integrated Communications Audit for a Leading Healthcare Provider – Comprised of 15 executive interviews, 8 employee focus groups and a stratified web-based sample survey from a population of 27,000 employees, this audit was a comprehensive examination of all key dimensions of the client’s internal communications effectiveness; information transfer, strategic literacy and collaborative strengths and weaknesses.

Communications Audit for a Leading Cellular Company – Comprised of 35 employee telephone interviews followed by a web-based survey of 9,000 employees in one geographic region of a wireless telephone service provider.

Communications Audit for a Major Health Insurance Company – Comprised of 18 interviews with senior executives and 9 employee focus groups in 3 regions followed by a survey of a stratified, random sample of employees across the country.

Strategic Literacy Assessment for a Leading Pharmaceutical Company – Comprised of 12 employee focus groups, quarterly web-based management surveys following quarterly management conferences plus annual all-employee telephone surveys with a representative sample of employees for several years.

Deep Dialog Assessment for a Manufacturing Firm – Comprised of a stratified sample employee web-based Deep Dialog Audit survey with over 1,000 employees at all levels, a number of key collaborative relationship analyses were completed, laterally and vertically, which enabled the new leadership to move quickly on decisions in key areas of the company’s strengths and weaknesses.



Online Report Center (ORC) Our in-house developed Online Report Centers (ORC) enable clients to view their survey results online in real-time in their own custom-branded ORC. A unique hierarchy report provides views that summarize and compare findings for specific groups at selected levels in the organization. Managers at all levels can access their group’s results to better understand and address their employees' needs and concerns. ORC users can:


• Track response rates and break them down by key segments during data collection and after

• Click on pre-set reports for instant data analysis

• Create custom reports in a “drag and drop” interface to easily produce complex reports

• View results of statistical tests and modeling procedures.

• Track improvements over time.

• Display survey findings flexibly, with user-selected report demographic segmentation of results by any population segment (e.g., functional area, line of business, geo, tenure, etc.)

• Prepare “easy to read” charts and table reports which can be printed, saved or emailed as well as copied to any MS Office application, including Word and PowerPoint

Best of all, no special software is required - nothing to install, purchase or configure. With only a Web browser, the powerful efficiency and versatility of GuideStar survey technology is available at the client’s fingertips, 24 hours a day, 7 days a week.

Secure login takes you to user-aware landing pages offering a survey overview.

Contact GuideStar Research at 1-800-865-3767 to schedule an online ORC tour and to learn more about how GuideStar can help you with your internal communications research needs.



Online Report Center Views GuideStar’s online reporting tools allow authorized users to build charts and tables with a few mouse clicks. Build, save, share, or email your reports or use custom templates that are dynamically updated to view survey summaries on key items at a glance. All output can be transferred to MS Office compatible applications.

Contact GuideStar Research at 1-800-865-3767 to schedule an online ORC tour and to learn more

about how GuideStar can help you with your internal communications research needs.


Online Report Center Views Track response rates in real-time and view them by any demographic.

Read open-ended comments and sort them by demographics or key words.

View open-ended comment frequencies by themes. What themes were dominant?

These are but a few of the features of our powerful online tools.

Contact GuideStar Research at 212-426-2333 to schedule an online ORC tour and to learn more about how GuideStar can help you with your internal communications research needs.

GuideStar Research

360⁰ Feedback

Intelligence & Technology

A Streamlined and Powerful Set of

Tools to Effectively Manage Your

Organization’s Talent

Why GuideStar Research?

• A true research partner

For almost 20 years, we have helped large and medium-sized

corporations grow into high-performing organizations

• A purveyor of strategic organizational research Combining methodological rigor and sophisticated analytics, our

solutions strengthen the strategic role of human capital

• A provider of state-of-the-art technology We design and implement streamlined processes that empower

our clients and their organizations

Our 360⁰ Feedback Solutions

• Help you develop talent aligned with your organization’s key strategic priorities and culture We design customized assessments that focus on Core Values

and Key Role Behaviors

• Are easy to implement You provide us with the invite list, we give you the tools to

monitor and manage most of the feedback process

• Are customized to meet your specific needs Whether you need help with setting up the process or running it

from start to finish, we will design and implement the solution that

you need

Sample 360 Feedback Survey

Sample 360 Feedback Survey (continued)

Survey Management Tool

360 Feedback Report Tools

Documents

What Sets Us Apart? - Guidestar Co online surveys... · What Sets Us Apart? What We Do • Survey research planning and design (including complex, stratified, global samples) •