World Egg Day – 12 Oct ‘12

Social Media Campaign | 5th of Oct till 13th of Oct ‘12Facebook | Twitter | Website | Mobi site

Facebook Campaign

5th of Oct:Facebook Cover Photo to announce World Egg Day on the 12th of October.

26 071 likes!

Facebook Friday post: Which came first?

Friday the 12th of October is World Egg DaySo in celebration of this we've got some EGG-citing things to

come. Stay posted :) ...

56 likes & 42 comments!

Facebook QUIZ – The answer was FALSE! QUALITY is correct

True or False PostWimpy Voucher Competition

Random winners will be selected!

True or False?Win a Wimpy

Breakfast Voucher!

Eggs for breakfast anyone?

True or False PostWimpy Voucher Competition

Random winners will be selected!

67 likes &317

Comments

175 likes,26 Comments& 23 shares

Did you know…Eggs play a vital role for nerves and muscles to

function correctly? 48 likes &8 Comments& 11 shares

How you like your eggs says a lot about you…Our fans LOVED this post and enjoyed sharing it with friends! 128 Likes

103 Comments220 Shares

True or False PostWimpy Voucher CompetitionRandom winners will be selected.317 Comments on this post! 30 x R100 Wimpy vouchers were given away

Win a Wimpy

Voucher

We end World Egg Day with a bang!61 likes, 64 comments & 5 shares

Win a Wimpy

Voucher

Fan Engagement:

Twitter branding to announce World Egg Day on the 12th of October.

#worldeggdayDaily fun facts around eggs on twitter!

Twitter Campaign

Twitter branding to announce World Egg Day on the 12th of October.

#worldeggdayDaily fun facts around eggs on twitter!

Twitter Campaign

#worldeggdayDaily fun facts around eggs on twitter!

Twitter Campaign

• It's #worldeggday today! Are you eating eggs for breakfast?

• Did you know that eggs are proven to lower the risk of heart disease and prevent age related memory loss? #worldeggday

• RT this if you knew --->eggs age more in one day at room temperature than they do an entire week in the refrigerator! #worldeggday

• Did you know that eggs contain all the essential vitamins and minerals required for a healthy diet? #worldeggday

• Tweet us your Wimpy breakfast photo. Who loves their eggs? #worldeggday

• TIP OF THE DAY: If an egg is accidentally dropped on the floor, sprinkle it heavily with salt for easy clean up #worldeggday

5th of Oct till 14th of Oct:Banner on the website & mobi site to announce World Egg Day on the 12th of October.

Website & Mobi site