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(May 2018) LUSAKA & THE COPPERBELT Zambia Market Survey

Zambia Market Survey - Zimtrade · This report is a broad overview of the Zambian market, with specific focus on Zambia’s capital city, Lusaka as well as the Copperbelt province

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Page 1: Zambia Market Survey - Zimtrade · This report is a broad overview of the Zambian market, with specific focus on Zambia’s capital city, Lusaka as well as the Copperbelt province

(May 2018)LUSAKA & THE COPPERBELT

ZambiaMarket Survey

Page 2: Zambia Market Survey - Zimtrade · This report is a broad overview of the Zambian market, with specific focus on Zambia’s capital city, Lusaka as well as the Copperbelt province

ZAMBIA MAKRET SURVEY(Lusaka & the Copperbelt)

This report is a broad overview of the Zambian market, with specific focus on Zambia’s capital city, Lusaka as well as the Copperbelt province. The report outlines information and findings that is specific to two specific sectors which are Fast Moving Consumer Goods (FMCGs) and Mining Supplies. Additionally, its contents are valid as at the time the research was conducted in May 2019. Accordingly, for important strategic decisions it is advisable that users carry out further information verification at the time of the intended trade or investment decisions.

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ZAMBIA MAKRET SURVEY(Lusaka & the Copperbelt)

Abbreviations and ReferencesThe words and abbreviations used in this report have the following meanings and interpretations:

COMESA Common Market for Eastern and Southern Africa

CEEC Citizen Economic Commission Zambia

FDI Foreign Direct Investment

GDP Gross Domestic Product

NAPSA National Pension Scheme Authority

NGOs Non-Governmental Organisations

NTP National Trade Policy

OECD Organisation for Economic Co-operation and Development

OSS One Stop Shop

PACRA Patents and Companies Registration Agency

PSDRP Private Sector Development Reform Programme

SADC Southern Africa Development Cooperation

SADCAS Southern African Development Community Accreditation Services

SME Small to Medium Enterprises

SNDP Sixth National Development Plan

STR Simplified Trade Regime

TI Transparency International

ZABS Zambia Bureau of Standards

ZCSA Zambia Compulsory Standards Agency

ZDA Zambia Development Agency

ZESCO Zambia Electricity Supply Corporation

ZPPA Zambia Public Procurement Authority

ZRA Zambia Revenue Authority

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AcknowledgementsWe would like to express our sincere gratitude for the support that was accorded to the team by the following

institutions, companies and persons during the course of the market survey in 2019:

• Embassy of Zimbabwe in Lusaka, Zambia

• Embassy of Zambia in Harare, Zimbabwe

• Zambia Development Agency

• Ministry of Fisheries and Livestock

• Ministry of Agriculture

• Ministry of Commerce, Trade and Industry

• Patent and Company Registration Agency (PACRA)

• Zambia Revenue Authority (ZRA)

• Zambia Bureau of Standards (ZABS)

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Contents1 EXECUTIVE SUMMARY ............................................................................................................................ 6

1.1 Business Environment .................................................................................................................................................. 6

1.2 Resource endowment ................................................................................................................................................... 6

1.3 Opportunities in the Surveyed Sectors ....................................................................................................................... 6

2 INTRODUCTION ........................................................................................................................................ 7

2.1 Survey Objectives .......................................................................................................................................................... 7

2.2 Geographic Scope of the Survey .......................................................................................................................... 7

2.3 Sectoral Scope ............................................................................................................................................................. 8

2.4 Approach and Methodology ..................................................................................................................................... 9

2.5 Literature Review ......................................................................................................................................................... 9

3 ZAMBIA: COUNTRY OVERVIEW .............................................................................................................. 9

3.1 Why Should Exporters Consider Zambia? .............................................................................................................. 9

3.2 Brief Overview on Zambia ......................................................................................................................................... 10

4 OPPORTUNITIES FOR FAST MOVING CONSUMER GOODS ................................................................... 16

4.1 Fast Moving Consumer Goods .............................................................................................................................. 16

4.2 Structure of the Retail Sector ................................................................................................................................ 16

4.3 The Modern Trade ..................................................................................................................................................... 17

4.4 General Trade ............................................................................................................................................................... 19

4.5 Informal Trade .............................................................................................................................................................. 20

4.6 FMCG Products with Market Potential ............................................................................................................... 22

4.7 Choosing the Ideal Route to Market ................................................................................................................... 22

4.7.4 Key Factors Cited by Distributors ......................................................................................................................... 23

5 OPPORTUNITIES FOR MINING SUPPLIES .......................................................................................... 26

5.1 Understanding Zambia’s Mining Sector ............................................................................................................ 26

5.2 Products and services with potential .............................................................................................................. 28

5.3 Supplying Mines in Zambia ................................................................................................................................... 29

6 KEY CONTACTS .................................................................................................................................... 31

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EXECUTIVE SUMMARY11.1 BUSINESS ENVIRONMENTZambia has experienced strong economic growth in recent years, with the country being classified as one the fastest growing economies in Sub-Saharan Africa. It achieved middle-income country status in 2011, and it has since managed to sustain a steady economic growth.

According to the World Bank, in 2018, the Zambian economy was projected to expand by 3.5% compared to 3.4% in 2017. The slight increase in growth reflects strong performance of services, in particular wholesale and retails, pensions and information and communication in the second half of 2018.

Export opportunities abound in the Mining supplies, Fast Moving Consumer Goods, Infrastructure Development and Information and Communication Technology (ICT).

1.2 RESOURCE ENDOWMENT Zambia is Africa’s second-largest copper producer hence its main drivers of growth being mining, construction and financial services harboring about 6% of the world’s known copper reserves. Zambia’s dependency on copper as its sole major export makes it vulnerable to fluctuations in the world commodities market. Other minerals found in Zambia include; gold, nickel, iron and uranium. There are also gemstones such as emeralds, aquamarine, and amethyst.

Zambia’s energy sector is endowed with enormous energy resources which include coal, hydropower, woodlands and forests as well as other renewable energy forms such as solar and wind. Zambia’s vast expanses of rich undeveloped land with free-flowing and easily accessible water provide extensive potential for agriculture production.

1.3 OPPORTUNITIES IN THE SURVEYED SECTORSThe Government of Zambia is eager to diversify into other economic activities in order to reduce dependence on copper. Considered as one of the most attractive destinations for investment in Africa, the sectors deemed to be the most profitable for investment and currently prioritised by the Zambian Government are: agriculture, manufacturing, energy, tourism and mining.

1.3.1 Opportunities for Fast Moving Consumer Goods (FMCGs)The retail sector in Zambia is expanding the growing economy. Demand for groceries continue to increase as the disposable income of consumers increase. The retail sector is dominated by South African retail chains that are well stocked with South African brands. The sector is, however, multilayered hence there are also less structured retail outlets which are mostly being run by Indian and Zambian entrepreneurs. A number of Zimbabwean FMCG products have gained acceptance from Zambian consumers. Products that have great potential in Zambia include Processed Foods and Beverages, Fresh Produce, Personal Care and Home Care products.

1.3.2 Opportunities for Mining SuppliesZambia is the Africa’s second largest copper producer after the DRC. The mining sector is active with new projects being commissioned annually. There is an opportunity to supply mines with capital equipment, mechanical components, process inputs, consumables and ancillary services. Mines also provide downstream opportunities for suppliers

AgricultureAgriculture remains the key priority sector in the growth and poverty reduction agenda of Zambia. The sector is regulated by the Ministry of Agriculture as well as the Ministry of Livestock and Fisheries. There is scope to supply the sector with inputs, implements and technological solutions.

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INTRODUCTION2This document is the final report of an exploratory export market survey of Zambia, undertaken by ZimTrade, with a team led by Ms. A. Bake and included Mr. R. Katsande.

The mission is in line with the ZimTrade Strategy (2018-2021) and forms a major component of the government’s plans to increase the country’s exports.

2.1 SURVEY OBJECTIVESThe objective of the survey was to gather relevant information that can guide and enable Zimbabwean companies to export their products to the Zambian market.

2.1.1 To identify current information on the Zambian Market in terms of export opportunities in the Mining and FMCG sectors as well as access into this market;

• Understand the general business practices• Appreciate the consumer behavior and buying patterns• Identify Zimbabwean products and services with potential in Zambia• Understand various logistics and distribution options available

2.1.2 To identify potential market allies and strategic partners that Zimbabwean stakeholders can leverage on • Identify potential buyers and distributors for Zimbabwean products in Zambia• Understand expectations and requirements of buyers and distributors• Appreciate the regulatory framework and the various regulatory authorities that govern exports into

Zambia 2.1.3 To gather information that can guide future trade promotion activities in Zambia

• Identify means and mechanisms of market entry• Identify export promotion events and activities that will assist in market penetration• Identify organisations to partner in trade promotion activities

2.2 GEOGRAPHIC SCOPE OF THE SURVEYThe survey focused on Lusaka, which is Zambia’s capital city and the Copperbelt province.

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Figure 1: Zambian Provincial Map

2.2.1 Lusaka CityLusaka (highlighted in blue in the picture above) is only 492km away from Harare. It was chosen as a focal point for the survey because of its strategic positioning as the country’s capital and commercial hub. Most Public Sector and Private Sector Head Offices are also located in Lusaka.

2.2.2 The Copperbelt provinceThe survey also covered the Copperbelt Province because of its commercial influence as the industrial and mining core of Zambia. More than 80% of Zambia’s mining activities are domiciled in this province. Consequently, the vast majority of people reside in this Province outside of Lusaka. It incorporates active urban centres that include, Ndola, Kitwe, Chililabombwe, Chingola, Kalulushi, Luanshya, and Mufulira. The Copperbelt is also strategically located up north, hence it serves well as the gateway to the Democratic Republic of the Congo (DRC).

2.3 SECTORAL SCOPEThe survey focused on two specific sectors: Fast Moving Consumer Goods (FMCGs) and Mining Supplies. These sectors were identified after an analysis of current trade statistics between Zimbabwe and Zambia. An analysis of Zambia’s main imports from other countries was also used to establish sectors with potential.

2.3.1 Fast Moving Consumer Goods (FMCGs): For purposes of the survey, the team defined FMCGs as any grocery products that are typically sold through supermarkets in Zambia. Such products are purchased frequently, consumed rapidly and have a short shelf life because of high consumer demand (e.g., soft drinks and confections) or because they are perishable (e.g., meat, dairy products, and baked goods).

2.3.2 Mining SuppliesThe survey defined mining supplies as any products that are procured by mining companies whether for their direct usage or through their downstream support institutions.

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2.4 APPROACH AND METHODOLOGY

The approach focused on the identification of opportunities that can be nurtured into practical exports, based on the country’s current export competencies. The process included the engagement of key stakeholders who include:

• Policy makers and implementers• Industry and commerce official representative bodies • Private sector business players• Market experts • Key players in International trade• Key Zimbabwean leaders and business players in the Zambian Diaspora.

2.5 LITERATURE REVIEWThe survey team carried out a detailed review of available literature on the Zambian trade regime and in particular trade between Zambia and Zimbabwe, including:

• Collation and review of Zambia background information• Review of trade statistics between Zambia and Zimbabwe• Review of the political and multilateral economic cooperation arrangements between Zambia and

Zimbabwe.• Collation and review of Zimbabwe industry existing and potential export products

This desk review was followed by a 12-day field survey visit of Zambia undertaken by the ZimTrade team.

3.1 WHY SHOULD EXPORTERS CONSIDER ZAMBIA?Zambia is certainly one of the strategic potential markets that are worth considering for market penetration. Below are some of the reasons why Zimbabwean exporters should consider Zambia;

3.1.1 A strategic Gateway into the COMESA RegionZambia shares its borders with a total of eight countries. The neighbouring countries are the Democratic Republic of the Congo (DRC) to the north, Tanzania to the north-east, Malawi to the east, Mozambique, Zimbabwe, Botswana and Namibia to the south, and Angola to the west. Zambia’s geographic position makes it a strategic launch pad into countries further afield. A significant number of cross-border traders from Zambia’s neighbouring countries import products into their respective markets. A product that gains acceptance in Zambia, therefore, has greater chances of being re-exported further afield.

3.1.2 Easier AccessibilityZambia is a relatively accessible market to Zimbabwe because of a number of reasons. Lusaka, Zambia’s capital city is only 492km from Harare. There are at least two (2) flights into Lusaka from Harare every day. The Chirundu border post as also been upgraded into a one-stop border post for easier transition. Zambia can also be accessible through Livingstone border post which is 451km from Bulawayo.

3.1.3 Zambia is a growing economyZambia economy is on a growth path, hence ‘now’ is an opportune time for exporters to take advantage of the growth trajectory. According to statistics released by the African Development Bank, Zambia’s GDP grew by 4% in 2018. Copper production continued to increase by an estimated 4%–4.5% in 2018. Construction, infrastructure development and services sector are some of the sectors that are fueling this growth.

ZAMBIA : COUNTRY OVERVIEW3

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3.1.4 Membership to COMESA and SADC Regional Trade Blocs Zimbabwe and Zambia are both members of COMESA and SADC Trading Blocs. This mutual membership enables local exporters that are registered under the Trade Agreements to export duty free to Zambia.

3.1.5 Socio-cultural dynamic is similar to ZimbabweZambia’s socio-cultural landscape is relatively similar to that of Zimbabwe. Consumer preferences, purchasing habits and buying trends are also compatible. Exporters are therefore, likely to find it easy to adapt to the Zambian market. There is also limited need to adapt products in order to suite the market.

3.2 BRIEF OVERVIEW ON ZAMBIA

3.2.1 General Business PracticesZambia’s general business practices are to a greater extent similar to that of Zimbabwe. The official language for communication is English and the country has 83% literacy levels, hence communication is typically fluent.Official business hours are 0800 – 1630hrs during the week and 0800 – 1100hrs on weekends.

Zambia is ranked 87 among 190 economies in the ease of doing business, according to the latest World Bank annual ratings. The rank of Zambia deteriorated to 87 in 2018 from 85 in 2017.

According to Transparency International (TI), Zambia has made considerable progress in the fight against corruption in the last decade, as reflected by major improvements recorded in main governance indicators. TI reported that Zambia scored 35 points out of 100 on the 2018 Corruption Perceptions Index.

Despite progress made, corruption remains a serious issue in Zambia. Corruption is an area of particular concern, with frequencies of bribery noted by most of the subjects we interviewed.

3.2.2 Economic Market OverviewZambia is a politically stable country with an estimated population of 17.2 million of which 42 % is based in urban areas. It is Africa’s second-largest copper producer and it achieved middle-income country status in 2011. Zambia has experienced positive economic growth over the past 14 years with real GDP growth averaging roughly 6.7% per annum, though growth slowed during the period 2015 to 2017, due to falling copper prices, reduced power generation, and depreciation of the Zambia Kwacha.

Key sectors that are experiencing growth include, agriculture, tourism, manufacturing, mining, and electricity generation improved from a 2015-2016 slump. Construction slowed by comparison.

In the monetary sector, the Bank of Zambia (BOZ) continued its monetary easing resulting in more commercial bank liquidity. Inflation remained within the BOZ’s medium target range of 6-8 percent ending 2017 at 6.1 percent.

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According to the World Bank, Zambia’s debt is estimated to be 60% of GDP. The economy enjoys liberalised prices on most items, a stable foreign exchange rate, and no currency controls.

Figure 2: Zambia’s GDP growth rate

Source: Trade Economics

3.2.3 Zambia’s Trade OverviewZambia is a land linked country with an area of 752,617 km2 and a population of 17.2 million people and as such depends on cost-effective and efficient road and railway transport links for both its import and export as well as for transit traffic. The main export product is copper which is being transported from the Copper belt to Dar-es-Salam in Tanzania and Johannesburg/Durban in South Africa, by rail and road.

Despite being landlocked, Zambia has good road and rail links with its neighbors which gives it access to the sea. It can also be accessed by air. Zambia shares it border with Zimbabwe in the south and has access border posts with Zimbabwe at Chirundu, Kariba and Victoria Falls. Chirundu is now a one-stop border post and is expected to be more efficient than other traditional border posts. It provides for reduced waiting time for commercial traffic by reducing the number of documents required for imports and exports, creating a one-stop border post so that shipments do not have to pass through two inspections at the same location.

3.2.4 Zambia’s main import products According to Trade Map, Zambia was a net importer in 2018 and it recorded a total import bill of USD9.5 billion dollars. Some of the major products imported by Zambia in 2018 included, mechanical machinery (15%); mineral fuels and lubricants (14%); ores, slag and ash (13%); vehicles (8%); electrical equipment (6%) and fertilizers (5%).

Figure 3: Zambia’s Major Import Products (2018)

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The main source countries that supply Zambia with these products are South Africa (28%); Democratic Republic of Congo (21%); Kuwait (5%); UAE (5%), and India (3%).Figure 4: Zambia’s Major Source Markets (2018)

Figure 4: Zambia’s Major Source Markets (2018)

3.2.5 Zambia’s Principal ExportsAccording to Trade Map, the top export destination for Zambia’s products are Switzerland, China, Democratic Republic of Congo, Singapore, South Africa, United Arab Emirates and United Kingdom.

3.2.6 Trade between Zimbabwe and ZambiaZimbabwe has a deficit in its trade with Zambia and has been so for a number of years. Over the last decade, Zambia’s goods trade grew fast and became more diversified. Zambia’s goods exports grew at an average annual rate of 25% between 2002 and 2012.With the GDP annual growth rate ranging at an average of 5% from 2012 to 2018, the country registered one of the highest growth rates in Sub-Saharan Africa. This is a reversal of the trend which was there before the year 2000 where the balance was skewed in favour of Zimbabwe.

Zimbabwe’s main exports to Zambia include frozen fish, tea, electrical components, cool-chain equipment, plastic articles and gypsum related products. Zimbabwe’s imports from Zambia include petroleum oils, soya-bean by products, aerated water, unmanufactured tobacco, grains and electrical energy.

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Figure 5: Trade between Zimbabwe and Zambia

Zimbabwe’s Major Exports to Zambia (2018)

Products Exports Value US$Fish, frozen 4,202,742 Tea 3,235,461 Electric accumulators 2,993,920 Refrigerators, freezers, etc 2,737,857 Articles for the of goods, of plastics 2,627,305 Gypsum; anhydrite; plasters 2,357,081 Electric water and space heaters 1,991,748 Unmanufactured tobacco 1,973,713 Fruit juices 1,965,097 Cartons, boxes of paper, paperboard 1,734,837 Wood in the rough or roughly squared 1,701,030 Portland cement 1,630,553 Fibreboard of wood or other ligneous materials 1,563,709 Waters (incl. mineral and aerated), with added sugar 1,528,131 Cane sugar in solid form 1,360,900 Electric generating sets and rotary converters 1,343,687 Malt extract; food preparations of flour 1,310,525 Ferro-alloys 1,264,979 Ferrous products from iron ore 1,085,400 Other manufactured tobacco 1,080,358 Maize Seeds (corn) 998,672 Other products 25,892,402

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Zimbabwe’s imports from Zambia (2018)

Products Imports Value US$Petroleum oils 45,742,177 Oilcake and other solid residues, of soya-bean 18,253,104 Waters (incl. mineral and aerated), with added sugar 17,743,351 Unmanufactured tobacco 14,868,904 Flours and meals of oil seeds or oleaginous fruits 9,965,255 Maize (Corn) 6,374,094 Electrical energy 4,608,684 Portland cement, aluminous cement, persulphate cement 4,121,958 Birds’ eggs, in shell, fresh, preserved or cooked 3,955,679 Articles for the of goods, of plastics 3,871,913 Angles, shapes and sections of iron or non-alloy steel 3,022,679 Self-propelled bulldozers, angledozers, graders, levellers 2,889,694 Preparations of a kind used in animal feeding 2,633,532 Other tubes, pipes and hollow profiles of iron or steel, welded 2,420,536 Refined copper and copper alloys, unwrought 2,395,949 Motor vehicles for the transport of goods 2,245,288 Insecticides, rodenticides 2,112,396 Live poultry 2,050,755 Motor cars and other motor vehicles for the transport of persons 1,992,286 Soya beans 1,880,177 Non-soap surface-active agents; washing preparations 1,643,224 Other Products 22,976,588

3.2.7 Zambia Import proceduresCommercial documents such as a bill of lading, airway bill, and commercial invoice are required to clear goods with customs. The Import Declaration Form is used for statistical purposes and no fee is required.

Zambia Revenue Authority (ZRA) has implemented the automated system for customs data (ASYCUDA) world system that provides a platform that leads to a paperless customs clearance and domestic tax processes, enhancing opportunities for stakeholders involved in trade logistics to integrate their workflows and systems. The (Zambia Revenue Authority) ZRA form CE 20 is the standard form for entry and exit, is used for clearance at border posts.

Certification is required for importation and exportation of the following products;• Meat-certification available from the Veterinary Department, • Plants, seeds and fruits - Phytosanitary certification from Mount Makulu Research Station), • Food and drugs- Ministry of Health and Zambia Medicines Regulatory Authority• Firearms and ammunition - Zambia Police, • Gemstones and scrap metal export- Ministry of Mines.

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3.2.8 Duty and taxesCustoms valuation is added value on a Cost Insurance and Freight (CIF) basis. A small number of goods may be imported duty-free. These include medicines, pharmaceuticals, veterinary supplies, medical equipment, computer parts, and chemicals in bulk, fertilizers, and seeds. Most goods fall into one of three tariff bands: 0-5% (Capital Equipment and Raw Materials); 15% (Intermediate Goods); or 25% (Finished Goods). Duty on productive machinery for agriculture, aquaculture, solar energy and mining is zero percent.

Import Value Added Tax (VAT) is collected on behalf of the VAT Division and taxed on imported goods that attract VAT. VAT is charged on the Taxable Value, i.e. Customs Value + Customs Duty (+ Excise Duty, where applicable) at the rate of 16 percent while Carbon Emission Surtax is charged on all motor vehicles being imported as well as those visiting and transiting. The Carbon Emission Surtax is an annual charge for those vehicles already in the country based on the engine capacity of the vehicle.

For products of Zimbabwean origin, taxes and custom duties may be exempted if the exporter has registered the goods under existing trade agreements. This is in accordance with the COMESA Trade Agreement as well as the SADC Trade Protocol Trade Agreement which gives duty free access to qualifying goods.

In terms of the COMESA Trade Agreement, goods originating from a member country are exempted from payment of customs duties on condition that the goods meet a minimum 25% local content.

3.2.9 Zambia - Labeling and Marking RequirementsImported food products are required to have English-language labels that detail ingredients and shelf life of products. If inadequately labeled, these products may be confiscated and destroyed without compensation. Pharmaceutical products must also be labeled in English, detailing ingredients, recommended dosage, shelf life, and any cautionary notes.

3.2.10 ImportrestrictionsandnotificationFrom time to time, the government of Zambia may suspend the importation of certain products. This may be done to protect their infant industries such as the aqua and dairy food sector. It may also be done for health reasons where certain produce or processed foods may be temporarily banned. Such pronouncements are published on the Zambian Government Gazette.

3.2.11 Zambia - Trade StandardsThe Zambia Bureau of Standards (ZABS), is responsible for standardization, standards formulation, quality control, quality assurance, import and export quality inspection, certification, and removal of technical barriers to trade.

There are over 2,000 standards in Zambia of which currently there are 50 compulsory standards. Voluntary standards cannot be enforced by regulation while non-compliance to compulsory standards is a crime under the laws of Zambia. The Zambia Compulsory Standards Agency (ZCSA) is in charge of enforcing only compulsory standards.

(The list of products that fall under compulsory standards is attached in Appendix 1).

Exporters will need to enquire with ZABS to learn more about the specifications, characteristics and requirements of the product that you are dealing in so that you adhere to set standards.

Zambia uses the regional accreditation body the Southern African Development Community Accreditation Services (SADCAS) to accredit its laboratories. The laboratories test both locally manufactured and imported goods in compliance with Zambian standards, international standards, or client specifications.

ZCSA usually has officers at the border posts and it is important for exporters need to note the list of compulsory standards. Exporters can bring samples for testing and approval. As long as the product quality complies with requirements of the relevant standard and the manufactured products adhere to good manufacturing practices products can freely enter the market.

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OPPORTUNITIES FOR FAST MOVING CONSUMER GOODS4

4.1 FAST MOVING CONSUMER GOODSAs the disposable income of Zambian consumers increases, the demand for Fast Moving Consumer Goods (FMCG) is also on the rise. Most of the FMCG brands in retail shops are imports from South Africa. There are also local manufacturers like Trade Kings, Zambeef and Revin which are rising in various subcategories of FMCGs. A number of Zimbabwean brands have made significant inroads into Zambia retail shops. Most of these brands are processed foods and beverages that include dairy products, beverages, snacks, sweets, spreads and biscuits among others.

4.2 STRUCTURE OF THE RETAIL SECTORZambia’s retail sector is expanding significantly as a reflection of the growing economy.

A study that was conducted in 2016 by Price Waterhouse Coopers, an international research consultancy, reported that the Zambian retail sector was growing by 12.4% annually. Zambia is thus an opportune market for local manufacturers of fast-moving consumer goods (FMCGs).

The Iceberg Model below depicts some facts that potential exporters may need to note regarding the structure and dynamics of the retail sector.

Figure 6: Iceberg Depiction of Zambia’s Retail Sector

The retail sector in Zambian is multi-layered in structure. There are three basic layers of retail that are key to note. The three (3) layers of Zambia’s retail sector are, as typically termed by most distributors, the Modern Trade, General Trade and Informal Trade.

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4.2.1 Differences between the 3 Retail Segments

MODERN TRADE GENERAL TRADE INFORMAL TRADEOwnership Owned by Multinational

Retail Chains or Franchises

Family owned (mostly Zambians and Indians)

Family owned (especially Indian)

Location Upmarket Shopping malls

Residential suburbs, convenience points

Close to Bus termini, Downtown

Average Shop Size Large Medium SmallProcurement Contacts Specialised Buyer for

each product categorySingle buyer for all items Owner buys all

Payment terms 45-60 days 30-45 days Cash- 7 DaysTarget Consumers Upper – middle income

consumersMiddle –low income consumers

Traders & vendors

Buying Trends Relatively large order sizes

Frequent but small sized orders

Small frequent orders

Key Considerations Brand strength, Price C o m p e t i t i v e n e s s , Supply consistency, Product Certification Instore product support

Price Competitiveness,Product Availability,Turnover Rate

Price Competitiveness,Turnover Rate

Effective Route to Market Distribution through a listed Distributor

Direct Distribution or through a Distributor

Direct Distribution

4.3 THE MODERN TRADEThe top strata of the market is made up of upmarket retail chains, most of which are well stocked with South African brands. This segment is typically known by distributors as the ‘modern trade’.

Figure 7: Modern Trade Retail Outlets

Pick n Pay

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Game

Over the past five years, Zambia has witnessed a surge of increase in these types of retailers. The growth is being fueled by a growing size of consumers in the upper-middle class who have more disposable income. It is being further propelled by the entry of foreign brands into the market as well as accelerated construction of shopping malls in which these hypermarkets are domiciled.

Outlets in the modern trade are well structured, spacious and well adorned with shopping ambience. These outlets put much emphasize on instore ambience and customer experience in their key outlets.

While modern outlets offer premium market space for consumer goods, they typically require suppliers to sacrifice more. Their bargaining power enable them to operate on longer payment terms for suppliers. One of the keys that local manufacturers can use to open doors into such outlets is to be internationally certified. Food manufacturers will thus need to consider international food certifications like Food Safety Systems Certification (FSSC). Suppliers will also need to assure such outlets their commitment to offer brand support, point of sale merchandising and instore activation among others.

4.3.1ProfilesofSomeLeadingRetailChainsThe table below gives brief profiles of some of the retailers in Zambia’s modern trade;

Retail Chain DescriptionPick n Pay(Modern Trade)

• The group has 14 outlets countrywide• Suppliers listing is done through central Head Office• Shelf is dominated by South African brands• Emphasis on quality, price and consistency• Once listed, buying is done per outlet• The Principal Buyer is Zimbabwean• Zimbabwean brands in stock include Tanganda, Quick Brew, Mazowe,

Datlabs Camphor and Buttercup• Prudent to penetrate through an already listed distributor• 80% of fresh produce is from small scale Zambian producers who supply

through a few listed distributors e.g. A Fresh produce Distributor called Rose Blooms

• Imports some produce like apples, pears, berries, grapes, onions and melons from South Africa.

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Shoprite(Modern Trade)

• The group has 39 outlets countrywide• Suppliers listing is done through central Head Office at Manda Hill mall• There are different buyers for various product categories e.g. Food, Personal

Care products, Fruit & Veg• Emphasis on quality, price and consistency• Once listed, buying in done per outlet• Some Zimbabwean brands in stock include Mazoe, Butter Cup and Kefalos• Prudent to penetrate through an already listed distributor

Spar Retail Chain(Modern Trade)

• Chain has a total of 10 outlets nationwide; (Lusaka 7; Chipata 1; Livingstone 1 and Choma 1)

• 7 Corporate Spars and 3 Franchises• Corporate Spars buy centrally though the Distribution Centre and offloads to

individual outlets• There is a buyer for imports offloading from Distribution Centre in South

Africa• Relatively flexible for supplier listing• For listing bring product samples, company profile and price list• Some Zimbabwean brands in stock include; Mazoe, Tanganda, Lobels

biscuits and Cairns.

Food Lovers(Modern Trade)

• 4 outlets in Lusaka• 1 corporate store (Levy branch) and 3 franchises• Dominated by South African brands• Exhibited willingness to engage Zimbabwean suppliers• Emphasis on quality and price• Stocking Mazoe and Buttercup

Game(Modern Trade)

• Has two (2) outlets in Lusaka and one (1) in Kitwe• Listing of products is done at their Head Office in South Africa.• Currently stocks Mozoe (Distributor- Kalundu Beverages)• Stocks fish from Lake Harvest, Fresh milk from Dendairy, chilli and Buttercup

Margarine.• Used to import perfumes directly from Cadco but had too many stockouts

hence now prefer suppliers use local distributors

Melisa Supermarket • 4 outlets in Lusaka• Family owned business• Flexible for listing• Currently buying Zimbabwean products through middlemen• Highlighted active use of social media e.g. Facebook• Concerned about consistency, price and taxation issues with some

Zimbabwean suppliers• Stocking a wide range of Zimbabwean products including Mazoe, Crystal

Sweets, Lobels Biscuits, and Maputi among others

4.4 GENERAL TRADEApart from the modern trade, there is also a lesser formal segment which distributors often call the ‘General Trade’. These are smaller and less structured outlets that are often owned run by families. This segment also includes mini-markets, convenience shops and local stores. Since these outlets have limited space, they usually buy smaller quantities but frequently throughout the month.

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Figure 8: General Trade Retail Outlet

Most of the entrepreneurs running this type of shops in Zambia are of Indian origin. These are relatively flexible in terms of payment terms, pricing and after-sales support. A number of the General stores currently stock some Zimbabwean products most of which they buy through middlemen.

Examples in this category include Melisa Supermarket, Maqsud, Krosset, Mapeto and Sana Wholesalers. Zimbabwean suppliers can penetrate into this category with easily. It will, however, be prudent for exporters to consider conducting sale activations and instore promotions in order to improve product shelf offtake and allow for repeat purchases from such outlets.

4.5 INFORMAL TRADEA third segment which is also growing in Zambia is what distributors often term the ‘Informal trade’. These are hives of trader activity, small in size and yet they are heavily stocked. They sell “off the counter” and operate as mini wholesalers for venders and traders. Most of them are owned by entrepreneurs of Indian origin who employ Zambian staff who assist with loading and offloading merchandise.

In Lusaka, most of these shops are located along Freedom Way within the CBD and downtown in areas affectionately known as COMESA area, Soweto area and in nuclei near bus-termini. These are typically flexible and most of them buy their suppliers on cash basis. It is relatively easier to secure orders from these types of outlets for new suppliers.

Figure 9: General Trade Retail Outlets

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A number of Zimbabwean products are also being pushed through these outlets. These include snacks, beverages, sweets, teas and biscuits among others. Owners of these outlets buy their stock either through relatively small distributors or through middlemen. Informal outlets are flexible to engage Zimbabwean suppliers and typically buy on cash basis. The determining factor for these is the price, the brand popularity and the packaging appeal.

Fig 10: Zimbabwean products in the Zambian market

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4.6 FMCG PRODUCTS WITH MARKET POTENTIALDuring discussions with retail buyers and distributors, the survey team enquired on some of the products that had potential to make in-roads in the Zambian market. The products that were highlighted the most can be broadly classified into four (4) categories as depicted in the diagram below.

Figure 11: Ideas of Products with Market Potential

The above list of products is however neither exclusive nor exhaustive. There are several other products that have potential of doing well in Zambia. These include dried foods and fresh fruit and vegetables among others. 4.7 CHOOSING THE IDEAL ROUTE TO MARKETThere are two primary distribution channels through which local brands can reach the retailer – either via a distributor or by direct selling. Each channel has its own pros and cons that Zimbabwean exporters need to note on their route to market strategies. Most Zimbabwean FMCG brands that have made significant inroads into Zambia so far are either utilising a distributor or have opened a local depot in Zambia.

Figure 12: Route to Market for FMCGs

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4.7.1 Penetration via a DistributorZambia has 27 distributors of FMCGs that push product into both the modern trade and the informal sector. Most of these have the requisite logistics to take brands nationwide. Most distributors have signed exclusive distributorship agreements with multiple manufacturers who are typically known in the trade as “Principals”. Most of the principals are South African manufacturers pushing product into the Zambian market.

Going via a distributor is one of the effective models that is being utilised by a number of Zimbabwean exporters with tangible results. The distributor can be a Zambian registered firm which is already listed and is supplying leading retailers. Tanganda and Mazowe have successfully made a mark in the market through Zambian distributors.

Another effective option is piggy backing on a Zimbabwean company which has already made headway into Zambia. Brands like Kefalos, Lobels biscuits, Dandy, Dendairy and Cairns are utilizing a Zimbabwean distributor with operation in Zambia successfully with success.

Either way, exporters will need to note the following pros and cons of going via a distributor;

4.7.2 Advantages of utilising a Distributor • Ease of entry into leading retailers• Minimal set up costs• Possibilities of cross merchandising with other brands within the distributor’s portfolio• Benefit from existing relationships with key stakeholders• Limited risk of failure due to distributors’ experience

4.7.3 Disadvantages of utilising a Distributor• Sacrificing part of the profit margin• No direct control of the market• Long payment terms• Complicated for products with short shelf life• Risk of negative brand soiling from other poor brands in the distributor’s stable

4.7.4 KEY FACTORS CITED BY DISTRIBUTORSDistributors that were engaged highlighted the following as key factors that they consider before they accept or agree to distribute a Principal’s products:

• Product quality• Brand strength• Terms of payment• Fitting into their current product portfolio• Capacity of manufacturer to supply consistently• Nature of product (e.g. perishability)• Pricing of products (at least 10% margin)

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4.7.5ProfilesofDistributorsthatwereengaged

Distributor ProfileHorizon Distributors • A subsidiary of Imperial Group South Africa which also has operations in RSA

(Imperial), Mozambique (CIC), Malawi (Warpak), Botswana (CIC) and Namibia (CIC)

• Represents a total of 17 Principals/ Manufacturers• 90% of the principals are South African companies• 1 Principal from Zimbabwe (Tanganda) and 1 from Namibia• Employs 55 merchandisers nationwide• Engages third party (Promex) for instore brand activations• Decision to accept a principal is primarily determined by brand strength, Price and

Payment terms• Operates on 30, 45 and 60day (max) payment terms• Could not sign agreement with a Zimbabwean dairy manufacturer (Dendairy)

because it also represents Danoni• Could not sign agreement with Zimbabwean Jam manufacturer (Associated

Foods) because of local competition

Their product portfolio includes; • Foods (Yum Yum, Nola Mayonnaise)• Pet food (Bob Tale)• Personal Care (Sensodyne toothpaste)• Pharmaceuticals (GrandPa)• Cigarettes (Halewood) • Home Appliances (Russel Hobbs)• Liqour and Wines (Pedigree)• Infant formulae,

Gatbro • A subdivision of Gatbro Holdings with operations in South Africa, Zimbabwe and Malawi

• Based in Lusaka, Gatbro is one of the largest distributors • A subdivision of Gatbro Holdings with operations in RSA, Zimbabwe and Malawi• It might be prudent to go via the local operations of Gatbro• Specializes in Logistics, Warehousing, Distribution, Selling, Marketing and

Merchandising services FMCG products.• Management is of Indian origin• Distributes for multiple principles including Unilever, Tiger Brands and Reckitt

Benkiser• Currently servicing, over 75 independent stores in Lusaka, More than 45

pharmacies in Lusaka and most of the petrol service shops, PnP Group, Mass Stores (GAME), Spar Group and Shoprite, Over 190 wholesalers in Lusaka alone, and 55 in the Copperbelt & Central province

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Coltnet • A local Distributor• Pushes products through both Modern trade and General trade outlets• Currently distributing Zimbabwean products that include Cheeky chilli, Crystal

Toffee sweets, Quickbrew tea bags, refuse bags and Buttercup • Distributes to two (2) Outlets in Kitwe, five (5) In Ndola,one (1) in Chingola, one(1)

in Solwezi and one (1) in Lusaka.• Can operate on Consignment basis• Can consolidate from different suppliers• Owns two (2) trucks but subcontracts when there is need.• Offers Merchandising service in modern trade outlets.

Gourock • Situated in Ndola, involved in both manufacturing and distribution• ISO 9001:2008 certified; • Subsidiaries in manufacturing – Tissues, PET bottles, candles, roofing sheets,

tents & rainwear• Distributor for Principals in South Africa, Kenya, Tanzania, Malawi, India & China• Supplying Wholesalers, retailers & mini supermarkets• Brands include MAQ, Butterfly-matches, 5-star, U&Me and d’lite cooking oil

Unity Distributors • Head Office in Ndola, with Warehouse in Lusaka• The Distribution company is a subsidiary of Unity Group which also owns Unity

Garments, Unity Packages Limited and Tops Trading Co. Limited.• Distributes for Trade Kings, Reckitts Benkiser and various other local companies

including Imco Industries and Vitafro Pharmaceuticals, • Also distributes imperial leather products from Kenya, Clover Milk from Livingstone

and Liquid Hand Wash from Nasla Lusaka.• Used to distribute for Colgate-Palmolive and Johnson & Johnson up to the time

the companies closed their operations in Zambia. • Requires at least 10% Distribution fees• Exports into DRC• Needs packaging cartons from Zimbabwe but cannot buy due to the 30% duty

(Day old chick boxes)• Developing Angolan market in spite of hurdles related to logistical and

infrastructure challenges

L & A Logistics • Head Office is along Kafue Road in Lusaka• Distributors of FMCG and Agents for Mondelez, Tabasco, Goldcrest, Pringles,

Toblerone, Snapple, Tbest Aloe Juice, Cadbury, Dentyne, Trident, Jacobs Coffee • The brand portfolio includes Cadbury and Toblerone chocolates, Jacobs coffee,

Dentyne and Trident chewing gums, • Types of products vary to include USN-Body building supplements, Canned Fruits

& Vegetable- Catering sizes & Retail, Canned Drinks, Biscuits & Snacks, Dried Fruits & Nuts, Margarine, Disposable Cutlery, Food Packaging, Sanitary Pads, Dawn & Vaseline Lotions, Asian Sauces & Noodles, Coffee, Sweets & Gums - Dentyne, Chappies & Trident. Novelty Toys, Italian Pastas & Olive Oil etc

• L&A is strong in modern trade and is listed with almost all leading retail chains• Particular about product quality, brand strength and supply consistency

Soweto Market • Locally owned warehouse located downtown near Lumumba bus station.• Requires payment per consignment delivered e.g. ZK1 500 per 30 tonnes.• Can also sell on behalf of supplier depending on agreement.

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There are also Zimbabwean distributors that have opened operations in Zambia. Examples of such distributors include Brands Africa, Innscor and Munn Marketing. Exporters can also consider piggy backing on other Zimbabwean companies that have opened operations in the Zambian market.

OPPORTUNITIES FOR MINING SUPPLIES 5

5.1 UNDERSTANDING ZAMBIA’S MINING SECTORAfter engagements in Lusaka, the survey team moved on to cover the Copperbelt province, located on the north-western part of Zambia.

Zambia is predominantly a copper mining country, being the second largest copper producers in Africa and the world’s seventh. It is the industrial and mining core of Zambia due to its vast expanses of copper deposits. Zambia has 6% of the world’s copper reserves. More than 80% of Zambia’s copper is extracted in this province. The province has growing urban centres that include Ndola, Kitwe, Chililabombwe, Chingola, Kalulushi, Luanshya, and Mufulira. The Copperbelt is also strategically located up north, hence it serves well as the gateway to the copper rich Katanga region of Democratic Republic of the Congo (DRC).

The Copperbelt survey revealed that there are opportunities for local businesses to export products and services to mining companies in Zambia.

To penetrate the mining sector, potential exporters need to understand the structure of the sector, identify the strategic mines and appreciate their buying trends and requirements.

Figure 13: Mines in the Copperbelt Area

Mining is a growing sector in Zambia, with several projects being commissioned annually, especially in the Copperbelt Province.

It is projected that investments in the Zambian mining sector will reach approximately US$15 billion in new projects alone by 2020.

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Zambia’s mining sector is dominated by four main mining groups: Konkola Copper Mines, Barrick Lumwana, FQM Kansanshi and Mopani. These account for around 80 percent of Zambia’s annual copper production. The mining groups have injected a significant amount of capital investment in the industry, having ploughed a collective US$12.4 billion into new mining projects between 2000 and 2014. Most mines in Zambia have international investors as the dominant shareholders. The Zambian government, through its investment-holding company ZCCM Investments Holdings, is a minority shareholder in nearly all mines, hence cumulatively the government is the biggest shareholder in Zambia’s mining industry.

5.1.1ProfilesofsomeoftheMinesthatwereengagedThe table below gives a brief summary on “the Big Four” mines that dominate the copper mining sector as well as other significant mines that were visited by the survey team.

Mining Company Company BriefKonkola Copper Mines • One the biggest copper producer in Zambia.

• Employs about 13 000 people• Also runs 2 schools and 2 hospitals • Since 2004 the company has invested over USD 3 billion.• Imports 15% of supplies. The rest procured from local suppliers

Barrick Lumwana • Wholly owned by the Canadian parent company - Barrick • Located about 100 kilometers west of Solwezi• Has more than list 10,600 vendors.• Has a Supplier Code of Business Conduct which covers issues of anti-bribery,

health, safety, and environmental protection• Once a vendor is assessed by our Supply Chain group, it may be added to

Barrick’s Approved Vendor Register. • Vendors are to be assessed every 3 years.

Mopani • Major shareholder is Glencore Plc (73.1%)• Recorded net revenue of US$352.59 million in 2017• Invest heavily in infrastructure projects to increase production and increase

the life of the mine by twenty-five years. • Launched two Projects amounting to US$578.00 million as at 31st December

2017.

First Quantum Minerals • 80% Owned by FQM• Owns one of the big 4 mines in Zambia (FQM Kansashi)• Invested 2 billion in Trident project • Employs more than 8500 people • 340 000tonnes output (2018)

NFC Africa Mining • Established in March 1998 • Majority (85%) owned by China Non-ferrous Metals Company Limited.• US$159.6 million turnover in 2017• Total planned project investment is US$832 million.

Dangote Cement • Operates a 1.5m mta plant in Ndola.• Located 271Km from Lusaka• Exports cement to regions in DRC and Rwanda.• The plant has reserves of more than 240 million tonnes of limestone.• Operates a 30-megawatt power plant, which ensures uninterrupted supply

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5.2 PRODUCTS AND SERVICES WITH POTENTIAL Discussions with buyers in some of the leading mines revealed some of the products and services that have a ready market in Zambia as listed in table below:

Product Category Specific Products Enquired OnCapital Plant Equipment • Comminution: Primary & Secondary Crushers, Flotation Cells, Gearless

Drives, Turnkey Equipment Packages, Grinder Mills, Classifiers • Power Generation & Distribution Machinery• Concentrators, Dense-Heavy Medium Separators • Material Handling Feeders• Earth moving Equipment

Electrical Equipment & Consumables

• Transformers • Electric Motors • Cables, Lighting • Batteries • Ventilation Fans • General Electrical Consumables

Fuels & Lubes • Fuels, • Oils, • Generic Lubes

Project Materials • Structural Steel• Bulk Material• Cement

Process Materials And Gas • Alloys, Aluminium Powder, Ammonia • Anodes & Cathode• Caustic Soda• Coal• Cobalt Sulphate

Underground Mining Equipment

• Continuous Mining Equipment• Longwall Mining Equipment• Trackless Mining Equipment• Underground Roof Support• Mine Ventilation

Open Cast Mining Equipment

• HME (Trucks, Shovels, FELs, Drills, Mining Support vehicles)• Draglines, Tyres• Mining Support Vehicles

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Professional Services • Management advisory • Legal • Outsourced labour (Security, Cleaning)• Plant maintenance• Engineering, Instrumentation (design, configuration & automation of

systems) • Artisanal (Environmental, Quantity surveying)• Marketing • Travel• Banking & Insurance• Plant Maintenance and Plant

5.3 SUPPLYING MINES IN ZAMBIAThere is scope for Zimbabwean entities to supply both tangible products and services as mentioned above. The exporter, however, needs to appreciate the procurement trends of the leading mines so that they can define an effective route to market for their products.

5.3.1 Procurement Trends of Most Zambian Mines• Most mines procure their supplies from Zambia based suppliers• Most listed vendors import products from South Africa, China and India • Very limited suppliers manufacture within Zambia• Chinese owned mines procure most supplies from China and Dubai• A number of mines also have support institutions e.g. Schools and clinics• The support institutions offer additional opportunities for supply.

5.3.2 Effective route to market for mining suppliesGetting listed as a vender by at least one of these mines typically require significant export capacity considering the magnitude of orders and tenders that they flight.

It is important that Zimbabwean exporters consider establishing a local operation in Zambia in order to increase the chances of succeeding in winning tenders for mines. This is because most buyers tend to seek quotations from local suppliers first before considering importing from suppliers who are located outside Zambia.

Figure 14: Route to Market for Mining Supplies

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Another quick-win option is to work with a distributor of mining supplies who is already listed with some of the mines and is a member of the Mining and Contractors Association of Zambia.

While this is an easier route, the manufacturer will need to be willing to sacrifice part of the margins because of distribution fees. Some of the distributors require to stock the products on consignment basis.

Figure 15: Requirements for Registering as a Supplier for Dangote Cement

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KEY CONTACTS6Organisation Contact Person Designation Contact Number E-mail

GOVERNMENT DEPARTMENTS

Zimbabwean Embassy

Her Excellency Mrs Getrude Takawira

Ambassador of Zimbabwe to Zambia

(+260) (211) 254 006 / 12 / 18

[email protected]@coppernet.zm

Zambia Development Agency

Albert Halwampa Acting Director, Investment Promotion

+260 978 278259 [email protected]

Patricia Mutandwa +260 977756 079 [email protected] Banda Market Development

Specialist+260 977455867 [email protected]

Petronella Ndimbwa Export Development Specialist

+260 211 220 177 [email protected]

Zambia Bureau of Standards

Nzali Chella Marketing Officer +260 211 231 385 [email protected] Mweemba Documentation and

Information Officer+260 978856560 [email protected]

Patents and Companies Registration Agency

Kamwavi Tembo Registrations Officer +260 211 255 151+260 979 235 471/2/6/7+260 954 882 2410/1/2/3+260 966 778 716/21/56

[email protected]@pacra.org.zm

Citizen Economic Empowerment Commission Zambia

Any Officer can assist +260 211 254 214 www.ceec.org.zm

Zambia Public Procurement (Tenders)

Any Officer can assist +260 211 377 400 www.zppa.org.zm

Ministry of Livestock and Fisheries

Kenedy Mulenga Assistant Director: +260 966408730 [email protected] Simalumba Assistant Director +260 977676415 [email protected]

Ministry of Agriculture – Head Office

Teddy Malipilo Agricultural Specialist +260 211 278 380 [email protected]

Ministry of Agriculture – (Import Export Permits)Mount Makulu Research Institute

Godfrey Mutale Agricultural Economist –

+260 01-253933 [email protected]

Zambia Medicines Regulatory Authority

Ludovic Mwape Public Relations Officer +260-211 220 429 [email protected]

Zambia Revenue Authority

Oliver Nzala Senior Communications Manager

+260 971281111 +260 962251111

[email protected]

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RETAILERS

Pick n Pay Zambia Fazel Butler Senior Procurement Advisor

+260 211 260 508 [email protected]

ShopritePrisper Chalaba Branch Manager –

Manda Hill+260 955481 999 [email protected]

Daniel Sakala +260-967 933 397Game Stores Tino Buyer +260 977 828 340 [email protected]

Spar Head Office – Arcades Mal

Ennie Aongola Purchasing Manager +260 97 3672002 +260 968313524

[email protected]

Mary Manda Purchasing Officer (Imports)

+260 965 263861 [email protected]

Spar-New Metro Mall

Davies Chintala Branch Manager +260 211 256 523 [email protected]

Sana Supermarket Asim Owner +260 979 861 515+260 973 287 678

Mellisa Supermarket

Fanoushka Petsas Branch Manager +260 211 265 375 [email protected]

DISTRIBUTORS

Horizon Distributors

Louis Mwamba Sales Manager +260-965 847 492+260 966 784062

[email protected]

Gourock Zambia Limited

Jayesh Thakkar Chief Operating Officer +260 212 615 402 [email protected]

Unity Distributors Anty Chulu Mutelu Group General Manager

+260 212 650 222+260 212 650 131

[email protected]

Mama Africa Dhaval Desai General Manager +260 212 227 722 +260 212 220 928

[email protected] [email protected]

L& A Distributors Steward Chipila Sales Manager +260 21 1238040Gatbro John Kufa Sales Manager +260 211 846 925 /6

+260 97 [email protected]

Coltnet Enterprises Nchimunya Munkombwe

Sales Manager +260211237886 [email protected]

Kalundu Beverages Linda Bensaia Buyer +260 977 786 139 [email protected]

MINING SECTOR

Sable Zinc (Kabwe) D.H.Littleford Operations Manager +260 977790451 [email protected] Copper Mine

David Tembo Services Commercial Buyer

+260 212 350 079 +260 973 374 423

Davd.TemboCommercial.kcm.co.zm

Konkola Copper Mine

Terrence Lombe Procurement Officer +260 977 814 643 +260212 351 063

[email protected]

Mopani Minerals Chileshe Mwamba Senior Buyer +260 212 247 847 +260 212 247 012

First Quantum Minerals

Aggrey Munsaka Buyer +260 97 8176883

Lafarge Simon Munkombwe Equipment and Consumables Buyer

+261 211 279 029 +261 211 367 539 +260 966 907 013

[email protected]

Zambezi Portland Jolly Simukonda Buyer +260 2671576 [email protected]

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Dangote Cement (Z) Limited

Saviour Nyondo Senior Procurement Officer

+260 971 243 802 [email protected]

Chiluba Kasongo Sales Admin Officer +260 971 260 352 [email protected] Safety Zambia

Sunga Mwindula Managing Director +260 211 254919+260 977 764 200

[email protected]

MPK Mining Supplies (Distributor of Mining Equipment)

Nagendra Kumar Director +260 973045310 [email protected]

DISTRIBUTORS - INFORMAL TRADE

Nartbridge Investments

Newton Magoronga Director +260 968 158 324+260 974 421 717

[email protected]

Lusaka Agrivet. Outlet for Agric Inputs (Freedom Way)

Surish Patel Shop Manager +260 978818000 None

Lusaka Agrojunction (Freedom Way)

Mr. Vasim Director +260973300633 None

Elemental Enterprises (Kabwe)

Mr Ragha Owner +260 974 042 261 NoneGeorge Chungu(Zimbabwean)

Salesman +260 962 1582 68

Dudia Zofika Mr Zofika Owner +260 977 871 277 NoneAli Abdi Ali Abdi Owner +260 977 592 202 NoneChingola Bargain Suresh Owner +260 955 759 756 NoneAli and Sons Ali Owner +260 216 221 273 NoneAyash Ayash Owner +260 969 997 329 NoneOsho Chemicals Rakesh Owner +260 954 823 984 None

Page 34: Zambia Market Survey - Zimtrade · This report is a broad overview of the Zambian market, with specific focus on Zambia’s capital city, Lusaka as well as the Copperbelt province