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ELEMENTS OF EFFECTIVEWRITING CNTD
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MALAPROPISM
If I reprehendanything in this world, itis the use of my oracular tongue and a
nice derangementofepitaphs.
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The words she intends to use are
apprehend, vernacular and epithets
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AVOID THE USE OF CLICHS
Last but not the least At the outset Out of the box With all due respect
At the end of the day
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Few more
Crux of the matter is The bottom line is Pain in the neck Driving force
Helm of affairs
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USE OF JARGON
A word or phrase from the generalvocabulary expresses your thought as well
and precisely as a specialised term, alwaysuse the general term Even if the specialised term is more precise
and economical than the general term do
not use it unless you are sure that thereader would understand it.
If you have to use a specialised term define
it the first time you use it
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AVOID FOREIGN WORDS ANDPHRASES
Raison detre ----the most importantreason to exist
Infra dig ----- below dignity Vide supra --- see above Eclat ---renown Sub rosa --- secretly
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AVOID DISCRIMINATORYWRITING
Use of masculine pronoun can beeliminated in three ways
s/he Referring to them in plural
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AVOID CLUTTERING PHRASES
Owing to the fact that --- because Under the circumstances in which--- when For the reason that --- since In the light of fact --- because It is necessary that --- should
Has the opportunity to --- can In the meantime--- meanwhile
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AVOID ROUNDABOUTEXPRESSIONS
If there are any points on which yourequire explanation or further details,
we shall be glad to furnish suchadditional details as may be requiredby telephone
if you have any questions pleasecontact us over telephone
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AVOID AMBIGUITY
The seniors were asked to stopdemonstration on campus
You can call father in Delhi and tellhim about Srimant taking you out todinner just for Rs.50
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Ans
The seniors on campus were asked tostop demonstrations on campus
Just for Rs.50 you can call your fatherand tell him about Srimant taking youout to dinner.
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BREAK THE SENTENCE
We might further mention that wewould be glad to furnish any of these
whistles on a trial basis to the extentthat if the smaller size is not adequateenough, it could be returned in lieu ofthe purchase of a large size depending
upon actual operation and suitability ofrequirement for signal distance andaudibility.
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2.
We can see from the above list thatthough the average number of
customers per day is small, theturnover is maximum because at otherrestaurants the main items of sale are
tea, coffee and snacks where at thisrestaurants meals are also available.
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3.
Due to the fact that production of reports involvesconsiderable cost to our organization, it can easilybe seen that the reduction of the time spent in
writing and reading them, a shortening of thereports themselves, would represent an appreciablegain in reducing our general operating expenses,although the matter of the length of the reportshould naturally be considered in relation to the
complexity of the material and its adequatecoverage keeping in mind the requirements of thespecific situation
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A1.
We would gladly provide any of thesewhistles for trial.
In addition, we would replace thesmaller size whistles with the largerones, if you feel that they may help
you hear your signals more clearly at aspecific distance
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A2
The above list shows that thisrestaurant has the maximum turnover
though the average number ofcustomers per day is small.
This is because besides tea, coffee,
and snacks, it sells meals also.
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A3
The production of reports involves large sumof our organization.
If we shorten the reports keeping in mind thecomplexity of adequate coverage relevant tospecification and contents, we can reducethe time spent on reading and writing them.
By doing so we can reduce the operatingexpenses.