UP TO $1 MILLION SGD
90 DAY ACCELERATOR PROGRAM
FOR HARDWARE 2.0 STARTUPS
LAUNCHING VIA CROWD FUNDING
FROM SINGAPORE
HAXASIA
HARWARE 2.0 REVOLUTION
IS ALREADY HAPPENING AND
OLD GUYS ARE NOT PART OF THE GAME
Hardware 2.0: New landscape shaped and disrupted the way hardware products delivered
Changed the way how customers endorse
product ideas and how projects get funded
Changed the way how products are designed
and tested
Changed the way how hardware products work.
Hardware 2.0 is about connected, social and cool things distributed online.
Emerging sectors with high growth potential initiated by crowdfunding
Virtual and Augmented Reality ie Oculus
Wearable tech and sensorsie Pebble
3D printing (ie Formlabs and 3doodle)Robotics, drones and other consumer
tech changing lifestyle (Smartthings, Emotiv )
WE LAUNCH ACCELERATOR PROGRAM
FOR HARDWARE 2.0 STARTUPS
THAT NEED HELP BEFORE
GOING ON CROWDFUNDING
HAXASIA targets hardware teams that need money before showing “the thing” to customers
Bootcamp in Singapore – finish the prototype
Development of commercial
proto, shooting crowdfunding
video
Pre-launch marketing.
Media coverage. Demo events.
Launch of crowdfunding
campaign in the USA. Follow-on
funding
Customers want to see slick and nice product with real use-cases on your crowdfunding video
Team needs to develop high-quality industrial design and functional commercial sample
Good product video takes money and expertise Media coverage is essential for your campaign,
but media people wanna see it working We give money and help deliver all these & more If team hits target, we give up to 1 mln SGD
(800K USD) to deliver product to mass run
2 months 1 month
People who execute the programSlava Solonitsyn, GliderSenior biz development positions in Russia and Singapore. More recently Managing Partner of Ruvento and CIO of Skolkovo Foundation. MBA from Imperial College (London), MSc in Physics.
Gene Berger, ConnectorInvested in several gaming startups at IDM Venture Capital. Serves on boards of Playfast and Cyberplat. Previously, had executive positions with Gigaphone Technologies. HSBC etc. Based in the USA.
Match startups with US cofounders, marketing in the
USA
Source the best deals and incubate them in Singapore and
ShenzhenAlex Toh, Smart guySerial entrepreneur. Sold his company to Israeli corporation Top Image System. Expertise in data analytics and image processing. Vice Chairman, SITF Wireless Chapter. Graduate of NUS, School of Computing.
Partnership programs, strategic mentorship
Serial hardware entrepreneur and investor
We believe that hardware is the next big trend that will change the way we see, touch, do things altogether
Dmitry Starodubtsev, Smart guyBuilt hardware business in Russia that became market leader in segment of vending machines. Invested in several hardware startups. Previously, co-founded 3dbin.com – startups that developed unique 3D-photo mapping tech for ecommerce.
Palmer Luckey, Founder of Oculus, consumer-priced virtual reality headset. Entrepreneur who raised Raised $2.3 mn on kickstarter, $15M from VC. An engineer at the USC's Institute for Creative Technologies, Included in Forbes Under 30. Smart guy who agreed to help us .
Advsors who help build exposure in the USASean Kauppinen, Gaming execFounder and CEO of international Digital Entertainment Agency, Previously with Sony Online Entertainment, UbiSoft. Board member at gaming conferences GDC, GCDC, SXSW, GCAC.
Brock Pierce, Angel investor • Best known for pioneering the
market for virtual currency (Wired and Venture Beat refer to Pierce as the“Godfather of Virtual Currency”).
• A 10x entrepreneur, raised more than $200M on behalf of his companies, and has acquired more than 30 businesses
• Well-connected with angel community in the Valley
Benjamin Levy, Partner at Bootstrap LabsPartner of Valley-based incubator that assisted Prezi in getting their way to market. Responsible for go-to-market strategy, strategic partnerships and fund raising. Previously worked on executive positions in financial industry.
A few VC and seed firms teamed up to make the accelerator program happen
Ruvento Ventures has established investor in core-technology startup, with large focus on tech teams originating from
Russia/CIS and incubated in Singapore.
Bootstrap Labs is Silicon Valley-based accelerator and seed capital firm that incubated Prezi and some other well-
know companies
IncuVest is a group of successful serial and corporate entrepreneurs with experience starting, building, and operating valuable
companies. IncuVest’s primary focus areas include the Retail and Lifestyle, Healthcare and
Education, and Financial Services.
DI-Group is investor into hardware startups with competencies in complex machineries, robotics,
precision engineering and medical technologies.
The program starts in Singapore and follows on in Silicon Valley
Pre-launch bootcamp in Singapore
Who qualifies
Hardware 2.0 startup that has at least functional prototype
Milestones
1. Developing commercial sample and use -cases
2. Recording crowdfunding video3. Pre-marketing and cases
validations4. Team building
Length 1-2 months subject to achieving milestones
Who does Ruvento team with support of Incuvest team
Funding Up to 30K SGD
Go-to-market bootcamp in the USA
Who qualifies
Startup team that has successfully delivered milestones in Singapore (8 out of 10 startups)
Milestones Reach crowdfunding target
Length 1 month subject to achieving milestones
Who does BootstrapLabs with support of Ruvento team.
FundingUp to 20K SGD for bootcamp. Up to 1M SGD in case of hitting crowdfunding target
Prototype and use-case
Commercial sample
Prelaunch marketing
Crowd-funding
02.20143/2013
Executon Plan : we started already
05.2014 08.2014
Bootcamp in Singapore
First applications
Preparation of the program
Bootcamp in the USA
First external rounds raised
Active Investment cycleProgram Launch New Cycle
Securing funding
Securing partners
First crowdfunding campaigns
First follow-on funding
Second batch
Securing mentors
How we can help you take off
Help bring product from functional prototype to commercial sample
Marketing for your crowdfunding campaign: video, media coverage, events, existing mail list of 10,000+ people
Exposure to investors community in Singapore and Silicon Valley
More funding if you validate the market case Application deadline – 15th January ‘14 Start of program – 15th February ‘ 14
HARDWARE 2.0 REVOLUTION IS HAPPENING.ARE U READY TO RIDE THE WAVE?