Taglines are probably the second most noticeable
element of a business identity. With just a few words, a
tagline must be understandable, summarize the product
or service offering, build trust, or incite to buy.
Taglines are a real art, made especially difficult when you’re
How do you begin to narrow down an entire company you know
little to nothing about into one well-crafted, compelling sentence?
It’ll never be easy
Taglines are probably the second most noticeable element of a business identity. With just a few words, a tagline must be understandable, summarize the product or service offering, build trust, or incite to buy.