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Page 1: LinkedIn Good Ideas & Bad

Good Ideas…And BAD!

Page 2: LinkedIn Good Ideas & Bad

LinkedIn From My Perspective

These tips can be used by just about anyone.

It’s important to note what you want to get out of LinkedIn.

Dfvadfbdafa I is your online resume.

Page 3: LinkedIn Good Ideas & Bad

THIS IS VERY IMPORTANT

IS NOT

Page 4: LinkedIn Good Ideas & Bad

Profile Picture

Good Idea Bad Idea

Page 5: LinkedIn Good Ideas & Bad

What Should Your Headline Say?

Good IdeaUse key words relevant to your line of work.

Bad IdeaCalling yourself a: guru, ninja, black belt, expert, or a “proven” anything. No one searches for any of those

things.

Page 6: LinkedIn Good Ideas & Bad

Your Professional Summary

Good Idea

Share what you do and how it can help an individual or a business. Add more key words that people will search for.

Bad IdeaWriting about yourself in the third person.

Page 7: LinkedIn Good Ideas & Bad

Job History

Good Idea When possible, use your companies mission statement directly from their media information. Show every job. be honest, be humble, state your accomplishments as factually as possible.

Bad IdeaCreating hokey titles like “head bottle washer” or pseudo serious titles like “Director of Fun!”

Page 8: LinkedIn Good Ideas & Bad

Volunteerism

Good IdeaGet Active In Your Community.

If you’re not doing something to benefit your community why would your community do anything to

benefit you?Bad Idea

Not doing something to benefit your community. Find you passion and share it

Page 9: LinkedIn Good Ideas & Bad

Recommendations

Good IdeaAsk people from all walks of life to recommend you:

friends, co-workers, customers, managers, people in the community.

Bad IdeaNot asking for recommendations is likeHaving this guy on your profile

Page 10: LinkedIn Good Ideas & Bad

Who do I link In With?

Good IdeaEveryone you know: Co-workers, customers,

networking contacts, people from the community, from High school, from College.

Bad Idea Reaching out to someone you have never met.

Using the generic “ I would like to add you to my professional network.” This space is editable for a

reason.

Page 11: LinkedIn Good Ideas & Bad

Introductions

Good IdeaGrow your network by asking people you know to

introduce you to people you want to know

Bad IdeaTelling people “ Gee I don’t really know him/her that well so I wouldn’t be comfortable introducing you.”

Page 12: LinkedIn Good Ideas & Bad

Groups

Good IdeaYou Can join up to 50 Groups

Do it. Join a wide variety of groups with various subject matters

Bad ideaNever offering any topics or opinions.

Page 13: LinkedIn Good Ideas & Bad

Timeline

Good IdeaFollow different companies to create your own digital

“newspaper” with headlines just for you. Post engaging content.

Bad IdeaPosting pictures like this.

Again, this is not Facebook

Page 14: LinkedIn Good Ideas & Bad

Accolades

Good IdeaLet the world know when you’ve accomplished

something.

Bad IdeaBragging

You didn’t “single handedly” accomplish anything. It took a lot of hard work. Recognize those who got you

there.

Page 15: LinkedIn Good Ideas & Bad

Education

Good IdeaBe clear and concise. State what degrees you have

achieved or are achieving. Include years attended & graduation dates.

Bad IdeaBragging.

See slide 13, don’t be a jerk.

Page 16: LinkedIn Good Ideas & Bad

Links

Good IdeaShare your website, blog and twitter handle.

Bad IdeaForgetting to proof read and make sure the link works

as it is supposed to.

Page 17: LinkedIn Good Ideas & Bad

Contact Information

Good IdeaMake: email website and phone number available

Bad IdeaForgetting to update your email and phone number

and website, when you change companies.

Page 18: LinkedIn Good Ideas & Bad

Interests & Personal Details

Good IdeaShare what you are passionate about. You will be

amazed to find how many other people care about the same things as you.

Bad IdeaLeaving this section blank.

Page 19: LinkedIn Good Ideas & Bad

Organizations

Good IdeaLet the world know who you affiliate yourself with.

Bad IdeaNot being active so you don’t have

organizations to share on your profile.

Page 20: LinkedIn Good Ideas & Bad

Thank You!Participants like you are crucial to my success.

If you would like more information or want to schedule a LinkedIn Session for your organization please contact me:

[email protected]


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