Omer [email protected]
Millennials spend most of their time on Social & Messaging Platforms
On average 2.5 hours every day!
Users
Financial services are now a key part of the biggest messengers
Users Users Users Users
1.2b 1.3b 940m 250m 215m
In 2016 - WeChat processed $1.2 trillion in payments
In 2016 - Venmo processed $17.6 billion in payments
“We think you should be
able to message a
business like you would
message a friend”
- Mark Zuckerberg
Are the biggest social brands
going to be the next banks?
Facebook just secured an e-money license in Ireland, paving the way for Messenger payments in Europe
TechCrunch, 12.07.16
South Korea’s biggest messenger app just launched Kakao Bank and attracted over 1 million customers in 5 days
The Korea Times, 01.08.17
Engagement is elsewhere…
Banking apps:• Not intuitive
• Not contextual
• Not appealing to the Millennial Lifestyle
85.5% of millennials globally are dissatisfied with
their bank’s mobile services
- PaymentEye, 30.01.17
Social banking solutionOur Banking Keyboard, integrated with the bank’s mobile app, allows users to access a variety of financial services from within any social or messaging platform, without having to open the bank’s app.
• Frictionless
• Cross messenger
• White label
• Millennial friendly
Your variety of banking servicesAlways in front of the customer
Make Payments
Request Payment
Instant deposit
Balance check
ATM locations
Card-less withdrawal
Chatbots
Notifications
P2P - Make PaymentIntuitive, Contextual, and Simple User Experience.
1
Banking Button
2
Payment Icon
3
Choose Contact
4
Tap Amount
5
Pay
6
Authenticate
Request Payment
● Strong user need for request payment
● Most dedicated P2P solutions offer request payment options
● Banks now have a great opportunity to add this service to their mobile app
Request Payment - a proven use case
Tikkie by ABN AMRO Venmo Paylah by DBS Vipps Mobilepay by Danske Bank
Requester Flow1.
Chat with the Payer2.
Request Payment3.
Type Amount4.
Send Link5.
Payer Receives Link
ChatbotLeverage the keyboard as the perfect channel for Chatbot services
● All communication remains private and secure within the bank’s controlled environment
● Users can instantly initiate a session within any application without having to search for the chatbot
Dynamic, personalized menuFully customizable based on user preferences or the bank’s predefined criteria
User choiceBased on:
● Prefered services● Style preference
Bank choice Based on:
● Demographics● Type of account ● Popularity● Account status ● Time of day
Full Video
WebsitePromotional videos (YouTube)
UOB
WebsitePromotional videos (YouTube)
How it works
Our keyboard becomes an
integral part of the bank’s
mobile application and is
automatically downloaded to
the user’s device.
Financial services can be
instantly initiated from within
any social and messaging app,
simply by tapping the banking
button.
Security measures and
authentication remain
unchanged.
Benefits to the bank
Increase brand engagement
Positioning of bank as an innovation leader
With PayKey, banks transform the keyboard into a new channel for financial services,
information, and communication
Strategic driver for market growth and retention of millennials