Who are we?
Founded in 1999
Award winning ESP
Specialists in eCommerce, retail & travel
300+ clients, 1000 users
Email marketing experts!
Awards & Innovations Some of the awards we have won for our great work!
Who we work with Just a handful of our great clients
1. Creating multi-device content 2. Ecommerce basket abandonment
About Pearson
From pre-school to high school, early learning to professional certification, our curriculum materials, multimedia learning tools and testing programmes help to educate millions of people worldwide
The UK Schools and Colleges site
The UK Schools and Colleges site
Creating multi-device content
Creating multi-device content
29% of our customers read
email on a mobile device
Creating multi-device content
Quick and easy to use templates that anybody can pick up and use with
no training
Creating multi-device content
Double click and edit
Creating multi-device content
Test centre
Creating multi-device content
Cross-client testing using
litmus
Creating multi-device content
Can see quickly where to focus our
efforts
Creating multi-device content
Content is then put through a final QA check before we hit send...
Ecommerce basket abandonment
Ecommerce basket abandonment
23% of customers abandon their basket during the
checkout process
68% average online shopping
abandonment rate (based on 27 different studies)
Ecommerce basket abandonment
Currently a hot topic on
linkedin and econsultancy
Ecommerce basket abandonment
A few settings to avoid stepping into
the spammer territory...
Ecommerce basket abandonment
14% of our customers complete
their transaction after returning through the
3.5% of our customers complete their transaction through
another channel after receiving the email
Ecommerce basket abandonment
Now - testing and optimisation!
Thank you! Any questions?