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Awareness Raising Activities of the GIZ

Soc Trang Project

14/08/2013

Phạm Thùy Dương

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GIZ Soc Trang Project

14/08/2013

Aim: Protect and sustainably use

the coastal wetland for the benefits of the local people

Effective mangrove management and protection, with

emphasis on resilience to climate change

Capacity building and environmental

awareness raising

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Communication strategy

14/08/2013

Promote positive change for coastal communities

Encourage behavioural change, rather than just

presenting facts about environmental issues.

The strategy is aimed at local agency staff and local

communities (particularly youth, and through them,

their parents).

Via a range of communication channels and

approaches.

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Communication strategy

14/08/2013

Environmental Awareness

Raising

Drawing competition

Supportive activities

Teacher’s Manuals

Environmental events

High school knowledge competition

Roadshows

Repetition of key

messages by using a

variety of communication

techniques

Form links, integrate into

environmental education

in schools

Integrate into advocacy

activities

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1. Teacher’s Manuals

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Compile Teacher’s Manuals on Environmental Themes

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1. Teacher’s Manuals

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Training for teachers

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Bạc Liêu, Kiên Giang, Sóc Trăng, Trà Vinh

Theme of 2009: Climate change

Theme of 2010: Biodiversity

Theme of 2011: Forest

Theme of 2012: Water

Theme of 2013: Plastic wastes

2. Regional drawing competition

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3. Knowledge competition on Mangroves &

Climate Change

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Competition among 6 high schools

in 3 coastal districts (2012)

Recorded and broadcasted as

several episodes on TV

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Visiting the Biosphere Reserve in

Cần Giờ

3. Knowledge competition on Mangroves &

Climate Change

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4. Roadshows

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Using different tools, ways to pass on environmental

information

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5. Supportive activities

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Mangrove co-management

Waste-bin recycled from old tyres

Building sanitation toilets

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6. Environmental events

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The project is also supporting other environmental

awareness-raising events.

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http://czm-soctrang.org.vn